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A cat says ________.
A dog says________.
A skunk says______. (We don't know!)
Watch this video to hear a skunk, a ground hog, a bison and more.
My picture book, WISDOM, THE MIDWAY ALBATROSS is now available as in iBook. To access it, you must go to the iBook app on your iPhone or iPad. Then, search for the iBook. Or, click here to be taken to the page on iTunes.
Do you want your book to sell as an ebook? Here are some of the things you must consider.
Ebooks on Multiple Platforms
First, there is an industry-wide ePub standard. But almost no one goes by it. This means that you can put your book up as an ePub, but you’ll have to tweak the files for each and every platform you want to put it on.
The easiest method is to work with Smashwords, which allows ePubs now, or has a MeatGrinder to convert files. You will most definitely want to read Smashwords owner Mark Coker’s Smashwords File Guide. It is a simple explanation of the variables involved in formatting your book. Smashwords has multiple distributions and many people just upload it here and let Smashwords take care of distribution to these platforms: Sony, Barnes & Noble, Kobo, Amazon, Apple, Diesel, Page Foundry, Baker & Taylor Blio, Library Direct, Baker & Taylor, and Axis 360 . But others prefer to move on to other platforms themselves.
Nook: You can upload your ePub documents to Nook at pubit.barnesandnoble.com.
Their process has a built in viewer so you can see what your book will look like on these devices.
Kindle: Go to the kdp.amazon.com program and set up an account to get started. Kindle formatting is not ePub and you must convert your files. KDP allows for distribution on Amazon stores in multiple countries: Germany, France, Spain, Portugal, Italy, and India. Of course, if you want it in different languages, you must translate it yourself, then upload the translated files.
Kobo: Not a new player, but one to take notice of now, Kobo recently signed a deal with the Independent Booksellers to make Kobo the preferred platform in your local indie. They are working together to promote books in new and fresh ways. The Kobo App is available on almost any platform. You can get on Kobo through Smashwords, or by directly uploading to them. They accept an ePub format and will convert it as needed to their format.
Apple iBooks: The strange thing about Apple’s iBook platform is its limitations. iBooks is an app for iPhone or iPad, but there’s no app for Android, desktop Macs, or other platforms. Sales go through the iBookstore, which is part of iTunes. Some argue that iBooks won’t take off until they pull the books out of iTunes. The real advantage of Apple is their international reach, which allows you to put your book into 52 different countries. Again, you must translate yourself; if you only put up English, you may get some sales, but it won’t take off. Apple provides free software, IBookAuthor, which allows you to embed audio and video and is generally touted as a boon to textbook writers. Of course, that just increases your copyright headaches, as you must make sure you have permissions for all images, sounds, music, video, multimedia, etc. But it’s totally cool to include video. I put an introductory video on the new Wisdom iBook. If you have ePub files, they may work on Apple’s platform, but you can’t get around the requirement that you use a Mac Computer to upload at iTunesConnect .
There are other platforms, of course. Vook touts their video-embedded ebooks, while other platforms have other specialties.
PDF Ebooks. Technically not an ePub, but still often referred to as an ebook, are pdf versions of your book. You can sell these from your website through a sales management site such as ejunkie.com. It allows you to upload your files, then handles the transaction and sends a notice to the buyer when the financial transaction is finished, so they can download their file. Goodreads.com also allows you to sell pdf
Software to Create EPubs
What a tangled web there is when you consider converting your book to ePub!
First, most of the major platforms will convert for you. But you’ll want to create the ePub first. Here are some options.
Adobe Indesign. The premiere book/publishing layout and design software from Adobe has made it easier than ever to convert to an ePub. Indesign CS6 allows for flexible layouts, so you can create both portrait and landscape versions of your book for the tablet requirements. Many magazines use Indesign and create the flexible layouts to publish. You can export in a digital format, too, which should meet ePub requirements. The cost of Adobe products continues to escalate and they update so often that it is outdated quickly; therefore, they now offer a monthly subscription that I am reluctantly moving to.
