Fourquare for Universities (Check-ins are coming to campus with a new program customized for partnered universities to "share information about classes, building hours, campus activities and traditions." We'll definitely be watching this space)... Read the rest of this post
new posts in all blogs
By: Anastasia Goodstein,
on 9/20/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: bratz, danica mckellar, Ypulse Essentials, carson daly, young invincibles, vevo, organic valley, foursquare, airstream, MTV, myspace, Add a tag
By: Anastasia Goodstein,
on 9/7/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, digg, abc family, paypal, universal music group, grockit, cbs interactive, Euro RSCG Edge, Add a tag
By: Anastasia Goodstein,
on 7/19/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, mattel, pretty little liars, twitter, american girl, sony, Ypulse Essentials, social network, anyone but me, beezus and aramona, Add a tag
By: Anastasia Goodstein,
on 7/6/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, harcourt, MTV, Nickelodeon, myspace, google, scholastic, Youth Marketing, hasbro, tapulous, fanscape, orbitz, Add a tag
By: Anastasia Goodstein,
on 6/21/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, yahoo, wonder, Teen Vogue, FOX, Youth Marketing, the cw, Warner Bros., foursquare, discovery communications, Disney, Add a tag
By: Anastasia Goodstein,
on 6/18/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: harpercollins, Jobs, MTV, myspace, write girl, rollingstone.com, Add a tag
By: Anastasia Goodstein,
on 5/18/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Essentials, Ford Fiesta, race to nowhere, chace michael greyson, flag football, grockit, young Hollywood awards, youtube, myspace, google, Add a tag
By: Anastasia Goodstein,
on 5/12/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: the preakness, nancy drew, MTV, youtube, myspace, James Patterson, chuck, glee, Ypulse Essentials, vevo, Toyota, daria, Add a tag
By: Anastasia Goodstein,
on 4/26/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, myspace, Cartoon Network, Youth Marketing, Rolling Stone, iLike, channel one network, alloy tv, imax corp, newsweek digital, warner bros. tv, Washington Journalism and Media Conference, Add a tag
By: Anastasia Goodstein,
on 4/15/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Shazam, glee, Ypulse Essentials, iCarly, foursquare, good luck charlie, nike grid, onion sports network, McDonald's, youtube, myspace, joss whedon, Add a tag
By: Anastasia Goodstein,
on 4/5/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, facebook, myspace, razorbill, sony pictures, bebo, Youth Marketing, shine, the gotham group, smarty pants, nmeTheFacebook.com, Add a tag
By: Anastasia Goodstein,
on 3/26/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Harry Potter, facebook, Nickelodeon, myspace, the hills, cyberbullying, cw, michael cera, Ypulse Essentials, lady gaga, dan schneider, victorious, Add a tag
By: Anastasia Goodstein,
on 3/24/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: facebook, myspace, social networks, everloop, Tweens, Add a tag
By: Anastasia Goodstein,
on 3/1/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: twitter, library journal, mtv networks, Marketing Insiders, m43 ag, warner brothers records, school library journal, myspace, Add a tag
By: Anastasia Goodstein,
on 2/23/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: oscars, myspace, huffington post, abc family, lifetime, glee, Ypulse Essentials, comedy central, Bristol Palin, alloy media and marketing, dear john, def comedy jam, time warner, Add a tag
By: Anastasia Goodstein,
on 2/4/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, social media, twitter, Mobile, blogs, Web, facebook, Add a tag
By: Anastasia Goodstein,
on 2/1/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Relativity Media, Smart Bomb Interactive, Youth Marketing, myspace, Teen Vogue, Spike TV, metaverse mod squad, EMusic, Add a tag
By: Anastasia Goodstein,
on 1/25/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: MTV, myspace, Youth Marketing, dosomething, comedy central, Rolling Stone, walt disney studios, coolabi, disney store, orion children's, Add a tag
By: DGLM,
on 1/19/2010
Blog: Dystel & Goderich Literary Management (Login to Add to MyJacketFlap)
JacketFlap tags: Facebook, MySpace, platform, Twitter, the blogosphere, Chasya, Chasya's Questions Corner, Add a tag
Q:
Agents have insisted on their blogs that the best way for an
unpublished author to build a platform is by beginning a blog. Yet, no
one seems to discuss what to do with a blog of say three hundred plus
followers after you've accomplished this. Can you mention or link to
it in a query letter to agents? Is it foolish or wise? Why?
