Two years ago at NJ-SCBWI, someone mistook Tory Novikova for my daughter.
Eek! Am I that OLD? No, really, Tory is quite young, so let’s just say that if I were a teenage bride, it could be a possibility. I mean, look at those eyes and hair! Totally plausible.
While Tory’s definitely not my daughter, she does work with her mom, and that’s pretty cool.
Her mom played a heavy role in inspiring the styles for Tory’s own fashion company, Torynova Couture.
“The woman had me drawing as soon as possible, so kudos to that child-rearing dedication. She’s a fashion designer, graduated from Moscow’s Textile Institute and had worked for the top fashion houses there and also made costumes for theater and ballet. Even my great grandparents worked on costume and stage production for the Bolshoi Theater, so one could say appreciation for the classics runs through my blood.”
With Tory’s talent and drive—she also illustrates for video game, comic and apparel companies—I knew picture books couldn’t be far behind for this Pratt Institute 2010 BFA. Flash forward to NOW and her book TUKE THE SPECIALIST TURTLE is swimming your way!
Tory, how did you land the job illustrating TUKE?
I was approached really out of the blue (for me, anyway) by Jim Ritterhoff about illustrating this children’s book he had written and meant to publish through his company, Chowder Inc. Profits were to benefit CCMI, the Central Caribbean Marine Institute and the Central Reef Conservancy, a nonprofit dedicated to sustaining coral reefs in the Caribbean. He seemed really dedicated to the marine ecology of the reefs, being a diver himself. So I came on board and drew him Tuke.
Your illustrations for TUKE are so vibrant and fun. They really bring the ocean and Tuke’s personality to life. Could you give us a little background on your process for creating the art?
I think there is a natural juiciness to my color palette and aesthetic, no matter how far I try to run away from it. It must be a side effect from having my eyes stuck to the TV, growing up watching too many cartoons for it to be healthy. Thankfully, it came in very handy with Tuke because the story takes place in the Caribbean Reef. Though I’ve never seen it in person, I’ve researched enough about it to know that it’s riddled with colors beyond imagination. In fact, the very first spread I finished in full color was the entire reef, which comes in right after the introduction. The reaction I got from Jim, who is an avid diver and knows the reef so well, was pretty much like—YES! This totally works! So after that point, there were no doubts about color constraints. Though, I did get to play around with different depths of blues, which was lovely.
As far as my process goes. The entire book, 60+ pages, was laid out in clean pencil sketches like a storyboard. And for me, clean is a relative term…since my lines are pretty gestural and loose (I really dislike the look of pencil lines that have been traced over lovely loose sketches). Anyway! After each page or spread was drawn, I went over it with an ink brush, picking up and adding textures that I could snap up and use later for the finish. Eventually these were all scanned and saved for later. Then came the flat vector shapes. I really enjoy drawing freehand in Illustrator – is that strange? There is a satisfying gravity about a solid mass that contorts to form the daintiest of details. The expressions of the animals were probably my most favorite parts to draw!
And finally, the image is completed in Photoshop, all the bits are assembled, and the color is fully applied. It may be a little tedious of a process, but it lent itself a lot to the look of the book, and Tuke! And of course there were many moments of going back into inks, rescanning, and altering the finished pages by administering bits of texture for the final polish.
So, what’s next for you, Tory?
Hmmm…what IS next?!?! Well for starters, I’m about as knee-deep into education and new media as I’ll ever be. In fact, I’m currently involved in the creation of an entire educational game world revolving around children’s books and characters due for release in 2014. So I’m definitely still deep in pursuit of creating for kids—video games, books, products, cartoons—you name it! But it’s always been a dream to illustrate picture books. So I’m very much looking forward to the next opportunity that comes my way! Any takers?!
Well, I’ll bet there will be plenty of takers for our special TUKE giveaway!
One lucky blog reader will win a custom sketch of Tuke made especially for them! You can even enter twice!
Comment or leave a question for Tory here on the blog for one entry, then Tweet or Instagram an image of the book with hashtag #TuketheSpecialistTurtle and tag @torynova for another entry. Contest ends September 21st and a winner will be announced shortly thereafter.
For more about Tory and her various projects, visit ToryNova.com.

Congratulations Tory! I love the vibrant colors of your illustrations. It’s neat to hear the process from sketches to the final product that brings the book to life. Wow, the similarity of your eyes to Tara’s is uncanny. Long lost cousin thrice removed, perhaps?
We really look SO alike there Tara!!! No wonder… but I think older sister makes more sense than mother daughter. =D
Not being an illustrator myself, I absolutely LOVE to hear from illustrators about their process, so thank you Tory for all the amazing details of how you create such incredible and life-like pictures. I look forward to seeing the book!
Yes–I see the resemblance! Thanks for giving us a peek into your illustration process. I, too, find it fascinating!
Great story. Tory is very talented, and I wish her well. I hope that editors are reading this blog.
Wow! I love this post, it inspires me to keep going and experiment with my illustrations for my story. Tory what a stunning talent you have, good luck with the book I know its a winner already. Tara thank you for sharing this, as an illustrator, I don’t see many posts on other artists work. As a writer I have connections with many others who are passionate about the craft.
Congratulations Tory! You show so much talent in your colorful and vibrant illustrations! I listened to a talk last night by Rocco Staino, School Library Journal, among other things. And the other projects you are working on with games revolving around books and prodcuted etc. really jumped out at me. He commented that this is really going to be the future for books — they will become multifaceted. You have a head start!
Great post!–Looks like a great read too!
I hope you get to illustrate book #2 soon.
Congratulations, Tori! I love those leggings and those illustrations are beautiful. You really do look like Tara LOL.
Lovely work, Tory! Could you tell us a bit about your background as an artist/illustrator. How did you get so good? How long does it take to do one illustration for one page? Thanks and best of luck. You’re bound to be a superstar!
This is beautiful. I love that you attribute your color pallet to “growing up watching too many cartoons for it to be healthy” I know the feeling and it’s great that you’ve turned this into a positive for yourself (inspiration rather than something to just tune out too).
So you ever hide or use special objects in your illustration as dedication or tributes to special people in your life?