Here’s an article I wrote for a post on WOW! Women On Writing’s blog, The Muffin. I am teaching a blogging course for them starting on April 29. If you are interested, check it out here. Now on to the article:
Comment Sense: Using Comments to Build Your Blog Readership
One thing blog owners seem to wonder is: Where are my readers?
They ask themselves these questions: Is anyone actually reading this blog? If so, what do they think? If not, how do I drive readers to my blog?
One way to answer all of these questions is with comments.
If you want to make a blog owner happy, leave her a comment. There’s nothing like reading a comment on your blog from a new or old friend–it just shows someone out there somewhere is actually reading and has an opinion on what you have to say. Why do you think there are so many contests where the way to enter is to leave a comment and the winner is chosen from the readers who left their two cents on the post? So besides having a comment contest to get readers to your blog, how can you use comments to work for you?
1. Leave comments on other blogs in your same area. For example, if you have a blog on gardening, then find other blogs on gardening, leave a thoughtful comment along with your blog address, and wait. Chances are, that blog owner will visit your blog and perhaps even start a dialogue with you. Maybe you can start a conversation in the comments section of this gardener’s blog. The more people who see you and your wisdom on this gardener’s blog, the more they might also want to visit you on your blog.
2. Answer and respond to comments. If someone leaves you a comment, you must respond and/or answer him or her, especially if there were any questions asked. It is your job as blog owner to make sure these questions are answered and addressed. If you become known as an expert in your field as well as very helpful, then you will grow readership. People will come to you for the material on your blog. If they have a question, you can answer it.
3. Visit other people’s blogs who leave comments on yours. Most bloggers leave their URL in some way when they comment. A few times a week, you should visit the blogs of these bloggers and leave comments on their posts. It is the best way to get your name in front of other people and your blog to attract new readers. It also shares you care about your readers and want to support them.
If you have a blog, then you know how important comments are to bloggers. So, spread the love around, and make some comments today.
by D'Arcy Norman www.flickr.com
If any of you have started a blog for your children’s books, your classroom, your homeschool, or your mommy world, then you may be interested in the following REPRINTED interview on blogging and blogging tips I did with WOW! Women On Writing. It appeared on their blog, The Muffin, in July. I am teaching a course for them about blogging; and even if you don’t have a writing blog, this course helps you take your blog to the next level. So, here’s the interview full of tips. If you like what you read, consider signing up for the course, which starts October 4 and is perfect for people who need a flexible schedule when taking a class. Now, on to the blogging tips interview. . .
WOW: Hi Margo, it is so nice to be chatting with you today. Let’s start with the basics; one of the first places a person can get bogged down is in deciding which type of website to use. What are the differences between a free WordPress.com or Blogger site and a hosted website as far as our ability to publicize and monetize our sites?
Margo: There shouldn’t be any difference, really, except that when you have a free site, all the profit is yours! As far as publicizing goes, you would do the same things on a free WordPress or Blogger site as you would for a hosted website. You would use social networking sites, comments on other blogs, your bio on articles, SEO Keywords, and so on to publicize your blog. As for monetizing, as long as you have the capability to put widgets or links on your “free” blog, you can monetize. Sometimes, it will depend on what template you choose as to what you can fit on your blog, and those are the kinds of questions we’ll tackle in class.
WOW: Ah, there is more to a template than pretty colors (smile). With the question of functionality addressed, my next one is how to build readership. You have mentioned in your course description that for a blog to be successful the content should be unique and focused. Can you elaborate on that for us? How unique is “unique”?
Margo: There are hundreds (maybe even thousands) of blogs out there about a writer and her journey. “Here’s my blog about how I am going to write a novel.”Or “Here’s my blog about being a stay-at-home mom while I write children’s books.” I don’t mean to criticize anyone’s blog, and many of these are successful. But these topics have been done and done again. When I started my site, I knew there were already many children’s book review blogs. So I decided that whenever I featured a book, I would make my post different by including three take-away activities for parents, teachers, and librarians. I haven’t found many blogs that review a book, provide a summary, and tell you how to use it with kids and teens. So, I made my blog unique.
WOW: So, having each post provide take-away or usable information the reader can apply to her own life is one way to stand out and build readership. You also mentioned guest blogging. What is “guest blogging” and how does it serve us?
Margo: Guest blogging is when you write a post for another blog or when someone else writes a post for you. You are a “guest” writer on the blog. Both ways benefit a blogger. When you guest blog on another blog, you’re exposed to
If you are a teacher, librarian, parent, or anyone really, you might be interested in taking some online classes about writing and social networking this spring and summer. I am teaching three classes through WOW! Women on Writing’s classroom and workshop program, and I am super excited!
The first class I am teaching starts on Wednesday, April 21 and is called: Writing For Children: Short Stories, Articles, and Fillers. This is for anyone who has ever thought–hey, I’d like to write for children, but you’re not sure where to start or how to get some publishing credits. Here’s an interview I did with Angela from WOW! about writing for children in these areas and about my class. This class meets for seven weeks–online using a Google group. We do not meet at a certain time online–it’s all done at each student’s own schedule. I am running a special this spring–it usually costs $200, but I’m offering it for $175. Click here to view the syllabus and to sign up for the class. (This is the third time I’m offering this course.)
The next class I am teaching was really popular this winter. It’s called: SOCIAL NETWORKING FOR AUTHORS: TWITTER, FACEBOOK, LINKEDIN AND MORE! This course is actually for anyone who wants to learn how to use these social networks–for personal and business reasons, although we focus mostly on businesses such as freelance writing, authors who want to promote a book, freelance editors, writing coaches, etc. The class starts on Monday, May 24 and lasts for four weeks for $100. We use a Google group, and students don’t have to be online at a certain time–we work around all schedules. I also did an interview with Angela for this class and tips for using social networking as a writer. For more information on the syllabus and how to sign up for the class, click here.
The last class is brand new, and I am super excited to teach it–especially since I love blogging so much. The class is all about blogging and is called: BLOGGING 101 AND MORE: Start a Blog, Make it Unique, and Keep it Going. This course will help new and experienced bloggers start and/or improve a blog in either Wordpress or Blogger. We will use a Google group as our virtual classroom. It starts on Monday, July 12, runs for five weeks, and is $125. We’ll discuss keeping up with your blog, making it unique, driving traffic to it, and even monetizing it. Go here for more information on the syllabus and to sign up. This class can be for anyone who wants to start a blog about anything. Also, please feel free to leave any comments or questions below and pass on the information to your friends and family with the SHARE THIS button.
Thanks for your support as always! 
If you are interested in all the cl
Here’s an article I wrote for a post on WOW! Women On Writing’s blog, The Muffin. I am teaching a blogging course for them starting on April 29. If you are interested, check it out here. Now on to the article: