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<<August 2015>>
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Viewing: Blog Posts Tagged with: Social Media, Most Recent at Top [Help]
Results 1 - 25 of 311
1. Martha Brockenbrough: Jumpstart Your Social Media... Ten Best Tips

@mbrockenbrough is Martha's
Twitter handle. Magnum Blackbeard
is her CB radio handle.
Author Martha Brockenbrough shares some fantastic and salient social media marketing gems. Spoiler alert: It's all about relationships!

Your strategy for social media, says Martha, is not to be on there to sell books, it's to build relationships. It is not about the technology/particular media platform, either, that is totally secondary to the connections you make on whatever platform you are comfortable being in or on.

You wouldn't start an in-real-life friendship by telling someone to buy your book, that's not how you should approach social media either. It's fine to make people aware that you write or illustrate, but Martha's hope is that you instead focus your efforts on being friendly, interacting online, and adding something to the conversations.

Give them reasons to interact with you: you can show snippets of your life, your family, vacations, things that inspire you.

Who are you building these social media relationships with? Five-year-olds don't tweet, but booksellers, librarians, teachers and parents do! All of these people are potential gatekeepers to your intended audience of your published book.

If you aren't published? Well, your fellow industry professionals, fellow authors and illustrators and agents and editors are on social media, and you can start building these relationships now and support authors and illustrators you are fans of and herald their work.

Martha's Core Principles for Online Social Media (and Martha can do an 8-minute plank, so she knows about core strength)

1. Be Positive
2. Focus on the long term
3. Build an authentic community (Martha admits it is difficult to be careful and professional while also being authentic, but hold both of these things in mind when you do broadcast yourself/opinions online)

Martha provides some platform-tailored tips and hints for how to interact on Facebook, Twitter, Linked In, and more, for both your personal and professional pages.

One Facebook hint: Images are often more popular than text-only posts for views and shares, consider making a quote from your book or a new, glowing review you want to share as word art or an image. Or consider using pictures to promote your event, like one of Martha's most popular booktour event info posts was this one:

See some great social media in action by using Martha as a case study:

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2. Social Media Tips For Writers: INFOGRAPHIC

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3. To Improve Upon Silence

There’s a saying you’ve probably seen or heard before, in some form:

truenecessarykindBefore you say something, ask yourself: Is it true? Is it kind? Is it necessary?

Ironically, this is the sort of wisdom that is captioned onto a photo, say, of a statue of the Buddha or a gurgling grotto, and posted on Facebook or Twitter where it will float along a bilious stream of untruth, unkindness, and non-necessity. But it is worth considering. I have been frustrated with how little currency truth and value have when we enter the online world; I’ve seen some of the kindest people I know disparage kindness; I’ve seen people say outright that the truth of a thing is beside the point. I have thought of this proverb when seeing waves of outrage and thought, “I would settle for any one.”

Researching the origins of the quote (Quaker school tract from the turn of the last century? Ancient midrash? Who knows?) I came across a different construct:

Before you say something, ask yourself: Is it true? Is it kind? Does it improve upon silence?

Does it improve upon silence? 

This reveals the compulsion that leads good people to be unkind and, at best, unconcerned about knowing the full truth. They want to fill the silence. Silence is associated with oppression and victimization; to be told to be kind and true is interpreted as a demand to be silent, sometimes by people who have long been silenced. I get all that, and yet I’m wary of the conclusion. Is any noise at all preferable to silence?

But this also creates a rubric for what construes necessity. It’s the best test there is for the value of an utterance. Does it improve upon silence?

The Silence of the Educated FansSometimes I sit one out, and let a cycle of fury rage and fizzle without me. But I realize now that failing to join in the fray is not silence, even without the public apophasis that I am not going to comment on [story of the week] because of my judiciousness and gallantry. Silence is something other than strategic noiselessness.

I have begun to think of this silence as a natural resource to be treasured and protected: the silence of a calm lake at dawn; the silence of a mind at rest; the silence of listening and waiting. This silence, like clean water and star-lit skies, is harder and harder to find. It is also a value: a decision to seek silence inside and out, to turn of all the screens and quiet your own mind. And, if such a place be found, to protect it.

