new posts in all blogs
Viewing Blog: Karen Cioffi Writing for Children and More, Most Recent at Top
Results 1 - 25 of 718
Writing, ghostwriting, marketing, book reviews, and other helpful information.
Statistics for Karen Cioffi Writing for Children and More
Number of Readers that added this blog to their MyJacketFlap: 7
Whether you’re an author, freelance writer, online marketer, or if you’re in another field, you need a plan. You need an action plan, a GPS to get you started, keep you going, and see that you achieve your goals.
I found a great video of Zig Ziggle on Setting Goals (it's only 5 minutes):
~~~~~
MORE ON ONLINE MARKETING TIPS
Author Website Blues – Simple Fixes, Huge Benefits
Use Social Media to Promote your Blog Posts
Book Marketing Overwhelm
~~~~~
RECOMMENDED TOOL -
BOOK MARKETING 101Book Marketing 101 – The First Steps in Creating Your Online Platform
Creating a Quality Product, Editing, Creating an eBook, Your Own Virtual Book Tour, Writing a Press Release, and More
CLICK HERE to find out what's in this ebook!~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author-Writer Online Presence Instructor
Create and Build Your Author-Writer Online Platform
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
How to Deal with Time Distortions in Your Writing
Guest post by Janice GillgrenOur perception of time is strongly affected by how much activity is fitted into a particular period of time. This is helpful to remember when writing.
Recently, I was able to enjoy a working holiday with my husband Mark in New Caledonia. We were there for 3 ½ weeks, with all of the work done (shearing sheep) within the first 3 weeks. The last four days were spent in or near Noumea.
If someone had told us, as we enjoyed our last few days in Noumea, that we had been in New Caledonia for six weeks, not three, we would have believed it. Why? Because we had travelled so much, done so much, and met so many people. All that activity had distorted time for us.
The same can be seen when writing. Whole books are sometimes written about a short space of time - perhaps only a day - because so much can happen in that space of time. For example, half of the Gospel of John is about the last few days of Jesus' life; but about 300 years are skipped between the end of the Old Testament and the beginning of the New.
Some sagas can span generations of families, and many years can pass. How do you handle this?
• Action is what keeps people reading. To use a camera analogy - zoom in on the action; zoom out on the quiet periods.
• Zooming out doesn't mean losing the plot. It just means that you take a broader view.
• Take as much time as you need on the action, but beware of filling in with too much descriptive prose that could perhaps fill the quieter sections of your book instead.
• Dialogue can be considered a form of action. Through dialogue, action can be told, and your characters' reactions can reveal more of the story.
• When you have quieter spaces, where weeks, months or even years may pass with little action that is relevant to your story, be sure to take your reader with you. That is, tell your reader that you are moving forward, why, and what is different in the new era you are moving on to.
• When resuming action, be sure your reader knows the context, and how things may have changed for the characters during the gap.
Time is interesting, really. While it moves forward strictly chronologically, our perception of it differs - but this is perfectly normal, and what makes a story interesting.
Do you need help to write better? Do you want some inspiration to put your thoughts into words? Could you do with some encouragement to develop your writing skills? Click here to visit
http://www.wordsandscenes.co.nz by Janice Gillgren. The blog on this site offers inspiration, encouragement and useful tips to writers at all levels.
Article Source:
http://EzineArticles.com/?expert=Janice_Gillgren Article Source:
http://EzineArticles.com/7468734~~~~~
RECOMMENDED TOOL Fiction Writing for Children: Learn How to Write for Kids,
Learn How to Submit a Book, and Learn about Book MarketingIs one of your dreams to write for children? Or, maybe you’ve already started, but are finding it more difficult than you thought.
This 180 page ebook is actually a ‘course in a book.‘ It’s taken directly from my 8 week eCourse of the same title and gives you all the basics of writing fiction for children, finding a publisher or agent, and marketing books. (The eCourse offers personal feedback and editing from me on the assignments)
CLICK HERE to find out more and order!
~~~~~
MORE ON WRITINGWriting – Imagery and Your StoryThe Path to Writing Success is Focus, Determination, Perseverance, and Positive ThinkingFiction Writing for Young Children – 10 Rules~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Home Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
According to
Hubspot.com, “A landing page is a web page that allows you to capture a visitor's information through a lead form.”
Copyblogger.com says, “A landing page is any page on a website where traffic is sent specifically to prompt a certain action or result.”
So, landing pages are designed for specific purposes, such as a selling page for a product or service or for an email opt-in. But, no matter what the purpose is, it must be focused.
The page itself can be a separate website or a page on an existing website. But, since you want it completely focused, without distractions, a separate website usually works better.
It’s this landing page focus that allows for better conversion.
An effective landing page is designed and focused on a target market. This means if your site pertains to a specific cancer or illness, your content, opt-in, and any products you’re selling should focus on people dealing with this particular health issue. That’s your target market. And, your keywords should also reflect the page’s purpose.
If your site is about baseball, the same holds true. The landing page design, content, and any products or services being offered must pertain to baseball.
The landing page is kind of like a path on which there’s no way to stray off or be distracted. It’s intended for visitors to read exactly what you want them to, guiding them to say YES to your offer. There are no other pages for them to click on and hopefully no sidebar to be distracted by.
While inbound marketing strategies will get the visitor to your landing page, it’s the copy or content that will motivate him to follow the path and be responsive to saying YES.
Your content needs to be conversational, effective, and provide the WIIFM (what’s in it for me). People are overwhelmed with the amount of information being bombarded at them and with all the offers for books, ebook, and products. You need to write copy that (1) quickly lets the reader know what you’re offering, (2) lets the reader know exactly what the benefits are, and (3) lets the reader know what you want her to do.
Landing pages are no place for guessing games. They need to be fine-tuned, to the point, and simple. The more hectic you make the page, the more anxiety it will cause the reader. Anxiety isn’t good for conversion. Simple always works best.
You should also create separate landing pages for different offers or purposes. In other words, you don’t want to explain why a visitor should opt into your mailing list on your book selling landing page. And, you shouldn’t sell books on your subscriber opt-in page. Focus is a key element to motivating or leading a visitor to go through the necessary steps to saying YES to whatever it is you’re offering.
Bringing traffic to landing pages is done through inbound marketing strategies, such as email campaigns, special offers, guesting posting, and press releases. Other inbound marketing techniques include pay-per-click, ad banners, social networks, and affiliates.
~~~~~
RECOMMENDED TOOL -
SPEEDY WEB VIDEOAnother tool to boost conversion is marketing with video. If you have an information email or information product, or if you are selling a book or service, the most effective strategy for conversion is videos. Speedy Web Videos is an ecourse that teaches you, with step-by-step instructions, to create your own videos.
Check it out today -
CLICK HERE!
~~~~~MORE ON ONLINE MARKETINGDo You Have an Online Marketing Focus?7 Elements of an Effective Landing Page Designed to Increase Your Mailing List P1Text and Images – The Perfect Combination ~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Home Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
I'm so glad you asked! :)
I have a 8 week ecourse on how to create and build an author-writer-home business online presence / platform.
CREATING AND BUILDING YOUR AUTHOR ONLINE PRESENCE Website Creation to Beyond Book Sales*****
THE COURSE OUTLINE:1. The Beginning – Creating a Quality Product
2. The Bare-Bottom Platform Basics: Creating an Author Website and Blog Content
3. Article Marketing: 10 Steps to Writing for Article Directories with Properly Formatted and Optimized Content
4. How to Create Ebooks for Freebies and for Sale, Including Creating a Cover with Microsoft Office 2010
5. How to Create PayPal ‘Buy Now’ Buttons for Your Site/s
6. How to Create a Product Line and Attracting Customers Through Information Marketing
7. How to Create Your Own PowerPoint Webinars
8. More Marketing Strategies
* And, the 8 week ecourse includes a 10 Point Website Critque!
To check out the full Table of Contents and testimonials go to: http://karencioffifreelancewriter.com/book-marketing-ecourses/But first, here's a quick tip: the first step for an author, after creating a quality product/book, is to create an effective website. Having an effective site means it needs to have the necessary optimization elements, pages, and content. The website is the foundation of your platform. And, simple works best.
~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Home Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
One Easy Way to Learn to Write Good Advertising Copy
Guest Post by Cathy Chapman, Ph.D. It doesn't matter what wonderful service you provide or how amazing your product is, if you don't let people know it's there, no one will buy it. Sure, word of mouth works for some things. For most, however, you need to write something and get it out to people to let them know what you have. The question is, how can someone on a limited budget with beginning skills as a copywriter, someone who writes advertising copy, let people know about their product.
