Macy’s wants to be the department store for Millennials (and it’s hoping to make that happen through a series of initiatives it’s launching over the next three years to bring its Impulse and mstylelab departments in line with... Read the rest of this post
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By: Anastasia Goodstein,
on 3/22/2012
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: starbucks, Disney, impulse, common sense media, energy drinks, Ypulse Essentials, macy's, hipsters, epic mickey, mStyleLab, millennials in the workforce, hunger games merchandising, juice bars, lying on resumes, millennial myths, tween sewing, youth subculture, Add a tag
By: Anastasia Goodstein,
on 8/15/2011
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: apple, amazon, Peter Pan, blackberry, pbs kids, Sara Shepard, xbox, Millennials, muppets, Ypulse Essentials, college students, Nike, Burger King, tyra banks, alloy media + marketing, foursquare, wendy's, modelland, The Lying Game, "Wendy, Chipolte, Marketing to tech savvy kids, mStyleLab, The Green Album, Tyler Blackburn, Add a tag
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By: Anastasia Goodstein,
on 3/22/2012
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: starbucks, Disney, impulse, common sense media, energy drinks, Ypulse Essentials, macy's, hipsters, epic mickey, mStyleLab, millennials in the workforce, hunger games merchandising, juice bars, lying on resumes, millennial myths, tween sewing, youth subculture, Add a tag
By: Anastasia Goodstein,
on 8/15/2011
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: apple, amazon, Peter Pan, blackberry, pbs kids, Sara Shepard, xbox, Millennials, muppets, Ypulse Essentials, college students, Nike, Burger King, tyra banks, alloy media + marketing, foursquare, wendy's, modelland, The Lying Game, "Wendy, Chipolte, Marketing to tech savvy kids, mStyleLab, The Green Album, Tyler Blackburn, Add a tag
As kids today are increasingly tech-savvy (marketers must reach them in creative and complex ways. Often this is through online games with virtual worlds, social media campaigns, and in-store attractions, but are kids being bombarded too much by... Read the rest of this post