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The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success first hit the shelves in fall 2003. We knew we�d hit a home run with the book because we dared tell writers that a lot of rules about freelancing are complete bull doo-doo. That said, we were quite unprepared for the fanfare, the kudos, and dare we say, the adulation, our blood, sweat, and late night coffee-swilling had wrought.
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1. This One Tiny Habit Can Help You Become a More Productive (and Wealthier) Freelancer

mini_habits_stephen_guiseby Diana Burrell

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” Aristotle

I make no secret of the fact that I do not like to write, which seems crazy because I’ve been a freelance writer and author for almost 20 years and writers, well, write. But if you’re a professional writer, you know that a lot of the job isn’t writing. You’ve got to do stuff like generate story ideas, market your work, chase down research, interview experts, edit, and manage the business–the fun stuff! It’s the writing part I could do away with, specifically first drafts. Once a first draft is written, I can edit. Bad mood be gone.

Over the years I’ve become good at tricking myself into finishing first drafts. I tell myself, “You only have to write 50 words, then you can take a break and watch YouTube.” Even I can write fifty words, and once I get going, it’s hard to stop, which is how I get so much writing done despite my dislike of wordsmithing.

Needless to say I’m always looking for the path of least resistance to getting more done, so when I read about Stephen Guise’s Mini Habits: Smaller Habits, Bigger Results, I downloaded the ebook to my Kindle.

Not only did his book confirm for me that the best way to create a positive change is through small acts repeated daily, but the book was exceptionally well written and researched — impressive in that the author is not a professional writer — and so applicable to the many writers I meet who struggle with getting query letters out the door or writing big projects like books and novels.

Because I suspected Stephen was a bit of renegade — changing your life in big ways through tiny habits? Sounds renegade to me! — I contacted Stephen and he agreed to a 20-minute interview, which turned into a 90-minute Skype call. This is not a verbatim transcript of our conversation, but a carefully edited-down version containing the most valuable points for our readers.

 

DB: How are mini habits different from most life change philosophies?

SG: Most life change philosophies implore you to get highly motivated to make a big change in your life. Mini Habits are exactly the opposite of that, suggesting you force yourself to do something embarrassingly small, but positive every day.

There are two kinds of motivation. The first type is having a reason for doing something. My motivation for exercise is to look and feel healthy. My motivation for doing this interview is that you asked me to do it and I want to spread the word about mini habits. Unlike the next definition of motivation, your reason for doing things is generally very stable and changes very little over time.

There’s also emotional motivation, which is rooted in enthusiasm and determines your willingness to take action in the moment (“This year I’m going to get in shape so I’m off to the gym!”). Most goal systems rely on this type of motivation; they’ll tell you that you need to find this motivation to succeed. The problem is that emotional motivation isn’t reliable or habit friendly.

When we try to do something like write more every day or lose 50 pounds or get in top physical condition, we’re usually very excited for a couple weeks. We’re highly motivated to write more, eat less, and go to the gym. Yet almost anyone who has attempted to change knows that sometime in those first weeks, motivation starts to wane. For me, it was like clockwork—I’d get motivated to exercise and quit when motivation left me at the two- or three-week mark.

The reason we lose motivation isn’t a mystery. It’s biological. And it’s actually a positive sign! It means the behavior of writing more, eating less, or working out regularly is transitioning to being controlled by the subconscious brain. In other words, a weak habit is forming. But right around this time is when most of us give up. We’re not feeling that burst of enthusiasm anymore, so when it’s gone, we’ll stop doing the behavior that’s just about to become a habit. It’s too bad because the best way to find motivation is to take action! I’m not anti-motivational; it’s just that I don’t believe it works as a starting strategy.

There’s a quote from Sun Tzu’s Art of War which sums up the Mini Habit system: “Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.” By taking one small action a day—just one small behavior change—we start with a win. After that point, you’re free to do more.

In my book, I talk about doing just one push-up every day. A single push-up! It’s almost too easy, right? But you do it, and because you’re already face-down on the ground, you will probably do more. And that’s how such a small, seemingly insignificant action can grow to make big changes in your life.

Two other factors aren’t accounted for in most other goal achievement systems. First is autonomy. Most systems remove your sense of autonomy; you’re following a plan so that on Monday you do this, on Tuesday you do that, and so on. But with Mini Habits, you do your one small thing like a push-up and after that you can ask yourself, “Am I ready to stop or can I do more?” This autonomy leverages our desire and gives us a feeling that we’re in control, which studies show is a critical factor in goal achievement.

The second is willpower, the ability to force yourself to do something whether you feel like it or not. Most goal achievement systems don’t account for the fact that willpower is a limited resource as studies show. Mini Habits is based on the fact that we don’t have unlimited willpower. Because a mini habit is so small, you can easily complete it even when your willpower is low.

 

DB: We all know that developing good habits is important, whether personal (flossing every day) or work (writing a certain number of words per day). What’s might our readers find surprising about developing good habits?

SG: When you’re trying to establish a good habit, size doesn’t matter as much as consistency. For example, say you want to get in shape and decide you’re going to do 100 push-ups a day. That’s a lot of push-ups each day, so the chances you’ll stick with that plan are slim. Just one push-up a day, though, you’ll stick with it and end up doing more push-ups consistently. It’s better to do one push-up a day for six months than 100 push-ups for 15 days spread out over six months because that single daily push-up can become a foundational habit, the kind of habit that can change your life.

 

DB: How did you come up with the idea of writing a book about mini habits and their power to make positive changes?

SG: I started writing on Facebook using the notes feature, writing about my life and stuff like that. My friends liked it and a few told me I should write a book. When I stopped laughing, I started a blog; some of my blog posts were really long, like 4,000 words. Eventually, I decided that yes, I did want to write a book, but I wasn’t sold on any one topic. That changed when I started having a lot of success with Mini Habits.

In the past, I’d have this goal of developing a full-sized gym habit, but I’d exercise for two weeks then stop. Then I aimed for one push-up and got into the best shape of my life. Based on my experience with Mini Habits, I knew I had to share this with the world. That, and I was frustrated by the other systems that give you the same old advice of “get motivated to live your dreams.” That hasn’t been my experience, and the experience of many others as well.

 

DB: How did you use mini habits to write your book?

SG: I wouldn’t have written the book if not for my writing mini habit. I actually had two writing mini habits: One was to write 50 words a day for my blog, and the other was to write 50 words a day of my book. Most days I would exceed those numbers. Even though goal achievement is a topic I’m passionate about, for some reason I still wanted to avoid writing about it. [DB: Now you can see why I like this guy!] I’d have all these excuses like, “I need to write perfectly” or “I’m not thinking clearly today.” Having to write 50 words a day kept me on track.

It took me three to six months to write Mini Habits, including all the research. At times I made up some conditional mini habits, like “Read one study today.” You don’t realize how small actions can add up until you do them everyday. It’s really powerful stuff.

 

DB: What has been the response to Mini Habits?

SG: Before I released the book, I told myself I’d be disappointed if I sold less than 200 copies in two months. Mini Habits ended up selling 10,000 copies in three months. Most sales have come through word of mouth, some guest posting on blogs, and being seen in Amazon.com’s sales system, which is huge. Once you get good reviews (Mini Habits has a 4.8 average rating on Amazon), readers take interest and it can sustain sales momentum.

I’ve also gotten quite a few letters from readers with their own success stories by using mini habits. It’s great to see how it has changed the lives of others.

 

DB: You had a mini habit of writing 50 words of your manuscript every day. What other types of mini habits could our readers adopt to develop or improve their careers?

SG: Obviously making a mini habit of writing 50 words a day is a good place to start, but you can also develop a networking mini-habit, like contacting one person—an editor, potential source, or peer—every day. At the end of the year, you’ll have 365 new contacts. You could have a marketing goal of looking for one new magazine, publication, or client. If you need more ideas for magazine articles or books, you could write down one new idea every day. You could also make one follow-up call or e-mail on a project or question where if you had an answer, you could move forward.

 

DB: Any last words about the power of mini habits?

SG: Mini habits are awesome. The bar to entry is set low, and there’s no ceiling.

For example, if your goal is to write 2,000 words a day, it’s not only a high bar, but it’s also a ceiling because chances are you’ll rarely write more than 2,000 words a day (due to being satisfied with your work). But if you set your bar at 50 words, you’re not only going to make your goal, you’ll most likely exceed it. Fifty words isn’t much and once you get going, you’ll have more thoughts and words to get down.

It’s Newton’s Laws of Motion at work: “A body in motion stays in motion.” The other part of the law is, “A body at rest stays at rest.” When you’ve got a mini habit (50 words) versus a big habit (2,000 words), it’s a lot easier to get in motion and let momentum carry you further.

(My next Become an Idea Machine workshop starts tomorrow, and it’s the last workshop I’ll lead for several months. Sign up here or send me an email  to be notified of the next workshop.)

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2. 5 Tips for Revealing to Your Boss That You’re Freelancing on the Side

Writing Your Way Out - High ResolutionThis is an excerpt from my e-book Write Your Way Out of the Rat Race…And Step Into a Career You Love, which is available on Kindle and in PDF for under five bucks.

Freelancing while you’re also working a regular gig can be difficult, confusing — and risky. The last thing you want is to find yourself sans job and floundering in the freelancing waters without a life jacket. (In that mangled metaphor, the life jacket is regular freelance gigs.)

But don’t worry — you can work with your particular job situation to make freelancing on the side work for you, and even work for your employer!

How to Tell the Boss

“Tell my boss?” you ask yourself. “How about if I don’t and just say I did.”

Your first instinct may be to go undercover. And that might work for you. But consider this:

  • You will need a writer website. Can you keep it hidden from your boss should she Google you, without resorting to cloaking tactics
    that will keep you hidden from potential clients as well?
  • Ditto with LinkedIn. Many editors and prospects use LinkedIn as a kind of Yellow Pages for finding writers. Will your boss notice that your LinkedIn profile title suddenly went from “Insurance Salesperson” to “Freelance Writer”?
  • If you hide your freelancing status from your employer and he finds out, how do you predict he’ll react? Will he feel you’ve been deceitful?

That’s why you want to control the situation instead of leaving it to chance that you’ll be discovered. Kind of like a politician who comes clean on some skeleton in the closet before the media can out him. Makes him look a lot better that way, doesn’t it?

Now, I can’t guarantee that your employer will be happy with the situation, and only you can decide whether it’s worth it for you to come out to your boss. Maybe you work in an environment where it’s expected that you live for your job, and telling your employer you’re writing on the side could leave you holding a pink slip. So use your best discretion.

Whether you might want to come clean also depends on the type of job you have. You’re probably safer telling your employer you’re freelancing on the side if you’re in a management position than if you’re lower down the ladder.

Here are some ways to make the revelation as smooth as possible:

1. Don’t give away the farm.


You can tell your boss you’re freelancing on the side without also revealing that you plan to eventually quit your day gig.

You may face some uncomfortable questions, such as why you feel you need to write on the side. Are you desperate for money? Are you dissatisfied with your job? Be sure to come up with responses for any questions you feel you may be asked.

2. Do your work at work.


When you have this discussion with your boss, assure her that during the 9-5 your focus will be on the work you were hired to do. Then make sure to do that.

I know, I know. Your job can be boring, and sometimes you find yourself playing endless games of Minesweeper during slow times.

But whatever you do, do not go back on your promise and succumb to the temptation to build your freelance business on company time. This can lead to all sorts of unpleasant consequences, like you having to explain to your boss why you’re trolling for writing gigs from your work email account.

However, some bosses are super-understanding and will let you write on your breaks or during slow periods. If that’s the case for you, you can ignore this tip.

3. Add value.


Put your all into your day job. No slacking off because you know that in a few months (or a year, or whatever) you’ll be quitting anyway.