The answer is simple. Copy what others write.No Plagiarizing AllowedWhen I said to copy what others wrote, I don't mean to steal their words and use them in your own advertising copy. I mean for you to take pen and paper in hand, no computers allowed unless you literally cannot use your hands, and copy a sales letter word for word. This is a powerful learning technique used in many circles. When you write with pen and paper, something magical happens in the brain. I can't tell you all the neurochemical responses in that brain of yours, but when you write by hand, there is a complex interaction in the brain that helps you learn faster and easier.
Don't spend your time physically reproducing any sales letter you come across. Use your time wisely and copy, for learning purposes only, the best sales letters you can find. You can do an internet search using the keywords "winning sales letters" and come up with a treasure trove of letters you can begin copying to get the hang of writing a good sales letter.
One of the most successful, if not the most successful letter to introduce a new product was written for a newspaper you may have read or at least have seen the name. That is The Wall Street Journal. This very successful financial newspaper was once only an idea in someone's mind. As time has demonstrated, it was a great idea. The problem was that people had to buy initial subscriptions for it to be successful. This very simple two-page letter has generated an estimated $2 billion in revenue for The Wall Street Journal.
The Step before CopyingThe sales letter that launched The Wall Street Journal is one to use for leaning by copying by hand numerous times. Before you put pen to paper, read it out loud several times. Listen to the cadence of the words. Pay attention to the imagery. Notice the feelings you have as you are reading it. Can you put yourself in the place of each of these young men? Which one would you rather be? Would you want success so much that you would pull out your check book, fill out the form and pop it in the mail? Remember, the internet wasn't even a spark in the mind of anyone at that time. This direct mail piece had to provoke immediate action before the offer was lost under a pile of other advertising.
Once you've read the letter and put yourself in the reader's position, begin copying the words. Feel the cadence as you write. Let the words and the rhythm of them imbed themselves within you from the interaction of what you see with your eyes and reproduce with the movement of hand. This simple task, although it takes time, will move you faster in learning the skill of copywriting.
You can then take what you've learned and write your own powerful sales letter in your own wonderful style that may be the next $2,000,000,000 winner.
Cathy Chapman, PhD, LCSW is a strategic marketer, copywriter and coach for the self-help and alternative health care market. To receive your Special Report "The Bare Necessities for an On-Line Marketing Campaign with Little Cash Outlay... Plus One" go to
http://www.mindbodyhealthwriter.com.
Article Source:
http://EzineArticles.com/?expert=Cathy_Chapman,_Ph.DArticle Source:
http://EzineArticles.com/6553599~~~~~
RECOMMENDED TOOL: How to Make $250+/Day Writing Simple, 500 Word ArticlesYuwanda Black of Inkwell Editorial is a well-known working freelance writer. She’s been doing this since 2007 and is offering to show you how to make fast money writing articles. And, there’s a 60-day money-back guarantee.
Check it out for yourself: Make Money Writing~~~~~
MORE ON FREELANCE WRITINGGhostwriting – Content RewritingYou Can Write for MoneyShould You Quit Your Day Job to Start Blogging? Read This Before You Decide~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
I first heard the term data marketing, in regard to email marketing, from Jermaine Griggs owner of
hearandplay.comGriggs is a self-made man. He created a music site that has become very successful and he offered advice on how he did it through a webinar offered by
SherpaMarketing.comFirst, let’s go over what email marketing is and then what data marketing is.
Email marketing is a strategy in which you send informational and promotional emails to people or companies that sign up for your mailing list. It’s a means of developing a relationship with your subscribers.
To get a subscriber, you would offer an ‘ethical bribe,’ such as an informative or entertaining ebook, video, or podcast.
Data marketing is the strategy in which you collect data on your subscribers and use that data to create targeted follow-up emails. The targeted emails allow for a more personalized connection to your subscribers.
A note here: This does not mean garnering highly personal information on your subscribers, it simply means gathering enough general information through their actions and responses to determine demographics, interests, needs, and online behavior.
So, how do you do data marketing?
You can think of data marketing as a ladder. The first step is getting ‘the visitor to your site’ to subscribe to your mailing list. Then, each follow-up email is geared to gathering a bit more targeted information on the subscriber. This information will allow you to create a segmented subscriber list.
The Purpose of a Segmented Mailing ListKnowledge is power. Knowing what types of products or services your subscribers like, need, and want is power. It allows you to send targeted emails to specific and receptive groups.
So, how might a segmented mailing list work as a book marketing strategy?
Well, unless you write in only one genre, you will be marketing to different markets. Suppose you’re an author of middle grade and young adult books and you also write picture books. The market, and therefore your marketing strategy, for these two genres is different.
You might be wondering, how so.
Well, to promote picture books, you need to target parents, grandparents, possibly teachers, and other adults who would buy for young children. The middle grade and especially the young adult market would be able to pick out and read their own books, so you’d be marketing to them, as well as teachers and other adults.
The marketing strategy for each genre needs to focus on the target market. Subscriber segmentation allows you to send targeted emails to each marketing group.
So, if you’re not data marketing yet, get started today.
~~~~~
RECOMMENDED TOOL -
IMMEDIATE LIST BUILDING PRO
It’s all about the list and Immediate List Building Pro gives your blog an optimizing boost. It has the ‘first ever’ Mobile Compatibility,’ opt-in designs for your WordPress Blog to choose from, and so much more.
You should really check this out:
CLICK HERE!
~~~~~
MORE ON ONLINE MARKETINGOnline Membership Sites – Should You Join One?10 Ways to Know if Your Internet Marketing is Paying OffThe Author Website – Keep it Simple and to the Point~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Home Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
If you attend information marketing webinars, you no doubt at times find yourself getting a bit anxious. Even if the presenter is talking at a normal speed, it’s tough writing down all the information you need to be able to make sense of it later. And, then there are your speed talkers, trying to get lots of information out there within the webinar time frame.
It's like being in a race trying to get those notes down.
To ease the pressure, I ‘print screen’ (Prt Sc) pertinent PowerPoint slides from the webinar. This way, if I miss something I can easily go back and get it.
I used to paste the ‘print screen’ images into Microsoft's Paint and save them on my computer. This is a tedious and time consuming process. I’d have to name each image and save it into a Pictures File. Then when I wanted to go over the information, I’d have to get them from my Pictures Files and paste them into my ‘webinar notes’ Word doc.
What I realized, is that you can simply do a ‘print screen,’ paste it into Paint, then copy it (Ctrl, Alt, C) from Paint right into your Word doc.
This saves so much extra work and time. It can even be done while you're attending the webinar.
If you haven’t figured this out for yourself yet, try it next time you attend a webinar.
~~~~~
RECOMMENDED TOOL:
WordPress Subscribers PluginThis is such a cool tool. It offers lots and lots of features, including a ‘lightbox’ opt-in form; footer and header bar opt-in forms, commenting opt-in form; and exit popups.
CLICK HERE to check it out!
~~~~~
MORE ONLINE MARKETING TIPSOnline Marketing and Author Website No-NosJohn Kremer on Book MarketingBook Marketing Overwhelm~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter, Author Online Presence Instructor
Writer’s Digest Website of the Week, June 25, 2012
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
How to Make Money Marketing Articles
Guest Post by Evelyn Y. VargasOnline entrepreneurs are using articles to generate leads and to increase their conversion rate. Writing is a very effective way to capture customers' attention. By distributing such write-ups in the internet, the chances of a business to get a bigger number of audience are high. Company owners are also hiring freelance writers to spread the word about them. The amount of compensation depends on the person's skills and years of experience. If you have a passion in writing, this could be your opportunity to make money online.
Education and experienceIn truth, you don't have to be a professional writer to penetrate this industry. As a matter of fact, employers won't even require you to have a formal education in publishing or to attend a 4-year course for this particular job. As long as you can express your thoughts and opinion in English - with acceptable grammar - you can easily succeed in this endeavor. In addition, relevant experiences such as having a personal blog and contributions to online publications are also of huge help.
Writing styleWhen blogging for a specific company or product, you have to remember that simple words are much more appreciated than encyclopedia-type articles. Think about your audience. Most likely, they are ordinary people who want to understand your point immediately, Don't make them search a dictionary for word meanings because this will turn them off. Avoid also very long sentences that may confuse the reader. Create a unique writing style of your own and consider topics that would be interesting to readers.
Topic or nicheDIY (do it yourself) and other helpful information are much preferred today. People want to learn new things so share your knowledge about cooking, baking, gardening, blogging, web designing, etc. Informative articles and blog posts are very much in-demand because internet users are looking for reading materials with focus on a specific topic or niche. Submit your blog to major article directories, forums, blog networks and web magazines to drive visitors to your web page.