My mother didn’t work for the last ten years of her life, and spent much of that (waking) time watching television, particularly the 24-hour news networks, which sometimes blared different channels in different rooms of the house. Entering her house was to enter a churning noise machine, her own running commentary mixed in with that of various TV pundits and reporters. She took up every news cycle ready to be angry and outspoken. I now see the noise as a part of her sickness, and her inability for her mind to heal. But it’s also a metaphor for my own mind, clattering with noise, my inner muttering monologist struggling to be heard over the din. I can only quiet my mind by choice: walks at dawn, drives with the car stereo muted, the time before sleep where I listen to the breaths of family and pets around me and the murmurings of the house itself.

The proverb takes on power when it is not about manners; it is about soul-nurturing. Is this thing I am about to say worth disrupting my own calm? If I believe in silence as a natural resource, is it now worth plundering? What whispers of the universe might I hear, if I remain silent?

Filed under: Miscellaneous Tagged: kindness, silence, social media, truth

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4. J.K. Rowling Reveals the Price of Tuition at Hogwarts

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5. An illustrated history of social media at Oxford University Press

From our first tweet in 1587 to Oxford Fortune Cookie by signal flag, social media is part of the long history and tradition of Oxford University Press.

The post An illustrated history of social media at Oxford University Press appeared first on OUPblog.

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6. J.K. Rowling Mourns For Fred Weasley

rowlingThis year marks the 17th anniversary of the Battle of Hogwarts. In honor of this occasion, J.K. Rowling has decided to “apologise for one death per anniversary.”

SPOILER ALERT: If you don’t want to know more about Harry Potter & The Deathly Hallows, you should stop reading now.

Over the weekend, the Harry Potter series author wrote an apologetic tweet for the loss of Fred Weasley. According to Entertainment Weekly, that character’s death “was the worst for” Rowling.

Earlier today, Rowling also shared some inspirational words and images to encourage one fan to not give up on the search for meaning. Below, we’ve collected several messages from Twitter in a Storify post. (via Mashable.com)

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7. J.K. Rowling Reveals Moaning Myrtle’s Full Name On Twitter

rowlingHarry Potter series author J.K. Rowling has unveiled a surprising revelation on Twitter. When one fan, known as @HotmHayles, asked her about the full name of a minor (but memorable) character named Moaning Myrtle, Rowling responded: “Myrtle Elizabeth Warren.”

Rowling also shared that she did not name this character after the United States senator Elizabeth Warren. Below, we’ve collected several messages from Twitter in a Storify post.

Here’s more from Hypable.com: “This is the first time we’ve been told this particular fact about one of the series’ most annoying (yet oddly endearing) characters. Moaning Myrtle was born in 1929 and died in 1943, killed by the basilisk Tom Riddle set loose on the school. J.K. Rowling has previously stated that the character was Muggle-born, and that she was sorted into Ravenclaw House.” (via Entertainment Weekly)

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8. Bibliophile Launches Reading-Themed Instagram Project

BOOK'S CALLING (GalleyCat)One bibliophile named Jakub Pavlovský has launched an instagram account called “BOOK’S CALLING.” Through this social media channel, he displays photos of himself reading print books in different environments.

According to BoredPanda.com, Pavlovský aims to inspire people to value “the beauty of stories written on paper.” He has designated the following motto for this project: “Make Time For Reading. Anywhere, Anytime.”

Pavlovský typically features a different quote about reading for each post. Some of the books he has read include The Unlikely Spy by Daniel Silva, Of Mice and Men by John Steinbeck, and Inferno by Dan Brown.

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9. Selfie Selfie

selfie -cartoon by monica gupta

Selfie Selfie ..मोदी सरकार का एक साल पूरा हो गया है. वही आम आदमी पार्टी के अरविंद केजरीवाल के 100 दिनों से मोदी सरकार के 365 दिनों की तुलना की जा रही है. ऐसे में चिंता होनी ही स्वाभाविक है क्योकि कुछ जनता मोदी सरकार से नाखुश है और कुछ केजरीवाल से नाखुश … ऐसे में  Selfie   से पूछा जा रहा है कि हे Selfie  तू बता कि मुझ से बेहतर है कोई …

Narendra Modis selfie with Li Keqiang

Indian prime minister Narendra Modi just tweeted another selfie—not so surprising given his love for the photo format. But who it was with, and where it was taken, are somewhat shocking. See more…

Narendra Modi takes his selfies …

Read more…

बेशक,  आप कुछ भी कहे पर Selfie  Selfie का जादू सभी के सिर चढ कर बोल रहा है … चलिए अब मैं भी चली सैल्फी लेने … ह ह हा पर इतना यकीन है कि अगर 20 सैलफी लूगी  तो मुश्किल से एक अच्छी आएगी :)

The post Selfie Selfie appeared first on Monica Gupta.

