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1. The Oatmeal’s Kickstarter Campaign Draws In Over $4.6 Million

Matthew Inman (a.k.a. The Oatmeal) has partnered with Elan Lee and Shane Small to create a card game called “Exploding Kittens.” According to Mashable, Inman used artwork that had been previously featured in his popular webcomics.

The team launched a Kickstarter campaign with a goal of $10,000; the project has drawn over $4.6 million in funding from more than 116,000 backers. We’ve embedded a video about the project above—what do you think?

Welcome to our Kickstarter Publishing Project of the Week, a feature exploring how authors and publishers are using the fundraising site to raise money for book projects. If you want to start your own project, check out How To Use Kickstarter to Fund Your Publishing Project.

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