Adobe’s Digital Publishing Suite is not the same thing; it is used more by magazine publishers than book publishers, and by iPad app developers. This is because through this software, you can upload to the Apple App store, but NOT to the Apple book store. Think carefully where you want to sell your product when you choose your Adobe software. Do you want an app (DPS) or an ebook(InDesign)?
Apple’s iBookAuthor. On the other hand, Apple’s price is right: free. iBooksAuthor is one of the easiest, most-intuitive programs to use, but it comes with a major disadvantage. When you create an ebook with this software, you may sell it on Apple’s iBookstore and no where else. This means you will probably do a separate version just for them. The biggest advantage of Apple is that you can sell to 52 countries. And Apple seems to me to be a sleeping giant: if they ever decide to push ebooks, like they do music and video, look out.
Sigil. Open software, Sigil lets you look at the inside of your ePub and–if you are brave and knowledgable–make changes.
Calibre. A desktop ebook reader and editor, Calibre allows you to edit the metadata, add a book cover and convert to some formats. A free, open-source program, it’s useful to have around.
My Workflow
Well, to be honest, it changes every time I get ready to do this, because the development of software, platforms and everything about ebooks changes so rapidly. But in general, what I’ve done is to layout a book in InDesign, then export as an ebook and as a pdf. In Sigil, I can change anything I need to on the “guts” of the ebook. I use that for Smashwords, Kindle, and Nook. I’ll use it for Kobo next time, too, since their connection to Independent Bookstores has raised their profile. I use the pdf with ejunkie.com to sell on my own site.Then, I do a completely new version in iBookAuthor for Apple. Such a pain. Hard to keep track.
At times, I have also hired someone to convert to the standard ePub, then done any tweaking needed for a different format. I’ll be so glad when everyone abides by a given standard! Right now, the biggest drawback to ePubs is the fragmented platforms and their individual requirements.
Helpful books
Elizabeth Castro rocks. Essentially, an ePub is a set of images and text that are put into an html file, controlled by a CSS (cascading style sheets) file, and then zipped into one file. This means that if you mess with the guts of the ePub, you need advice from someone who understand html and css and can explain it in relatively simple terms. Elizabeth Castro has a suite of books that does just this.
In the release, novelist and filmaker Ryu Murakami said he will only sell his digital work at the iBookstore. He explained: ”As an author and Apple user for 20 years, the arrival of the iBookstore allows me to tell stories in a way you simply can’t in a physical book.” AppNewser has more details:
The store launches with a selection of Japanese language books and titles from Japanese publishers including: Kodansha, KADOKAWA, Bungeishunju, Gakken and Gentosha … Apple is not the first to the Japanese marketplace. Last summer, the Canadian eBook store Kobo opened its eBook store in Japan followed by Amazon who launched Kindle Japan last October.
Do you like reading eBooks on your iPhone or iPad using Amazon’s Kindle app? Then here’s a tip, don’t download the latest update 3.6.1. This advice is coming straight from Amazon. The company posted this note on the app’s listing in iTunes: “There is a known issue with this update. If you are an existing Kindle for iOS user, we recommend you do not install this update at this time.”
In 2006, there appeared to be a remarkable consensus among Internet gurus, activists, bloggers, and academics about the promise of Web 2.0 that users would attain more power than they ever had in the era of mass media. Rapidly growing platforms like Facebook (2004), YouTube (2005), and Twitter (2006) facilitated users’ desire to make connections and exchange self-generated content. The belief in social media as technologies of a new “participatory” culture was echoed by habitual tools-turned-into-verbs: buttons for liking, trending, following, sharing, trending, et cetera. They articulated a feeling of connectedness and collectivity, strongly resonating the belief that social media enhanced the democratic input of individuals and communities. According to some, Web 2.0 and its ensuing range of platforms formed a unique chance to return the “public sphere” — a sphere that had come to be polluted by commercial media conglomerates — back in the hands of ordinary citizens.
