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Viewing: Blog Posts Tagged with: Brian Farrey, Most Recent at Top [Help]
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1. Trying to catch up...

Wow. I've been editing Slider's Son every spare second, so I haven't taken time to blog for ten days. So much to say, and so little time.

Rainbow theme:
First, Kirstin Cronn-Mills was on a panel last night at the loft, discussing GLBT YA literature, and the evening was fascinating and fun. So far to go in getting full acceptance of honest literature. Kirstin was the "token straight ally" author. I want to read every book represented there. Marion Dane Bauer, David LaRochelle, David Levithan, and Pat Schmatz. See my facebook page for a photo of the rainbow snacks provided (Jello made by DivaE, aka Kirstin).

Makes me delighted that in our upcoming anthology Girl Meets Boy, the stories include at least one gay romance.
I'm also gratified that in Chasing AllieCat,  the issue isn't an issue--it's just part of who a character is. 

David Levithan and Brian Farrey both read from their recent novels, and they ROCKED.

We're lucky to live in Minnesota with such a supportive writing community!

Posts coming in the near future (in between or after editing): Kurtis Scarletta, Barbara Kingsolver's The Lacuna, and some thoughts on fall cycling...:) stay tuned.

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2. ARCs: Just Like the Hardcover, Only Free! Part 2

In December, 2007 and again in April, 2009 I did some guest blogging at ForeWord Magazine's ShelfSpace Blog. While ForeWord Magazine is going strong, they have discontinued doing that guest blogging. So, I am going to rerun those posts here at Tea Cozy. Any edits to remove confusion about things like dates is in brackets.

ARCs: Just like the Hardcover, only Free!

Part Two: What's the big deal?

Last week, I wrote about what an ARC is: an advance version of a book, printed to create buzz, reviews, and sales.

Let's talk about what an ARC isn't: the final published version of the book.

Once again, I spoke with Brian Farrey, a Flux Acquisitions Editor; Andrew Karre, Editorial Director for Carolrhoda Books, a division of Lerner Publishing Group; Sheila Ruth, Publisher, Imaginator Press; and fantasy author Sarah Prineas.

Despite the language that appears on ARCs, some bookstores seem to think an ARC is the final book. Stories abound of people who order a book via an online bookstore, and discover that they've been sold an ARC.

Some libraries, likewise, seem to think that an ARC is "good enough" for their patrons.

Keep in mind, I am not talking about informal galley groups with patrons and students. Sarah Prineas sees positives in sharing ARCs with young readers, as long it's not a formal sharing. "I think it's great when teachers and librarians share ARCs with their most enthusiastic kid readers, and with each other. They're the ones who fall in love with books, and their excited comments after reading an ARC can, in turn, get others excited. That's what "buzz" is all about!"

I am talking about libraries that make ARCs part of their formal collection, complete with spine label.

Oh, some librarians I spoke to said "never!" But others told me of seeing ARCs in collections, or waiting to be processed, and educating both directors and technical staff of why ARCs shouldn't be on the shelf. Suzi Steffen of Oregon is an avid library user. She checked out a recent nonfiction book from her local public library. "I was shocked & pretty annoyed to see it's an ARC."

On a professional library listserv, a librarian justified adding ARCs to her permanent collection because low budgets meant fewer materials. I wonder – as budgets continue to fall, with other people adopt this "but I cannot afford the final book" attitude?

And really, what's the harm? It's just a few typos, right? Isn't putting books – even if they are ARCs – into the hands of customers the most important thing?

Brian Farrey explains that "in theory, there aren't many substantial changes between ARC and final copy. Most changes are to correct typos, clarify text (eliminate confusing or inconsistent plot points/character traits)."

Andrew Karre says that while "ideally, very few changes are made--mostly proofreading and adding details like bios, art, design tweaks, dedications, etc. In practice, a lot can change. I've seen covers change, major plot points change, and even titles."

Publishing is a business; and like any business, many factors go into the process and a tight timeline exists. An ARC is needed at a certain time, ready or not. Andrew explains, "Book publishing can be a bit like that famous I Love Lucy episode in the candy factory. The conveyor belt generally does not stop for anything."

Typos do matter. Sheila Ruth agrees, saying "even such minor errors reflect badly on a book, because they make the book look unprofessional."