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10. J.K. Rowling on Gaining Admission to Hogwarts

Hogwarts (GalleyCat)Harry Potter author J.K. Rowling has become well-known for delighting her fans on Twitter. Over the weekend, one reader asked Rowling about how to secure a letter of admission to Hogwarts School of Witchcraft and Wizardry.

Rowling gave this reply: “All these people saying they never got their Hogwarts letter: you got the letter. You went to Hogwarts. We were all there together.” In a second tweet, she also quoted beloved Headmaster Albus Dumbledore: “Of course it happened inside your head, but why on earth should that mean it wasn’t real?”

In addition, Rowling also answered questions about Albus Severus Potter’s name and Draco Malfoy’s birthday. We’ve chronicled all of the exchanges in a Storify post embedded below—what do you think? (via BuzzFeed.com)

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11. J.K. Rowling Reveals That an American Wizarding School Exists

rowlingHarry Potter series author J.K. Rowling has unveiled a surprising revelation on Twitter. When fans made inquiries about the name and location of a United States-based wizarding school, Rowling confirmed that such an institution does exist.

According to TIME.com, the school “may play a role in the upcoming spin-off movie, Fantastic Beasts and Where to Find Them.” We’ve chronicled all of the exchanges in a Storify post embedded below—what do you think? (via Entertainment Weekly)

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12. Social Media Addiction

cartoon by monica gupta

Social Media Addiction… अजी बस पूछिए ही मत … इतना बुरा हाल है कि बस …. बच्चे हो या युवा या फिर बडे लोग हर समय जुडे रहना चाह्ते हैं एक मिनट भी इससे दूर नही रह सकते. पहले स्टेटस डालेगें फिर उसे भी बार बार देखेंगें को कितने लाईक आए या नही … अगर आए तो इस बात को नार्मली ही लेते हैं और ना आए तो अपना ब्लड प्रैशर बढा लेते हैं ..और गुस्सा हो जाते हैं कि कोई लाईक क्यो नही आया.. या फलां नेट पर तो था फिर भी सने मेरे स्टेट्स को लाईक क्यों नही किया

अब इन साहब को ही देख लीजिए … import export का  business करते हैं  किस तरह से वो भी आपने सुन लिया होगा. एक महिला ने तो अपनी बिटिया का रिश्ता एक व्यक्ति से इसलिए फिक्स कर दिया कि उसके 10 एकड मे फार्म हाऊस है और ढेर सारे पशु भी है… शुक्र है शादी से पहले ही पता चल गया कि कौन सा फार्म हाऊस था ….

वैसे इतना दीवानापन भी अच्छी बात नही है

The signs and symptoms of social media addiction : Get Healthy

As fun as social media is for keeping up with friends, getting news updates and posting the occasional witty meme, for some people it can be destructive.

Dr. Johann Farley, an addiction medicine physician in Merrillville, is seeing more and more families who are struggling with relational issues as a result of social media addiction or dependency.

According to Farley, who is quick to state that he does use and appreciate his smartphone and the many tools that come with it, the biggest problem with social media is the time it takes away from meaningful relationships.

What may seem like an everyday, menial activity — checking your smartphone — could have a subtle impact on relationships over time, Farley says. He sets up this scenario: “Say you’re married and you and your spouse are sitting on the couch at the end of the day. Instead of getting affectionate with each other and talking about your day, you’re both doing your own thing on your phones. You go to bed without any interaction. From there on, you gradually start to move apart.”

The lack of face-to-face interaction is harmful, yes, but can we really throw around the word addiction?

Farley says yes, even going so far as to compare it to substance abuse addiction. “Do you need that eye-opener every morning? Do you feel like you need (to check social media) to calm your nerves? Can you put your cellphone away on your day off and spend time with the family? If the answer is no, there’s a problem.”

Jamie Monday, a counselor at Crown Point High School, agrees that one can be overly reliant on social media. “Dependency on anything is unhealthy when we are not able to function in our normal lives without it,” she says. “It is a good sign that you are dependent on something if you have tried to cut back your usage but have been unsuccessful.”

