In yesterday's Essentials, I mentioned the study on online tracking covered in the New York Times/CNET that concluded the majority of Americans said they objected to this practice. The Media Post, reg. required, covered the study today and added... Read the rest of this post
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By: Anastasia Goodstein,
on 10/1/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: behavioral targeting, data mining, Web, Advertising, Add a tag
By: Anastasia Goodstein,
on 7/6/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: behavioral targeting, data collection, data mining, Youth Marketing, teen research, youth research, Add a tag
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By: Anastasia Goodstein,
on 10/1/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: behavioral targeting, data mining, Web, Advertising, Add a tag
By: Anastasia Goodstein,
on 7/6/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: behavioral targeting, data collection, data mining, Youth Marketing, teen research, youth research, Add a tag
The other day in Ypulse Essentials, Meredith mentioned a new program called "PULSE," a self-described "real-time digital content platform that reveals the truth driving the $190 Billion teen market." Here's how it works according to the company's... Read the rest of this post
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