Brands using young ambassadors to help get the word out about a new product is not new. Student rep programs have been around for a while, and there are agencies that specialize in setting up these types of programs for brands. Over the weekend Ford... Read the rest of this post
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By: Anastasia Goodstein,
on 2/23/2009
Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ford Fiesta, Pepsi Obama, Ford, Youth Marketing, pepsi, Add a tag
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Blog: Ypulse (Login to Add to MyJacketFlap)
JacketFlap tags: Ford Fiesta, Pepsi Obama, Ford, Youth Marketing, pepsi, Add a tag