Monday says she sees this often among adolescents, particularly when their parents take away their mobile devices as a form of punishment. “If the teen is dependent on social media as their way of communicating with their peers, they will have a meltdown and sometimes even experience depression-like symptoms,” she says. See more…

The post Social Media Addiction appeared first on Monica Gupta.

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13. New Harry Potter Play to Open at London’s West End in 2016

rowlingBack in 2013, J.K. Rowling announced that she would be working on a Harry Potter-related play. Over on Twitter, the author announced that Harry Potter And The Cursed Child will open at London’s West End in Summer 2016.

BBC News reports that Rowling collaborated with Jack Thorne, a seasoned playwright, and John Tiffany, the director, to create this original story. She revealed that the tale being told in this theatrical production should not be considered a “prequel,” but it does feature an “untold part of Harry’s story.”

At this point in time, no announcements have been made as to who will play The Boy Who Lived. We’ve collected all Rowling’s tweets about this project in a Storify post embedded below—what do you think? (via BuzzFeed.com)

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14. एक सैल्फी स्वच्छता के नाम

selfie with toilet  बेशक दुनिया में सैल्फी का इतिहास बहुत पुराना हो पर अगर अपने देश की बात करें तो बात ज्यादा पुरानी भी नही है…लाखों  लोगो को सैल्फी का मतलब ही नही पता था… चुनावो के दौरान जब मोदी जी ने अपना वोट डाल कर अपनी फोटो ली और वो सोशल मीडिया पर खूब चली तब पता चला कि ये सैल्फी होती है फिर तो मानों सैल्फी की बाढ सी ही आ गई थी और तब इसका प्रचलन शुरु हुआ. मोदी जी की सरकार आने के बाद सैल्फी को बहुत बढावा मिला और साथ ही साथ सोशल मीडिया भी बहुत सक्रिय हो उठा.


PICS: ‘ ‘ ‘ ‘

बीबीपुर गांव के सरपंच सुनील जागलान ने प्रधानमंत्री नरेंद्र मोदी के बेटी बचाओ, बेटी पढ़ाओ अभियान से प्रेरणा लेकर इसी महीने पंचायत की तरफ से बेटी बचाओ सैल्फी बनाओ प्रतियोगिता का आयोजन किया। सरपंच की यह मुहिम खुद प्रधानमंत्री नरेंद्र मोदी के मन को इस कद्र भायी कि गत रविवार को उन्होंने रेडियो पर मन की बात कार्यक्रम में इसका जिक्र कर डाला।

यह पहला मौका है जब प्रधानमंत्री ने अपने मुंह से किसी गांव के सरपंच का जिक्र किया हो। पीएम मोदी ने रेडियो पर प्रसारित अपने मन की बात कार्यक्रम में बीबीपुर की पंचायत द्वारा इसी महीने आयोजित बेटी बचाओ, सैल्फी बनाओ प्रतियोगिता को लेकर कहा कि हरियाणा के एक छोटे से गांव बीबीपुर के सरपंच सुनील जागलान की बेटी बचाओ-सैल्फी बनाओ प्रतियोगिता की पहल से देशभर में पिता अपनी बेटी के सोचने के लिए मजबूर हुआ और उन्होंने इसमें बढ़-चढ़कर हिस्सा लिया।

हरियाणा जैसा प्रदेश जहां लड़कों की तुलना में लड़कियों की संख्या काफी कम है, वहां लड़कियों के सम्मान के लिए इस तरह की प्रतियोगिताओं का आयोजन करना प्रशंसा के काबिल है। प्रधानमंत्री ने कहा कि बेटी बचाओ-सैल्फी बनाओ प्रतियोगिता मजेदार थी। समाज में लड़कियों के सम्मान के लिए बेटी बचाओ-सैल्फी बनाओ को जन आंदोलन बनाया जाना चाहिए। उन्हें भी इस प्रतियोगिता से प्रेरणा मिली है और वे भी इसी की तरह सैल्फी विद डॉटर कान्टैस्ट का आयोजन कर रहे हैं।

