TRYING
TO PROMOTE YOUR BOOK?
ANY LUCK?
NO!
Then, allow me lend you my
Magic Wand.
PS:
You'll need to supply the imagination yourself.
I see so many of the same writers flashing the same book covers on Facebook,
Google+ and elsewhere. My DELETE button works overtime - I'll bet yours does too.
Then there are those that think reams of words are better.
Their covers are followed by mountains of text.
DELETE!
Wanna learn some MAGIC?
Wanna get attention for that book and cover?
Wanna halt that reflex delete?
The MAGIC WORD
"Snipping Tool"from Microsoft
Now you are ready to
LINE UP, COPY, PASTE, RESIZE, JUGGLE AROUND, ADD
BACKGROUND, TEXT BOX, PAGE COLOR AND BORDERS.
All this magic gives you a JPEG that is awesome.
You can SNIP anything from anywhere on the web - the whole page,
a picture, or only the exact part you want to use.
Snipping Tool Magic
lets you present your books in different ways on different days.
TOGETHER - SEPARATELY - WITH TEXT or WITHOUT.
REMEMBER
One memorable LOGO is worth 10,000 chunks of text!
TRY "SNIPIT"
IT'S AWESOME!
******************Books for Kids - Skype Author VisitsManuscript Critiqueshttp://www.margotfinke.com *******************
Random Acts of Publicity DISCOUNT:
$10 OFF The Book Trailer Manual.
Use discount code: RAP2011
http://booktrailermanual.com/manual
ORDER NOW!
I’m still celebrating the publication of my picture book, PRAIRIE STORMS, by creating another video. This time, I attended the AETN-PBS Family Day event in Conway, AR, where I talked with parents and kids about reading and books. I invited the kids to be “You Tube” Stars by answering a simple question: What is a Rainbow?
As you might imagine, we got a wide range of answers. See what observations these young scientists made!
If you can’t see the embedded video, view it here.
More Than One Book Trailer?
Excerpt from The Book Trailer Manual by Darcy Pattison
Most authors make a book trailer and stop. This is my third book trailer for PRAIRIE STORMS, and I plan more. This chapter explains why multiple videos are a great idea.
More than one book trailer? Does this question surprise you? You’re unsure about doing one video, much less a couple. Should you really think about more than one book trailer for your book? Yes. Here’s why.
Networking: Like every other social media, it’s your network that counts. And networks grow when you post regular content to keep them coming back. You may want a series of trailers spread out over several months, so viewers – and readers – have reasons to come back often.
Short Life of a Video: In May 2010, Jay Yarow and Kamelia Angelova reported that the shelf life of a video is very short. Half the viewers of a YouTube.com video come in the first six days. 75% of the viewers are within the first 20 days. Of course, there’s going to be a long tail, in which your video gets a few hits/day for a long time. But if you want a high level of sustained interest, you might want to consider a series of videos, distributed 1-3 weeks apart.
There is precedence in the online world for multiple marketing messages. Often marketers use an auto-responder to set up a series of messages which are automatically sent to an email list at specified intervals. For example, you might sign up for an camera site’s newsletter because they promise to send a series of three tutorials on taking portraits with a digital camera. You sign up and get your first issue of the newsletter right away, along with a second email that contains the first tutorial. The second and third tutorials turn up at one week intervals. These automated deliveries are via an auto-responder.
The idea behind auto-responder messages is to build your audience’s trust in your ability to offer something valuable on a long term basis.
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Want to put YouTube videos on your Facebook?
ReelSeo has a couple tutorials for you:
Book Trailers: Is It Budget or Aesthetics that Matters?
On my sister-site, BookTrailerManual.com, I’m having a discussion with Melissa from YABookshelf about teen book trailers. What’s the most important thing in the success of a trailer? Is it the budget, how much you spend on the trailer? Or is it the idea, the aesthetics with which you approach the book trailer? Come and join the conversation.
Help! I Can’t Find Any Help on Facebook
Of course, you know by now that for author promotion, you should be on Facebook. But frankly, I find it to be confusing. Yes, I easily figured out how to sign on and create an account. I figured out how to upload pictures and how to post on someone’s wall.
Is that all there is?
No. When you think about using Facebook as a tool for book promotion and publicity, you need to go deeper. Unfortunately, Facebook doesn’t have good Help. It’s hard to figure out where to go. You’re faced with a wall of posts and, what? I’ve found some of the important pages for you.
Individual Account v. Fan Page v. Group Page
My Facebook Avatar
The first decision you should make what you want to do on Facebook: Promote a book, hook up with friends/family, hook up with colleagues.
- Pros: Unlimited friends. You can customize the page with any sort of app you want: discussion board, calendar of events, etc. There are tons of apps available, check them out.
- Cons: People must LIKE the page first and you have to get them to do that. Once they do, your posts here will show up on your friends’ walls. But what they post on their individual walls will NOT show up here. It’s more of a one-way street.
Group Page: Go here for more information. These pages are more like clubs. A group page is still tied to YOU as an individual, while a fan page is operated as something very separate.
Obviously, these aren’t exhaustive comparisons. Here are some great comparison charts.
That sounds like a great book for kids, I know my little daughter would love this one. I can almost see you in that bookstore! Ann, I swear you should have had ten kids! I can see you being happy surrounded by children! Great review:)
Christy, That is the best compliment I've ever received. I'm not kidding I really believe it is. You have great intuition about people, it's amazing. You pinpointed me perfectly in my writers voice. It's so impressive. I woke up thinking about how I needed to rewrite this review because I wrote it quickly.(I didn't want to forget anything)
I will never forget this comment. Children are my greatest passion and I hope to have ten grandchildren! :) You are such a nice person Christy. That kind of comment whether in person are over the internet has the propensity to profoundly effect someones outlook on life. I will carry this compliment for a long time. You must be a remarkable mother.
Thanks- Ann