A:
Thanks for your question. First let me clarify that there are many misconceptions out there about how to build a platform and authors are often instructed to blindly get cracking on a blog, as well as Facebook, MySpace and Twitter accounts. Keep in mind that not all online platforms will suit all writers. If you’re not frequently updating your content and dedicated to the task of blogging and networking, you’re not going to garner the following you need to attract attention from publishing folk. You wouldn’t necessarily want to link to your blog unless you have a substantial number of followers. This number would be in the thousands, though it’s hard to be too specific here, as what is considered significant depends on the book you’re writing, the topic, etc…
-Chasya
Send your questions to [email protected]!
By: Anastasia Goodstein,
on 12/22/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Web, facebook, myspace, social media, twitter, linkedin, Youth Advisory Board, tumblr, foursquare, Add a tag
By: Anastasia Goodstein,
on 12/9/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Essentials, iCarly, mcsweeneys, Disney, myspace, pandora, imeem, Add a tag
By: Anastasia Goodstein,
on 12/7/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, Ypulse Essentials, Nike, sesame workshop, taylor lautner, jay leno, jersey shore, boy meets girl, fashion fantasy, facebook, Add a tag
By: Anastasia Goodstein,
on 11/20/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: clorox, The posibility shop, youth in revolt, Twilight, Disney, myspace, Sesame Street, new moon, Ypulse Essentials, university of california, Add a tag
By: Anastasia Goodstein,
on 11/19/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: videos, Web, youtube, myspace, hulu, Add a tag
By: Anastasia Goodstein,
on 11/16/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: children's, Disney, Nickelodeon, myspace, scholastic, little brown, Youth Marketing, marvel studios, gamestop, hasbro studios, Add a tag
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Results 26 - 50 of 92
By: Anastasia Goodstein,
on 9/20/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: bratz, danica mckellar, Ypulse Essentials, carson daly, young invincibles, vevo, organic valley, foursquare, airstream, MTV, myspace, Add a tag
By: Anastasia Goodstein,
on 9/7/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, digg, abc family, paypal, universal music group, grockit, cbs interactive, Euro RSCG Edge, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 7/19/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, mattel, pretty little liars, twitter, american girl, sony, Ypulse Essentials, social network, anyone but me, beezus and aramona, Add a tag
Mattel launches 'Shine On Now' (The girl-powered pro-social promotion for the American Girl line will promote charitable fundraising, volunteer work.. and the new AG virtual world) (MediaPost, reg. required)
- Sony advertises 'Social Network'.. on... Read the rest of this post
By: Anastasia Goodstein,
on 7/6/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, harcourt, MTV, Nickelodeon, myspace, google, scholastic, Youth Marketing, hasbro, tapulous, fanscape, orbitz, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 6/21/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, yahoo, wonder, Teen Vogue, FOX, Youth Marketing, the cw, Warner Bros., foursquare, discovery communications, Disney, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 6/18/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: harpercollins, Jobs, MTV, myspace, write girl, rollingstone.com, Add a tag
Today we bring you our weekly sampler of the cool youth media and marketing gigs. If your company has an open position in the youth media or marketing space, we encourage you to join the Ypulse LinkedIn group, if you haven't yet, and post ... Read the rest of this post
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By: Anastasia Goodstein,
on 5/18/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Essentials, Ford Fiesta, race to nowhere, chace michael greyson, flag football, grockit, young Hollywood awards, youtube, myspace, google, Add a tag
Young Hollywood Awards (brings out usual tween faves like the Jonas Brothers, "Twilight" stars.. and a surprising commercial for Svedka Vodka. All the more reason why FTC is being asked to investigate alcohol brands marketing to minors online via... Read the rest of this post
By: Anastasia Goodstein,
on 5/12/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: the preakness, nancy drew, MTV, youtube, myspace, James Patterson, chuck, glee, Ypulse Essentials, vevo, Toyota, daria, Add a tag