इसके लिए जो भी पिता अपनी बेटी के साथ सैल्फी कर बेटी के लिए अच्छा-सा स्लोगन लिखकर पोस्ट करेगा, आए हुए पोस्ट में से जो सबसे अच्छी सैल्फी व स्लोगन होगा उसे वे वापिस रिपीट करेंगे। वहीं पीएम द्वारा शुरू इस मुहिम के लिए सोशल साइट ट्विटर पर अपनी बेटियों के साथ देश भर से माता-पिता सैल्फी पोस्ट कर रहे हैं। प्रधानमंत्री नरेंद्र मोदी द्वारा रेडियो पर अपने मन की बात कार्यक्रम में गांव की पंचायत द्वारा हाल ही में आयोजित बेटी बचाओ, सैल्फी बनाओ प्रतियोगिता का जिक्र और इसकी तारीफ सुनकर बीबीपुर गांव के सरपंच सुनील जागलान गदगद हैं। सुनील जागलान ने कहा कि प्रधानमंत्री के मुंह से अपनी तारीफ सुनना उनके लिए अकल्पनीय था। See more…


PM was stuck on the idea of sarpanch , ‘#SelfieWithDaughter’ hit on Social media

नई दिल्ली। प्रधानमंत्री नरेंद्र मोदी ने आज आकाशवाणी पर एक बार फिर ‘मन की बात’ कार्यक्रम के तहत देशवासियों को संबोधित किया अपने संबोधन में उन्होंने अंतरराष्ट्रीय योग दिवस की चर्चा के साथ-साथ हरियाणा के बीबीपुर गांव की चर्चा की।

पीएम ने कहा कि बीबीपुर गांव के सरपंच ने ‘सेल्फी विद डाटर’ मुहिम चलाई है। यह मन को आनंद देता है। मैं आग्रह करता हूं कि आप भी अपनी बेटी के साथ सेल्फी निकालकर ‘सेल्फी विद डाटर’ पर जरूर पोस्ट करेें। उन्हाेंने कहा कि ‘बेटी बचाओ, बेटी पढ़ाओ’ इस विचार को ताकत देने वाला टैगलाइन लिखकर दें।

सोशल साइट पर ट्रेंड कर रहे ‘#SelfieWithDaughter’ की कहानी भी कम रोचक नहीं है। कैंपेन हरियाणा के बीबीपुर गांव से शुरू हुआ। गांव के सरपंच सुनील जागलान ने ‘#SelfieWithDaughter’ नाम के कैंपेन की शुरुआत की थी, जिसमें उन्होंने अपनी बेटियों के साथ तस्वीर पोस्ट की। और पीएम मोदी ने कैंपेन का जिक्र ‘मन की बात’ कार्यक्रम में किया जिसके बाद ये कैंपेन सोशल मीडिया पर वायरल हो गया।

#SelfieWithDaughter’ कैंपेन के सोशल मीडिया पर हिट होते ही बीबीपुर गांव के लोगों में खुशी की लहर दौड़ गई। लोग अपनी बेटियों के साथ तस्वीरों को सोशल साइट पर शेयर कर रहे हैं और कैंपेन लगातार ट्रेंड कर रहा है। Via jagran.com

हालाकिं इस सैल्फी की बहुत लोगों द्वारा आलोचना भी हुई कि इस से क्या भला होगा वगैरहा वगैरहा … इस सारे धटना क्रम को देखते हुए मन मे विचार आया कि क्यो ना स्वच्छता पर ही एक सैल्फी ली जाए और स्वच्छता की बात करें तो शौचालय से अच्छा उदाहरण और क्या हो सकता है… देश की बेटिया इस लिए भी मर रही हैं कि घर मे शौचालय नही है … शायद इसे देख कर वो भी अपने अपने घर के शौचालयों की सैल्फी लें और इसी बहाने शौचालयों का निर्माण ही जाए …

एक सैल्फी स्वच्छता के नाम :)

The post एक सैल्फी स्वच्छता के नाम appeared first on Monica Gupta.

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15. 10% of My Referral Traffic Comes From Pinterest: Expand Your Author Platform

Abayomi Launches in Brazil

Click cover to see the photo gallery.

A complete preview of children's book on Pinterest. | I WANT A DOG by Darcy PattisonNote: On Jane Friedman’s blog, you can read my guest post about a unique Pinterest project. I’ve pinned the entire picture book, I WANT A DOG, to Pinterest as a preview of the book. Read the reasons and how-to’s here.

Social media–what a controversial topic among writers!

You have the social media mavens, who are everywhere on every platform.
And you have those who espouse the WIBBOW test: “Would I be better off writing?”