Tools and softwareIf you have a website, set up a plugin that will allow your followers to subscribe to your posts. In this way, they will automatically receive a notification every time you have a new published article. There are plenty of free tools out there but you can also buy a software or hire a programmer to customize one for you. Finally, don't forget to install FaceBook, Twitter and other social networking buttons to let your visitors share your articles fast and easy.
Make Money Check is designed to give you honest reviews straight from the mouth of people who have tried and made money online themselves. Every single post aims to give you insight about the proven methods and techniques to earn online. Learn more about how to make money online by writing articles and other recommendations by visiting this link
http://makemoneycheck.com/Article Source:
http://EzineArticles.com/?expert=Evelyn_Y_Vargas ~~~~~
RECOMMENDED TOOL:
WRITE WHERE THE MONEY ISThe Surefire Way to Fire Up Your Income as a Freelance Writer
Robert Earle Howells has been a successful freelancer for 30 years. He writes for top national magazines and websites. And, now he’s written WRITE WHERE THE MONEY IS
It's an inside-the-biz guide that steers you clear of the shark-infested waters that gobble up and spit out most wannabe writers. Howells shows you the shortcuts to earning good money quickly. His hard-learned secrets and stealth tactics will save you a ton of pain and frustration.
CLICK HERE TO GET STARTED TODAY!
~~~~~
MORE ON ONLINE MARKETINGArticle Marketing – Reprint Strategies Pros and ConsEmail Marketing – Personalize Your Automated EmailsOnline Membership Sites – Should You Join One?~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Small Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
One of your online marketing tools should be article marketing, and article marketing includes your blog posts.
Simply posting to your site isn't enough. You need to create a search engine optimized article that will bring traffic, increase your visit lengths, and enable the visitor to share your post.
Below is a SlideShare presentation that gives you simple instructions on creating effective Blogger posts. And, much of what's shown, is useful on WordPress and other management systems.
So, off we go:
OPTIMIZE YOUR BLOGGER BLOG POSTS This is the first SlideShare presentation I've made and I'd really appreciate your input (comments):
1. Was it easy to understand?
2. Was it engaging?
3. Do you think it needed music or some kind of sound effect?
4. What's your impression of SlideShare presentations?
Thanks so much for your help!~~~~~
MORE ON ONLINE MARKETINGThe Author Website – Keep it Simple and to the PointBook Marketing – 9 Quick Tips for Being a Guest Blogger on Blogging SitesCommenting on Blogs Still Works~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Writer/Home Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
I mentioned before that as I come across writer or author websites that need help, I'd briefly critique the site to give my readers some website pointers. But, I don't reveal the name or url of the site I'm critiquing.
These critiques are geared to help authors setup websites that are visitor and search engine appealing.
Here is a critique of a website I recently recently.The first and most notable impression this website offers is its header:
Header image: Several book images taking up about half the header – from left to center
Title: NONE
Subtitle: Welcome to my blog (under books image in small text)
Three Pages:
Home page: Welcome to “Site owner’s” XXXX XXX XXX Blog
About “Author”
Published Works
Can you quickly notice what’s wrong with the top portion of the website?
No?
Okay, Let’s go over each element:
1. Header ImageThe header doesn’t tell the visitor anything. There are several small images of book covers, but the visitor won’t know what they’re for. Are they the authors, is it an author’s site, are they cover design examples?
The header raises a number of questions. This is never a good thing from a marketing aspect. You have about 4 seconds to grab a visitor – that’s not a lot of time.
Along with this, the header image only covers half the header, and it’s not centered. This makes it look uneven and somewhat unappealing.
Fix: Go to fiverr.com and hire someone to create an appealing header.
2. Website Title There is none. Search engines (SEs) will have a difficult time finding, indexing, and categorizing this website because there isn’t any information in the title, let alone keyword information. There isn’t any search engine optimization for SE spiders to latch onto.
The same goes for the visitor - he'll be scratching his head, wondering what the site is about.
Fix: Create a site relevant keyword title. This is a must for any website.
3. Website Subtitle“Welcome to my Blog” does offer the visitor or SE spiders any information. The site could be a real estate site, a sports site . . . it could be anything.
Fix: Create a site relevant keyword subtitle – one that supports the title, one that offers more information letting the visitor and SEs know what the site is about. You want relevant, but different keywords – don’t use the same ones as in the title.
4. The PagesA. The Home page This page title doesn’t offer any keyword information, although it does give the title of the site (I’m assuming). Also, it’s not a good idea to waste words on a page title. Make it simple and to the point.
Fix: The author could simply use the title of the site and omit “Welcome to “site owner’s.” Or, the author could simply keep it at “blog” if the title has no keyword value.
B. About “Author name”This is okay to use. It quickly lets the visitor know what to expect on that page and lets the visitor know who owns the site.
Fix: None needed
C. Published WorksThis page title should have keywords in it. Does the author write fantasy, nonfiction, history, children’s books?
You need to quickly let the visitor know what your site is about.
Fix: Change the page title to include the genre s/he works in.
These are simple fixes that will make a huge difference in this site’s ‘curb appeal,’ visitor engagement, and SEO.
~~~~~
RECOMMENDED TOOL: Website Services (that gets your website working for you)
If you don't have a website set up yet, or you need help getting an existing one visitor and search engine optimized, check out my service
http://www.karencioffi.com/website-services/I offer website setups, website tuneups, and website critiques.~~~~~
MORE WEBSITE AND ONLINE MARKETING TIPSBook Marketing – Website in Trouble Commenting on Blogs Still WorksThe Author Website – Keep it Simple and to the Point~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).
Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
How to Make Money Marketing Articles
Guest Post by Evelyn Y. VargasOnline entrepreneurs are using articles to generate leads and to increase their conversion rate. Writing is a very effective way to capture customers' attention. By distributing such write-ups in the internet, the chances of a business to get a bigger number of audience are high. Company owners are also hiring freelance writers to spread the word about them. The amount of compensation depends on the person's skills and years of experience. If you have a passion in writing, this could be your opportunity to make money online.Education and experience
In truth, you don't have to be a professional writer to penetrate this industry. As a matter of fact, employers won't even require you to have a formal education in publishing or to attend a 4-year course for this particular job. As long as you can express your thoughts and opinion in English - with acceptable grammar - you can easily succeed in this endeavor. In addition, relevant experiences such as having a personal blog and contributions to online publications are also of huge help.
Writing style
When blogging for a specific company or product, you have to remember that simple words are much more appreciated than encyclopedia-type articles. Think about your audience. Most likely, they are ordinary people who want to understand your point immediately, Don't make them search a dictionary for word meanings because this will turn them off. Avoid also very long sentences that may confuse the reader. Create a unique writing style of your own and consider topics that would be interesting to readers.
Topic or niche
DIY (do it yourself) and other helpful information are much preferred today. People want to learn new things so share your knowledge about cooking, baking, gardening, blogging, web designing, etc. Informative articles and blog posts are very much in-demand because internet users are looking for reading materials with focus on a specific topic or niche. Submit your blog to major article directories, forums, blog networks and web magazines to drive visitors to your web page.
Tools and software
If you have a website, set up a plugin that will allow your followers to subscribe to your posts. In this way, they will automatically receive a notification every time you have a new published article. There are plenty of free tools out there but you can also buy a software or hire a programmer to customize one for you. Finally, don't forget to install FaceBook, Twitter and other social networking buttons to let your visitors share your articles fast and easy.
Make Money Check is designed to give you honest reviews straight from the mouth of people who have tried and made money online themselves. Every single post aims to give you insight about the proven methods and techniques to earn online. Learn more about how to make money online by writing articles and other recommendations by visiting this link http://makemoneycheck.com/
Article Source: http://EzineArticles.com/?expert=Evelyn_Y_Vargas
Article Source: http://EzineArticles.com/6688550~~~~~
RECOMMENDED TOOL: How to Start Your Own Virtual Assistant Business from Home
The need for virtual assistants is rising exponentially. How to Start Your Own Virtual Assistant Business from Home offers easy-to-follow, step-by-step instructions on just how to get your business up and running.
Get a copy today: How to Start a Virtual Assistant Business
~~~~~
MORE ON FREELANCE WRITING
Freelance Writing Work: The PossibilitiesFreelance Writing: An Additional Path to Income7 Steps to Freelance Writing Success Through Positive Thinking~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/
Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
If you’re a freelance writer who does editing and promotes your services online, it’s no doubt you get queries from strangers. Dealing with potential clients who you don’t know is not a problem if all contact and work is done online. But, what if the client doesn’t have internet access and asks to mail his manuscript to you?
You might be shaking your head, thinking that everyone has internet access. Well, let me assure you that there are some people who don’t have internet access. So, if you’re contacted by this type of client, the question arises: Should you give your home address to someone you don’t know, even if it’s to earn money?
