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Today, I have the great pleasure of featuring an article by a multi-published author, Nancy Sanders. With over 80 books traditionally published, Nancy knows what she's talking about and she says exposure is a key element to generating sales.



When your book gets published, a good way to generate exposure for it is to submit it to various state reading lists that it qualifies for.

Even if your book does not get selected for the list, it is still being read by teams of professionals in the world of literature. This in itself is good exposure.

And if it's selected for reading lists, the exposure is really great!
  
Cynthia Leitich Smith has compiled a great list of state reading lists on her Official Author Site at: http://www.cynthialeitichsmith.com/lit_resources/awards/stateawards.html Check it out!

It can be daunting to look at the huge list of state awards and reading lists, at first glance.

But if you break it into smaller chunks, it can be very workable.

After I submitted my manuscript to the publisher on my deadline for my book, America’s Black Founders, (www.AmericansBlackFounders.wordpress.com) I knew it would take nearly a year for the manuscript to go through the process of becoming a book.

So during that year, I planned small sessions when I would sit down and go over various links to lists for awards and state reading lists. My goal of course was to win an award or be selected for a reading list, but secondary to that was exposure for marketing to increase the sales numbers of my book.

So over the months, I compiled a list of links that worked. I read about each different state reading list. I made a file of the ones my book qualified for and that interested me to submit to.

I especially noted the deadline for each one. I arranged them in order according to their deadlines so I could see at a glance which ones I needed to work on first.

I tried to enjoy this process and also kept in mind potential future books I might do this with, so I felt it was worth my time to create this master list that I could use again in the future.

After I compiled my list of state reading lists and awards that my book, America’s Black Founders, could qualify for, I looked over that list.

For some state reading lists, all you have to do is e-mail them the name of a book you’d like to nominate.

So I did! And of course, I nominated mine!

For other lists, someone wh

3 Comments on Marketing Exposure by Nancy Sanders, last added: 11/12/2011

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Nancy I. Sanders said, on 11/10/2011 2:34:00 PM

It's a joy to be part of your wonderful blog today, Karen! Thanks so much. -Nancy

Karen Cioffi said, on 11/11/2011 3:06:00 AM

Nancy, thank you. You have valuable information to share.

kathy stemke said, on 11/12/2011 3:45:00 PM

Great information Nancy and Karen. Thanks.

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