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Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post

While streaming TV shows online is certainly popular among today’s teens (they’re actually watching shows on TV sets more than they are on other devices. Teen’s TV consumption is increasing, which makes sense as they have more platforms to... Read the rest of this post

Get ready for Hunger Games the, uh, game… (Lionsgate is teaming up with Funtactix to build a social game that takes place in the world of Panem. Debuting the same day as the movie, it will give us the first official map of the futuristic... Read the rest of this post

The number of Americans who have a tablet or e-reader (jumped significantly between December 2011 and January 2012, thanks to robust holiday sales, according to Pew Research. In fact, among Millennial adults, tablet ownership — at 24%... Read the rest of this post

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post

Last night, Google announced that its Music service (is out of beta and open to the world at large. So far, the Web has been unimpressed by the service, claiming it’s just a copy of iTunes with its exclusive tracks and free songs of the week.... Read the rest of this post

Facebook may be taking over the world (but in the U.S., it just lost some 6 million users. But we don’t think Facebook is going away any time soon, especially with brands jumping on board for a little “F-commerce,” e-commerce... Read the rest of this post

Pia Toscano (might have lost “American Idol,” but she may have won the game. After all, many non-winners have become top sellers. Rumors swirl that the ousted crowd favorite has already scored a recording contract. In other reality TV... Read the rest of this post

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post

Lady Gaga sticks to her guns (by dissolving her exclusive relationship with Target. The retailer was set to release an exclusive deluxe edition of the singer’s “Born This Way” album, but the agreement was dissolved because Target... Read the rest of this post

Time-shifting Team Coco FTW (Contrary to recent buzz that Jay Leno was attracting just as many young viewers as Conan O’Brien, more comprehensive ratings data — including the sizable DVR crowd — show "Conan" still holding court as the... Read the rest of this post

'Captain America' (a.k.a. star Chris Evans decked out in his red, white and blue costume graces the cover of Entertainment Weekly, giving fans a first look at the big budget Marvel adaptation coming to theaters this summer) - Vevo 'not trying to be... Read the rest of this post

Fourquare for Universities (Check-ins are coming to campus with a new program customized for partnered universities to "share information about classes, building hours, campus activities and traditions." We'll definitely be watching this space)... Read the rest of this post

MTV beats out Vevo (as the web's most-visited music destination — thanks to metrics that now combine MTV site traffic with Warner Music Group a la their recent ad-sales deal. Meanwhile, on Vevo's parent site YouTube four of the five... Read the rest of this post

Teen Choice Awards grow up (FOX calls on Katy Perry, a house DJ and "a set that resembles a dance club" to hook older teens for tonight's broadcast and combat the dip in last year's ratings. Will it work? Also the forces behind "Glee"are penning a... Read the rest of this post

ZelnickMedia to acquire Alloy, Inc. (The new company plans to "build Alloy into a leading entertainment and media brand for the millennial generation," though Alloy is already off to a good start with titles like "Gossip Girl" and "The Vampire... Read the rest of this post

CW's first Emmy campaign (plays off the OMFG  marketing, And "Nerd Girls" sounds like a reality show that could offend both nerd and girl sensibilities alike. Speaking of… you might be seeing more all-girl bands on MTV, but this Daily Beast... Read the rest of this post

Toyota on MySpace (supporting musicians to land record deals. Also Mediapost reviews "Haute & Bothered," Alloy's LG-sponsored web series as a rare instance where branded entertainment has to undersell its product) (MediaPost, reg. required) -... Read the rest of this post

Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post

Editor's Note: Ypulse will be taking the rest of the week off for the holiday, but we'll be back on Monday. Happy New Year! The decade in music (nice retrospective from USA Today on the rise of digital, the fall of record companies and the future of... Read the rest of this post

Pepsi teams with Foursquare (to fund youth mentoring program CampInteractive. Also new research confirms tweens and teens flock to the iPod Touch, drawn in by games and access to social networks. Plus, at the University of Michigan students learn... Read the rest of this post

Holiday shoppers mobilize (a growing number of shoppers, particularly those 18 to 29, use their smartphones to find stores, compare prices and occasionally shop, giving savvy retailers with mobile sites an edge this season. Also virtual payment... Read the rest of this post

PonyGirl for Mustang (the automotive brand makes a play for tween and teenage girls with horse-inspired lines of apparel, accessories and more. And more on Ford's Fiesta free for all for millennials. Also Targeting Kids predicts a big opening... Read the rest of this post