The answer is NO.Okay, so what do you do?
As a freelance writer, you need to have at least three strategies in place to handle the unexpected:
1. Have a post office box for your freelance writing business. Don’t give your home address to someone you don’t know.
2. You might prepare a questionnaire for potential clients to fill out. This will help you determine if you want to work with this individual. You might include the individual’s experience level, genre, a synopsis of the manuscript, writing affiliations/groups, and so on.
Why might having this information be important before accepting a gig?
There are a lot of people out there with a lot of ideas for books. I’ve been contacted to edit a nonfiction manuscript that explained how to commit crimes without getting caught.
Enough said on that.
In an article by Allena Tapia at About.com, she suggests leaving the questionnaire “soft” because down the road you may have a client who gives you lots of trouble and you’ll want to avoid that situation again. Being able to revise or add to your questions makes for a more effective questionnaire.
3. Have a note (some text) on your business website that explains you may not be able to accept all queries due to work load. This lets the individual know it’s possible you’re not available and is an easy out when asked to work with someone you’re not comfortable with.
You might also add your questionnaire to your website, giving visitors and potential clients an idea of what’s involved in working with you. If you decide to do this, you can create a separate page for it. Have the link to that page on your Services page. This will make it convenient for anyone thinking of using your services.
These are three simple freelance writing steps to help keep you safe.
~~~~~
RECOMMENDED TOOL:How to be a Five Minute WriterFive minutes is all you need! Mke Money Writing Fillers, Readers Letters, Mini Articles, Jokes, Anecdotes, Competition Slogans, And More.
CLICK HERE to learn more!
~~~~~
MORE ON FREELANCE WRITINGWriting for Money – Breaking Into Freelance WritingFreelance Writing Work: The PossibilitiesSetting Your Freelance Writing Rates~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter, Author Online Presence Instructor
Writer’s Digest Website of the Week, June 25, 2012
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
Last Friday I presented a screen-sharing webinar for Writers on the Move. It was on posting an optimized post on Blogger and is part of effective SEO. Much of the information was relevant to posting to WordPress and other hosting sites.
When presenting webinars without the help of a moderator, you can sometimes miss questions – it’s tough to present and keep track of the chat box at the same time.
Reviewing the replay, I noticed I missed two questions, so I’ll answer them today. I’ll also include a couple of questions that I did answer during the webinar.
1. Where do you get the links to use for anchor text and deep linking in your posts?You create your own lists of article titles and their links either in a Word or Excel document. I have a number of different lists: one contains posts from this site; one has posts from Writers on the Move, another is made up of articles from other sites.
I also have separate lists within those categories for writing and marketing.
This makes finding and using relevant article links easier.
2. Do you need permission to link to someone else’s site?No, you don’t. Linking to other sites is recommended for a couple of reasons:
a. It offers your reader a broader reading experience.
b. It brings traffic to the site you’re linking to.
c. You get more search engine juice from the article when you link to quality sites that are relevant to your content.
3. What’s the etiquette on responding to comments on your post?It’s important to respond to every comment your post gets, if at all possible. This is the effective marketing thing to do. The visitor/commenter should feel that you took the time to read his comment and that you value his visit enough to respond.
It would be as if you had a guest to your home - you certainly wouldn’t ignore him.
In some cases this isn’t always possible, such as in the case of sites that get a tremendous amount of comments.
Comments, along with your responses, is part of blogging optimization. This activity is picked up by the search engines.
4. How many anchor text and deep links should you use?If you’re hyperlinking text within your content, two should be sufficient. If you’re adding a “Read More” section at the end of the article, three to five links is a good amount.
Most sites use the ‘read more’ or ‘you might be interested in this also’ sections, rather than using anchor text within the content of the article. This format makes the post cleaner and easier for the reader to find and use the hyperlinks to additional information.
~~~~~
RECOMMEND TOOL:To get more information on optimizing your blog posts and using article marketing in your online marketing toolbelt, check out:
Article Marketing - Increase Website Traffic~~~~~
MORE ON ONLINE MARKETINGThe Author Website – Keep it Simple and to the PointDo You Have an Online Marketing Focus?John Kremer on Book Marketing~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author/Small Business Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/ ~~~~~
Today, I'm part of Jo Linsdell's virtual book tour for her new children's book
Fairy May. And, she has helpful guest post for us on book marketing.
Building a platform and promoting a book
Guest Post by Jo LinsdellWe all know that having a platform is important. Having a recognised author brand with thousands of blog readers and social media followers is fantastic but it's not enough. You need to make it easy for people to buy your book too.
Even the most famous of authors do 'launches' for their new releases. I'm not saying that working on building your platform is wrong. Far from it. Building a strong author platform is very important. It gives you an audience and establishes you as an expert in your field. You need to put your latest release in front of people though if you want them to buy it.
Ways you can promote your book:• A virtual book tour. This is where you organise to be hosted on blogs and for social media chats, radio interviews etc... over a set period of time. A virtual book tour can include anything from interviews, guest posts, book spotlights and reviews to Facebook wall chats, live twitter interviews and more.
• Do a give away. Offer a free give away to anyone who buys a copy of your book within a set time frame and promote it via social media. An example could be a short ebook.
• Create a contest. This can be done via Goodreads or social media sites like Facebook. For a chance to win a valuable prize, people need to buy a copy of your book.
• Place ads for targeted promotion. This can be done by using targeted advertising on Facebook or by placing a banner on a website that reaches your target audience.
• Reach out to book clubs. Get your book on the reading list and offer a chance to chat either by visiting the group in person by via Skype.
• Do a book signing. This can be an in person event at a bookstore or other location or online using a site like Author Graph.
What are some of the platform or promotional activities you've done?
Now on to Fairy May.Fairy May dreams of one day becoming a tooth fairy but she struggles at school and always seems to get things wrong. With hard work and determination she prepares for her test. Will she realise her dream and become a tooth fairy?
Product details:Title: Fairy May
Author/Illustrator: Jo Linsdell
Paperback: 32 pages
Publisher: CreateSpace Independent Publishing
Language: English
ISBN-10: 1481951424
ISBN-13: 978-1481951425
Release Date: 1st February 2013
You can get your copy of Fiary May today at:Amazon CreatespaceJo Linsdell is an award winning blogger and freelance writer living in Rome , Italy . She is also the author of several books including the popular Italian for Tourists, A Guide to Weddings in Italy and the best selling children's picture book Out and About at the Zoo. Her latest book Fairy May was released on 1st February 2013. You can find out more about her a:
Author website: http://www.jolinsdell.comContact details:Email:
webmaster@jolinsdell.com~~~~~
One Easy Way to Learn to Write Good Advertising Copy
Guest Post by Cathy Chapman, Ph.D. It doesn't matter what wonderful service you provide or how amazing your product is, if you don't let people know it's there, no one will buy it. Sure, word of mouth works for some things. For most, however, you need to write something and get it out to people to let them know what you have. The question is, how can someone on a limited budget with beginning skills as a copywriter, someone who writes advertising copy, let people know about their product.
The answer is simple. Copy what others write.No Plagiarizing AllowedWhen I said to copy what others wrote, I don't mean to steal their words and use them in your own advertising copy. I mean for you to take pen and paper in hand, no computers allowed unless you literally cannot use your hands, and copy a sales letter word for word. This is a powerful learning technique used in many circles. When you write with pen and paper, something magical happens in the brain. I can't tell you all the neurochemical responses in that brain of yours, but when you write by hand, there is a complex interaction in the brain that helps you learn faster and easier.
Don't spend your time physically reproducing any sales letter you come across. Use your time wisely and copy, for learning purposes only, the best sales letters you can find. You can do an internet search using the keywords "winning sales letters" and come up with a treasure trove of letters you can begin copying to get the hang of writing a good sales letter.
One of the most successful, if not the most successful letter to introduce a new product was written for a newspaper you may have read or at least have seen the name. That is The Wall Street Journal. This very successful financial newspaper was once only an idea in someone's mind. As time has demonstrated, it was a great idea. The problem was that people had to buy initial subscriptions for it to be successful. This very simple two-page letter has generated an estimated $2 billion in revenue for The Wall Street Journal.
The Step before CopyingThe sales letter that launched The Wall Street Journal is one to use for leaning by copying by hand numerous times. Before you put pen to paper, read it out loud several times. Listen to the cadence of the words. Pay attention to the imagery. Notice the feelings you have as you are reading it. Can you put yourself in the place of each of these young men? Which one would you rather be? Would you want success so much that you would pull out your check book, fill out the form and pop it in the mail? Remember, the internet wasn't even a spark in the mind of anyone at that time. This direct mail piece had to provoke immediate action before the offer was lost under a pile of other advertising.
