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1. To Blog Or Not To Blog




If your blog isn’tincreasing much in readership and traffic, then to blog or not to blog onbecomes a nagging question. In other words, is it really worth the time andenergy to do so? Certainly authors want to create an expanding audience fortheir blogs and books. But how does one do that?

The early advice Iread on this topic was, “Just write what you want to write on a regular basis,and your audience with grow.” And that’s exactly what I have been doing, but Idon’t think that I have been very effective.

So, I read “50 Ways ToOptimize Your Blog” by Jeff Bullas. Among other things, he says “Blogging is ajourney and as technology develops there will be more ways to optimize yourblog. You will also find other keys to keep the blog pumping and energized asyou mix with other bloggers both online and offline and hear their stories andhints.”

And he offers 50suggestions to increase your blog readership and traffic. We’ll take thisOptimization Journey in baby steps. Here are the first twi things that ablogger might consider sharing or doing:

1. Industry News– what’s happening this week, this month?
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