You’ve decided that you want to raise your social media profile as an author. There are a couple compelling reasons to turn to Pinterest. Yes, Pinterest. I like the way my daughter, Sara, describes the difference in Pinterest and Facebook. She says to look at Facebook to see what she’s DOING; look to Pinterest to see what she’s THINKING about. Other say that Pinterest is aspirational, which means these are things the pinner would like to do. She’d like to decorate her house like this, would like to get this haircut–or would like to read this book.

Only 2 Rules for Authors on Pinterest: Get a business account and fill in every blank. | Fiction Notes by Darcy Pattison
This image was created on Canva for this post.

  • Your audience is there. Known to be an audience of 80% women, Pinterest is a playground for women on a number of topics: Food & Drink, DIY & Crafts, Home Decor, and Holiday & Events. Photos of interest can be repinned thousands of times–which puts the image in front of many viewers. For example, the image for this Fiction Notes post about villains has been repinned over 19,000 times. Check the widget in the sidebar to see other popular posts on Fiction Notes. (And hey, we always love more repins!)
  • You have book covers–which fits the visual medium of Pinterest. Images rule on Pinterest, just like they do for book covers. It’s a natural fit.
  • Pinterest can become one of the best sources of traffic for your website. I recently looked at my website statistics. I’d been beating the Facebook drum, trying to find an audience; instead, Pinterest referrals had quietly racked up 10% of my overall traffic. For some pages, the percentage is much higher, like the villains post mentioned above. That woke me up; if I was just casually playing with Pinterest and could manage 10% referrals, what could happen if I concentrated on the platform?
  • Pins keep on giving: repins give your content new life, over and over and over again. You Pin an image to a board on Pinterest. Then, someone sees the image and re-pins it to one of their boards. From that board, it gets repinned; and the process can continue. Pinterest likes to say that, “Pins are forever.” You may pin something this week that gets ignored; but something might revive it in three months or six months–perhaps an appropriate event or current news event. A pin can take off at any time and go viral.

Getting Started

I’m going to collect below some other posts on the basics of Pinterest. If you know nothing at all, this article explains the way the platform works. Once you understand that, there are two basic rules for authors:

  1. Get a Business Account. As an author building a platform, you need access to the goodies available on a business account. You’ll be able to promote pins, create rich pins and much more. Follow Pinterest’s instructions here.
  2. Fill in Every Blank.
    • YOUR PROFILE. When you set up a social media account, you’ll need to fill in a profile. Please do yourself a favor: fill in every blank possible. The platform didn’t put that data slot there for nothing. They USE the data to help people find you. You want to reach the right audience with the right message, and it’s impossible for the platform to send you those folks if you don’t help them out. They aren’t mind-readers.
    • YOUR IMAGES ON PINTEREST. Likewise, you’ll need to start paying attention to the metadata (data about the data) for your images. When you load an image onto your website, fill in every blank. The Caption is the only thing optional. And make sure the data you use is useful. For photos, there are three blanks: Title, Alt Text, Description.

      IF you have all three filled in, Pinterest will pull in the Alt Text as the description of the image. If there’s no description or alt text, it will use the title of the image as the description.

      When uploading an image, the title defaults to the name of your file. So, if your photo is named 123XX.jpg, then the Title will default to 123XXX. Bad news for you on Pinterest. Every time someone repins your image, the description will read 123XXX.

      Instead, create a description (500 characters or less) and Copy/Paste that into all three fields. I find that’s the easiest, to just repeat the info over an over. If at some point, Pinterest (or another social media platform) decides to use a different field, I’ll have the description in place.

      Finally, you can always manually edit the metadata when you pin/repin. It’s just easier to take care of it upfront.

Comparing the different social media platforms:
Instagram: square images (1:1 ratio), hashtags are the metadata.
YouTube: horizontal images (16:9 ratio). If you’re shooting still images to add to a video slideshow, always shoot horizontal.
Pinterest: vertical images (4:6 ratio), metadata comes from the image’s original upload, or it’s manually edited.

Creating Great Images
This means that you should know where you plan to use images when you create them. My favorite place for editing images for Pinterest is Canva.com. Use their Pinterest template to get the size right; upload your own images or buy one of theirs for only $1; edit as needed. For more, see below.

Links to Tutorials for Pinterest

You’ll find tons of tutorials and classes to help you get up to speed on this platform. Like all social media channels, best practices change often as a platform adds new tools, policies, etc. Be sure to look for recent material.