I've read ARCs with grammar and spelling errors, knowing that those things would be corrected in the published book. But to read them in what is the final version of the book can take the reader away from the story and creates the impression that the writer and publisher are sloppy.
One young adult author I spoke with e

4 Comments on ARCs: Just Like the Hardcover, Only Free! Part 2, last added: 1/2/2010
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3. ARCs: Just Like the Hardcover, Only Free! Part 1

In December, 2007 and again in April, 2009 I did some guest blogging at ForeWord Magazine's ShelfSpace Blog. While ForeWord Magazine is going strong, they have discontinued doing that guest blogging. So, I am going to rerun those posts here at Tea Cozy. Any edits to remove confusion about things like dates is in brackets.

ARCs: Just like the Hardcover, only Free!

Part One: What is an ARC?

Lurk at a few book listservs or read some book blogs, and you begin to see one word over and over: ARC. Soon, you realize that people are reading books before the publication date by getting these things called "ARCs". What are they? And how come these people are getting them?

I asked several people to share their publishing wisdom about ARCs: Brian Farrey, a Flux Acquisitions Editor; Andrew Karre, Editorial Director for Carolrhoda Books, a division of Lerner Publishing Group; Sheila Ruth, Publisher, Imaginator Press; and fantasy author Sarah Prineas.

What, exactly, is an ARC?

At its most simple, an ARC is an Advance Reading Copy. Or Advanced Reader Copy. And it's also called a galley. Yes, even amongst the experts there are variations on this answer!

Andrew Karre explains that an ARC "is a promotional piece and a sales tool." Brian Farrey adds, "it's primarily a marketing/publicity tool aimed at generating advance interest and excitement for a forthcoming title."

Brian Farrey clarifies that technically speaking, a galley is a version of the book that is made up to six to twelve months before the book's release while the ARC appears four to six months prior to release. Farrey notes that many people use the terms ARC and galley interchangeably. "[Galleys] are for hot, hot, hot books where the publisher wants to generate buzz," Farrey says. "They're meant to get people talking about the book itself, not necessarily to generate reviews (although that does happen too)." With the recent cutbacks in publishing, Farrey speculates that we will start seeing fewer galleys and more ARCs; and that they will be done digitally, via PDF.

Brian Farrey says that both galley and ARC are "typically printed on low quality paper and materials (they're not meant to last; they're meant to be read once and tossed)." Galleys often do not have any cover art, while ARCs usually do.

Sheila Ruth, Publisher, Imaginator Press, notes that technology has also impacted the production of ARCs. Full color covers are the "result of improvements in technology reducing the cost and improving the quality of digitally printed color."

It's more than just appearances and quality of paper. Andrew Karre explains that "the text can be at various stages of editorial development," observing that "ideally it's a close-to-final manuscript that's only lacking proofreading." Farrey points outs, "there will be typos and other errors." The ARC is not meant to be the final book, but rather "give a feel for the final book."

Fantasy author Sarah Prineas illustrates how the difference between an ARC can be more than a misspelled word: "the ARC quite often is an earlier iteration of the book, so might contain a lot of sentence level and continuity errors and infelicities of prose that will be caught in a later copy edit. Another difference is that if a book has internal illustrations, these will often be either missing from the ARC or present only as rough sketches."

How do you tell the ARC from the finished book? As Karre says, "All ARCs have some variation on a banner that says "Not for Sale: Advance Uncorrected Proof."" If that's not evidence enough, "instead of reader-focused backcover and flap copy, it … has details of release date and promotional plans as well as copy more akin to catalog copy, where the audience is librarians and buyers, rather than readers."

As explained

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4. Eyes Up Here, Please

Some nice things have been happening over at the home of my forthcoming books. Publisher’s Weekly just ran a story on how well Flux is doing, with sales up 30% over last year and publicists are “fielding calls recently from Hollywood agents and producers looking to tap into popular teen reading trends by adapting Flux titles for television shows.” In this sh**y economy, I’d call that more than a ray of sunshine. That’s full-on sunspot action.