Eight years after the apex of techno-utopian celebration, a number of large platforms have come to dominate a social media ecosystem vastly different from when the platforms just started to evolve. It’s time for a reality check. What did social media do for the public — users like you — and for the ideal of a more democratic public space? Do they indeed promote connectedness and participation in community-driven activities or are they rather engines of connectivity, driven by automated algorithms and invisible business models? Online socializing, as it now seems, is inimically mediated by a techno-economic logic anchored in the principles of popularity and winner-takes-all principles that enhance the pervasive logic of mass media instead of offering alternatives.
Most contemporary social media giants once started out as informal platforms for networking or “friending” (Facebook), for exchanging user-generated content (YouTube), or for participating in opinionated discussions (Twitter). It was generally assumed that in the new social media space, all users were equal. However, platforms’ algorithms measured relevance and importance in terms of popularity rankings, which subsequently formed the quantifiable basis of data-driven interactivity wrapped in “social” rhetoric such as following, trending, or sharing. In this platform-mediated ecosystem, sponsored and professionally generated content soon received a lot more attention than user-generated content. Platforms like YouTube and Facebook gradually changed their interfaces to yield business models that were staked in two basic variables: attention and user data. By 2012, once informal social traffic between users had become fully formalized, automated, and commoditized by platforms owned and exploited by fast growing corporate giants. Although each of these platforms nurses its own proprietary mechanisms, they are staked in the same values or principles: popularity, hierarchical ranking, quick growth, large traffic volumes, fast turnovers, and personalized recommendations. A like is not a retweet, but most algorithms are underpinned by the norms of popularity and fast-trending topics.
The cultivation of online sociality is increasingly dominated by four major chains of platforms: Google, Apple, Facebook, and Amazon. These chains share some operational principles even if they differ on some ideological premises (open versus closed systems). Some consider social media platforms as alternatives to the old mass media, praising their potential to empower individual users who can contribute their own opinions or content to a media universe that was before pretty much closed to amateurs. Although we should not underestimate this newly acquired power of the web as a publishing medium for all, it is hard to keep up the tenet that social media are alternatives to mass media. Over the past few years, it has become increasingly obvious that the logics of mass media and social media are intimately intertwined. Not just on the level of platforms mechanics and content (tweets have become the equivalent of soundbites) but also on the level of user dynamics and business models; YouTube-Google now collaborates with many former foes from Hollywood to turn their platform into the gateway to the entertainment universe. Newspapers and television stations are inevitably integrated in the ecosystem of connective media where the mechanisms of data-driven user traffic determines who and what gets most attention, hence drawing customers and eyeballs.
This new connective media system has reshaped the power relationships between platform owners and users, not only in terms of who may steer information but also who controls the vast amount of user data that rushes through the combined platforms every day. What are the larger political and social concerns behind deceptively simple interfaces and celebrated user-convenient tools? Where in 2006 the notion of user power still seemed unproblematic, the relationship between users and owners of social media platforms is now contentious and embattled. In the wake of the growing monopolization of niches (Facebook for social networking, Google for search, Twitter for microblogging) it is important to redefine and reappraise the meaning of “social,” “public,” “community,” and “nonprofit.” The ecosystem of connective media has no separate spaces for the “public”; it is a nirvana of interoperability which major players argue for deregulation and which imposes American neoliberal conditions on a global space where boundaries are considered disruptions of user convenience. Common public values, such as independence, trust, or equal opportunities, are ready for reassessment if they need to survive in an environment that is defined by social media logic.
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Subscribe to only media articles on the OUPblog via email or RSS. Image credit: 3D little human character X9 in a Network, holding Tablet Computer. People series. Image by jojje9999, iStockphoto.
Edward Packard‘s classic Choose Your Own Adventure book Underground Kingdom has been adapted into a new interactive video game/book for the iPad from digital studio Visual Baker … The agency has plans to adapt Hyperspace, Invaders from within, Survival at Sea and Dinosaur Island into apps. The app got off the ground with funding from a successful Kickstarter campaign. The project earned more than $12,000 in pledges.
Amazon, Barnes & Noble and Apple are running $4 sale on David Foster Wallace‘s masterpiece, Infinite Jest.