Toyota on MySpace (supporting musicians to land record deals. Also Mediapost reviews "Haute & Bothered," Alloy's LG-sponsored web series as a rare instance where branded entertainment has to undersell its product) (MediaPost, reg. required)
-... Read the rest of this post
By: Anastasia Goodstein,
on 4/26/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, myspace, Cartoon Network, Youth Marketing, Rolling Stone, iLike, channel one network, alloy tv, imax corp, newsweek digital, warner bros. tv, Washington Journalism and Media Conference, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 4/15/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Shazam, glee, Ypulse Essentials, iCarly, foursquare, good luck charlie, nike grid, onion sports network, McDonald's, youtube, myspace, joss whedon, Add a tag
MySpace launches a social calendar (with concert listings, links to buy tix and more features coming soon. TechCrunch calls the revamped MySpace Events platform "an elegant weaving of products that plays to a core strength of MySpace." Watch this... Read the rest of this post
By: Anastasia Goodstein,
on 4/5/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Disney, facebook, myspace, razorbill, sony pictures, bebo, Youth Marketing, shine, the gotham group, smarty pants, nmeTheFacebook.com, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to... Read the rest of this post
Add a Comment
37. Ypulse Essentials: 'Victorious' Debuts, CW Doubles Web Ads, Lady Gaga Breaks Billion Video Views
By: Anastasia Goodstein,
on 3/26/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Harry Potter, facebook, Nickelodeon, myspace, the hills, cyberbullying, cw, michael cera, Ypulse Essentials, lady gaga, dan schneider, victorious, Add a tag
Spotlight on Schneider (New York Times, reg. required, profiles Nick's longstanding tween TV guru. Plus expect his latest "Victorious," debuting after the "Kids' Choice Awards," to launch Victoria Jackson to superstardom) (Mashable) (New York... Read the rest of this post
By: Anastasia Goodstein,
on 3/24/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: facebook, myspace, social networks, everloop, Tweens, Add a tag
The latest installment in our Youth Website Profile is tween social network Everloop, currently launching at the DEMO conference in Palm Desert, California.
What it is… According to their own description, "a new class of C.O.P.P.A.-compliant... Read the rest of this post
By: Anastasia Goodstein,
on 3/1/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: twitter, library journal, mtv networks, Marketing Insiders, m43 ag, warner brothers records, school library journal, myspace, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 2/23/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: oscars, myspace, huffington post, abc family, lifetime, glee, Ypulse Essentials, comedy central, Bristol Palin, alloy media and marketing, dear john, def comedy jam, time warner, Add a tag
Oscars target tweens (recruiting stars like Miley Cyrus, Zac Efron, Taylor Lautner and Kristen Stewart to serve as presenters at this year's show. Also Comedy Central revives the "Def Comedy Jam" spirit enlisting Russell Simmons to debut a new... Read the rest of this post
By: Anastasia Goodstein,
on 2/4/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, social media, twitter, Mobile, blogs, Web, facebook, Add a tag
The Pew Internet & American Life Project just released a slew of updated statistics about how teens and young adults are using the web (and mobile). The headline that's getting picked up from this research is the decline in teen "blogging," i.e.... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 2/1/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Relativity Media, Smart Bomb Interactive, Youth Marketing, myspace, Teen Vogue, Spike TV, metaverse mod squad, EMusic, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight... Read the rest of this post
Add a Comment
By: Anastasia Goodstein,
on 1/25/2010
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: MTV, myspace, Youth Marketing, dosomething, comedy central, Rolling Stone, walt disney studios, coolabi, disney store, orion children's, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight... Read the rest of this post
Add a Comment
By: DGLM,
on 1/19/2010
Blog: Dystel & Goderich Literary Management (Login to Add to MyJacketFlap)
JacketFlap tags: Facebook, MySpace, platform, Twitter, the blogosphere, Chasya, Chasya's Questions Corner, Add a tag
by Chasya
Q:
Agents have insisted on their blogs that the best way for an
unpublished author to build a platform is by beginning a blog. Yet, no
one seems to discuss what to do with a blog of say three hundred plus
followers after you've accomplished this. Can you mention or link to
it in a query letter to agents? Is it foolish or wise? Why?
