The big takeaway and bolded subtitle on Trendwatching's latest Trend Briefing: reviewing is the new advertising. In other words, brands shouldn't just anticipate the deluge of feedback floating around on the web but embrace it. The report doesn't... Read the rest of this post
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Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: reviews, user generated content, Youth Marketing, unigo, yelp, Add a tag
By: Anastasia Goodstein,
on 9/3/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: teen pregnancy, Mobile, Ypulse Essentials, unigo, polaroid, new media, tyra banks, Add a tag
By: Anastasia Goodstein,
on 11/14/2008
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Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: reviews, user generated content, Youth Marketing, unigo, yelp, Add a tag
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: teen pregnancy, Mobile, Ypulse Essentials, unigo, polaroid, new media, tyra banks, Add a tag
Scion resorts to kung-fu (and puppets to grab their once captive youth market's attention. Will it work?) (AdAge) - 'The New Media Literacies' (Great video on the changing skill set Gen Y needs to get by today. Lana Swartz from the project led one... Read the rest of this post
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