As of this 5:23 p.m. ET writing, the same book currently costs $8.89 on Google Play and $9.99 on Kobo. This week, Hachette dropped the agency model for eBook pricing, allowing digital book marketplaces to price books as they wish. Will we see eBook price wars without these price restrictions?
On October 4th, 2012 Irene Watson and Victor R. Volkman spoke with digital publishing entrepreneur and applications guru Manish Seghal about key factors for success in the digital publishing marketplace. Manish is the Founder and CEO of Nov8rix, a New York City-based mobile technology company. Nov8rixhas created several products which are iPad Publisher, One Publisher, and Smartphone Publisher and two platforms that power more than 300 mobile content publishing apps released on Apple iOS and Android devices. He has expertise in digital publishing, strategy, marketing and monetizing content. Among the fundamental values we discussed were:
Going mobile: how and why
Know your target market: who
Content is king
Start with replicas
Spend 80% of your resources / budget on marketing
Publish thru your own dev accounts
Track your data
Listeners who hear the complete podcast will learn of a special offer with Nov8rix which can get them started for no money down and a savings of hundreds of dollars on a content-rich, turnkey solution for instant iPad exposure of multiple books or other pubs. Offer expires October 31st, 2012 so don’t delay!
Apple has released a free user guide eBook for iOS 6 in the iBookstore. iPhone User Guide For iOS 6 is a comprehensive guide to the new operating system and has tips on how to use the new iPhone.
Check it out: “Here’s everything you need to know about iPhone, in a handy eBook format. Get to know iPhone and discover all the amazing things it can do, and how to do them. It’s the definitive guide for getting the most from your new iPhone, straight from Apple. The iPhone User Guide is an essential part of any iPhone library.”
It’s got a handy description of how to organize your bookshelf in iBooks, like how to organize your eBooks and PDFs into collections. (Via TUAW).
Apple has filed a new memo in its defense against the Department of Justice, stating that it will not settle with three book publishers, as has been proposed. Instead, Apple is seeking a trial.
According to a court filing archived by PaidContent, Apple says it has “no objection to the Proposed Judgment’s bar on collusion.” However, the company will not settle with the court over its book contracts, because Apple claims “Once its existing contracts are terminated, Apple could not simply reinstate them after prevailing at trial. The Court’s decision would be irreversible.”
The Proposed Judgment penalizes Apple in a manner that is inconsistent with the public interest and the law. Without Apple’s consent and without a trial, the Proposed Judgment automatically terminates Apple’s agreements (IV.A.) and effectively bars Apple (and other retailers) from selling eBooks under the agency model for two years by mandating shared responsibility for pricing between principal and agent (V.B., VI.B.). This result also is inconsistent with the fundamental tenet of agency relationships, not justified by proven facts, and has been overwhelmingly opposed by the public. continued…
Two months ago, I switched to a MacBook Pro. Am I feeling the Mac love yet?
Sorta.
The transition from PC to Mac is not easy. Everything seems backward, nothing is automatic, you must think about everything. So, let me walk you through some of the changes.
Why Change?
I switched to a Mac because, my old PC was eight years old. Ancient. Prehistoric. The processor—which was once young and strong—was antiquated. I was running WindowsXP, like half the computers in the world today, but Microsoft recently announced that with the new Windows 8 operating system coming out this fall, they will no longer support XP.
Worse, I am doing more and more video and my PC kept hanging up. The old processor wasn’t designed to handle 1080HD video. See my YouTube page (youtube.com/DarcyPattison) for some of my recent videos. I’m planning more for this fall.
Once I decided to get a new computer, it was up in the air: Mac or PC.
PCs were cheaper. But I was definitely in the iPhone halo; I love my iPhone and wondered what Macs would be like. I went to our local Apple store and blatantly told the salesman, “I am a PC person; convince me.”
Wow, that salesman was great.
Basically, what I expected is that Macs would handle video and photos in a cleaner way than PC. That’s the main reason I changed.
Making the Switch
One immediate purchase was Switching to the Mac: The Missing Manual, Lion version. It is, indeed, the missing manual and should be required reading when making this switch. It explained the difference in keyboards: I still stumble over Mac’s missing “Delete” key (reverse delete), but I’m dealing with it. It explained where files are kept and the structure of the files. It explained and explained until I started to understand and could function again.