When you look at their list, it’s hard to believe that Flux is just three years old. The much respected Andrew Karre is responsible for those first great years and now Brian Farrey, the new acquisitions editor (and former senior publicist at Flux), is adding his own flavah. I’ve really enjoyed working with him so far—he’s the perfect blend of smart and irreverent. One of the things he’s changing up is the blog, which is moving in the direction of podcasting. Check out the newly redesigned Flux blog for details. Brian is a big fan of musicals and I’m hoping he brings that love to a few of his podcasts. Can you see it? The stage is dark, the audience is hushed, Brian sits alone in a chair framed only by the gilded proscenium. Then a small, soft light floods his face as he delivers the latest news, a cappella, about Flux books and authors. Quiet at first, then…wait for it…wait for it—there it is! He hits the money note!


(To be clear, there was no mention of these podcasts becoming musicals, but one can hope.)


And lastly, the bitchin’ Flux covers are not going unnoticed— Publisher’s Weekly Shelftalker columnist Alison Morris even went so far as to award a gold star in this article. Can't wait to see what they do with my covers.


Yay Flux! You make me proud to be in your stable.

13 Comments on Eyes Up Here, Please, last added: 4/29/2009
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5.

Editor Interview:
Andrew Karre...

Just a few weeks ago Andrew Karre moved from his position as acquisitions editor at YA-only Flux to assume the role of editorial director at Lerner Imprint Carolrhoda Books. Here Andrew talks a bit about his transition and his new job and offers advice to authors whose editors relocate.

Why the move from Flux to Carolrhoda? How is your new position different from your old one?
First off, it was not an easy decision. Working for Flux has been a joy and an adventure at nearly every turn. I am enormously proud of those books. Flux has some limitations for a children’s book editor, though, namely in the focus on YA fiction. I adore YA novels, but I honestly could not see myself acquiring them exclusively for the next decade. It just seemed unbalanced. My hope was that one day we’d be able to grow and branch out to the full spectrum of children’s literature, but when the opportunity came to step into a directorial role at an imprint that already had what I wanted (and that was part of an established children’s publisher a few miles from my home) . . . well, it was not an opportunity I could pass up.

Was it tough to leave Flux and particularly your Flux authors?
Agonizing. Absolutely horrible. There’s never a good time to leave a list in progress. The day before I gave my notice, we got that awesome notice on PW’s ShelfTalker blog. I knew there would be books that I was dying to edit that I would not be able to. There were books that were about to come out that I was convinced would be thrillingly successful. And of course it is such an amazing group of authors. They made almost every day interesting.

What's your advice to authors whose editors relocate?
In general, I would say this is where you really want your agent to be watching out for you. If you don’t have an agent, I would firmly but politely make sure I got as much information about The Plan of Succession, assuming there is one, as possible. At a minimum, get some other phone numbers and email addresses of other people in the house who might be able to answer questions. It isn’t necessarily a cause for panic, though. I have now happily inherited lovely lists of books twice in my career. I re-signed and had ongoing, productive relationships with several authors that Megan Atwood left me at Flux and I expect to have the same here at Carolrhoda.

In Flux’s particular case, my only concern is that authors will like Brian better than they liked me. Once they finally hired Brian Farrey to take the spot, I ceased to be concerned. The authors at Flux are in good hands.

What can you tell us about the Carolrhoda line? What types of books do you publish? Will you be making any changes as editorial director?
Carolrhoda is one of Lerner’s trade imprints. We do a couple dozen books a year and they range from picture books to YA, fiction and nonfiction. The emphasis is on books of extremely high quality that have a general trade audience. Recent successes include Sally Walker’s Sibert-award-winning Secrets of a Civil War Submarine and Almost to Freedom by Vaunda Micheaux Nelson and illustrated by Colin Bootman, which won a CSK Illustrator honor. Carolrhoda has won awards and starred reviews at every level of children’s publishing.

Carolrhoda has a long tradition and I won’t make changes lightly, but I do have my own style and my own ideas (especially about YA) and those won’t go away. I like being online and part of the broader conversations about books, so that will inevitably be part of what I do here.

Are you open to submissions from authors? What are you looking for?
Lerner does not consider unsolicited submissions. From time to time, we’ll make specific requests for certain kinds of books.

You blogged while at Flux. Is there a Carolrhoda blog?
At the moment, I’m blogging here. Any news relating to me and Carolrhoda will be there until we get a Carolrhoda blog going.

5 Comments on , last added: 10/29/2008
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