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Today’s post comes to us from Bryan Spencer, a Youth Advisory Board member living and working in China. Having recently graduated college, he’s pursuing his passion of youth marketing abroad, which means he’s paying close attention... Read the rest of this post

Today’s post comes to us from Caroline Marques, a high school senior and Youth Advisory Board Member who explains how her and her friends watch TV. They do so almost entirely online — as is the case with many Millennials, especially once they... Read the rest of this post

We probably sound like a broken record saying that boy bands are back, but it’s true as male pop groups including the British band One Direction are topping the charts, selling out concerts, and producing record-breaking albums. If you... Read the rest of this post

If you open up most calendars, you’re not likely to find April 1st listed as an official holiday, but that doesn’t stop most of the western world from celebrating it in one way or another. Though the true origins of the day remain... Read the rest of this post

Today’s post comes to us from Youth Advisory Board member Skyanne, who read “The Fault In Our Stars,” a sad yet heartening novel by John Green about two terminilly ill teenagers who meet at a Cancer Kid Support Group and fall in love. The... Read the rest of this post

Today’s post comes to us from Youth Advisory Board member Jordan who recently read “The Disenchantments,” a coming-of-age story by Nina LaCour about friendship, a road trip, music, and falling in love with your best friend, among other things.... Read the rest of this post

Social activism via social media is nothing new, but as yet in the U.S. it’s never reached the scale of the Kony 2012 campaign organized by the non-profit Invisible Children. Almost overnight, Millennials are helping to make Kony, an African... Read the rest of this post

Today’s post comes to us from Camilla, a Youth Advisory Board member who has noticed that today’s news hardly paints a rosy picture for Millennials coming of age during the recession. From depressing headlines to even more depressing... Read the rest of this post

Today’s post comes to us from Amanda, a Youth Advisory Board member who tuned into the Academy Awards last night and provided a thoughtful recap and analysis of the show from a Millennial perspective. Like many viewers, Amanda feels that the 2012... Read the rest of this post

Today’s post comes to us from Laura, a Youth Advisory Board member who is active on Pinterest and eager to share her thoughts about why the social network has quickly taken off, especially among Millennials. She uses the site for a variety of... Read the rest of this post

The Ypulse staff is guided by a group of highly talented Millennials who keep us — and you — in the know about the latest trends in youth attitudes and culture. In their posts, they share their perspectives on media, marketing &... Read the rest of this post

Today’s post comes to us from Bryan Spencer, a Youth Advisory Board member who spent his final year of college studying in China. He’s seen and experienced China’s Millennial culture firsthand, noting the similarities and... Read the rest of this post

Today’s review comes from Youth Advisory Board member Skyanne, who is not only impressed with Demi Lovato’s singing, but also with the way she handled her personal struggles with her mental health and an eating disorder. Lovato showed courage... Read the rest of this post

Today’s post comes from Youth Advisory Board member Emily Smucker, who, like nearly everyone her age, knows someone who’s been involved in some digital drama. The problem, ranging from name calling to full-blown cyberbullying, has been getting a... Read the rest of this post

Today’s post comes to us from Camilla Nord, who found some striking statistics about kids’ fast food eating habits in the wake of some recent self-imposed health-focused changes by food marketers. Despite changes for the better, kids... Read the rest of this post

Youth Advisory Board member Caroline is a huge fan of music festivals. This summer, she was lucky enough to get to two events on two continents: Gurten Festival in Bern, Switzerland and Vans Warped Tour in NYC! Though very different, both shows are... Read the rest of this post

Today’s post comes to us from Julia Tannenbaum, a Youth Advisory Board member who is a little stressed about entering her junior year of high school. While there are many sources of stress in students’ lives — cyberbullying, peer... Read the rest of this post

Today’s post comes to us from Sydney Coates, who attended the UN International Year Of Youth Culmination Celebration as a delegate. She gives us a behind-the-scenes look at how the event inspired her to do her part to make the world a better... Read the rest of this post

Today’s post comes to us from Sydney Coates, an avid reader who loves a good romantic fantasy. She read “The Cupid War,” and while she would have liked a little more description of the fantastical world of the book, she loved the... Read the rest of this post

Today’s post comes from Youth Advisory Board member Camilla Nord, who has noticed a trend among her friends and classmates. After they graduate, they take on careers that are often, at best, loosely tied to their college studies. They make for... Read the rest of this post

The final movie of the Harry Potter series has been the ultimate signifier for fans that the beloved stories have come to an end. For Millennials, this is the end of an era, the end of childhood even. Harry has been a life-long companion. Seeing his... Read the rest of this post

Today’s Ypulse Youth Advisory Board video game review comes from Julia Tanenbaum. Our resident YAB gamer steps up to give us her take on “Dragon Age 2,” the sequel to “Dragon Age Origins.” The sequel had a lot to live up to... Read the rest of this post

“Partying, partying (yeah!)…” Is Rebecca Black’s “Friday” already stuck in your head too? That catchy little tune has been the source of both amusement and annoyance for weeks, and now “Glee” puts its... Read the rest of this post

China has one of the largest youth populations in the world, and with the country gradually opening its doors to Western cultures, American brands are striving to gain a foothold with young consumers. Our man-on-the-street, Youth Advisory Board... Read the rest of this post

Many Millennials around the world are redefining the traditional path to a career (graduate college, apply like crazy, and then get to work). Instead, they are creating their own jobs — and in some case their own companies — based on the... Read the rest of this post