Once you've read the letter and put yourself in the reader's position, begin copying the words. Feel the cadence as you write. Let the words and the rhythm of them imbed themselves within you from the interaction of what you see with your eyes and reproduce with the movement of hand. This simple task, although it takes time, will move you faster in learning the skill of copywriting.
You can then take what you've learned and write your own powerful sales letter in your own wonderful style that may be the next $2,000,000,000 winner.
Cathy Chapman, PhD, LCSW is a strategic marketer, copywriter and coach for the self-help and alternative health care market. To receive your Special Report "The Bare Necessities for an On-Line Marketing Campaign with Little Cash Outlay... Plus One" go to
http://www.mindbodyhealthwriter.com.
Article Source:
http://EzineArticles.com/?expert=Cathy_Chapman,_Ph.DArticle Source:
http://EzineArticles.com/6553599~~~~~
RECOMMENDED TOOL: How to Make $250+/Day Writing Simple, 500 Word ArticlesYuwanda Black of Inkwell Editorial is a well-known working freelance writer. She’s been doing this since 2007 and is offering to show you how to make fast money writing articles. And, there’s a 60-day money-back guarantee.
Check it out for yourself: Make Money Writing~~~~~
MORE ON FREELANCE WRITINGGhostwriting – Content RewritingYou Can Write for MoneyShould You Quit Your Day Job to Start Blogging? Read This Before You Decide~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/~~~~~
Subscriber segmentation is the process of creating more targeted subscriber lists within your list. This process enables you to create a much more personalized subscriber experience. And, the way you go about segmenting your list is through data collection.
In a webinar hosted by
SherpaMarketing,
Hear and Play owner Jermaine Griggs explained that personalized automated emails based on triggers are 43% effective.
That’s a great percentage.
Griggs went on to say that segmentation is the strategy of “using ‘data to segment prospects and customers to deliver personal experiences.” The process is to collect and analyze obtained data and use it to tweak your list for personalization. Grigg’s noted this as “message to market match.”
Okay, segmentation sounds reasonable, but, is this extra step in email marketing really necessary?
Why is Subscriber Segmentation Important?You may be asking why subscriber segmentation is important. The reason is to streamline your process and to avoid bombarding your subscribers with content and offers they aren’t interested in.
Suppose you signed up to a music site to get information on playing the piano, but you continually get email offers for playing the clarinet, or the banjo, or the harmonica. How would you feel? Would you stop opening the emails or worse yet, unsubscribe?
Everyone in inundated with more emails than they can comfortably handle. Getting offers or information that isn’t requested or wanted is just annoying. Subscriber segmentation avoids this pitfall.
Another reason segmentation is effective is the personal aspect of it. The message to market match strategy allows for the building of a trusting and lasting relationship. Your subscriber will appreciate the focused information and offers. He will feel you are truly interested in him and want to help him move forward on his journey.
Taking it Up a NotchTo further cement your subscriber relationship with personalized emails and boost conversion, you might also offer perks, such as an Amazon gift card or other easy to send gift for saying YES to a certain number of offers, or for reaching a certain action level.
Or, you might provide daily or weekly tips in their area of interest. No promotion, just targeted information to help them move forward.
American Writers & Artists (AWAI) offers credits for all purchases and subscriptions that can be applied to future purchases. This is a great incentive to say YES to offers.
Test out these and the many other marketing strategies available and find those that work best for you.
~~~~~
MORE ON INTERNET MARKETINGEmail Marketing - Personalize Your Automated Email for More Clicks and Better Conversion
NEED TO PROVIDE LINKEbooks are a MustSEO and Website Ranking – Inside Website Visit Lengths~~~~~
RECOMMENDED TOOL As part of your online marketing strategy, you'll need an 'enticing' ethical bribe to get that visitor to say YES to your opt-in. One of the most effective tools to do this is offering an ebook. To create an 'out of the ballpark' ebook and cover check out:
Write That Ebook and Design Your Own Cover in 10 Easy Steps
~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Multi-award Winning Author, Freelance/Ghostwriter, Editor, Online Marketer, Affiliate Marketer
Writer’s Digest Website of the Week, June 25, 2012
Author Online Marketing eCourses and eBooks:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
My next online marketing e-class for WOW! Women on Writing is scheduled for March 4, 2013.
CREATING AND BUILDING YOUR AUTHOR ONLINE PRESENCE:Website Creation to Beyond Book Sales by Karen Cioffi
START DATE: Monday, March 4, 2013DURATION: 6 weeks
COURSE DESCRIPTION:
As an author or writer, it’s a certain bet that you have something to sell; it may be your book, your skills, or your experience and knowledge. In order to sell what you’re offering, you need to create and build your online presence.
Why is this absolutely necessary?
Well, imagine being a spec in the sky . . . so tiny and far away that you’re invisible to the human eye. That’s you in the Internet universe. So, how do you get a flickering light going and build it into a steady strong beam?
By creating and building your author online presence.
If you’re a first time author, the process should begin before your book will be available for sale. This course will take you from square one right on through to beyond book sales.
If you have one or more books under your belt and already have a website up and running, but want to extend your marketing reach and draw more traffic to your site, or you want to branch out with additional writing related products or services, weeks two through six of this class will help you achieve just that.
The class will also provide two live or replay screen-sharing webinars to further aide in understanding. Screen-sharing allows the presenter to share her screen, so students can see how each step is done.
Here’s an outline of the six lessons:
1. The Bare-Bottom Platform Basics: The Foundation and Creating an Author Website
2. Blogging for Success: Creating Effective Content
3. Article Marketing: 10 Steps to Writing for Article Directories with Properly Formatted and Optimized Content
4. How to Create Ebooks for Freebies and for Sale, Including Creating a Cover with Microsoft Office 2010
5. How to Create PayPal ‘Buy Now’ Buttons for Your Site/s
6. How to Create a Product Line and Attracting Customers Through Information Marketing
And, there are two bonus lessons!
For full details, with a breakdown of each lesson and testimonials, go to:http://www.wow-womenonwriting.com/WOWclasses.html#KarenCioffi_AuthorOnlinePresence1
Here are a few Testimonials (there are more on the WOW! page):
The last three weeks have been invaluable and this course has helped in so many amazing ways. Thanks for all the wisdom. I am learning a ton and feel so much more equipped to build my platform. Thank you so much.
~ Amy Crawford, PhD, LMFTPsychotherapist & Writer Specializing in Military PTSDwww.amyleecrawford.com
~~~~~
Three months after starting my freelance editing business, I knew I needed a website and blog but was too overwhelmed to set them up. Karen Cioffi’s class, “Creating and Building Your Author Online Presence: Website Creation to Beyond Book Sales,” looked like the perfect nudge I needed. And was it ever! Karen provides even more information than I’d hoped for. She is approachable, helpful, and knowledgeable, and not only did I learn what I knew I needed to learn, I also came away with new marketing strategies I hadn’t even thought about—and that’s saying something, considering my background in publishing. If you’re even just thinking about writing a book someday, take this course now and start building your author platform!
~ Candace Johnson, Change It Up Editing and Writing Services
~~~~~
Karen Cioffi knows her stuff! I sat in on her class and was extremely impressed by her course materials, website evaluations, and personal coaching with students. She knows a lot about making your website stand out from the pack—even an old pro like me learned a thing or two! She provided students with unique solutions personally tailored to their own websites that I would never have thought of. I highly recommend this course for those who are looking to build their online platform. Karen goes above and beyond for her students and is a fantastic mentor.
~ Angela Mackintosh, editor and publisher of WOW! Women On Writing
~~~~~
Karen Cioffi is the go-to person for online marketing. She knows her stuff and does what she does with heart.
~ Carolyn Howard-Johnson, multi award-winning poet, writer of fiction, speaker and teacher
~~~~~
Let me help you get your online light going - sign up today!
Playing Word Games
Guest Post by Joan WhetzelOne of the pleasures of being a writer is that I get to play with words for a living. I love words, and that love of words extends to word games of all kinds. Anyplace I can find a word game, I'm going to play it. Some of my favorite games I can find on my computer, in the newspaper and in game-books.
OnlineMy favorite word games on the computer right now are under the Yahoo games tab.
• Bookworm is a game with a bunch of jumbled up letters, where the object of the game is to string as many of the connecting letters (vertically, horizontally, at an angle) to create words. You get points for any word 3 or more letters long. The game throws in a few twists like red squares that burn up the letter tiles under it, green and yellow tiles that up the point value for your words, and bonus words that gain you even more points if you can get the letters together to create that word.
