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Viewing: Blog Posts Tagged with: women freelancers, Most Recent at Top [Help]
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1. Concerns (and Solutions!) for Freelance Writers

I realized I worry about freelancing all the time. I worry if I’m using my time wisely, if there’s something else I should be trying, or if I’m working smarter. I've read wonderful advice from WOW!'s instructor Nicole LaMarco about how we should focus on the writing and sending out instead of the worries. And you know what? She's right!  I made a list of FIVE common freelancer concerns, and how to combat them. I'll share three today and the rest next week on Thursday.

Concern #1: Running Out of Good Ideas
Many writers worry that they may run out of good ideas. Without ideas that editors want, a freelance career may be hard to sustain. That’s true. However, I know many writers, and most of them have more ideas than they will ever have time to write. But if this is a concern of yours and you worry you won’t come up with a saleable idea ever again, then try these solutions:

•    Keep a notebook with you, and any time you see anything of interest—jot it down. Refer to this notebook when you feel stuck.
•    Talk to family and friends about ideas or what they are currently interested in. 
•    Scour through newspapers, magazines, and anthologies for ideas.
•    Take a broad topic like dogs or weddings, and create a mind map. Narrow the topic until you get a new and unique idea.

Concern #2: Health Insurance:
This is a huge concern for freelancers, especially if a writer is not married to someone with health insurance. You need to educate yourself on your current options, and what you can do to cover yourself. It’s important to have health insurance. Here are some sites where you can find information. Talk to other freelancers you know, and ask them what they do.

•    A list of links about insurance: http://www.terryburns.net/Health_Benefits.htm
•    Allena Tapia's About.com site: http://freelancewrite.about.com/od/finances/f/healthfaq.htm

Concern #3: Time Management
7 Comments on Concerns (and Solutions!) for Freelance Writers, last added: 8/4/2011
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2. Business Writing: What Is It Exactly?

With the economy in a tailspin, we all know that freelance writing gigs can be tough to get. Some magazines and newspapers have closed their doors; others are only working with staff writers to keep costs down. So, to pick up some freelance work and put some of that green stuff back in your pocketbook, you might consider business writing. You’ve probably heard the old pros mention that they do quite a bit of business writing, and it’s often more lucrative and easier to find than magazine and newspaper work. But what does this term business writing mean exactly?

External Communication

One of the most common types of business writing is when a company hires a freelance writer to create materials for public viewing. The writer’s job is part writing and part public relations as she produces materials that communicate with potential and current customers. Small- to medium-sized businesses are more likely to hire freelancers for these jobs because they don’t have the budget to pay a staff writer (or provide benefits like health insurance), or they don’t have enough regular work to keep a writer busy forty hours a week.

If a company hires you to work on external communication projects, you could be writing:
•    Newsletters
•    Letters
•    Brochures
•    Press Releases
•    Blogs
•    Website copy
•    Ads
•    E-mails
•    Presentations
•    Reports
•    Social Networking Profiles

For example, I’m currently working with a psychologist who is creating a parenting brochure for her clients. I’m taking her technical jargon and making it more parent-friendly, as well as adding practical examples that parents can relate to.

Many businesses today create newsletters or brochures full of helpful tips, projects, recipes, community information, and more to create a relationship with their customers. A hardware store could hire you to create a bi-monthly newsletter full of do-it-yourself projects and highlighting ways the store is helping in the community. A photographer might want to create a newsletter or brochure around the holi

3 Comments on Business Writing: What Is It Exactly?, last added: 7/15/2011
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