In fact, instead of just doing your job, you should work to kick ass at your job. You want to allay any fears your employer may have that you’re not putting as much effort into your job as you used to because of the side gig.

4. Make it a win-win.


Make your writing benefit both your employer and yourself. For example, offer to write your company’s website copy, brochures, or case studies as part of your regular duties. Point out that they can save money by not hiring someone else to do it. (You don’t have to point out that you’ll be getting practice that will help you eventually say sayonara to your employer.)

5. Check your contract.


Before you make a move, check your employment contract. Some contracts stipulate that you won’t pitch your services to the employer’s vendors and service providers, and other contracts state that anything you create while at work belongs to the employer.

How about you: Do you have a day gig and freelance on the side? How do you make it work? Let us know in the comments below!

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3. How to Figure Out the Answer to Every Freelancing Question You’ll Ever Have

Wondering what an editor means when she says X, whether you should break a freelance rule, or whether you should drop that PITA client? Here’s how to figure out what to do. At 3:04, I share my special method for deciding between two different options.

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4. 5 Ways to Fake Confidence in Your Article Pitch

confidentwomanpointingatselfBy Diana Burrell

You’ve spent hours–nay days–crafting a pitch letter for a dream market. You’ve researched what feels like every back issue of the magazine, and you know in your gut your idea is a winner. Your idea shines, you’ve got learned expert sources lined up, and you’re even feeling jazzed about your writing style.

So you’re bummed when your killer pitch lands back in your inbox with a tepid rejection note.

Okay, so you’ve been writing professionally for under a year. You only have clips from a couple regional magazines you assured the editor she hasn’t heard of. Or maybe you have zero clips, but you promised the editor you’d do a great job anyway.

If you mentioned these things, any of them, in your e-mail, it may be why your pitch dangles off the loser board.

Because here’s one of life’s truths: People are attracted to confidence. When you sound unconfident in a pitch, it’s like branding your writing with a giant L.

Here’s another life truth: People who seem confident usually feel no more confident inside than you or I. They’re just better at appearing confident.

We’ve all met people who are rather ordinary looking, but who possess seemingly magical powers at attracting a constant stream of admirers. Or friends who are of average intelligence who land jobs and opportunities far beyond what you’d expect and bosses who could turn a roomful of reluctant prospects into eager customers.

How do these folks appear more attractive, more intelligent, more influential than the rest of us?

By acting with confidence.

The great thing about confidence is it can be faked. Even better news for you, the freelance writer: you don’t have to fake it IRL, just in your writing.

How?

 

1. Eliminate wishy-washy wording from your pitch.

What sounds more confident?

“I hope to interview Dr. Christiane Northrop for this proposed article.”

versus

“I plan to interview Dr. Christiane Northrop for my article.”

or

“I could interview mothers of twins who developed this common condition.”

versus

“I will interview mothers of twins who developed this common condition; I’ve already lined up some moms who are willing to talk.”

Don’t hem and haw about how you can maybe, kinda, hopefully do something. Say it with confidence!

 

2. Focus on the positive.

Think about what makes YOU the perfect writer for this story and figure out a way to slip that into your pitch. It can be as simple as mentioning to an editor at a women’s magazine that the ten tips you’ll offer readers to save on their utility bills are ones you used yourself to reduce your bills by 20 percent last winter. For a story on how to move overseas, this is where you mention that you picked up and moved to Europe and Asia ten years ago.

 

3. Ditch the negative.

Read your pitch carefully. Is there anything in there that could be construed by an editor as a negative? Here are some negatives I’ve seen in pitch letters:

  • “I’m a part-time freelancer.” (Your working hours are your business only.)
  • “I’ve only written for…” (Only? Just list names of the publications and move on.)
  • “I wrote this for Magazine X, but it was killed when a new EIC came on board.” (Again, no one’s business but your own.)
  • “English is my second language.” (Here an editor will assume you won’t be able to write well enough for a magazine, even if you can write beautiful prose en anglais. Surprise the editor with your multilingual skills once you’ve successfully completed a few assignments for him.)
  • “I’m willing to write for free to prove myself.” (It’s called a blog. Start one.)
  • “I’ve never written about X before, but I have a mountain of clips in other subjects.” (You’re a writer. Writers write about subjects they don’t know a lot about because they have mad reporting skillz and possess curious minds.)

Do a search and destroy on negative language in your query. Remember, you want to tell an editor what you can do, not what you can’t.

 

4. Zip it.

So many beginning writers worry about not having clips or enough experience and shoot themselves in the feet by admitting this in a pitch letter. My advice is to say nothing and just end your letter with, “I look forward to hearing from you soon.” Some editors will assume you are far more experienced than you really are if your pitch letter is well-written and spot-on for their publication. They’ll just figure you’re so good at what you do, you don’t need to upsell yourself.

 

5. Remember, blogging does get respect.

Blogs were once pooh-poohed by editors as playgrounds for navel-gazing diarists. But if you run a successful blog–meaning you update it frequently, craft well-written posts that attract commenters, and generate lots of page views each month–be sure to mention it in your closing paragraph especially if the article you’re pitching relates to your blog. You can also provide links to blog posts you’ve written for sites owned by others; again, only if your writing sings.

Have you ever faked confidence in a pitch? Let us know your tips in the Comments below. –Diana Burrell.

Diana’s next 3-week Become an Idea Machine workshop starts Monday, March 10. Sign up here or visit her website to learn more.

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5. How to Build a Relationship with an Editor That Will Net You More Assignments

Handwritten text and red heartIt can seem strange to talk about building relationships with an editor…I mean, they hire you, you do good work, and they hire you again, right? But editors are more likely to hire writers they personally like, and those who act professionally. They’ll look at your queries more quickly, and may add you to their stables of writers they go to with assignments they generate in-house.

You can start building a relationship with an editor before you even start working with her, and the relationship building spans through your working relationship and even after you’ve completed an assignment.

Here’s how to become one of those writers that editors really want to work with.

Before the Assignment


You’re pitching an editor and she sends you a nice rejection. Guess what? That’s the start of a relationship. If you nurture that relationship, you’re more likely to get an assignment in the future.

Don’t Be a Freak

One important tip for how to relate to an editor before you get an assignment is not to be a freak. By that, I mean, don’t stalk an editor, and don’t whine. Everyone says they would never do that and that they act with the utmost professionalism, but then why do editors tell me stories of writers who e-mail or call them every day to follow up on a query, and who freak out when they get a rejection?

It even happened to me: Recently a writer asked me a favor, and she e-mailed twice and left four hang-up messages in two days.

Be cool. Give it a couple of weeks before following up. If an editor rejects your story, don’t try to talk her out of it — unless you think she misunderstood some major part of your pitch — just say thank you and move on.

Writers have a reputation for being over-the-top and emotional, so let’s change that! You can’t let your eagerness to write for a magazine come across as desperation…no one wants to build a relationship with a writer who seems desperate.

Do Your Homework

It goes without saying, but I’ll say it anyway: Put forth your best work. Get the editor’s name right. If you can’t tell if an editor is a male or female, call the magazine after hours and use the dial by name directory to hear the editor’s voicemail message. Don’t just use spell check, which can miss typos…proofread your letter or query before sending.

Make a Connection

If you have anything in common with the editor, bring it up. For example, if you used to write for a magazine she used to work for, mention this. If you found out that she went to your college, that’s something to talk about. If she wrote an article on a topic that you happen to have expertise in, mention that.

Touch Base

If you send a letter of intro or a query and the editor says he’ll keep your info on file, touch base every few months just to update him on your professional activities and offer to send more recent clips.

Send News

If you run into some information that you think would be of interest to an editor, even if you don’t want to pitch it as an article, send it along. You can do this both with editors you haven’t worked with yet, and those you do write for.

During the Assignment


When you’re working on an assignment for an editor, you can build your relationship — or ruin it. I hear plenty of scary stories from editors, so I’ve put together a list of things you can do to build a positive relationship with your assigning editors.

Head off Deadline Crunches

Let your editor know if you run into difficulties with your article, and do it early. For example, I had three weeks to do an assignment for a custom publication, but one week in I wasn’t hearing back from any of the sources they wanted. I let my editor know then, instead of waiting until the last minute when it’s too late to do anything about it. She gave me some alternate sources to try, and all went well.

You should tell your editor if you know you’re going to miss your deadline, even by a day. For example, occasionally I get sick in the middle of an assignment and it throws off my whole schedule. Rather than waiting until crunch time, I write to my editor early on and ask if I cab have an extra few days for the assignment. I’ve never had a problem.

Stay in Touch

But also keep in touch with GOOD things. For example, let your editor know all is going well with an assignment. I used to write for a martial arts custom pub, and they gave me an assignment that required me to talk to certain hard-to-reach people in their organization. When I had my interviews set with all these sources, I e-mailed my editor to let her know that I was all set, so she could stop holding her breath!

After the Assignment


Just because your assignment is over doesn’t mean you stop building a relationship with your editor. There are ways to keep in touch.

Say Thanks

I always thank my editors for assignments, and when I get a copy of the magazine I write again to thank her for doing such a great job on my article. There’s always something good to say — for example, they may have used some really great artwork, or your editor may have tweaked your lede and made it much better. Editors like to be appreciated as much as writers do!

Keep Them Updated

Whenever you have a new phone number or e-mail address or any other change, that’s a chance to get in touch with your editors. When I started renting an outside office, I wrote to all my editors — even those I hadn’t worked with in a while — to give them my new address. And when I sublet the office because I ended up never using it, I wrote to them again! Another reason to contact your editors is to let them know you’re going on vacation and won’t be available for assignments until date X.

Finally, I just send touching-base e-mails every few months even if I didn’t have a reason. I let my editors know what I’d been doing and ask them if there’s anything I can do for them.

Connect on Social Media

Editors I interviewed for a blog post a while back agreed that following them on Twitter was fine, but friending them on Facebook was not so good — though if the magazine itself is on Facebook, you can follow that.

Make sure you’re on friendly, not distant terms with your editor before following. And remember if they follow you back, so you won’t accidentally post something too personal or something negative about an editor or an assignment. Keep your posts positive and be sure to include updates on what you’re working on.

Send Cards

I always send holiday cards to my editors. To make them stand out, I order nice cards with cut-outs or other fancy features from the Museum of Modern Art. I get them out early in December to beat the rush. And I’ve heard of other writers avoiding the rush altogether by skipping the Christmas cards and sending cards for other holidays instead, such as Thanksgiving.

Be Gifty

Some writers send holiday gifts to their editors. Food is always appreciated, and other ideas include funky office supplies and gift cards for local coffee shops. Just don’t go over $25, because sometimes magazines have rules about how much employees can accept as gifts. And you don’t have to send gifts to all your editors — just the ones who gave you the most work.

I don’t send holiday gifts, but I have sent gifts for other reasons. For example, on the tenth anniversary of my first published article, I sent my editor and his staff a big box of brownies from Fairytale Brownies. When I did my taxes one year and noticed that Family Circle accounted for the majority of my income, I sent my editor a Starbucks gift card. And when an editor of mine was promoted to editor-in-chief, I sent her a magnetic poetry kit with a stand so she could use it on her desk.

Remember, Editors Are People Too

Writers often e-mail me and say, “The editor said X, what should I say back?” or “How do I explain that my clips are old because I took time off to raise my kid?” Here’s the thing: Editors are people, too. They’re not looking to catch you in a gotcha moment. They understand that people make mistakes, and that people take time off, and so on. You can often just come clean with them.