• Text Twist gives the player 7 letter tiles to create as many words as possible from 3 to 7 letters long. The only way to win each round is to create at least one 7 letter word from the letters given. The more words you create, the more points you get.
• World Mojo Gold is kind of like a Scrabble game, only the player is given 6 tiles instead of seven. The idea is to create words that cross other words. When a letter tile lands on a colored spot on the board, that letter is added to a list to be used in the bonus round at the end of each round. The bonus round earns extra points based on point value of each letter used. The idea is to have a minimum number of point to pass the round and move on - after the bonus round.
Newspaper
• Crossword Puzzles. Everybody knows what they are. I love them, even when I can't figure out all the answers.
• Word Jumble puzzles give the player several words to figure out from a set of jumbled letters. The words, if spelled out correctly, will land some of the letters inside circled spots on the playing board, Those letter then need to be un-scrambled to find the answer to a comic like picture puzzle.
Puzzle Books
• Cryptograms are substitution ciphers. If you can figure out one of the smaller words (I'm, I've, and, the, or, of, it, is, in), that's generally enough to get you started. It's a matter of pattern recognition after that in order to figure out the sentence or paragraph.
• Logic Puzzles give the player a table to fill out and a list of clues to check off on the table. From the clues you can figure out who did what, with whom, when, how much it cost, etc.
Sometimes these word games give me new words that I have to look up. But I love that too. I'm always learning something new from these games.
By Joan Whetzelhttp://joanwhetzel.blogspot.com/Article Source:
http://EzineArticles.com/?expert=Joan_Whetzel ~~~~~
RECOMMENDED RESOURCE:
WRITE WHERE THE MONEY ISLove words and writing? Then you need to check out Robert Earle Howells has been a successful freelancer for 30 years. He writes for top national magazines and websites. And, now he’s written WRITE WHERE THE MONEY IS
It's an inside-the-biz guide that steers you clear of the shark-infested waters that gobble up and spit out most wannabe writers. Howells shows you the shortcuts to earning good money quickly. His hard-learned secrets and stealth tactics will save you a ton of pain and frustration.
CLICK HERE to get started today!
~~~~~
MORE ON WRITINGThe Path to Writing Success is Focus, Determination, Perseverance, and Positive ThinkingEbooks are a MustRight Brain Left Brain – Which Controls Your Writing?~~~~~
If you’re an expert, with lots of information and experience others can learn from . . . and want to learn about, a membership site is an online marketing tool you might be interested in.
A membership site is a site in which members pay for the benefit of learning from the owner of the site (the expert). The site owner on the other hand provides ongoing and valuable information based on his expertise.
This is usually a win-win situation. The members have ‘open’ access to the expert and his knowledge, and the expert has an in- place and often ready-to-act audience.
Membership sites come in a variety of sizes, formats, and prices. Pricing is usually based on the reputation of the expert and the problem being addressed.
Some experts offer the, what I call, ‘full service’ membership – its information packed and interactive.
The Full Service Membership SiteThe full service site will take ongoing work and time. And, there is the other aspect of members who may want you to go above and beyond . . . of members who think you're their private coach.
While this type of membership site may seem like a bleak proposition, if it's well planned and well structured, and you have limits set in place, the venture can be a successful one.
The NO Interaction Membership Sites
There are also membership sites that have no interaction. The site has a number of tutorials or lessons that members simply have access to. As the site owner, you occasionally provide new content, maybe once a month. The members are usually kept happy through the new content and that’s about it.
The Bare-Bottom (Simple) Membership SitesWhile this isn’t a proper name for it, this type of site offers a set number of tutorials or lessons. It’s kind of like an ecourse, but through a site where members can come back to read the material. The site doesn’t however provide any new content. Sites like this warrant a yearly membership fee.
Why a yearly membership fee?
If you have all your content on a membership site for members to partake of, what's to stop a new member from paying for one month (if it's a monthly fee site), downloading all the content, and leaving?
Unfortunately, if you're contemplating creating a membership site, you need to think of these things.
Benefits of Membership SitesAs with your mailing list, the focus of marketing is to make connections and bring visibility to your products and services. Membership sites are a vehicle to do just this.
The site creates an ongoing 'almost' one-on-one' atmosphere, which creates a closer and stronger member/expert relationship. It’s this ongoing contact and close relationship that affords you the opportunity to sell other products or services, while earning an income from the site.
Your members have already taken the plunge with their first YES to the offer of becoming a member. The first YES is usually the most difficult to get. This therefore, puts them in a 'more' YES mindset.
Keep in mind that there are many variations of membership sites and finding the format that works best for you will be a key element to its success.
This Part 2 of a 3 part series on membership sites. I hope you find it useful.Check out Part One HERE.
~~~~~
RECOMMENDED TOOLPart of your online marketing strategy is to create content and you'll need that content with or without a membership site. To create properly formatted and optimized content check out:
Article Marketing - Increase Website Traffic~~~~~MORE ON ONLINE MARKETINGIncrease Sales by Writing for the Web More EffectivelyCreating Images – Simple and QuickUsing Video for Marketing~~~~~ To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Multi-award Winning Author, Freelance/Ghostwriter, Editor, Online Marketer, Affiliate Marketer
Writer’s Digest Website of the Week, June 25, 2012
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
Are You Sure Your Query Is Ready?
A Checklist for Successful Submissions
Guest Post by Gary McLarenOne magazine. Hundreds of writers. Thousands of queries.
One editor. One desktop ... and a trashcan that appears to be incredibly, almost unimaginably deep. Where exactly will your submission go?
It has all the makings of an editor's nightmare. Stacks and stacks of submissions, and some of them are dreadfully inappropriate and unprofessional. It's enough to give our poor editor a splitting headache at the very least. No wonder that some of these submissions have only a brief existence before being filed in the circular bin.
How will you ever get through to an editor who is wading through scores of submissions being sent by your competitors? That's right, your competitors. It's important to think of those other writers with that understanding. And it wouldn't hurt to keep in mind that some of them may be reading this newsletter. Face the facts. Space in most publications is limited. Very limited. Not at all like your editor's trash. That trashcan really does appear to be as dark and bottomless as a cup of Aunt Annie's coffee.
Do you want to be successful in the business of selling your writing? If so, then having recognized your competitors for who they really are, look at the challenge from a business point of view.
Your client has a project. The project is to provide the client with writing services and writing material for publication. Your client has tendered their requirements to you and to your competitors. The project and the space in their publication are up for grabs, and work will be awarded to the most appropriate tenderer. Keep in mind that the lowest or cheapest proposal is not always accepted. In fact in this business it probably will not be!
It is very common to receive Requests For Proposals (RFPs) in the business world. Serious tenderers would not even consider submitting a sloppy, hastily drafted proposal. For a submission to be short-listed, the entire proposal has to be thoroughly researched, well written, and carefully packaged. To successfully submit a writing query or manuscript, you should be just as thorough and just as professional. Naturally your submission will be much shorter and more concise than tender documents in many other businesses.
So how can you make the shortlist with your editor? Firstly, you need a great topic or idea but this article is not designed to help you with that. Secondly, your idea or article must be professionally presented. Here is a ten-point checklist to help you ensure your submission is ready to send. Do some of the items on the list sound elementary? Please check them again. You'd be surprised how many queries are sent every day by writers who fail to perform some of these fundamental checks.
1. Have I read the publication? Elementary? Indeed! Come on, be honest. Have you ever read a publication's writer's guidelines at a web site or in a newsletter, had a superb idea for an article and queried - or even written the article - all without going to look at the publication? Don't, don't, don't ever do this! You may as well play the poker machines, if you intend to leave your writing career to blind luck.
Especially since most publications have a web site, there is no excuse for not studying a publication before querying the editor or submitting an article. Take a look at other pieces they have been publishing recently. What types of topics are they running? What style of writing was used?
2. Have I checked the publication's writer's guidelines? If they have any guidelines, that is. This is more common for publications in North America than in other continents, and the type and amount of information contained in the guidelines varies widely. First check a publication's web site to see if there is a link to 'Writer's Guidelines' or 'Submission Guidelines' or occasionally 'Contributions'. Sometimes you will need to go first to the 'About' or 'Contact' page before you find this link to their guidelines. If you can't find any link, you might drop the editor a polite, brief email asking if they have any writer guidelines. Do you consider obtaining and reading writer's guidelines to be a waste of time? No way. In the last few months my newsletter for freelance writers has received queries on a wild variety of topics from archaeology to gardening to European history. If there are guidelines, please read them. Ensure your manuscript meets the requirements of style, length etc.
