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The Anonymous Publisher Rep answers questions from readers! More to come, he/she says. Just in case his/her identity is guessable, he/she has requested this disclaimer be included:
Disclaimer: I [the publisher rep] am not blogging on behalf of my company, nor any of its affiliates. All opinions stated in this post are mine and mine alone. Nothing posted here should be taken as a representation
I love the weather we are having today. After several weeks of over 100 degree weather and high humidity, today it is 80 degrees with a nice wind from the East. It reminds me of summer days back in Michigan where I grew up on the Great Lakes...ah, sun, sand, swimming and sailing, there is just nothing like it!
A great way to stay cool is to eat ice cream. This week I made this Ice Cream Sandwich Dessert. I used two different toppings on the same recipe as some of my family like M & M's and some prefer Heath bars. It's great for entertaining and easy to make and I gaurantee the kids will love it and so will you!
Ice Cream Sandwich Dessert
1 Box ice cream sandwiches
1 large container Cool Whip Light
Chocolate Syrup
Caramel Syrup
Mini M & M's
Heath bar broken in bits
Layer the bottom of a square pyrex dish with the ice cream sandwiches. Cut to fit if necessary. Partially thaw Cool Whip and spread over the sandwich bars to about 1/2 to 1 inch thickness. Drizzle chocolate syrup, caramel syrup and sprinkle with mini M & M's and/or Heath bars. Now you can layer this twice (though you'll need more bars and Cool Whip) but if you are watching what you eat like me, you'll be satisfied with just a single layer. Freeze until time to serve.
I can promise you this won't last long~Enjoy!
I really appreciate how you explain things in plain, understandable English. Thanks!
Thank you! Really informative and helpful.
Yes, your insights are great. Thanks!
Great post!And it makes total sense that an author would be a brand. I know that when it comes to doing any type of shopping whether it’s for a book or a new suit, I look at who the writer or designer is. I know as the consumer what I most likely can expect from that particular artist. For instance, Chadwick’s suits do not have princess seams. Hate them. Cheap and thrown together. Don't
Great info, thanks!Incidentally, The Blue Rose Girls have an interesting post (on Saturday, March 1st spot) on how one agency has a "No Whining" rule for its authors.It explains how authors shouldn't expect a publisher to do anything other than edit, copyedit, and get a decent cover for their book. It's an interesting persepective concerning all the complaining posts (mine included) in the
Actually, there are two additional items listed on the Blue Rose Girls' agent's list: putting the book in the catalog (and these days that means also on the publisher's Web site) and selling it through their regular distribution channels. I think this IS what publishers consider marketing (in the interest of full disclosure, I'll note that I was a marketing director for 10 years but am no longer
>in fact, we were doing more, but expectations seemed to have exploded.<Anonymous, I'll venture a guess that the "explosion" occured around the same time as the "celeb" books got so prolific?With the celeb's trucking their new book around and appearing on spots like "the Today Show" the "View" etc etc. Before this, I don't think the general public had ever heard of books, other then through
Hi Christine! I am anonymous 11:05, and yes, I think those expectations did explode around that time. My house was not one of those that published celebrities, so I personally wasn't affected by celebrity needs (thank goodness), but I think other authors witnessed that kind of treatment and understandably wondered why they didn't get it, when their books were clearly superior! I remember when