Here’s an example: Writers often ask what to say when they try to sell a killed article to another magazine. Should they let the editor know the article’s history? Here’s how I handled it: When my first narrative-style profile was killed when the assigning magazine went under, I sent the completed profile out to other business magazines. When I did that, I came clean: I told the editors that my article had been killed and that I really wanted to find a home for it, and that I could rework it as needed for the magazine I was pitching. I ended up selling the piece as a short to Inc. No editor was angry or insulted. One of them even added my e-mail address to her list of writers that she sent e-mails to when she was looking for pitches.

When you’re not sure how to respond to an editor, apply the Golden Rule: If you were an editor, how would you react to possibilities X, Y, and Z?

Your challenge: Think about how you can start building solid relationships with your editors at all stages of the assignment process!

Like this post? This was one of my recent Monday Motivations for Writers emails. To get advice like this in your inbox every Monday, and snag two free e-books as well, join my mailing list!

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6. No Clips? Here Are 6 Ways to Convince an Editor to Hire You Anyway

No clips? No problem.Writers often ask me what to do when their clips are 10 years old, or are on topics that don’t relate to what they’re pitching, or are from non-paying publications. And I tell them, “You gotta use what you got.”

But what if you have no clips? As in zero? Zilch? You’re a total writing newbie and have never written for publication, either paid or unpaid?

How can you beat that Catch-22 and land some assignments?

Here are six ways to get around a lack of clips so you can start writing for pay:

1. Write a kick-ass query.


Sometimes, if you send totally amazing query on a great topic, the editor will want to hire you regardless of clips. Yes, this does happen! For example, one of my Write for Magazines e-course students broke into SELF with zero clips. If I remember correctly, she got $1.50/word for that assignment.

Not sure how to write a query that will knock an editor’s socks off? Here’s what you can do:

Writing an amazing query takes practice, so write, write, write — and send, send send.

2. Write an on-spec query.


Thank you to my editor at Writer’s Digest for telling me about the on-spec query. In short, you write an article and then send a quick query letting the editor know you have the article ready to send — and would she like to see it?

The normal practice is to send a query and then write the article once you get an assignment. The upside to this is that the editor can tell you exactly what she wants. The downside to this, for new writers, is that if you have no clips to show the editor, she has no way of telling if you can pull off an assignment. So she’d be taking a HUGE risk in hiring you.

But if you’ve already written the article, this takes a lot of risk off of the editor.

If you don’t know how to write an article, you’ll love this post, aptly titled How to Write an Article.

And, if you join my mailing list, you’ll soon be learning about a class Carol Tice of the Freelance Writers Den and I are developing on this very topic.

3. Use who you know.


So many writers actually know an editor at a magazine, website, or blog, or a marketing director at a business — whether in real life, through a former job, or through a social media site like Twitter or LinkedIn — and are afraid to approach that person about writing for them. Or, they know someone who can introduce them to such a person, but don’t take advantage of it.

*Facepalm.*

One of the best subject lines you can use in a pitch email is “Jane Smith sent me” or “It’s Linda Formichelli from Twitter with an Article Idea.” Having a connection with someone can trump your not having clips.

4. Write for free.


I’m all about getting paid for your writing, but as I wrote in this post, which you should totally read, “I believe it’s better to write for free temporarily, on your own terms, than to write for pennies for a content mill or bidding site client that doesn’t value your skills — and won’t make a good sample anyway.”

Offer your skills pro bono to a nonprofit, local business, or small magazine you love, and voila — you have a clip. And you only need to do this once.

5. Mine your life.


Choose a topic to pitch where you have some credentials — mine your education, career, or hobbies to find article ideas you’re uniquely suited to write, and then tout that in your credentials paragraph.

For example, you may not have any clips, but maybe you are a certified personal trainer pitching a fitness article, or a bakeoff champion who wants to write about gluten free baking, or an MBA who wants to write on business management topics for trade magazines. That experience can help an editor overlook your lack of clips.

6. Pitch guest posts to well-regarded blogs.


Many blogs don’t pay, but are easier to break into than big magazines — and you can definitely use them as clips.

Pitch blogs the same way you’d query magazines except that you don’t need to interview/include experts — YOU are the expert.

Find blogs in the niche you want to write in, read their previous posts, and look around for their guest posting guidelines — then come up with an idea they haven’t done that’s relevant to their readership and pitch away.

So — don’t give up because you have no clips. Be creative and find ways to get that first clip and soon you’ll be pitching like a pro. Happy writing!

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7. The Ultimate Freelance Writers’ Guide to Recording Interviews

Digital Voice RecorderBy Natalie Zett

In my early years of freelance writing, I owned many taperecorders. Although most recorders worked fine, the cassette tapes couldn’t be trusted since they often gave out at inopportune times.

The last straw was when I finished a 50-minute interview that never made it onto the tape, which not only jammed, but also got mangled and torn inside the recorder. Creating an interview and quotes entirely from memory was no fun.

As for the tape recorder’s fate: to paraphrase a quote attributed to Dorothy Parker, “This is not a technology to be tossed aside lightly. It should be thrown with great force.”

Manual note taking was not optimal for me either since I was unable to write or type fast enough to keep up with the interviews. So when affordable digital voice recorders first appeared on scene, I was an early adopter.

It took a few iterations before the technology was ready for prime time, but now anyone can produce professional sounding recordings. Today you don’t even need a portable audio recorder. If you have an iPhone, Android phone or other smartphone, you’re in business.

I have been successfully using my iPhone to record phone and in-person interviews for a couple of months, and am happy to report that it not only works, but, if I added ambient music to my interviews, the crystal-clear quality could rival anything I’ve heard on public radio.

Note: Before you record calls, make sure you understand the laws that pertain to recording calls. The Poynter article, Think Before You Record, provides a good overview and the Reporter’s Recording Guide is a comprehensive resource that you can download from the Reporters Committee for Freedom of the Press.

Recording a Call on Your Smartphone


In theory, it should be easy to record a call that you’re making–or receiving–on your smartphone. Until recently it has been challenging to do this, but there are now a number of apps for iPhone and Android that let you record incoming and outgoing calls.

I test-drove the free lite version of the TAPEACALL app for iPhone and successfully recorded an outgoing call and–after some futzing–was also able to record an incoming call. This app is worth checking out if you use your iPhone for phone interviews, and don’t want to use an external audio recorder. Since the lite version only lets you record a whopping 60 seconds, you’ll need the Pro version ($9.99). Similar apps for iPhone include Call Recorder, Call Recording, and CallRec.me. Android has similar apps, such as Record My Call: Call Recorder that you can find on Google Play.

Caveat: Make sure to read the fine print to understand any additional costs you might incur when using these apps.

Recording Calls on Skype


Skype is probably the most affordable and well-known video chat, texting and calling service. Also, there are apps that integrate into Skype that let you record incoming and outgoing calls. I’ve used Call Recorder for Skype (Mac only) from Ecamm for several years, which records audio and video. There are dozens of similar apps available from Skype’s website, so, by all means, explore.

Skype is really good all-around service, but, before using it for phone or video interviews, understand that some call quality issues that may flare up occasionally. I’ve experienced dropped calls, ghostly echoes, strange noises, and audio gaps. Again, the best advice is to test it and decide whether it will work for you.

Recording Calls on Google Voice


Google Voice is a free voice-over Internet protocol that works on most smartphones, landlines or cellphones. When you sign up with Google Voice, you have the option of getting a new phone number, which can receive calls from your other phones.

Google Voice also lets you record incoming calls only (not outgoing). Once you’ve enabled this feature, if someone calls your Gmail number, you can record the conversation by pressing 4 on your phone’s keypad (a woman’s voice announces, “This call is now being recorded.”). Once you’ve finished talking, the recording will be stored on your Gmail inbox as an MP3.

Even if you don’t think you’d use it, it’s worth having a Google Voice number if you’re in a situation where you’d like to record an incoming call and have no external recorder or app available.

Caveat: Some writers have reported that their calls aren’t being recorded so just be aware that Google Voice isn’t perfect yet. Check out the Google Voice homepage for more information.

Using Your Smartphone as a Portable Audio Recorder


I have an iPhone 4S and switch off between a couple of different free recording apps: iTalk by Griffin Technology and Recorder Plus HD by Turbokey Studio (both available from the iTunes store; they also work on iPads). Android users can check out Easy Voice Recorder by Digipom and Sound Recorder by Needom Studio.

These apps do not let you record calls made from your smartphone; instead they turn your smartphone into a recording device, useful when you’re conducting in-person interviews. Dozens of other free and paid recording apps are available in the iTunes store and Google Play.

When using a smartphone to record interviews, be sure to change the settings to Airplane Mode so you’re not interrupted by phone calls and other notifications during your interview. I have not tried the Do Not Disturb feature on my iPhone (Settings > Notifications > Do Not Disturb), but that should work similarly.

More Power

My iPhone’s battery drains quickly and using a sound recorder app depletes it further, so I always have an external charger available. My favorite is the Mophie Juice Pack where the rechargeable external battery is housed in a protective case for the phone. If you notice that your phone battery is moving into the danger zone, just turn on the Mophie Juice Pack to recharge it.

Inexpensive extended-life batteries for Android phones can add hours of usage time. Just make sure the battery includes a cover as the standard phone cover won’t fit the super-sized battery.

To Compress or Not to Compress?

It’s not enough to have a good recording app or audio recorder. To produce quality recordings, you need to understand the different recording formats and when to use them.

You’re probably familiar with the ubiquitous MP3 format (formally known as MPEG-1 Audio Layer 3), since it’s used for sound recordings. If you use iTunes, you will probably find that most of the songs in your library are MP3s. This format uses lossy data compression, which saves storage space and still renders a nearly faithful reproduction of the original recording. “Nearly” is the operative word because it removes some data in order to save space.

Early on, I recorded interviews in MP3 format, but found it lacking, especially if I was doing a phone interview and the interviewee was using Skype or a cellphone. Volume was no problem but there were certain sections of the recordings that were hard to understand, so I wondered if an uncompressed (lossless compression) format was the way to go.

Most recorders and recording apps give you the option of recording in compressed format (MP3 or WMA) or an uncompressed format (PCM, AIFF or WAV). The uncompressed format takes up more room on your recording and storage device, but the tradeoff is that the recording quality is better than MP3. I prefer using one of the uncompressed formats.

(External) Microphone Madness

An external mic can help improve sound quality of your recordings. If you’re conducting an interview where there is a lot of competing noise, an external mic will help. Many microphones are geared for musicians and may be overkill for your purposes. Although most smartphones have a 3.5mm jack, it really doesn’t limit the microphones you can use. I use a Pearstone OLM-10 Omnidirectional Lavalier Microphone with a 1/8″ (3.5mm) Stereo Mini Plug, which is more than adequate and didn’t cost a bundle (under $25). This particular model had been discontinued, but similarly priced high-quality microphones are easy to find.

If you already have a microphone that uses an XLR connector–this type of connector is often found on professional audio equipment–never fear. You can buy an adapter and use it with your smartphone. An alternative to using the 3.5mm jack on Apple products is choosing a microphone that’s compatible with the 30-pin dock connector (used on iPhone 3, 4, and 4S; iPad) or the 8-pin dock connector (used on the iPhone 5 and iPad mini). External microphones for Android phones plug into the 3.5mm jack.

Selecting a microphone for your smartphone can be tricky, so, unless you’re a microphone geek, it’s best to talk to an expert. If you don’t have a local retailer who can help, I recommend the folks at B&H Photo, Video & Pro Audio. I learned about B&H through a colleague who’s a professional musician and sound engineer. Although they have a website, I recommend giving them a call. What I like about B&H is that they sell you want you need—not the most expensive item in the store—and they have superb customer service. And no, I don’t work for them!

Testing the Waters

To use your smartphone for your next interview, download one of the sound recording apps and conduct a dry run. Whatever recording app you use, make sure that you know how to operate its controls and can stop, start and play the recordings. Also, be sure that you can easily save–not easily delete–a recording and transfer it to a laptop, flash drive, or cloud storage.

