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By: Stephanie,
on 3/12/2008
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By Anatoly Liberman
Two opposite forces act on the brain of someone who sets out to trace the origin of a word. Everything may seem obvious. To cite the most famous cases, coward is supposedly a “corruption” of cow herd and sirloin came into being when an English king dubbed an edible loin at table (Sir Loin). Such fantasies have tremendous appeal, for they show that the homegrown linguist, unlike some simple-minded observer of facts, will not be deceived by appearances. But folk etymology also enjoys creating problems where there are none. Here perhaps a well-known example is the attempt to prove that beef eater is not an eater of beef but beaufetier ~ buffetier in disguise. One cannot know in advance when naiveté should be recommended (a beef eater is a beef eater, and that’s all there is to it) and when sophistication is the best policy (stop deriving coward from cowherd!), but research usually clarifies matters. Etymological games with honeymoon resemble those with beefeater. (more…)
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By: Rebecca,
on 3/12/2008
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By Evan Schnittman
12 years ago I learned an incredibly valuable lesson about marketing that has influenced how I see business development and many aspects of electronic licensing. In 1996 I left my job in traditional publishing and entered the test preparation industry at a company called The Princeton Review(TPR). TPR was an incredibly well known brand and this made the company seem huge from the outside – but at its core it was very much a small operation that had managed to become a household name. (more…)
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By: Stephanie,
on 3/5/2008
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By Anatoly Liberman
Hubba-hubba is dated slang, a word remembered even less then groovy and bobby-soxer. To my surprise, even my computer does not know it. And yet it was all over the place sixty and fifty years ago. Its origin attracted a good deal of attention soon after World War II and then again in the eighties. (more…)
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I’ve just updated Aussiereviews with thirteen new reviews, all children’s and young adult books. Probably my favourite in this batch was Dragon Moon, by Carole Wilkinson (Black Dog), the final title in the Dragonkeeper trilogy. I was at the launch of the first title at the CBCA conference in Hobart in 2004, and remember Gary Crew singing its praises. He said something along the lines that the