A:
Thanks for your question. First let me clarify that there are many misconceptions out there about how to build a platform and authors are often instructed to blindly get cracking on a blog, as well as Facebook, MySpace and Twitter accounts. Keep in mind that not all online platforms will suit all writers. If you’re not frequently updating your content and dedicated to the task of blogging and networking, you’re not going to garner the following you need to attract attention from publishing folk. You wouldn’t necessarily want to link to your blog unless you have a substantial number of followers. This number would be in the thousands, though it’s hard to be too specific here, as what is considered significant depends on the book you’re writing, the topic, etc…
-Chasya
Send your questions to [email protected]!
0 Comments on Chasya's Questions Corner: On platform building as of 1/1/1900
Add a Comment
By: Anastasia Goodstein,
on 12/22/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Web, facebook, myspace, social media, twitter, linkedin, Youth Advisory Board, tumblr, foursquare, Add a tag
Today we continue our Year In Review coverage with Youth Advisory Board members Raymond Braun and Libby Issendorf who teamed up to take a look at hits and misses in the youth-targeted social media space this past year. Look for more of the Best and... Read the rest of this post
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By: Anastasia Goodstein,
on 12/9/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Essentials, iCarly, mcsweeneys, Disney, myspace, pandora, imeem, Add a tag
'Gossip Girl' goes graphic (Yen Press will publish a manga based on the original series, to be serialized monthly in its Yen Plus anthology. Plus Will Shetterly releases his new vampire-themed YA novel for free via Lulu) (Robot6) (Boing Boing)
-... Read the rest of this post
By: Anastasia Goodstein,
on 12/7/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: myspace, Ypulse Essentials, Nike, sesame workshop, taylor lautner, jay leno, jersey shore, boy meets girl, fashion fantasy, facebook, Add a tag
Leno's 'youth brigade' (New York Times, reg. required, profiles the baker's dozen of young creatives hired on to reenergize the new “Jay Leno Show.” Also a look at how Nike CEO Mark Parker keeps another "mature brand" on the cutting edge) (USA... Read the rest of this post
By: Anastasia Goodstein,
on 11/20/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: clorox, The posibility shop, youth in revolt, Twilight, Disney, myspace, Sesame Street, new moon, Ypulse Essentials, university of california, Add a tag
'New Moon' at midnight (doesn't disappoint fans. Shocker. Also see YAB member Chelsea's review for more. Plus Sweden rethinks its original restricted rating. And the livestream of the 'New Moon' premiere on MySpace draws more than 2 million unique... Read the rest of this post
By: Anastasia Goodstein,
on 11/19/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: videos, Web, youtube, myspace, hulu, Add a tag
While MySpace has been drawing attention lately for acquiring every i-related music service in sight, this week also saw some interesting developments on the Facebook front. According to Nielsen’s latest VideoCensus numbers, Facebook jumped to No.... Read the rest of this post
By: Anastasia Goodstein,
on 11/16/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: children's, Disney, Nickelodeon, myspace, scholastic, little brown, Youth Marketing, marvel studios, gamestop, hasbro studios, Add a tag
Today we bring you another installment of Youth Media Movers and Shakers. We've culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight... Read the rest of this post
Add a CommentView Next 25 Posts