3. Is my submission method correct? A publication's writer's guidelines will often tell you how the editor likes to receive submissions. Do they prefer to receive a query or a finished article? Do they want submissions sent through the post or electronically by email? If sending an article by email, does the editor prefer attachments such as Microsoft Word or do they request the article to be sent as regular text within the body of your email? With the proliferation of computer viruses, many editors now refuse to open attachments that may be carrying dangerous macros or code. If you really want your proposal to execute a rapid depth test on the editor's trashcan, simply ignore this checklist item.
4. Does my opening catch the reader's attention? If the editor only reads the first two or three sentences of your query, will you have captured their interest? The first paragraph must be a winner. Intriguing. Enticing. Like a fat, juicy worm wiggling on the end of a fishing line. Read your opening again. Can you improve it?
5. Can I cut any unnecessary or redundant words? Many of us include unnecessary or redundant words when we first draft a piece. The makers of some editing software I know of claim that their software typically removes 25 to 30 percent of unnecessary and redundant words from users' documents. That's significant. Cast a critical eye over your work again. If the words add value to the piece, leave them. If you have waffled it may be worthwhile to take a black marker pen and start striking out any unnecessary phrases. Think crisp, think concise.
6. Have I checked my grammar? It can be frustrating for an editor to read what would otherwise be a good article but for the fact it is riddled with bad grammar. Some writers wonder why editors haven't taken them seriously, but they haven't even taken the time to proofread their own manuscript before submitting it! Some good word processing software programs will even check your grammar for you.
7. Have I checked the spelling? Again your software can probably do this for you. If you are writing for a publication in another country have you also taken into account any different spelling for that location, e.g. British vs. American English? Also try to spot any words that may be different from country to country, for example footpaths and sidewalks, diapers and nappies.
8. Have I included some details about my background? This may not be necessary if the editor already knows you. Otherwise be sure to include a brief biography and list any relevant credentials, clips, or links to your articles online.
9. Have I included the article's publishing history? Remember the last time you had to clear customs at the airport? This is just like that. 'Do you have anything to declare?' If the article has been published elsewhere, you do.
10. Have I included my contact details? If you want a reply from the editor, and hopefully one day to receive a check in the post, be certain to provide your full contact details. Many writers making submissions by email forget to include any other contact details.
It's been a long day. The editor, red-eyed and wired on caffeine, is ready to go home. Incredibly, the trashcan is nearly full now. A few crumpled manuscripts lie scattered nearby where they didn't quite hit the mark. 'One more', the editor thinks, 'then I'll hit the road.' Finally your submission is opened, and the editor, for what seems like the hundredth time today, wonders what this new writer has to offer.
Where will your submission end up? Have you helped yourself by sending in a well-prepared submission? If you have followed the advice given here, you're well on your way. Now let's hope your idea was a good one.
Happy Writing!
About the AuthorGary McLaren is the editor of
Worldwide Freelance Writer. For more information on freelance writing and a database of more than 2,200 writing markets, visit
http://www.WorldwideFreelance.com© Copyright 2002 Gary McLaren.
~~~~~
RECOMMENDED TOOL:
How to Write Your Own Ebook in 7 DaysWhile you're submitting to magazine or book publishers Want to create an effective money-making ebook in 7 days? Then you'll need How to Write Your Own Ebook in 7 Days by Jim Edwards.
Over the last 14 years, Jim has written, created, and sold ‘millions of dollars’ in ebooks and info-products online. And, he has helped thousands of authors. Jim is a 10-year veteran newspaper columnist and author whose reputation for writing and promoting ebooks online is legendary!
Get your copy of
How to Write Your Own Ebook in 7 Days and get started today!
~~~~~
MORE ON FREELANCE WRITING10 Smart Moves for Getting Published in Top MagazinesYou Can Write for MoneyIn Which I Confront Content Mill Owners About Their Rates…In Person~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Create and Build Your Author Online Presence
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
This week’s marketing tip is more of a warning. If you're on the internet, especially if you do
article marketing to generate visibility, you will become . . visible. While this is a good thing, it may also bring you to the attention of some who are looking to make money off of you.
I’ve come across two professional groups, specifically for women, that play on your ego to get you to buy a membership into their organization.
The most recent is the International Women’s Leadership Association. They sent me an email stating that I was honored among women in education. This is part of the email:
“On behalf of The International Women’s Leadership Association (TheIWLA), it is my distinct pleasure to notify you that, in consideration of your contribution to family, career, and community, you have been selected as a woman of outstanding leadership in Education.”At the end it noted to register, and since I wasn't sure what it was about I registered. There was absolutely no mention of a fee.
A couple of days later, I got a call from my ‘personal liaison’ to the group. She fluffed my ego, but having experience with another group with this marketing technique, I very nicely explained that I was hit by Hurricane Sandy and am still rebuilding.
This didn’t faze her – she continued her promo. I again nicely interrupted her and explained that if there was a membership fee involved I wasn’t at all interested.
She continued, saying that’s okay, at the end of her information I could choose what I wanted to do. And, again she continued.
So, again I interrupted and explained that I was still rebuilding from Sandy and wasn’t in a position to spend money. Again she went on.
Finally, still being polite, I said the conversation was a waste of both our time and that there was no point to it.
She finally got that I wasn’t buying and asked if she could contact me at a future date.
It was a hard sell call and she just didn’t want to take no for an answer.
Anyway, the point is to be aware of who’s contacting you and for what purpose. While it’s ego boosting to have an organization tell you you’re great and worthy of being a member, take a step back and question their motive, especially if they contact you cold..
While some organizations, if you can afford it, are worthwhile for the connections and networking, some aren’t.
And, if you get a ‘hard sell’ call, ask yourself why they’re so pushy.
Stay safe!
~~~~~
RECOMMENDED TOOL:
Article Marketing - Increase Website Traffic with Properly Formatted and Optimized ContentIf you’re taking the time to use article marketing, whether posting to your blog, guest blogging, or submitting to article directories, you need to create quality, optimized, and shareable content that is properly formatted and delivers on what the title promises. Article Marketing to Increase Your Website Traffic will help you do just that.
Find out more
HERE.
~~~~~
MORE ON ONLINE MARKETINGCreate a Video Vision Board to Keep You on Top of Your Freelance Writing GoalsDon’t be Taken to the Website Design Cleaners30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience7 Elements of an Effective Landing Page Designed to Increase Your Mailing List ~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Create and Build Your Author Online Presence
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
In a recent webinar hosted by Steven Harrison of
Reporter Connection and presented by Stu McLaren, the details of creating and managing a membership site were discussed. And, it isn't for the faint of heart.
With a membership site, you need to determine a 'salable' focus, similar to information products. It needs to be a topic (problem) that people need a solution to or want to learn how to do. If you have the know-how to help these people (your target market), then you're in a position to do a number of things:
1.
Create information products in the form of ebooks, DIY ecourses, webinars, podcasts, videos, and so on.
2. Offer interactive e-classes.
3. Offer one-on-one coaching.
4. Create a membership site.
Of the four options listed, creating and managing a membership site will probably be the most work.
Wondering why?
Well, with information products, you create them, then market and sell them. With interaction e-classes there is a time limit. Sometimes the class may be two weeks, six weeks, or three months. The time span is whatever you decide upon - there's a beginning and an end and a set amount of content involved.
With one-on-one coaching, you're dealing with specific individuals. This creates kind of a 'contained' atmosphere. There's no hard-pressed pressure.
So, What’s Involved in Creating and Managing a Membership Site?Well, the answer to that all depends on the type of site you intend to create. While there are lots of different formats, here are three of the basics:
The ‘Full Service’ Membership SiteThis site is the most amount of work and is an ongoing project. You’ll need to:
• Provide a 'kick start' with a valuable core information
• Provide 'new' and valuable information on regular basis (usually weekly)
• Create and manage a member forum (optional, but advised)
• Provide your input on hot topics
• Provide webinars, videos, and/or audio to accommodate the different preferences of the members
• Send regular emails reminding the members to stop by and take advantage of the site
• Have a website that can act as a membership site
• Have a payment format in place
• AND, you need to market the site, garner members, and keep the members on board happy and satisfied.
While this type of site is involved, it does usually offer the members more value for the cost. This is always a good thing. And, if you take care to plan it out and have lots of structure, including using templates for weekly and monthly activities, it should run smoothly and be a win-win situation for you and your members.
The Updated Information SiteThis type of site is much easier than the ‘full service’ one. Information is uploaded to the site in various formats. You can use audio tutorials, video,
ebooks, screen-sharing webinars, and so on. You can also offer various formats.
After the ‘core’ modules are in place, new monthly lessons, instructions, of information is uploaded.
