The National Education Association (NEA) has teamed up with the NEA Foundation to host “The Artist Who Painted a Blue Horse Charity Auction.”
The proceeds derived from the Internet auction will benefit the NEA Foundation’s “Art Inspires Learning, Learning Inspires Art” initiative. This project funds arts education grants for teachers. Follow this link to check out the artwork.
Here’s more from the release: “This initiative was inspired by Eric Carle‘s picture book The Artist Who Painted a Blue Horse, which celebrates imagination and artistic freedom. Each donated piece of art will feature that artist’s interpretation of a horse and celebrates imagination and the many and varied ways that each artist sees the world around him/her. The auction will include three waves of art: Group 1 will take place October 17th-27th. Group 2 will take place October 31st-November 10th. Group 3 will take place November 14th-24th.”
New Career Opportunities Daily: The best jobs in media.
Celebrity blogger Perez Hilton has inked a book deal with Celebra Children’s Books (in partnership with Penguin Young Readers Group) to publish a children’s book: The Boy with Pink Hair.
In his book, Hilton (pictured, via) “celebrates individuality and self-acceptance.” Celebra Children’s Books publisher Raymond Garcia acquired the book and Dutton Books for Young Readers associate publisher Steven Meltzer will edit. Publication is set for September with an initial print run of 75,000 copies.
Garcia had this comment: “The Boy with Pink Hair is a defining story about how believing in yourself and following your aspirations can not only bring out the best in you, but also in those around you. With fun, colorful and endearing characters, Perez reminds readers that by simply accepting our differences we can find the things that unite us all.”
New Career Opportunities Daily: The best jobs in media.
Jersey Shore goes global (airing in more than 30 countries this week. Will the "Shore" lifestyle [aka "guido" stereotypes] translate? Also MTV and VH1 ink a deal with Foursquare encouraging fans to join and "friend" their favorite cast member, the... Read the rest of this post
Perez Hilton to appear on Nickelodeon's 'Victorious' (and not everyone's happy about it. The controversial Hollywood gossip blogger will make a cameo on the primetime show on Aug. 27th) (The Frisky)
- Digital overload leads to brain fatigue... Read the rest of this post
Facebook to the rescue (of Newark's public education system? CEO Mark Zuckerberg has agreed to donate $100 million to one of New Jersey's most troubled school districts. If "The Social Network" portrays the 26-year-old as poorly as his company... Read the rest of this post
Perez Hilton promises to stop bullying (celebrities on his website — no "nasty nicknames," no "outing" people. The infamous gossip blogger even took to 'The Ellen DeGeneres Show' yesterday to talk about how he's changing his ways….but is... Read the rest of this post
Below is another reflection on the life of a publicist from Michelle Rafferty. Rafferty has been a Publicity Assistant at Oxford University Press since September 2008. Prior to Oxford she interned at Norton Publishing and taught 9th & 10th grade Literature. Every Friday she is chronicling her adventures in publishing and New York City, so be sure to visit again next week. Follow Michelle on twitter here. Follow the OUPblog here.
This week the founders of Twitter defended the decreed “viral craze du jour” with responses ranging from tweeting yourself out of natural disasters (see Maureen Dowd’s grilling session) to mending relations between the United States and Iraq (see Jack Dorsey on CNN). It’s a good thing I finally decided to take this social networking craze seriously. I signed up for Twitter about two months ago, but I could never really make myself commit. I came up with a few forced posts, but the whole time I was thinking “I really don’t have the time for this” and “there isn’t enough room” and “what the heck is RT?” I had trouble making myself stay on the thing for more than five minutes. Then I found Perez Hilton.
It began Tuesday morning. I was haphazardly scrolling through my tweets when I noticed that The Today Show tweeted Matt Lauer’s interview with Miss California Carrie Prejean and Perez Hilton. I wanted to know what Hilton thought of all of this, so I went to his Twitter profile and began scrolling through his posts, which essentially gave me a play-by play of his reactions as the Miss America debate swept America. Throughout the day I continued to return to his profile while I pestered Oxford’s fearless blog leader Becca for tweeting tips (how do you retweet? How do you cram a URL into 140 characters? And what does the “@” mean?) By the end of the day I was reading Heidi Montag and Miley Cyrus’s opinions on Perez and Jesus (in case you are wondering, they support both).
After work I came down from my Twitter high and had the same sense of regret I felt in college after spending two hours on Facebook instead of working on a paper that was due the next day. Shel Silverstein’s poem “Jimmy Jet and His TV Set” came to mind: He watched till is eyes were frozen wide,/And his bottom grew into his chair./And his chin turned into a tuning dial,/And antennae grew out of his hair. Silverstein is no doubt rolling in his grave.
I also had a strong sense of déjà vu—hadn’t I seen this on the cover of US Weekly before? I realized that Twitter was doing what blogs had started years before: transform the static, speculative, and photo shopped tabloid duals into real time virtual wars. Although I would argue that this event is a whole lot more complex and substantive than the never ending Jen and Angelina showdown, it is similarly PR driven: in her Today Show interview Prejean admits she wouldn’t have had the opportunity to sit next to Lauer if this all hadn’t happened; Perez comments on how good he looks on Larry King; and is it really a coincidence that notorious celebrity feuder Donald Trump is involved? There are serious issues at hand, but all of these players also have images to uphold, promote, and protect.
I know I shouldn’t be admitting that the Miss USA pageant debate is what finally got me into Twitter, but when I analogize it to the Young Adult novel argument, it don’t think it seems so bad: people who support YA Literature think of it as a stepping stone, a hook for young leaders, Stephanie Meyer will lead them Bram Stoker. In the same way I have moved from “Celebrity Twitter” to “Muck Rack”—an amalgamation of tweets from the most influential members of the news media. This week I’ve learned that I can use Twitter to find out what editors, journalists and bloggers are writing and thinking about (the aforementioned “Muck Rack” makes this especially easy). And while Twitter seems to be the latest and greatest way to get the news, it also shows promise for being the book publicist’s best new tool. I can use tweets to figure out who might want to cover a particular book or interview a certain author. This type of information is especially useful for newbies like myself who are still trying to learn names and personalities in the media industry. Twitter can also be another element of the publicity campaign—I can tweet our Oxford author reviews, interviews, and events—and in a best case scenario get some retweets (that is, after I get some followers). If I make an effort to limit my time on Twitter (no “Twitter head”!), I think it could be something that actually makes me more productive at work.
There does seem to be some cognitive dissonance going on among Twitter users. We laugh at the satirical YouTube shorts and the absurdity of the word “Twitter” and all its variations; I had to mock shame when passing up on a lunch with co-workers after my Twitter rampage ate up all of my morning work time. So, until Twitter starts getting us out of earthquake rubble and initiating world peace, it looks I will need some sort of justification for my tweeting. Luckily it has become my newest job requirement.