Using a Portable Audio Recorder


I always have a couple of other portable audio recorders in my arsenal for backup or for switching between devices.

I’m fond of the Olympus Digital Linear PCM Recorders and have used them for phone interviews as well as interviews in the field for years. Since I also work as an IT consultant, I’ve taken my trusty Olympus LS-10 (powered by two AA batteries) to meetings and again marveled at how well it picked up everyone in one of those large (30+ chairs) conference rooms. I’d often augment it with a 15-dollar noise cancellation lavalier microphone (especially for lecture halls) and found the results more than adequate. I always record in the PCM format (uncompressed) and simply transfer the recording to the computer and listen to the interview in iTunes.

The Olympus recorders are not cheap so, when my beloved Olympus LS-10 bit the dust after a decade or more of steady use, I wanted to see what else was on the market.

Enter the ZOOM

I called my pals at B&H who directed me to the $99 Zoom H1 Ultra-Portable Digital Audio Recorder (I bought the recorder, an accessory pack, an extra SD memory card and a microphone for under $200). The Zoom H1 setup is easy and it’s powered by one AA battery. I set the recording format to WAV and the sound quality is spectacular.

The only tradeoff is that it has a plastic body and feels light compared to the Olympus’s metal body–but did I mention that it only cost $99? (Editor’s note: As of December 30, 2013, the price of the Zoom H1 had dropped to just over $70 at B&H Photo.)

Stay Up to Date!


This article only scratches the surface, but I hope that it gives you some ideas. Since technology is always changing, make sure to keep up with the latest news. Have fun researching and figuring out what works for you! If you need expert advice, consult with your neighborhood retailer who specializes in audio, or talk with someone at an online store such as B&H.

Natalie Zett is a Twin Cities-based journalist who writes for national, local and specialty publications. She occasionally teaches writing classes at the Loft Literary Center in Minneapolis and also works as an IT consultant, specializing in design, usability and Web accessibility.

photo by: kev_hickey_uk

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8. 7 Fun Ways to Keep Your Idea Generation Skills Fresh This Winter

many small light bulbs equal big oneBy Diana Burrell

Even I, a self-confessed idea junkie who loves nothing better than thinking up ideas to research and pitch to magazine editors, go through periods where all my ideas feel uninspired and blah. These periods usually occur mid-winter, when the days are short and the nights are long, boring, and cold.

Same for you? Here are some clever tips to pull you out of the winter doldrums and get you back on the path.

 

1. Use what irritates you.

During the holidays I was getting annoyed by a certain type of pharmaceutical commercial and noticed I complained to anyone who listened about why companies should be investing in the exact opposite health problem. Then it hit me: that anger could be channeled into a new beat for my writing. Suddenly, I got excited thinking about all the possibilities for stories. Moreover, I felt a fresh burst of enthusiasm for researching and pitching ideas, enthusiasm I haven’t felt in a long time.

So what’s pissing you off? Don’t tell me — write about it!

 

2. Make your argumentative nature work for you.

I was always the kid who saw the exact opposite of what everyone else focused on, and usually I was ridiculed for my quirky, “negative” world view.

As a writer though, this mindset is a gold mine. Call it the contrarian point of view. When you get an idea, ask yourself, “What if the opposite of this were true?” Often this one question can point you to a compelling new idea, one that will stand out from the slew of “yay-isn’t-yoga-great!’ ideas editors are always seeing.

For example, we all know yoga is great for the body and soul. Hundreds of writers are out there pushing stories that promote how wonderful yoga is. But what if yoga weren’t so great for the body and soul? Think about it … you could spin that general contrarian idea into ideas/questions like:

*When yoga instructors turn into gurus (An exposé? A service piece?)
*When yoga takes over your life.
*What yoga-related injuries are common?

Embrace your inner crank!

 

3. Develop new routines.

Routines certainly make life easier, but they can make your life less colorful if you don’t switch them up occasionally. If you feel stuck with your ideas, try doing the same old/same old a little differently.

Your switcheroo doesn’t have to be anything huge. For example, I noticed last month that I wasn’t getting much done during the day, which was bad news because I needed to produce material for a busy spring. I figured out that when I sat down at my computer in the a.m. dressed in my comfy pajamas and unbrushed hair for the day’s work, the ideas didn’t flow. But when I took the time to hop in the shower, put on a little makeup, and dress in “business casual,” my productivity increased and the quality of my ideas improved.

At the end of the workday, I also force myself to spend five minutes tidying up my desk for the next day rather than slam the computer shut and bolt. I’m not a naturally neat person, but I do perform better when my work environment is clear and leaves room for inspiration.

 

4. Do talk to strangers.

As a writer I already spend way too much time inside my own head. To make matters worse, I’m a bona fide Class A-certified introvert who finds social situations mentally exhausting. Oddly enough, though, when I’m feeling a bit rusty in the idea department, getting out and talking to people–especially strangers–smooths out the rough spots in my brain.

I keep it simple: when I’m at the grocery store, I make an effort to engage the cashier or even another customer in conversation. I keep the interaction positive, which makes me feel good inside and has the effect of making me feel more upbeat and positive when I get back home to work.

 

5. Make a coffee date with another writer.

Again, you’re getting out of the house and out of your own head: double win!

But it’s really a triple win when you can really talk to someone who understands this crazy profession of ours. Bonus points if you know the writer well and feel comfortable talking ideas. Even when Linda and I are individually feeling blah about our ideas, when we get together, we make magic. (Not that kind of magic, you perv!)

Can’t meet in person? Schedule a phone call. Even if you walk away from the meeting or phone call with no ideas, you’ll probably feel more inspired and receptive to possibilities afterwards.

Just don’t let the meeting devolve into a bitch session about awful editors, how slowly magazines are paying, and why freelancing sucks. Bitterness is a poor motivator.

 

6. Take time off to fix what ails your creativity.

A couple months ago, my idea factory began running dry. I pulled out all the reliable tricks in my toolkit to get the equipment running again, but nothing worked: I was stuck.

I started to beat myself up, and when I looked around the house, I felt even more despair. Ever since I’d moved out of my office and into a corner of our livingroom so that my son could have a more private bedroom, our clutter problem had gotten worse. And as I mentioned above, I just don’t do my best work when I’m surrounded by clutter.

I immediately shut off my computer and gave myself permission to get the house in order. I went on a massive decluttering spree, not only tidying and cleaning my environment, but getting rid of items around the house that were no longer serving our needs as a family.

It only took two days to get the house back in order, and when I turned my computer back on, the ideas were back and flowing like crazy! For you, it might be getting your garden weeded or your taxes done and filed. At any rate, the time I took off was well worth it.

The key here is to be honest with yourself: will getting your house organized or doing your taxes help you move forward or are they procrastination tactics?

 

7. Move more/write less.

As writers we tend to spend most of our workday sitting on our bums, and sometimes the only parts of our bodies that get exercise are our eight digits with an occasional right- and left-leaning thumb lunge. And if you live in a cold climate, you’re probably less motivated these days to go out for a walk, bike ride, or gym visit. I hear you! When the thermometer hovers around 20 degrees Fahrenheit, all I want to do is wrap up in my wool sweaters, cuddle with a hot water bottle, and dream about spring from the comfort of my cozy sofa.

This is the exact wrong thing to do, however, especially when my idea factory is suffering from non-scheduled down-time. I force myself to bundle up in my warmest winterwear and go for a walk outside for at least twenty minutes, ideally when the sun is still high in the sky. Not only do I get my heart pumping and give all my muscles a good stretch, daytime light boosts my mood–lack of sunlight in winter reduces serotonin levels, the feel-good neurotransmitter released by the brain–and I notice I feel much more positive about my work and ideas post-walk. My sluggish winter blues seem to diminish, my mind is clearer, and sometimes, if I’m lucky, I get a couple good ideas while I’m hiking the trails around our neighborhood.

So there you have it: Get off your butt, get cranky, get friendly, get moving — and get those ideas flowing again this winter.

Diana Burrell is a Boston-based freelancer and the other half of the Renegade Writer team. Check out her latest book for freelancers, Rock-Solid Queries: The 10 Surprising Reasons Why Magazine Editors Reject Your Ideas … and How to Write Queries That Get More Acceptances Today (Renegade Writer Press, 2013).

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9. I’m going inside now.

computerandcoffeeYou may have noticed that comments are disabled on this post. And I haven’t been answering emails as quickly as I used to.

Let me explain.

It may be difficult to believe, but I’m an introvert. I play an extrovert on the Internet, but really I’m an introvert.

I prefer to keep my socializing one-on-one, and I hate crowds — my worst recent experience was going to the state fair on the weekend day. After a day of interacting with people — online or off — I need to lie down in a quiet room to decompress.

So, a little bit of backstory. Last spring I went to a business conference where the speakers extorted us to be über involved with our readers. “When someone signs up for your newsletter, email them to ask what are their biggest challenges, and respond to all of them,” one presenter said.

At the same time, I read a book where the author mentioned he’s on email until 2 AM — and if someone writes to him with a sticky problem, he often invites the person to call him up to discuss.

So I started interacting a more, and I was up till late answering emails just like the author. I sent free e-books to people if I thought they would help them with a problem, asked my new subscribers to send me their challenges, and even invited a couple of people to call me. I also responded to every comment on my blog.

The result: complete and utter burnout.

You see, as an introvert, every interaction takes a little bit of my energy. An hour of emailing leaves me drained for the rest of the day, and takes energy away from what I need to be doing to serve the most people — not to mention keep my bills paid — such as:

  • Moderating the Freelance Writers Den forums
  • Working on new e-courses and conducting the ones I already teach, both by myself and with Carol Tice of the Freelance Writers Den
  • Mentoring writers by phone (I love this but it takes a LOT of energy — another reason I need to limit emails and other online interactions.)
  • Working on writing projects such as new e-books and my articles for Writer’s Digest magazine
  • Posting on the Renegade Writer Blog (Over 1,000 posts so far!)
  • Sending out daily Morning Motivations for Writers emails to my mailing list subscribers

Also, I’ve come to see this attitude that you always need to be interacting online a little disingenuous. While I’m sure some entrepreneurs spend hours writing and talking directly to individual readers because they truly enjoy it, I’d say most do it as a roundabout, feel-good way of priming people for a sale. At the conference I mentioned earlier, the presenter called it a way of “building trust.” Building trust for what?

If you have a great product or service, do you really need to spend the bulk of your waking hours “building trust” by kibitzing with an audience? My trust is that most people can tell pretty quickly whether a product is good fit for them — and if it is, they’ll invest in it. Does an author need to spend her days doling out free advice to prove her $3 e-book is a good investment? Well, I’d think a good one doesn’t!

Of course, I really, really do want to help writers. I’ve built my career around it. But what I discovered was that it doesn’t make sense to spend 15 minutes responding to a writing question or comment from an individual when I could instead write a blog post, e-book, or course that can help thousands. It’s just not the most efficient use of my time, especially since I work limited hours.

So I decided that, to preserve my energy for projects that will help more writers, I’m going to “go inside” by focusing on my own projects — creating instead of reacting, you could say. That means limiting my time on email and social media.

Of course, going inside is a scary move for me. I appreciate my readers like you wouldn’t believe, and I would never want to come off as someone who doesn’t care.

This helped me make up my mind: I recently read a book on productivity for entrepreneurs that posed the question, If you sent an email to JK Rowling, would you be upset that you didn’t get a response? The answer, of course, is no. We all understand if JK Rowling answered all her letters and emails, she wouldn’t be able to write new books.

I also take heart that respected bloggers like Leo Babauta of Zen Habits and Steve Pavlina of StevePavlina.com have disabled comments on their blogs and are very difficult to get hold of — but they’re doing some of their best work now and still have devoted readers because of the quality of their ideas and writing.