Which social media platform do you like best? No. Which brings you the most results: the most referral traffic, the most sales, the most followers, etc.?

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16. J.K. Rowling Surprises 5 Harry Potter Fans On Twitter

J.K. Rowling (2)How did J.K. Rowling spend her morning? BuzzFeed reports that the Harry Potter series author surprised five Twitter users by answering their questions.

The fans asked Rowling about the basilisk of the Chamber of Secrets, the resurrection stone, the house at 12 Grimmauld Place, Fluffy the three-headed dog, and her favorite brand of tea. Below, we’ve chronicled all of the exchanges in a Storify post embedded below—what do you think?

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17. An Analysis of Twitter Favorites

Taking a close look at Favorites, three information science specialists conducted a survey of 606 participants to determine the reasons behind Twitter Favorites. The study consisted of two questions: 1. The first questions wanted to know why the user Favorited a Tweet. 2. The second question asked for “a specific explanation for the last tweet the user had favorited.” Based on the results,

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18. Why (Most) Authors Don't Need a Facebook Page.

By Candy Gourlay If your name is JK Rowling, please ignore this post. Facebook Page: formerly called a fan page, it's for businesses, brands, products, public figures. More Facebook Profile: for individuals. More So you're an author or about to become one, your publisher or maybe your agent thinks you ought to create a Facebook Page, so that you can start the social media ball rolling. Should

0 Comments on Why (Most) Authors Don't Need a Facebook Page. as of 3/8/2015 1:22:00 AM
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19. The Literary Community Remembers Sir Terry Pratchett

Terry took Death’s arm and followed him through the doors and on to the black desert under the endless night.

— Terry Pratchett (@terryandrob) March 12, 2015

The literary community is mourning the loss of famed science-fiction writer, Sir Terry Pratchett.

The beloved fantasy author had been suffering from Alzheimer’s disease for nearly a decade. The news was announced yesterday on Pratchett’s Twitter (embedded above) and Facebook pages.

A number of people have expressed their sadness on social media including Good Omens co-author Neil Gaiman, Stone Mattress author Margaret Atwood, and the Prime Minister of the United Kingdom David Cameron. Below, we’ve collected several messages from Twitter in a Storify post.

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20. The Emperor Franzen Twitter Account Has Been Suspended

In other news, Jonathan Franzen had my @EmperorFranzen parody account suspended. R.I.P. the cloak. pic.twitter.com/Z2sof9IAWM

— Andrew Shaffer (@andrewtshaffer) March 18, 2015

Writer Andrew Shaffer’s social media persona, Emperor Franzen, has been shut down. According to Shaffer, Jonathan Franzen himself requested that the page be suspended. The tweet embedded above features Shaffer’s announcement.

This satirical character started off as an anonymous figure and existed exclusively through its parody Twitter account. We met Shaffer back in 2010 when he came face-to-face with Franzen at a reading event for the novel Freedom. Shortly after that, Shaffer graciously allowed us to unmask him.

Shaffer spoke with The Washington Post and talked about the origins of this project: “There was a big Internet pile-on to bash him. So I created the Emperor Franzen parody account to jokingly defend him. He was a mash-up of Jonathan Franzen and Emperor Palpatine from ‘Star Wars.”

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21. Romance Author Adds Book Trailer to Tweets

Donna Thorland, author of the Renegades of the Revolution series from Penguin NAL has taken advantage of Twitter’s new native video platform to promote her latest book.

By uploading a trailer for the book from her phone, she was able to tweet the trailer directly to her audience from within the social network. “I actually repurposed an existing trailer for one of my books to fit the 30 second time frame,” Thorland explained in an email to GalleyCat.

We’ve embedded the tweet below to inspire other authors. Notice the Amazon link in the tweet as well.

The stage is set for a revolution. http://t.co/FM7EcwvFFq pic.twitter.com/ElXiphTPO8

— Donna Thorland (@DonnaThorland) February 25, 2015

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22. Jon Snow Sparks Chatter On Social Media

Jon Snow - Game of ThronesIn anticipation of the season five premiere episode, Game of Thrones fans chatted up a storm on social media. SocialTimes reports that Jon Snow was the character that received the most mentions online over the weekend.

