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Being a marketer is a never-ending learning process. You’re always reading the heavy-hitters and doing research as to what’s working ‘now’ and what’s not.
The reason? The rules to the game are always changing.
Well, in my research I came upon an amazing article at Matthew Woodard’s site, “How I Increased Email Conversion By 469% Instantly.” It’s one of those articles that makes you say, “Ahhhh.