Also, I think about Bill Watterson, the creator of Calvin & Hobbes. He rarely did interviews, kept to himself — and created. Because he knew that his work could stand on its own.

Now, I know I’m no JK Rowling or Bill Watterson, but the principle is the same: I need to limit distractions and protect my energy so I can create products that will impact the lives of the most writers. Also, I think my work is helpful enough that it will stand on its own, even without my spending all day online.

Finally, I’m not as worried as I could be because for most writers with questions, I already have answers at all price levels, from free to around $300:

The Freelance Writers Den: If you have questions or need support, I recommend you join the Freelance Writers Den, a community of over 1,100 writers that includes free resources like e-books, weekly webinars, classes, plus a forum where you can get your questions answered by Den Mother Carol Tice, yours truly, and a host of other experienced moderators. The Den is open to new members only a few times per year, so be sure to get your name on the waiting list if you’re interested!

Phone Mentoring for Writers: Do you have a lot of questions, or a freelancing problem you’re grappling with that you can’t seem to find an answer to? I encourage you to sign up for a phone mentoring session.

My E-books: My top three books are The Renegade Writer, The Renegade Writer’s Query Letters That Rock (both co-authored with Diana Burrell), and Write Your Way Out of the Rat Race…And Step Into a Career You Love — these all cost under 3 dollars on Amazon and can answer a lot of your questions.

This Here Blog: I tend to get the same questions a lot, so please do search the Renegade Writer blog using the search box at the bottom of the page. That way, you’ll be able to easily find answers on how much you should bid for a freelance assignment, whether you should simultaneously submit queries, when to follow up with editors, what to do if you don’t have clips, whether you need to interview experts for your query letter, what counts as a reprint, and more.

There are over 150 “You Ask, I Answer” posts on the blog (click on the drop-down categories menu in the right sidebar to select them), so chances are I already answered your question!

My Email List: If you join my list you get a free packet of 10 query letters that rocked, a free e-book called Editors Unleashed: Magazine Editors Growl About Their Writer Peeves, and daily Morning Motivations for Writers emails.

If you have questions about any of my products at any time, please email me at lindaformichelli@gmail.com with the name of the product in the subject line. For questions and comments about the writing field, please take advantage of one of my great offerings (even the free ones!).

I’m excited — though a bit apprehensive — about this new, creative stage in my life. I look forward to serving you with more compelling blog posts, helpful books, great e-courses, and more. I have a lot of great ideas in mind and can’t wait to get started in January.

I hope my decision helps other introvert entrepreneurs say No to all the experts who tell us we need to expend a lot of our personal energy interacting online in order to make a living.

Here’s to helping you become more successful and prosperous as a writer in 2014!

Linda

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10. Here’s How to Get Review/Press Copies from 200+ Publishers

A couple months ago, my lindaformichelli.com site was hacked, and the saddest thing was the loss of my Review Copy Helper page — a directory of how to request review/press copies from over 200 publishers.

I even got an email from Ralph Nader’s assistant asking me where the page was — seems Ralph likes to use it to order review copies!

The bright side was that my site was SUPER outdated — 8-year-old photo, and a focus on writing for magazines whereas now most of my energy goes to blogging, teaching, and writing e-books. So I hired a designer to totally remake it.

Well, after much hard work by James at Men with Pens and myself, the site is back up:

Linda Formichelli’s web site

And here’s the Review Copy Helper.

Please do let me know if you see any errors or problems with my new site!

Also, the Review Copy Helper is not totally up-to-date, so if you happen to have more updated info on any of these publishers, please send it over. Thanks!

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11. 5 Ways to Deal with People Who Hate What You Write

womanupsetcomputerBy Linda Formichelli

You’re don’t write because you’re afraid of what other people will think. What if they hate your writing? What if they hate you?

A glance at the comments on, say, a Huffington Post article shows that readers have no compunction about letting writers know exactly what they think. And sometimes it ain’t pretty.

And then there’s the fear that you’ll offend someone by being, well, yourself in your writing.

I hear you. In the past few months, here’s what I’ve experienced:

  • A reader telling me I must have PMS.
  • Someone who left a 400-word comment complaining that he found two typos in my blog post. He let me know he envisioned me as a frazzled lady with messy hair who has trouble coping with her life.
  • A longtime reader accusing me of being a racist.
  • Someone who was upset that I used the word “sissy” in an email to my subscribers.
  • A woman who was perturbed that I was hosting a teleclass with three male guests.

I’m sure I’ve had other complaints, but these are the ones I remember from recent months.

Writers Aren’t the Only Ones


You may think writers are particularly vulnerable to getting complaints about their work. But even if you gave up your writing dreams and became a barista at Starbucks, someone, sometime, would hate what you do — and let you know.

Of course, you don’t pour yourself into a skinny iced caramel latte the way you do into your articles, short stories, or blog posts. When someone criticizes the foam on your drink, you get over it. When someone criticizes your writing — ouch.

If you push through the fear and get your writing out there, I guarantee that eventually you’ll piss someone off. So what do you do about it?

Dealing with People Who Complain: 5 Ways


Here are some of the tactics I use when faced with an angry reader or even a troll.

1. Set phasers to “Ignore.”

If you’re talking about trolls who smear your blog or an article you wrote with über-nasty comments, the best thing you can do is ignore them. It hurts, but remember, some people will hate on anything. If you don’t respond, they’ll soon move on to the next victim.

2. Explain without apology.

But when someone emails you an anti-fan letter, or lets you know they’re upset with something you wrote?

Most commonly, I write a short note explaining myself without apology. (This is assuming I don’t feel I’ve done anything wrong. If I make a mistake, I do apologize.) If the reader accepts that, all is good.

But sometimes, the reader is still not appeased or has another nit to pick. In that case, I hit Delete. There’s just no making some people happy — and the truth is, your job as a writer is not to make everyone happy.

Instead of working your butt off to please someone who’s unhappy with you, pour your energy into thrilling the ones who love you.

3. Kill them with kindness.

Even if I’m about to explode over something a reader has said to me, I don’t spew my anger on them. I complain to my husband and my friends and get it out of my system so I can deal with the reader without going ballistic.

Saying “Thanks so much for sharing your insights!” to an unhappy reader defuses them — whereas if you come at them with teeth bared, you’re in for a downward spiral.

4. Laugh it off.

I still remember when Diana’s and my book The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success first came out, and we gleefully posted a glowing Publishers Weekly review on a writers’ forum.

One woman in the forum blasted us over the idea of the book and went on to say we shouldn’t be proud that PW called the book “upbeat and exceptionally informative” because, hey, who do books by women always have to be upbeat? Why can’t we just be serious?

I was crushed (this was our first book — my baby!) and thought up all kinds of replies to put this woman in her place. But then Diana took over. Her response? “I guess you won’t be wanting the Renegade Writer mug, then.”

Diana’s response was perfect. It defused the situation, showed the poster we weren’t going to let her comment affect us, and kept us from wasting time arguing with a single crabby writer.

5. Buck your genes.

We’re genetically wired to seek out and pay attention to threats in our environment, which means we often ignore positive circumstances.

I fall into this trap — I let one negative review or snippy email ruin my hour, even though I have dozens of great reviews and get tons of nice emails from readers. For example, the post by the woman who wasn’t thrilled with our Publishers Weekly review was surrounded by posts from people who were. Why didn’t I think of them instead?

It’s not easy to think about the many positives in your writing career when you come up against a single negative, but make an effort to do this when you find yourself faced with a troll or an angry reader. Let yourself get upset for a minute, complain to a friend — but then remember the editor who loved your article, the kind comment you got on a recent blog post, or the letter from a reader who was moved by your work.

How about you: Have you ever dealt with an angry reader, or even a troll? What did you do about it? Share your experiences and tips in the Comments below!

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12. Tell Your Editors What You Want — Here are 4 Things to Start With

I know!By Mark Aiken

Here’s the scene: Big Scary Editor from Gigantic Magazine finally calls Little Ol’ Me in response to a pitch. At first I’m filled with excitement… until I read the details of their offer. Exhilaration turns to disappointment and incredulity. I ask myself: how can I make a living on this?

Here’s the more important question: what do I do about it?

Many freelancers are afraid to advocate for themselves in their dealings with editors. I know the feeling: in a business where rejections (or, just as often, no response, period) are part of the game, we don’t want to rock the boat and blow it when the opportunity finally arises.

I am here to sound the rallying call. Don’t be afraid to ask for what you want!

Although you may think (and you’re right) that there are thousands of other writers out there waiting in the wings for their chances, this editor called you in response to your carefully crafted pitch — the pitch for which you brainstormed the perfect idea, researched the right market, and determined the appropriate editor to whom to reach out.

A few carefully worded and tactful questions — even the dreaded “Can I have more money?” bombshell — aren’t going to break your deal. In fact, ironing out all the details on the front end is smart and professional.

Advocating for yourself can be intimidating. But if a deal doesn’t sound right, ask. Or if there is something that might make your job easier, the deadline more reasonable, or yourself better able to complete the assignment, bring it up! Sometimes your editor will take up your cause and advocate on your behalf with his or her superiors. (Nice — an ally!).

I like to get a dialogue going from the start. And I don’t like working while wishing there was something I should have asked. It’s better to work feeling satisfied that 1) I got the best deal I could and 2) there was nothing I should have asked for but didn’t.

Here are a few examples of things you can ask your editor for:

1. More money.


I don’t always get everything I want, but editors often give me something. Bear in mind that asking for more money is delicate; be careful not to phrase your request as an ultimatum. As long as you’re nice, the worst that will happen is they’ll stick to their original offer. Then it’s up to you to decide whether you can work under those terms.

2. A subscription.


A few times, after getting denied when I asked for more compensation, I countered with, “Well, can I have a subscription to your magazine?” After all, if I’m going to become a regular contributor, this could help me research ideas that fit the mag. Some say yes, some say no. One editor, apparently thinking a subscription was too much trouble, accepted my original request for more money!

3. A PDF of the article.


After the article is completed, I like to have a PDF of the piece as it appeared in the magazine for a clip or for my website. This usually requires following up after publication.

4. More time.


When an editor doesn’t take the bait when I ask for more money, I may be forced to re-prioritize. Maybe I still want the byline despite the low pay. But maybe I can’t afford to put off another, higher-paying project. Maybe I know I’m slow at a later date on my calendar. Looking ahead and letting an editor know your availability in advance gives the impression that you are both organized and sought after. Not bad images to portray!

It sometimes amazes me to realize that I have never met 85 percent of my editors face-to-face. Advocating for ourselves does more than garner a few extra dollars, a few more days, or a subscription; it identifies us as more than just story-producing email addresses in editor inboxes. We are living, breathing humans who stand up for ourselves when we feel we deserve a better deal.

How about you…have you ever asked an editor or client for more time, more money, a subscription, or anything else? How did it go?

Professional ski instructor by day and professional writer by night, Mark Aiken lives in Richmond, Vermont with his wife and son.

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13. Why You Should Write for Free–and Like It

laptop woman happyBy Linda Formichelli

For years I’ve been preaching to new writers: Know what you’re worth! Demand to be paid fairly! Don’t write for free!

And now here I am, telling you it’s good to write for free.

Am I crazy?

No. I changed because the industry has changed. When I was starting out in 1997, there were no content mills and bidding sites offering writers $15 per 750 words, or blogs paying $20 for an extensive post.

So when I said “Don’t write for free,” I meant, “You should be snagging $500 for a feature article.” Not “Don’t write for free…at least get a few pennies for your efforts.”