Technology Binge
I downloaded programs and generally went on a technology binge: I bought a Wacom pen tablet ( to do videoscribing and play with digital art, a Bose headset for computer work and travel, and a Samson Meteor microphone to do webinars, tape audio for video and for podcasting.
Painted on my new Wacom pen tablet.
I am using MicrosoftWord for Mac, Aperture photo organization program, Thunderbird for Email, Firefox for browsing, FinalCutPro for video editing, Audacity and GarageBand for audio editing. I am playing with my new pen tablet and may eventually download Corel’s Picture 12 drawing program. Everything works fine, few hang ups, and those
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Arguing that Apple offers an alternative to Amazon’s growing monopoly in the eBook business, New York Senator Charles E. Schumer wrote an opinion piece in The Wall Street Journal urging the Department of Justice to drop its eBook lawsuit against Apple.
In the piece, Schumer pointed out that “the average price for e-books fell to $7 from $9, according to a filing in the case.” The Justice Department has ignored this overall trend and instead focused on the fact that the prices for some new releases have gone up.”
Pointing to the dangers of a single retailer controlling 90 percent of the market, Schumer warns of the impact this will have on culture. He continued: “If publishers, authors and consumers are at the mercy of a single retailer that controls 90% of the market and can set rock-bottom prices, we will all suffer. Choice is critical in any market, but that is particularly true in cultural markets like books. The prospect that a single firm would control access to books should give any reader pause.”
This afternoon Apple introduced updated versions of the MacBook Pro and the MacBook Air, dramatically thinner devices compared to earlier models. The $2,199 MacBook Pro pictured above has the same retina display as Apple’s newer mobile devices.
OS X Mountain Lion, the upcoming release of the Mac’s updated operating system, will help writers sync documents between mobile devices and laptops: “That means right away iCloud keeps your mail, calendars, contacts, documents, notes, notifications, reminders, and iCloud Tabs in Safari, up to date on every device you use. So when you add, delete, or edit something on your Mac, it happens on your iPad, iPhone, and iPod touch. And vice versa.”
AppNewser has more about another feature: “Apple also introduced the new Passbook app, an app that lets you organize all of your tickets in one place, from boarding passes to baseball tickets. Check it out: “Passbook lets you scan your iPhone or iPod touch to use a coupon, get into a concert or check into your hotel. Passbook automatically displays your passes on your Lock Screen based on a specific time or location, so when you walk into your favorite coffee shop your loyalty card appears and you can scan it to buy a coffee or check your balance. Passbook can even alert you to last minute gate changes or flight delays at the airport.”
U.S. District Court judge Denise Cote has denied both Apple’s and publishers’ move to dismiss a civil class action suit that alleges Apple and major publishers colluded to set eBook prices with the agency model agreement.
Readers, writers and publishing professionals can share their thoughts about the Department of Justice’s lawsuit filed against Apple and publishers over eBook prices.
According to The Tunney Act, “members of the public have an opportunity to comment on the proposed settlement before it is accepted by the court.”
If you want to share your thoughts, Dystel & Goderich Literary Management posted information about how to contact the DOJ. Your submissions will be archived–the literary agency also noted that “written comments received from any person to be filed with the court and published in the Federal Register.”
The speech seemed to reference Amazon, without ever naming the company. Here’s an excerpt: “At its heart, this case is about protecting competition, not competitors. And most importantly, it is about lower eBook prices for consumers. As I stated when we announced this action, our proposed remedy demonstrates that the antitrust laws are flexible and can keep pace with technology and a rapidly changing industry. Indeed, our settlements with the three publishers have a five-year term with a two-year ‘cooling off’ period, representing a desire to balance the need to ensure competition is restored in this important and evolving market, while not inhibiting its growth and innovation.”