Jon Snow has always been an enigmatic figure for A Song of Ice and Fire readers because of the speculation on his true parentage. Neither George R.R. Martin’s books nor the HBO show have divulged the answer to this mystery, but many subscribe to a popular theory known as \"R+L=J.\"

According to Synthesio, a global social intelligence platform, other residents of Westeros who also got people buzzing include Tyrion Lannister, Daenerys Targaryen, and Arya Stark. Who’s your favorite character from this story?

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23. 30 Days of Teen Programming: Would this ACTUALLY work? A graduate student contemplates Twitter

When the email got sent around the bloggers about doing a 30 days of programming, my mind instantly went blank. I’m just a librarian-in-training and haven’t done a lot of hands-on programming with teens. What could I bring to the conversation?

Then I remembered I did have a program. A hypothetical one that is. I’m currently taking a Media Literacy for Youth class which has been amazing. One of our assignments was to create either a lesson or program plan about a media literacy topic. It could be targeted to any age group and should last 2-3 hours. We had to write about outcomes, lay out all the activities, essentially plan it so some librarian could do it with the kids they work with.

I’ll lay out my idea and then want your feedback. Is this program realistic? Would it work with the teens you work with? And if it’s not realistic, what needs to be changed?

So…here I go!

As a twenty-something, I would say I’m pretty well-connected in social media. If someone asked what my favorite social media platform is, I would say it’s Twitter. There something exciting about Twitter when you think about it like a cocktail party (shout out to blogger Dave Charest for this analogy) — there are hundreds of conversations going on around you and you decide which ones to tap into. And our teens are using it so why not have a program that challenges them to think about not only how they use Twitter, but how others use Twitter?

The program would stretch over several sessions, with each session being around an hour. I wanted to design a program that could be amended to fit the library and the teens. So each session has a big idea and it was my hope that librarians could pick and choose which sessions to do. Here’s a brief run-down of the sessions:

  1. Twitter 101: Learn the basics. Set teens up with accounts if they don’t have one (or have dummy accounts they could use for these sessions). Talk about how you tweet, what the heck hashtags are, and how the people you follow can create a bias for the information you consume.
  2. Creative uses of Twitter: Twitter doesn’t just have to push information out to people. It can be used to write stories, tell choose-your-own-adventure plots, and even poetry. This session would allow teens to explore these various avenues and try one out for themselves.
  3. Using Twitter intentionally — how businesses incorporate social media: This would be the workshop where you could bring in community partnerships. Ask a social media coordinator for a local company to come in and talk about social media strategies. How do those companies use Twitter (it’s intentional as opposed to the ways the average Twitter user tweets). You could even ask the staff member in charge of your library’s Twitter account to either help facilitate this session, or come in to give a short presentation.
  4. Tweet chats: Explore the world of tweet chats (or when hashtags trend and become a large conversation). Have the teens engage in a tweet chat or perhaps see if another library wants to team up and have the teens from both libraries talk via Twitter!
  5. Live tweet: I see this session as the final one, but it doesn’t have to be. Have the teens pick out an event they want to go to (or suggest an event like a library or school board meeting). Have the teens create a common hashtag and have them live tweet the event. See if those tweets can get other people to join the conversation!

So…what do you think? If you want to know more about each individual session, you can check out my online portfolio where the whole plan is (it’s the first link on the page), including references for more information. Looking forward to hearing your comments!

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24. 3 Steps to Getting More Engagement and Shares Through Social Media

Social media and other content distributors are over-flowing with information . . . with content. They’re bursting at the seams. Readers can get information from Joe’s Business, Cindy’s Business, and myriad of other businesses. There are posts on everything you can possibly think of, including: How to Make Money Online Lose 10 Pounds in 30 Days 5 Tips on Being an Alpha Marketer Top

0 Comments on 3 Steps to Getting More Engagement and Shares Through Social Media as of 4/24/2015 5:07:00 AM
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25. Twitter is Making It Easier for Users – DMs and Highlights

Have you gotten a Direct Message from another Twitter user and tried to reply back only to get message that you can’t because they don’t follow you? I have and it’s annoying. Or, have you wanted to privately DM a user who posted publicly because of the ‘following’ issue? Again, I have. Well, Twitter must have ESP or users complained, because they’ve taken care of that problem. With new

0 Comments on Twitter is Making It Easier for Users – DMs and Highlights as of 4/29/2015 5:51:00 AM
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