Also, in 1997, there was a lot less competition and even a newbie writer had a chance to break into big markets and land impressive clients. Today, thanks to the Internet, the competition is stiff and writers with more samples have a better chance of landing gigs. Another reason many aspiring writers flock to the el cheapo clients. “What an easy way to get samples!” they crow.

The bad news is, better-paying writing clients don’t take samples from content mills, bidding sites, or crappy-looking blogs seriously. There’s no barrier to entry (pretty much anyone can write for one of them), writers need to crank out words too fast to do their best work, and even a great writer’s work is surrounded by mediocre (at best) writing from other cheap scribes.

So I’m changing my stance on the whole issue:

I believe it’s better to write for free temporarily, on your own terms, than to write for pennies for a content mill or bidding site client that doesn’t value your skills–and won’t make a good sample anyway.

There, I said it. Now let’s explore the whys and hows.

Why Free Is Awesome


I’ve become a big fan of writing for nothing. Here’s why.

1. It feels good.

As you’ll see below, I recommend writing for free for causes you care about. For example, several years ago I was a volunteer writer for the SPCA’s newsletter. That’s gotta feel way better than writing gratis for some company that hopes to earn lots of profit from your free work.

2. You get to choose your clients.

Landing free gigs is much easier than pitching low-paying clients. After all, the first is, “Hey, I’d love to write a post for you for free to help build my portfolio” (who can say No to that?), and the second is, “You say I’m competing against hundreds of writers for this low-paying assignment? Let me bend over further for you, my liege.”

When it comes to getting those first samples or building your reputation in a new field, free is more of a sure thing.

3. You can make demands.

When you’re writing for free, you have more control over what you’ll do and what you’ll get in return for your efforts. Of course, your client will have standards and specs you’ll need to adhere to, but you have more leeway to ask for a byline, negotiate the deadline, or request PDFs of your work.

4. Your writing will kick butt.

When you’re writing for a cause or business you love, on a reasonable timeline, you get the chance to show off your creativity, writing skills, and ability to generate ideas. Those are the kinds of samples you want in your portfolio.

5. You only need to do it a few times.

With the content mills, bidding sites, and blogs that pay yucko rates, it’s easy to fall into the trap of churning out assignment after assignment, because the only way to make good money is to write in volume.

Soon, you’ve forgotten that you only started writing for cheap to get a few samples, and are caught in the vicious cycle of mill work. And the longer you do it, the harder it is to climb out.

When you choose to write for free to get clips, you’re able to set limits on how much you’ll do. For example, you may decide you want to become a pet blogger, so you’ll write for free for two animal-related nonprofits and your local independent pet supply store and then use those samples to go after well-paying pet gigs.

When You Should Write for Free


Here are the three situations where you may want to offer your writing services gratis.

1. You have no samples at all.

You’re a rank newbie and have zero writing credits to your name. In this case, it makes sense to do a few free gigs to build your portfolio.

2. You’re looking to break into a new field.

Say you’re a health writer but you’d like to write more about entrepreneurship. You have plenty of samples showing you can write fluently about gluten intolerance and the dangers of Crossfit, but when it comes to business writing–you’re starting from scratch. This is a good time to write for free.

3. You want to switch things up.

Maybe you’ve written dozens of articles or brochures or case studies, but you’ve never written a blog post–and in your heart you really, really want to become a paid blogger.

Blogging is an entirely different skill, and you’ll need to prove you’ve got what it takes. Do a little writing gratis and soon you’ll have blogging samples to show to your prospects.

Who to Bestow Your Free Writing On


The last thing you want to do is offer the gift of your writing to some greedy conglomerate that’s going to turn around and make thousands off it–a business that can actually afford to pay writers. That would make you feel all angry and sad at the same time.

Instead, try approaching:

1. Non-profits.

Chances are, there’s a cause you believe in that has a non-profit organization attached to it. For example, check out charities at Charity Navigator [www.charitynavigator.com], especially their list of Top 10’s–like “10 Highly Rated Charities Relying on Private Contributions,” “10 Highly-Rated Charities with Low Paid CEOs,” and “10 Charities with the Most Consecutive 4-Star Ratings.”

2. Local small businesses you frequent and love.

That little shop downtown that sells handmade soaps, your local co-op grocery store, and the café you visit three days per week that serves farm-to-table cuisine–these can make great prospects for your free writing.

3. Friends and relatives who are getting their businesses off the ground.

This is a super way to gain writing samples while helping your loved ones. And, they’re the most likely of all the types of clients to give you free rein on your work!

What You Get From All This


You’re not writing for free for your health, right? You want something out of the deal.

Of course, you’ll get samples. But also be sure to request:

1. Credit.

A byline on an article or blog post, or credit on other types of written materials, will give your sample more credence.

2. Testimonials.

Let your client know that in exchange for your free writing, you expect them to write a testimonial you can run on your website and use in your marketing materials.

3. Recommendations.

Ask the client if they can recommend you to any of their colleagues–preferably ones who pay for writers.

Stop!

Okay, now you have two or three samples. It’s time to stop writing for free.

Use those samples to land paying gigs. After all, now you can say, “I’ve written attention-grabbing, effective posts for X, Y, and Z.” That’s what you were after, and now you have it.

Offering your writing skills for free–if you choose the right clients and do a great job–can lead to writing work that pays so well, you’re not even tempted to bother with the content mills, bidding sites, and junky blogs.

How about you: Have you ever written for free in a strategic way? How did it work out for you? Let us know in the comments below!

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14. Are You Ready to Write Your Way Out of Your 9-5 Job–And Into the Career of Your Dreams?

Writing Your Way Out - High ResolutionI am so excited to announce that my new e-book Write Your Way Out of the Rat Race…And Step Into a Career You Love is officially launched and available for sale–and through Monday, you can get all the goodness for just $1.50!

I won’t post a big description here because it’s all on the e-book web page. Read all about what you’ll get for your buck-fifty, including 175 pages of goodness and free downloads from thought leaders in the field.

Grab a copy of Write Your Way Out of the Rat Race…And Step Into a Career You Love today, and if you like it I hope you’ll leave a review on Amazon!

Also, if you know anyone who is in a job they don’t love, please send them to the e-book website: http://www.therenegadewriter.com/write-your-way/. Thanks much, and here’s to starting a leaving-the-rat-race revolution!

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15. 5 Signs it’s Time to Quit Freelancing and get a “Real Job”

freelance_help_wantedBy Daisha Cassel

If you’re doing it right–and making a good living off it–freelance writing is a real job. In fact, most successful freelance writers put in well over 40 hours a week when they are getting their businesses off the ground.

Unfortunately, though, a lot of wannabe writing pros are unprepared when they decide to take the plunge and go freelance. Here, 5 ways to know that it’s time to say sayonara to the Schedule C and start sending out your resume.

1. You’re on the verge of bankruptcy and your basic needs aren’t being met.


You don’t have two nickels to rub together and are in dire straits! But you think freelance writing will net you fast, fast cash.

There’s a reason you’ve never seen a late-night infomercial or a back-pages ad in Popular Mechanics touting this profession as a get-rich-quick scheme. Not only does it take skill and hard work, but it’s one of the worst jobs to have if you’re already living paycheck to paycheck.


Unlike a job with an employer, you can’t count on a weekly or bi-weekly shot in the bank account. (One high-profile newspaper once took seven months to get a check out to me, and many freelancers have horror stories of never getting payment from shuttered mags and deadbeat publishers.)


Let’s not forget that the old adage “It takes money to make money” applies here too. You’re not sitting around in a safari jacket scrawling your next magnum opus with an affordable feather pen, are you? At the very least you need a reliable computer, internet connection, and phone to function as a business. It’s hard to focus on an interview when can’t pay the bill for the cell phone you’re conducting it on.

And “basic needs” are more than food, water, and those two proverbial nickels. Do you have health insurance? Are you contributing to a self-employed retirement plan or IRA? Do you have an emergency fund to cover those times when you, too, might wait seven months for a check to come in?

If your basic needs aren’t being met, you may want to consider seeking out employment until you’re over the hump.

2. When you read the beginning of this post you wondered, “What’s a Schedule C?”


Writing can be a hobby, but freelancing is a business.

When you go into business yourself, you are your own employer. This means things that your boss or the company accountant did on your behalf when you worked a 9-to-5 are now up to you.

It’s a legal requirement that you withhold and pay your own federal, state and local income taxes. (And guess what: since employers chip in to their employees social security and Medicare tax contributions, and you are now your own employer, your bill could be even bigger.)

If you haven’t been sending in tax payments, or even filing taxes on your earnings at all, you’re not just in violation of the law—you also aren’t treating freelancing like a real job.

3. You get nothing but rejections–and that’s on a good day.


“Nice” rejections where editors and clients ask you to stay in touch are one thing. But if you’re pitching plenty and hearing back never, or you only get boilerplate rejections, it may be time to reconsider the source of your future income.

If you don’t know when you’ll land your next article, then you don’t know when you’ll get your next paycheck. That uncertainty leads to desperation—both financial and emotional. It is one thing to be perseverant and another to be a glutton for punishment!

4. You’re amassing clips and experience, but not cash.


You’re writing for pennies a word (or less!), but your big break is right around the corner, right?

Don’t count on it.

Many a fledgling freelance writer has toiled away for far too long in the depths of content mills, (very) small regional magazines, and other no-or-low paying gigs in the name of “getting clips and experience.”

Sure, you need to have clips to show off your mad skills, but editorial standards tend to be as low as the pay in these cases, and no editor will be impressed by a barrage of hyperlinks to penny-a-word articles.

My advice? Completely skip the content mills, and start pitching to the big boys as quickly as you have a good idea. Most editors will be more receptive to a great query supported by a single clip than a mediocre, poorly researched one with lots of mediocre clips.

If you just can’t bring yourself to pitch high-paying markets, it may be time to consider getting a job and relegating freelance writing to “hobby” status.

5. You’re more worried about keeping up appearances than making a living.


A reader recently wrote in to Linda saying that she is on the verge of bankruptcy, and freelancing hasn’t worked out for her after several attempts, but she finds the idea of working in retail or food service “distasteful.”

Personally, I have a greater aversion to not having a paycheck when the mortgage is due and there’s no food on the table.

Maybe you made a big to-do about leaving the rat race behind, and now…it’s not going so well. This is important, people: do what you have to do to make things work for you financially.

If you love writing and feel like you just need a little more momentum, then keep it up as a second job while you take on something that pays the bills. Once it really does pick up, then you can slide back into a life of writing full time and kick that other job to the curb.

In the meantime, there is honor in doing what it takes to support yourself and your family. Think about it: would you rather say out loud that you are taking a new job in addition to your writing so you can pad your bank account, or that you don’t have enough money to feel your family and keep the lights on?

Bottom line: freelance writing can be a satisfying and lucrative work, but it takes a greater commitment to be your own employer than it does to be an employee. Do you have any other tips for fellow freelancers about self-employment? Share them in the comments below.

Daisha Cassel is a freelance writer who keeps four nickels in her pocket at all times just in case she ever wants to experience the luxury of rubbing two nickels together in stereo.

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16. I’m Busy and I Love It…And I Love You Too!

photoThanks so much for reading the Renegade Writer blog!

I’m super excited and busy working on some new products that will help you succeed at freelance writing. I work 20 hours per week on this, and am also thrilled to be homeschooling my son, who’s now in homeschool Kindergarten.

Because of these exciting commitments, I’m not able to respond to all emails.

But I don’t want to leave you high and dry, so read on for how I can still help you when you have a question or dilemma!

The Freelance Writers Den


If you have questions or need support, I recommend you join the Freelance Writers Den, a community of close to 1000 writers that includes free resources like e-books, weekly webinars, classes, plus a forum where you can get your questions answered by Den Mother Carol Tice, yours truly, and a host of other experienced moderators. The Den is open to new members only a few times per year, so be sure to get your name on the waiting list if you’re interested!