Pozen will resign this week as the DOJ’s acting antitrust chief, and she outlined her division’s recent antitrust actions, ranging from AT&T’s efforts to buy T-Mobile to price fixing problems in the car parts industry to the eBook lawsuit. In all these cases, she made it clear that “the division is prepared to litigate and win” these legal actions.
Here is more from the show: “Regrettably, we have discovered that one of our most popular episodes was partially fabricated. This week, we devote the entire hour to detailing the errors in “Mr. Daisey Goes to the Apple Factory,” Mike Daisey’s story about visiting Foxconn, an Apple supplier factory in China. Rob Schmitz, a reporter for Marketplace, raises doubts on much of Daisey’s story.”
The New York Times has since edited an op-ed essay written by Daisey: “Questions have been raised about the truth of a paragraph in the original version of this article that purported to talk about conditions at Apple’s factory in China. That paragraph has been removed from this version of the article.” The Chicago Theater has cancelled a Daisey performance and Edward Champion rounded up more responses from theaters around the country and printed a transcript of Daisey’s new prologue for the piece.
Besides iBooks, the new iPad contains an updated version of iPhoto, complete with journal-writing tools for writers to create detailed records of a trip or experience. Follow this link to explore free iTunes U courses for the iPad as well.
Get ready for a very different kids’ media landscape (as Disney and Nickelodeon go head to head for ratings. Disney is trying to bolster itself for the fallout after losing shows like “Hannah Montana” and “The Wizards Of... Read the rest of this post
All Luciano Foglia wanted to do was create an animation app exploring the “visual geometry containing the non-explicit description of sexual organs or activity.” Apple rejected it from their App Store on these grounds:
Apps that present excessively objectionable or crude content will be rejected. We found that many audiences would find your app concept objectionable, which is not in compliance with the App Store Review Guidelines.
Foglia’s piece suggests the power of abstraction in art. When placed in a certain sequence, even the simplest marriage of form and color can be considered “objectionable” and “crude.” Mason Gentry on Vimeo suggested a way for Foglia to extend his experiment:
“I think you should make it slightly more abstract, then resubmit the app. And if it gets rejected again, make it even more abstract. Continue the process until we have a definitive example of what Apple thinks is and isn’t porn.”
Michelle Obama will be making her first appearance on Nick’s Kids’ Choice Awards this weekend (presenting Taylor Swift with the Big Help Award. The First Lady won the award herself in 2010 for the Let’s Move! Campaign. In other... Read the rest of this post
With the release of iBooks 2, Apple is proving that it wants to be the place for interactive books.
Yet for now, when it comes to creating interactive kids books, publishers are often forced to create apps because many features won’t actually work in books sold in the iBookstore.
Digital publishers Ellen Jacob and Kirk Cheyfitz have had to release books as apps to do the things they have wanted to do.
Fast Companyhas the story: “If you want to sell your book in Apple’s iBookstore, you have to create it on Apple’s iAuthor platform, but then you are only allowed to have video and links in your book (unless those links lead to Amazon’s store, then fuggedaboutit). If you design it so readers can interact with it and have it do all the things that Jacob and Cheyfitz wanted Bats!and Horse Magic to do–both were created on gaming platforms; Bats! on Unity, Horse Magicon Corona–it goes into the app store.”
Multiple reports have surfaced that the Department of Justice has sued Apple and publishers for allegedly colluding to set eBook prices. We will update as the story evolves this morning.
Bloomberg had the first complete report: “The U.S. filed an antitrust lawsuit against Apple Corp., Hachette SA, HarperCollins, Macmillan, Penguin and Simon & Schuster in New York district court, claiming collusion over eBook pricing.”
The Wall Street Journal added: “A settlement involving some of the publishers is expected to be filed Wednesday, according to a person familiar with the matter.” Digital Book World has a letter from Macmillan CEO John Sargent:”Other publishers have chosen to settle. That is their decision to make. We have decided to fight this in court.”
Multiple reports have surfaced that the Department of Justice has sued Apple and publishers for allegedly colluding to set eBook prices. We will update as the story evolves this morning.
Bloomberg had the first complete report: “The U.S. filed an antitrust lawsuit against Apple Corp., Hachette SA, HarperCollins, Macmillan, Penguin and Simon & Schuster in New York district court, claiming collusion over eBook pricing.”