With this type of site:
• There isn’t a member forum to take care of
• There isn’t an ‘open’ questions and answers, although you should respond to questions if at all possible
• There isn’t a need for a complicated management system, a regular WordPress site should suffice
• It can actually be done through something like Yahoo Groups
• Member payment is usually yearly.
This is a good option if you don’t want too much work. Members are happy with the ‘core’ content and satisfied to stay because of the monthly updates.
The Simple Membership SiteThe ‘simple site’ is just that, simple. It’s based on the ‘updated information’ site, mentioned above, but doesn’t offer any updated information. With this type of site, unless you have a membership forum, members will buy in for the information and leave. This is definitely geared toward a yearly membership fee.
These sites can be a great marketing tool to boost your authority status, earn some money, and build your list.
~~~~~
RECOMMEND TOOLAs part of your membership site content or your general online marketing, you should be using video. Not sure how to do it? Then you have to check out
SPEEDY WEB VIDEO.
~~~~~
MORE ON ONLINE MARKETINGBook Publicity – How to Create an Online Media KitBeyond Book Sales Income: Book Marketing and DiversificationSmall Business Marketing – Know What Consumers Buy (1)~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Multi-award Winning Author, Freelance/Ghostwriter, Editor, Online Marketer, Affiliate Marketer
Writer’s Digest Website of the Week, June 25, 2012
Online Marketing Ebooks and Ecourses:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
The Writers on the Move February 2013 FREE webinar is in place and here are the basic details:
Title: Article Marketing – Publishing and Optimizing a Blog Post Using BloggerDay: Friday February 15, 2103
Time: 4PM EST
DESCRIPTIONBlogging is an essential part of creating and increasing your visibility. It helps put you on the internet’s radar. And, part of blogging is to create engaging, informative, and optimized content in the form of blog posts.
But, simply throwing up a blog post doesn’t ensure the
search engine spiders will find and categorize your content. There’s more that has to be done to create search engine optimized content.
That’s what this free screen-sharing webinar is all about.
During the webinar I’ll post an article to the Writers on the Move’s blogsite and tweak it for search engine optimization – all in real time!
And, I’ll show how to find and implement SHARE buttons on Blogger.
While this webinar is focused on Blogger posts, much of the optimization is applicable to WordPress and other services.
So, if you want to make your blog posts more effective and get more ‘bang’ for your online marketing efforts, register today!To register just click on the link below and fill out the form.http://www.anymeeting.com/PIID=E952D681884C39For the full details visit Writers on the Move ~~~~~You absolutely, positively need an author website and online presence . . . I can help you create it:Create and Build Your Author Online Presence Website Creation to Beyond Book Saleshttp://www.karencioffi.com/author-online-presence-ecourse/ ~~~~~To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Award-Winning Author, Freelance/Ghostwriter
Author Online Presence Instructor
Create and Build Your Author Online Presence
http://www.karencioffi.com/author-online-presence-ecourse/Karen Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
~~~~~
Title: Sublime PlanetAuthors: Carolyn Howard-Johnson and Magdalena Ball
Photos: Ann Howley
ISBN: 978-1482054705
Reviewed by Karen Cioffi
Gearing up for Earth Day, Carolyn Howard-Johnson and Magdalena Ball are releasing a brand new collection of poems titled Sublime Planet. The collection features relevant poems by Carolyn and Magdalena that demonstrate the interconnections of the world around us, including life, family, and love, along with the growing concern for the earth’s preservation.
This is a beautifully written collection that allows the reader to pause and take note of the world around her.
One of my favorite poems in the collection is “The Giraffe:”
A tongue generousas my head he reachesfor me, barriers no matchfor his long neck, sniffsmy hair, kisses my face.He unawarehe is endangered.I unaware he mightbe dangerous.This poem is a powerful, yet simple tribute to a majestic creature that is now an endangered species. Can you imagine a planet without the giraffe?
Another poem in the collection that struck me is “Tipping Point” by Magdalena Ball: “
[. . .] you eat and eat through four billion years of evolution now held loosely by one thread. [. . .] The future waits impatiently your decision.”Again, powerful, and revealing.
Sublime Planet offers moving insight into the world around us and into a world that is in need of attention, and it certainly honors Earth Day.
I highly recommend it.For those who aren’t aware of what Earth Day is, Senator Gaylord Nelson created this special day in the spring of 1970. The purpose behind it was to make everyone aware of all the toxins being spewed into the air and dumped in nearby streams or other waterways by manufacturing companies.
At that time, there were no regulatory or legal safety nets to protect our planet, our environment. Senator Nelson took a stand and his cause quickly caught on.
The earth is our planet, our home, our responsibility, and we’re not doing such a good job protecting it.
Sublime Planet will be released before Earth Day (April 22nd). Keep a look out for it and get a copy as soon as it’s available.
The poems "Giraffe" and “Tipping Point” are from
Sublime Planet, a book of poetry in the Celebration Series coauthored by Carolyn Howard-Johnson and Magdalena Ball. It will be released before Earth Day. In the meantime learn more about Carolyn's poetry books (including that Celebration Series!) at
http://howtodoitfrugally.com/poetry_books.htm. And, learn more about Magdalena’s poetry and fiction at
http://magdalenaball.com
Today, most authors and new business owners realize the need to create and build a subscriber list. And, where there’s a subscriber list, there will be email marketing.
As with any marketing strategy, you need to keep track of your email marketing efforts: Is your email strategy effective? How many of your subscribers actually open your emails?
These are questions you should pay attention to. While email marketing is a very effective marketing strategy, if most of your subscribers aren’t opening your emails or reading the content you’re providing, it’s a waste of time and effort.
According to Jermaine Griggs (
hearandplay.com), in a webinar he presented through
SherpaMarketing, personalized automated emails based on triggers are 43% effective. That’s a BIG percentage.
So, how do you personalize your emails in order to give them a boost and 'up' their effectiveness?The answer: Through data collection.
Collecting all sorts of user data, such as demographic, behavioral, and even psychographic is the key to creating personalized emails.
Well, there is a bit more. Along with collecting that data, you need to use it to send targeted content and offers to specific subscribers. If warranted, you subscriber list should be segmented.
According to Griggs, it’s all about using “data to segment prospects and customers to deliver personal experiences a human could never manage.” In other words, “It’s all about data collection and using that data strategically.”
Collect and analyze data to use for personalization. This is considered ‘message to market match.’ While you do want to collect different bits of data on your subscribers to enhance your email marketing efforts, your initial intent is to get the visitor to sign up to your list. To get that initial sign up, be sure to keep it simple. If the visitor has to jump through hoops, he’s likely to move on without saying YES. But, once he’s on board, then, through various offers and invitations, you can build on that initial YES.
A simple method of beginning a segmentation process is to offer a particular option or offer. As an example, suppose you’re a ghostwriter and editor. You specialize in three areas: children’s stories, business content, and health content. To find out which categories each subscriber falls into you can ask questions and /or make offers. The responses will add another layer of detail to the subscribers.
In an initial email, you might offer a free critique of the first page of a children’s manuscript. Those who take you up on your offer will fall into the children’s writer category. You will follow the same process to construct a segmented subscriber list that you can send personalized emails to.
This process will enable you to send segmented follow-up emails to your users, rather than the one-email-fits-all type. One email response can easily trigger another targeted offer or information. And, each response or action taken by the subscriber can be added to his profile – this targeted information will allow for more dynamic follow-ups.
~~~~~
RECOMMENDED TOOL -
IMMEDIATE LIST BUILDING PROIt’s all about the list and Immediate List Building Pro give your blog an optimizing boost. It has the ‘first ever’ Mobile Compatibility,’ opt-in designs for your WordPress Blog to choose from, and so much more. You should really check this out:
CLICK HERE!~~~~~
MORE ON ONLINE MARKETING7 Elements of an Effective Landing Page Designed to Increase Your Mailing List Part 14 Tips to an Effective Subscriber Opt-in Email BoxDo You Really Need an Author Website?~~~~~
To keep up with writing and marketing information, along with Free webinars, join us in The Writing World (top right top sidebar).Karen Cioffi
Multi-award Winning Author, Freelance/Ghostwriter, Editor, Online Marketer, Affiliate Marketer
Writer’s Digest Website of the Week, June 25, 2012
Author Online Marketing eCourses and eBooks:
http://karencioffi.comKaren Cioffi Professional Writing Services
http://karencioffifreelancewriter.com/karen-cioffi-writing-services/
View Next 25 Posts
*headdesk* ... of course!
... the only downside is that it C&P's the whole screenshot, but that's what post seminar editing is for.
Widdershins, when you C&P you only get the image you're copying, you don't get the Paint area. I haven't found the need to crop it after.
And, as you say, it's a lot easier doing it after than pasting all the images and then going back to put them in a Word doc. :)