Phone Mentoring for Writers


Do you have a lot of questions, or a freelancing problem you’re grappling with that you can’t seem to find an answer to? I encourage you to sign up for a phone mentoring session. Check out the details, read a bunch of great testimonials on my mentoring service, and learn how to sign up here.

This Here Blog


Also, I tend to get the same questions a lot, so please do search the Renegade Writer blog using the search box at the bottom of the page. That way, you’ll be able to easily find answers on how much you should bid for a freelance assignment, whether you should simultaneously submit queries, when to follow up with editors, what to do if you don’t have clips, whether you need to interview experts for your query letter, what counts as a reprint, and more.

There are over 150 “You Ask, I Answer” posts on the blog (click on the drop-down categories menu in the right sidebar to select them), so chances are I already answered your question!

Free and Cheap Goodies


I also offer occasional teleclasses, a free packet of 10 query letters that rocked, several e-books, and an 4-week course on breaking into magazines — so there’s help here for everyone, both free and not-so-free! Check out the links at the top of the page for all the goodies.

Thanks again for reading…I look forward to helping you become a kick-butt freelance writer!

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17. Sources 101: How to Find and Work with Interviewees for Your Articles

By Linda Formichelli

A potential expert for your article asks to see a copy before it goes to print. A second one requests copies of the magazine once the article is published. And another one — gasp — asks to be paid for the interview.

We have over 30 posts about finding and interviewing sources, but when it comes to actually dealing with those sources before, during, and after the writing process, many writers feel lost and confused.

Here, answers to your most pressing questions about sources.

Should I send the draft of my article to the source? What if he asks to see it?


Journalism ethics says that you should not show an article to the source before it’s published. If you do, this opens up a door for your source to try to revise what he said based on what other sources in the article say, for example to argue with a point stated by another source he doesn’t agree with.

But some magazines do allow you — or even require you, in the case of a few trade magazines and custom publications — to show the source your article. So I always say to the source, “Generally you’re not supposed to do that, but I’ll check with my editor on their policies and get back to you.” Then I do it.

If you can’t or don’t want to let the source read your article, you can offer call him before turning in your article and fact check the piece with him. During the call, you would say, for example, “I have you saying that 2006 was the best year your business ever had. Is that correct?”

Your editor may also let you send the source just his quotes with the surrounding context.

Do I need to send a copy of the article to my source when it’s out?


I’m not a clipping service! Often I don’t even get a copy of the magazine my article is in, so I’m certainly not buying and sending one to each source.

However, I do let my sources know when an article they’re quoted in has been published. If the article appears online, I include a link. If the magazine is available on newsstands, I mention that, and let the source buy his own copy. If it’s a trade magazine and therefore not available on the newsstand and it’s also not online, I ask my editor to send copies, and she typically does.

(By the way, that’s why I ask my sources for their mailing addresses, and include those in the source list at the end of the article.)

Should I tell my source if I’m selling a reprint of the article she was quoted in?


I don’t think you need to ask permission as long as you’re selling to another magazine that’s not far from the scope of the original one; but it is always nice to give the source a heads-up so she can say, “I’ve been quoted in American Noodle Fortnightly Magazine.”

What if I tell the source I’m pitching Family Circle, but I actually end up selling the idea to Woman’s Day? Do I need to ask his permission?


In most cases I’ve pre-interviewed the source for my pitch and will need to do a more in-depth interview for the actual article, so of course I’d let her know who I’m writing for when I request this second interview.

But what if you don’t need to interview the source again? I think it’s only fair that you let the source know you sold the article to a different magazine. If it’s the difference between Family Circle and Woman’s Day, it typically won’t be a problem.

But sometimes, you may end up selling the idea to a magazine whose viewpoint the source opposes for whatever reason, and if she had known you were to sell there, she wouldn’t have done the interview in the first place. In that case, she may want to withdraw from the article.

I’m not sure what your ethical duties are here, but I would never want to be the writer who says she’s pitching a family magazine and then ends up selling the story to a racy magazine or a publication with a political slant — and doesn’t alert the source.

What if a source asks if I can write for her company? Am I allowed to write for the magazine and the source I quoted?


Generally you’re not supposed to do this for ethical reasons — but I find that if you’re in doubt, asking your editor can clear things up quickly. I did this a while back and the editor had no problem with my writing for one of my sources, and I ended up making a couple thousand from this source over the next few months.

How should I respond if a potential source asks who else I’m interviewing?


Many times the source is just displaying harmless professional curiosity, and in that case I often spill the beans if I don’t see any harm coming from it. I mostly write service pieces; if I were writing an investigative article, that would be different. (More on that below.)

Other times, the source wants to gauge how big-time your article will be so he can decide whether to take part. If you’re interviewing big shots, he’ll want to play. If you’re interviewing small potatoes, he may get the idea that your article is small potatoes too, and he’ll take a pass. So if you get the feeling this is what’s happening, let the source know you can’t reveal who the other sources are.

If you’re writing an investigative piece or an article on a controversial topic, the source may want to know who else you’re interviewing so he can be sure to cut down any opponents’ positions. Bad! Again, in this case let the source know you can’t reveal your other sources.

What should I do if a source asks to be paid for the interview?


Run the other way! Let the source know it’s against journalism ethics to pay a source. If you offer a source money for an interview, she can’t be considered an unbiased source. After all, who’s to say she’s not simply giving you the answers you want to hear because you’re paying her?

If the source still insists on payment, dump her and find someone else. There are plenty of people out there who interview without expecting payment. In fact, though I’ve heard stories from other writers about sources wanting to be paid, it hasn’t happened to me even once in the 16 years I’ve been freelancing.

My source has asked me to include his website address in the article. What should I say?


I always let the source know that I’ll include the website address with his attribution, but I can’t control whether the editor will leave it in or not. That way I do my best to accommodate the source, but don’t make promises I can’t keep.

Usually the editor does take out the web address and that’s fine, but occasionally she leaves it in.

Do you have any questions about working with sources, or any tips you’d like to share? Post them in the Comments below!

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18. Here’s a Successful Query for a Surprising Sex Article–And 5 Reasons It Worked

article_query_dojo_mojoMany writers ask me for examples of query letters that worked to land magazine assignments.

You can get a packet of 10 queries that worked by signing up for my email list, and a Kindle copy of The Renegade Writer’s Query Letters That Rock costs only $2.99.

Still want more? You got it! Below is a query by yours truly that sold to Women’s Health.

Dojo Mojo
Martial Arts Techniques to Kick Up Your Sex Life

Men often expect their lovers to be gymnasts in the bedroom — but it’s even better if they’re martial artists. Women’s Health readers don’t have to be able to throw someone over their shoulder to get the benefits of martial mattress training — in “Dojo Mojo: Martial Arts Techniques to Kick Up Your Sex Life,” I’ll tell readers whose only contact with martial arts is watching kung fu movies how to use elements of karate, tae kwon do, and other fighting arts to put the moves on their husbands. For example:

  • Use your voice. In karate, it’s called a “kiai” — a yell that focuses your energy, gives you power, and scares away attackers. In the same way, making noise makes you more powerful in bed (though it WON’T scare your sweetie). “When you hold back sound, you hold back sexual energy,” says Ava Cadell, Ph.D., a sex therapist in Los Angeles and a black belt in shotokan karate. “Making sounds lets your partner know you’re having a great time — it’s validating. It also releases sexual energy from way down in the gut so you’re able to feel a full body orgasm.”
  • Practice libido bushido. “Bushido” literally means “the way of the warrior,” and part of practicing bushido is keeping focused on the task at hand. “Sure, the kitchen needs to be cleaned and the laundry needs to be done, but a true warrior stays in the moment and doesn’t get distracted,” says Jennifer Lawler, Ph.D., a black belt in tae kwon do and author of Dojo Wisdom: 100 Simple Ways to Become a Stronger, Calmer, More Courageous Person. “In a fight, it’s deadly, and in the bedroom, it makes you quickly lose steam. Once you’re in the mood, make it a practice not to think of the other chores or worries awaiting you.”
  • Keep eye contact. Martial artists keep eye contact while sparring to prevent giving away their next move and to get in tune with their sparring partners. Use this same technique to get in tune with your man. “Eye contact enhances intimacy, which is a deeper form of lovemaking,” says Cadell. “I suggest eye-gazing. Hold eye contact as much as possible during the entire experience. This will keep the two of you in a place of union and help you tune into each other through the eyes.”

Other martial arts moves to use in the bedroom include using your hips for power, being flexible (mentally as well as physically), practicing “no-mind,” and tightening your muscles at the end of a move.

I’m a brown belt in Okinawan karate. Martial arts are hot these days — 12 million people in the U.S. are into martial arts and kickboxing, including Taryn Manning, Paula Abdul, Carmen Electra, Courteney Cox, and David Arquette — and sex, well, sex is always hot. May I write “Dojo Mojo: Martial Arts Techniques to Kick Up Your Sex Life” for you?

FIve reasons this query sold:

  1. Sometimes I think you can sell an article with just a kick-ass title.
  2. Notice how I gave stats to show how popular martial arts are, to prove to the editor that her readers would be interested in my idea. These were easy to find with a Google search.
  3. I interviewed two people for this query, and ended up using their quotes in the article once it was assigned. Jennifer is a friend of mine who happened to be perfect for the article, and I disclosed my relationship with her to my editor. The second person I found with a ProfNet search.
  4. I included three of my tips to give the editor an idea of how I envisioned the article working, and to prove I had good advice to offer.
  5. My experience in martial arts helped sell the article. So if you have any sort of background in the topic you’re pitching, let the editor know! (FYI, I didn’t include my publishing credits as I had already written for this editor.)

If you have a pitch that sold, and you’d like to share it with my readers, zap me an email at lindaformichelli@gmail.com. Thanks!

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19. Create a Video Vision Board to Keep You On Top of Your Freelance Writing Goals

By Linda Formichelli

Karen Cioffi’s guest post this week, 7 Steps to Freelance Writing Success Through Positive Thinking, got a great response! I can see this idea resonates with many of my readers.

Karen’s step #2 was “Put your vision into words and other visuals.” For me, that visual is a video — and I wanted to let you know about Animoto, a FREE service that lets you create short videos. You can insert photos, select music, add headlines, and more to create a video vision board that will help you keep at your writing goals. My life and career coach, Kristin Taliaferro, recommended it to her clients — and I’m recommending it to you!

I haven’t used Animoto to create a vision board in relation to my writing yet, but in 2010 I made one to reflect my themes for the year: Health and peace. It’s two years old, but I still watch — and am inspired by it — often. Here’s the video:

LIGHT

I hope you find this helpful as you work towards your freelance writing goals and try to keep a positive mindset. If you create an Animoto vision board video and you’d like to share it, post the link in the Comments below! [LF]

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20. How to Break Out of Your Freelance Writing Comfort Zone

By Francesca StaAna

Everyone hits their comfort zone at one point or the other. Whether it’s a kid who won’t exert enough effort to get A’s instead of B’s, or a sales rep who’s contented with merely reaching his quota, those who are in their comfort zones operate at low-risk, neutral state.

Freelance writers usually find themselves in it when they’re earning a satisfactory amount of money and have collected a respectable number of works for their portfolio. And while there’s certainly nothing wrong with staying in your comfort zone for a short time (go ahead, bask in your achievements—you deserve it), lingering in it for too long can be dangerous.

Resting on your laurels for an extended period of time can lead to the atrophy of your talents and skills. This is why you should never allow yourself to become too complacent. Instead, strive to improve your craft and work to attain new heights every so often.

Snap Out of It

Getting out of the comfort zone can be especially difficult for freelancers mainly because there’s isn’t really anyone to push you out of it. No solid boss dangling a promotion, no professors urging you to get A’s, and no parents checking your report card.