The Wall Street Journal added: “A settlement involving some of the publishers is expected to be filed Wednesday, according to a person familiar with the matter.” Macmillan CEO John Sargent wrote a public letter about the case. Read the whole letter here: “Other publishers have chosen to settle. That is their decision to make. We have decided to fight this in court.”
The speech seemed to reference Amazon, without ever naming the company. Here’s an excerpt: “At its heart, this case is about protecting competition, not competitors. And most importantly, it is about lower eBook prices for consumers. As I stated when we announced this action, our proposed remedy demonstrates that the antitrust laws are flexible and can keep pace with technology and a rapidly changing industry. Indeed, our settlements with the three publishers have a five-year term with a two-year ‘cooling off’ period, representing a desire to balance the need to ensure competition is restored in this important and evolving market, while not inhibiting its growth and innovation.”
Pozen will resign this week as the DOJ’s acting antitrust chief, and she outlined her division’s recent antitrust actions, ranging from AT&T’s efforts to buy T-Mobile to price fixing problems in the car parts industry to the eBook lawsuit. In all these cases, she made it clear that “the division is prepared to litigate and win” these legal actions.
A cat says ________.
My picture book, WISDOM, THE MIDWAY ALBATROSS is now available as in iBook. To access it, you must go to the iBook app on your iPhone or iPad. Then, search for the iBook. Or, click here to be taken to the page on iTunes.
The easiest method is to work with Smashwords, which allows ePubs now, or has a MeatGrinder to convert files. You will most definitely want to read Smashwords owner Mark Coker’s Smashwords File Guide. It is a simple explanation of the variables involved in formatting your book. Smashwords has multiple distributions and many people just upload it here and let Smashwords take care of distribution to these platforms: Sony, Barnes & Noble, Kobo, Amazon, Apple, Diesel, Page Foundry, Baker & Taylor Blio, Library Direct, Baker & Taylor, and Axis 360 . But others prefer to move on to other platforms themselves.
Elizabeth Castro rocks. Essentially, an ePub is a set of images and text that are put into an html file, controlled by a CSS (cascading style sheets) file, and then zipped into one file. This means that if you mess with the guts of the ePub, you need advice from someone who understand html and css and can explain it in relatively simple terms. Elizabeth Castro has a suite of books that does just this.
Apple has 
If you use the Amazon Kindle app on your Apple device, 
Eight years after the apex of techno-utopian celebration, a number of large platforms have come to dominate a social media ecosystem vastly different from when the platforms just started to evolve. It’s time for a reality check. What did social media do for the public — users like you — and for the ideal of a more democratic public space? Do they indeed promote connectedness and participation in community-driven activities or are they rather engines of connectivity, driven by automated algorithms and invisible business models? Online socializing, as it now seems, is inimically mediated by a techno-economic logic anchored in the principles of popularity and winner-takes-all principles that enhance the pervasive logic of mass media instead of offering alternatives.
Thanks to a successful Kickstarter campaign, classic Choose Your Own Adventure books are now available for the iPad. 
Amazon
Apple has released a free user guide eBook for iOS 6 in the iBookstore. iPhone User Guide For iOS 6 is a comprehensive guide to the new operating system and has tips on how to use the new iPhone.
Apple has filed a new memo in its defense against the Department of Justice, stating that it will not settle with three book publishers, as has been proposed. Instead, Apple is seeking a trial.
Arguing that Apple offers an alternative to Amazon’s growing monopoly in the eBook business, New York Senator Charles E. Schumer wrote an opinion piece in 
Readers, writers and publishing professionals can 
In a speech at the Brookings Institution entitled “
This American Life has 
Apple revealed that it sold three million new iPads since the updated version was released last Friday. Will this translate to more iBooks readers?
With the release of iBooks 2, Apple is proving that it wants to be the place for interactive books.
Multiple reports have surfaced that the Department of Justice has sued Apple and publishers for allegedly colluding to set eBook prices. We will update as the story evolves this morning.