How to use this Page

If you’re like the majority of people, you may be wondering what SEO is. Well, it’s simply an acronym that stands for ‘search engine optimization.’

According to TechTerm.com, “Just about every Webmaster wants his or her site to appear in the top listings of all the major search engines.” SEO is the means to accomplish this.

SEO marketing is the strategies or techniques used to create visibility and website ranking within the search engines, such as Google and Bing.

Every online marketing strategy includes promotion, and SEO marketing is a promotional tool under the marketing umbrella. The marketing umbrella covers the creation or manufacturing of a product or service, research and development (R&D), distribution, and any other elements needed to get a product from creation to the consumer. Promotion creates visibility, which in turn leads website traffic and customers.

Utilizing online promotion means you will be using the internet and search engines. SEO marketing is the process of getting the search engines to find and rank your website and your content. You obviously want a high ranking so when a searcher (potential customer) types in a search term (keyword), your site may be one of those on that first search engine results page (SERP), or at least within the first few pages.

Another explanation of SEO marketing:

It is basically the steps you take to have Google, Bing, and other search engines find, index, and put your website on one of their first SERPs whenever people use ‘your keyword’ to search for something.

In essence, SEO marketing is kind of a popularity contest.

When you use effective keywords within your website (title and meta tags) and in informative posting content, Google and the other search engines will find, index, and rank you. This allows you to be picked up and shown on the search engines’ results pages for specific search terms. When a ‘searcher’ finds your link on the SERP and clicks on it, you get a link to your site. The more inbound links to your site – relevant to your keywords or not - the more Google and other search engines ‘like you’ and consider you an authority.

Going a bit further with this, getting links from other sites with the same keywords in their links that you have in yours, is much better. This is considered as a higher ‘ranking vote’ by Google and establishes your site as having more authority. The more ‘link votes’ you get, the more Google will perceive your site as valuable and give you a higher authoritative ranking.

To be found and ranked by Google and other search engines, you need to add effective and relevant keywords to your site and content. To do this, you can go to http://googlekeywordtool.com/

Click on the Google Keyword box and it will take you to the Google Adwords search tool.

Using relevant and effective keywords is essential in SEO marketing. 

For an in depth look at attracting customers through SEO marketing, you can check out:
Attracting Customers With Informational Marketing

~~~~~~~~~~~~~~~~~
Related Articles:


SEO and Marketing: Basic Tips and Definitions

0 Comments on What is SEO and SEO Marketing? as of 1/1/1900

Add a Comment

While I know most of my readers/visitors to this site don't have their own businesses, you might know of someone who does. Maybe you know of an entrepreneur who needs help with visibility; if that's the case, DKV Writing 4 U is the perfect solution.


Here's the press release we just sent out:

DKV Writing 4 U is having a March 2011 Business Marketing Special

To celebrate winter coming toward a long awaited end, we’re offering one 180 – 300 word ghostwritten health or business article per customer for a rock-bottom introductory price of $10.

Utilizing organic marketing is an essential part of online business. Providing quality and valuable information is what creates an information funnel back to your site. So, if you’re a business owner take advantage of our special today.

The special will be effective from March 1st through March 15th. For full details visit:
http://www.dkvwriting4u.com/2011/02/ghostwriting-special-for-businesses/

DKV Writing 4 U is a writing service that includes ghostwriting, copywriting, editing, proofreading, critiquing, and resumes.

With experienced and professional writers, we offer quality work at affordable prices. In addition, there are two FREE gifts just for visiting. And, if you subscribe to our site, you will receive two more FREE e-books on writing and/or marketing. 

DKV Writing 4 U strives to help writers on their journey toward publication and businesses increase visibility and opportunities.

Karen Cioffi is an author, ghostwriter, and freelance writer. She is also a member of the Professional Writers Alliance, the International Association of Professional Ghostwriters, and the National Association of Independent Writers and Editors.

Learn about the DKV Writing Team at:
http://www.dkvwriting4u.com/dkv-writing-team/


~~~~~~~~~~~~~~~~

This 34 page e-book is full of writing, publishing (traditional and self-publishing) and marketing information. Kind of a GPS for getting where you’re headed: published and selling books.
GET YOUR COPY TODAY!
Click on the link for more details and a great review:
http://www.karencioffi.com/writing-publishing-and-marketing/

Kindle Version: http://www.amazon.com/dp/B004MDLT0Q

~~~~~~~~~~~~~~~~~~~~~~~~~
If you haven’t yet, be sure to sign up for my FREE monthly newsletter, A Writers World, and get TWO FREE eBooks:
The Self-Publisher’s Guide, 2nd Edition
The Blogger’s Checklist
(The books offered may change periodically)

In fact, check out the sidebar for two free gifts just for stopping by!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Do you want to get that idea turned into a book? Do you want to write your memoirs? Do you need editing, proofreading, or a professional critique? Do you need an e-book or white paper to offer for instruction, platform visibility, or a gift? Do you need blog or article visibility

0 Comments on DKV Writing 4 U March 2011 Business Marketing Special as of 3/2/2011 5:40:00 PM

Add a Comment