That’s why it’s important to always keep an eye on your work and writing habits. If you find yourself in that “way too comfy” state in your freelance career, be sure to do something different in order to shake things up.

Consider the following ideas:

Fly Solo – A lot of freelance writers thrive on platforms such as Elance and oDesk—and for good reason. These websites offer convenient solutions for connecting freelancers with clients, and they can really take the pain out of project hunting. However if you’ve been at it for quite a bit, you may want to consider setting out on your own and finding work yourself.

Do the legwork. Go ahead and build a website and find ways to promote yourself. Look into other ways to find clients, such as cold-calling (or cold-emailing), SEO, or social media marketing. Doing so will not only improve your marketing skills, but it can also allow you to broaden your client base and find more challenging (and possibly more lucrative) projects. Not to mention, you’ll get to keep 100% of your earnings and you won’t have to go on low bidding wars with others.

Get out there—literally – Some writers (introverted ones, in particular) take comfort in the fact that their job doesn’t require a lot of face time. Thanks to the power of the web, acquiring clients and delivering the work can all be done remotely. And to top it all off, you don’t even have to leave the house and you don’t have to worry about making awkward small talk.

Yes, finding clients online can certainly be easier and the chances of you embarrassing yourself in front of prospects are relatively low. However, doing it and only it can limit your growth and potential.

Sure, the online route is effective, but you know what – so is having real world meetings. The former may be more convenient, but actually going out there and meeting people opens up potential for deeper relationships. Not to mention, you’ll get to hone your social and speaking skills in the process.

Instead of focusing all your efforts on online strategies, consider attending a real live event every once in a while. Check out your local Chamber of Commerce and see if there are any networking opportunities that you can grab. Any small biz gatherings in your neighborhood? Go for it. Or head to EventBrite.com and search for events in your industry.

Networking events can certainly help you connect with potential clients, but as a bonus, these things are also rich in opportunities for collaborations, partnerships, and even friends. So don’t just attend for the sake of reeling in clients; go out there with an open mind and have fun while you’re at it.

Deliberately go above and beyond – Starting today, make it a point to over deliver and go above and beyond in your projects. Is your client expecting the first draft in 3 days? Submit it tomorrow. Wake up earlier. Work a little harder this time. Deliberately exceed expectations and strive to deliver work that’s beyond your caliber. Will it be difficult? Yes. But doing these things will undoubtedly make you a better writer and service provider as well.

How about you – what do you do when you’re feeling too comfy in your career? Please share your tips in the Comments below!

Francesca is the founder of Credible Copywriting and specializes in writing blog posts, web content and press releases for startups, Internet companies, and mobile app developers. She’s currently developing Copywriting 2.0, an online course that teaches aspiring copywriters the ins and outs of the biz. Sign up here and get notified when course launches.

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21. 6 Fantastic Sidebar Ideas to Add interest to Your Articles

sidebarYou know your editors will love you if you suggest sidebar ideas in your pitches or include them in your articles — but you’re stumped.

It’s hard enough coming up with an article idea without having to generate multiple sidebars too!

Here’s a handy guide on the types of sidebars you can try. When you need one, pick and choose from this list.

(And for those of you who aren’t sure what a sidebar is: It’s extra information that’s set apart from your article copy in a box. Read your favorite magazine and you’re likely to see sidebars with many of the articles.)

1. The Quiz Sidebar


A short quiz that tests the reader on the topic of your article will draw her in and help her assimilate the information you’ve shared. Check out this guest post on quizzes I ran earlier this year for more info on how to create one.

2. The Extra Info Sidebar


Writing an article on how to declutter your home and one of your sources mentioned a neat historical fact about housecleaning? A source for an article on small business marketing brought up a marketing tactic that doesn’t quite fit the theme — but is still cool?

Sometimes you end up with some interesting info on your topic that doesn’t fit into the main copy — but you hate to waste it. Turn it into a sidebar!

3. The Resources Sidebar


Readers love knowing about additional resources to learn more about your topic or to take action on it — such as books, websites, and organizations.

For example, in an article I wrote about Tourette’s and transient tics in kids for Redbook, I included a sidebar with helpful books about Tourette’s and organizations readers could contact for guidance.

4. The Quote Sidebar


For an article that relies more on anecdotes from “real people” than on expert quotes, include a sidebar with expert advice. Your editor may also want you to get headshots of the experts that the magazine will include next to each quote.

You can do the same thing in the opposite way: Develop a sidebar of quotes from “people on the street” with their experiences or tips on your topic, with a headshot from each source. (Your editor will let you know if she wants photos, but you can always suggest it.)

5. The Tip Sidebar


If your article is big on service (the how-to aspect of an article that gives readers actionable advice), offer a sidebar with a quick list of additional tips.

An article on plyometric exercise, for example, might include a sidebar telling readers how to perform the exercises safely — like how to modify exercises that are too hard, and what signs to watch out for that they’re doing them incorrectly.

Or if you’re writing an article on lowering your energy bills, the sidebar could be extra tips on weatherproofing your home.

6. The Survey Sidebar


If you have access to a big group of people — and with the Internet, who doesn’t? — you can survey them on the topic of your article and include the stats as a sidebar.

For example, say you’re writing an article on how to improve your marriage. You can use social media to attract women from around the country to a SurveyMonkey survey on the state of their marriage. Then you’ll have stats for a sidebar such as, “64% of the women we surveyed are ‘happy’ or ‘very happy’ with their marriages” and “Only 12% of women in our survey spend more than 30 minutes a day just relaxing and communicating with their spouses.”

This is something you can suggest in your query, or, if you already have an assignment, you can bring it up to your editor for her OK. Not all magazines will go for this, and you don’t want to waste your time on a big survey only to find that your sidebar idea won’t fly!

Looking for more info? Here’s a good article on sidebar basics from the Long Ridge Writers Group.

It’s your turn: Have you thought of a sidebar type I’m missing? Have you ever written a really cool sidebar? Let us know in the Comments below!

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22. Here’s The Cover You Helped Me Choose for Write Your Way Out of the Rat Race…And Step Into a Career You Love

Writing Your Way Out - High Resolution

Thank you, thank you, thank you to everyone who voted on their favorite cover for my new e-book Write Your Way Out of the Rat Race…And Step Into a Career You Love!

Strangely, there was no clear winner in terms of which one got the highest number of votes, but from your comments I got some great advice on how to tweak the design of this cover. You commented that the original design looked too corporate, so I had my designer (the great James at Go On Write) switch up the font and font color.

I hope you love the result as much as I do! And stay tuned for more info on the book as I work on it. I now have over 17,000 words (that’s sixty-five 8 1/2 x 11″ pages). But now I’m getting to the real meat of the book — information on how to break into the various kinds of writing so you can leave the rat race for good.

Thanks again, and I look forward to your comments on the new cover!

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23. What Should I Charge for Write Your Way Out of the Rat Race…And Step Into a Career You Love?

I SO appreciate the many comments I got on the three potential cover designs for Write Your Way Out of the Rat Race…And Step Into a Career You Love. I’ll be posting the final design when it’s ready.

And if I can impose on you a little more today, I have a very important question to ask you.

I’m trying to decide on a price for Write Your Way Out of the Rat Race, and thought that instead of taking a wild guess, I would ask what you think.

I’m torn between charging low — like under $10 — and charging a more premium price like $29. Here are my thoughts.

The higher price:

  • The book will include exclusive bonus downloads from Copyblogger, Jon Morrow at Boost Blog Traffic, Bamidele Onibalusi at Writers in Charge, and many more thought leaders.
  • Write Your Way Out of the Rat Race has the potential to help readers break free of the 9-5 and make a full-time living as a writer — that’s a lot of value!
  • I’m expecting the Kindle version of the book to be 200+ pages packed with information, with links to many additional resources — some free (like e-books and blog posts) and some paid (like books).
  • My target audience is writers with 9-5 jobs, so I’m assuming they can afford the higher price for the value they’re getting.

The lower price:

  • At $10 or under, I’ll be helping more people.
  • Truthfully, I know that at prices over $10, you get a lot of pushback from potential readers.
  • At under $10, I can sell in volume instead of selling a more expensive product to fewer people.
  • If you charge more than $9.99, Amazon takes a way bigger commission.
  • If I charge less, I can get more readers and hopefully those many readers will be interested in taking one of my e-courses.

So…what do you think? I’d love to hear your thoughts on the pricing. What would you be willing to pay, and why? Please post your thoughts in the COmments below.

Thanks so much for all your help with this book. I’m so excited about this project I can’t even say!

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24. Which E-Book Cover Do You Like Best for Write Your Way Out of the Rat Race…And Step Into a Career You Love?

WriteYourWayCovers

I’m so excited to have three cover choices to select from, courtesy of cover creator extraordinaire Go On Write, for my upcoming e-book Write Your Way Out of the Rat Race…And Step Into a Career You Love.

I’d love to hear which one you think is best. (You can click on the image for a larger version.) Would you post your choice in the Comments below? You can call them “dream,” “escape,” and “cage” for short.

I’m leaning towards “escape” but with a different font to give it a less corporate feel. I also love “cage,” but to me it’s looking more like a memoir.

You thoughts?

Also, if you’re interested in learning more about the book as I work on it, or being one of my 50 beta readers, please join my email list. If you join, you’ll also get daily Morning Motivation for Writers emails and two free e-books for writers!

Thanks so much!

Linda

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25. I’ve Been Rejected Close to 500 Times

freelancing_rejectionBy Linda Formichelli

Here’s a short excerpt from the e-book I’m working on, Write Your Way Out of the Rat Race…And Step Into a Career You Love. If you’re interested in learning more about the book as I work on it, or being one of my 50 beta readers, please join my email list. If you join, you’ll also get daily Morning Motivation for Writers emails and two free e-books for writers!

I just did a rough count, and what I have to tell you isn’t pretty:

Between 1996 and 2012 I sent out 200 queries — each one to multiple publications — and sold 60 ideas. That’s a 30% success rate — or a 70% rejection rate. If I sent each query to four magazines, that means I received 480 rejections. (And that’s not even counting the untold number of informal ideas I sent to my editors via email once I became more established that were rejected, or the letters of introduction I sent to trade magazine editors that went nowhere.)

So how was it that I’ve been able to write for around 150 magazines, with most of them giving me multiple assignments over the years? How was I able to make a living—a good living—mainly writing for magazines?

It’s because I was too stubborn to give up, even when I was failing most of the time. And every time I made a sale, I wowed the editor so she would give me more work.

So how can you get over the idea of rejection? Here’s the thing: Rejection isn’t about you. If your idea or writing are rejected by a prospect or editor, it’s a simple business decision: Your offering was not right for the prospect at this time. [TWEET THIS]

When you’re approached by a salesperson at the supermarket asking if you want to sample a new brand of pita chips and you say No thanks, does that mean the salesperson personally sucks? Is it a judgment call on the actual person handing out the chips? Or even on the quality of the product? No. Your rejection of the offer means you’re full because you just had lunch, or you can’t eat gluten, or you’re not in the mood for a snack, or you’re a vegan and the chips have cheese powder on them.

The product doesn’t suck, and neither does the salesperson. It has nothing to do with them.

It’s the same with writing. If a prospect says no, it can mean anything from “We don’t need a freelance writer right now” to “I had a fight with my spouse this morning and I’m in a foul mood.”

If you let the mere thought of rejection keep you from writing, then you’ve already failed. You’ve pre-rejected yourself! [TWEET THIS]

The best thing you can do when you’re starting your career as a writer is to develop a thick skin to rejection. Easier said than done, I know. But the ones who get rejected the most are the ones who succeed, because it means they’re putting their work out there.

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