What is a marketing think tank to do when girl consumers just don't "get" ad campaigns aimed at them? Bring a brigade of smart, media-savvy teen girls on board and give them a platform to let companies know exactly what they want and... Read the rest of this post
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Blog: Ypulse (Login to Add to MyJacketFlap)
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By: Anastasia Goodstein,
on 9/17/2008
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Mashup, youth marketing, 3iying, event marketing, gina la morte, girl culture, green teens, heidi dangelmaier, holly brickley, janet sun, jessie mehrhoff, ron ferris, Uncategorized, Add a tag
By: Anastasia Goodstein,
on 9/8/2008
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Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: 2008 Mashup East, 3iying, girl culture, heidi dangelmaier, Marketing, Add a tag
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ypulse Mashup, youth marketing, 3iying, event marketing, gina la morte, girl culture, green teens, heidi dangelmaier, holly brickley, janet sun, jessie mehrhoff, ron ferris, Uncategorized, Add a tag
We've been working hard behind the scenes here at Ypulse programming our next event: The Ypulse Youth Marketing Mashup East, happening at Boston University November 6-7th. We're confirming new speakers every day, and our agenda is live,... Read the rest of this post
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