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Graphic Design Pricing - What's a good designer worth these days?:
luclatulippe:
Attention, freelance creatives: read this article by Shaun Hensher on how to approach pricing for your work!
This is a great start, helping you wrap your head around why you would charge a certain amount for this or that kind of project. Though one thing I’d recommend is to boost his “Bare Minimum” from $100 to at least $250. If you consider that a single project—say, a standard editorial illustration—may take you on average of 8-10 hours to complete, charging $100 means you just worked for minimum wage. No, we don’t usually “charge by the hour,” but it’s important to think of things this way when you add it all up each year come tax-time.
This has inspired me to post a follow-up (of sorts) where I’d like to apply some more long-term thinking and planning (because I don’t have enough to do already!), and examine the cause-and-effect of lousy pricing in the illustration field.
This article is directed at client-types, but I think it’s important for freelancers to read this too, and think about whether or not you’re pricing your work in a way that benefits you and your business.
It’s time for my weekly Blog Recommendations. Every once in while I stumble upon a blog that really speaks to me. Here are 3 fabulous blogs that I am currently following:
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The Escape Hatch: a blog published by Susan Baker, a Creative Career Consultant of The Escape Hatcher. She helps passionate people make money doing what they love. I recently had my article, “The Mystery of Inspiration is Solved” featured on her blog. The Escape Hatch is full of inspirational stories and insights from people who got creative about making a living.
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Marie Forleo: This woman is amazing. She teaches women entrepreneurs how to have it all. She offers some very powerful insights into living “Rich, Happy & Hot.” I love that motto.
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Rock Unemployment: What a clever idea for a business. I met Melanie at a local Biznik mixer. She gave me her card which read, “Rock Unemployment.” I was sold. She helps creative freelancers go from unemployed to “happy and hired.” No more making excuses about why we can’t get work. Rock Unemployment offers a way for creative freelancers to get back on their feet.
During the whole "future of work" debate a while back between Ypulse and PSFK, I pretty much took a back seat and played the role of comment moderator. But, recently I've been thinking back to the subject. Not so much the "get a job" vs. "create... Read the rest of this post