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Viewing: Blog Posts Tagged with: Lynn Biederman, Most Recent at Top [Help]
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1. Objectionable Content

It was bound to happen sooner or later.

I had stocked my library with edgy titles. Where once the shelves were mostly full of “classic” YA titles and somewhat aged adult mystery novels, now they’re full of books about queer teens, unexpected pregnancy, parents with drug habits, and graphic novels. (Books with pictures! The horror!)

They’re all appropriately reviewed, of course, and many of them are award winners, some several times over–but when it comes to content, they don’t pull any punches.

So it shouldn’t really come as a surprise that I recently got my first book complaint.

As librarians, we tend to talk a lot about intellectual freedom and defending our teens’ right to read whatever they want. But when push comes to shove, how do we really respond to book challenges in the heat of the moment?

As my pulse raced and I struggled to maintain eye contact and speak clearly (stammering is a personal struggle for me when I’m on the spot), I felt immensely grateful that I’d attended Sex in YA Lit: From Blume to Block and Beyond at last year’s Annual Conference in Chicago.

For those of you who weren’t able to attend, the panel–made up of librarian (and author!) Lynn Biederman, sex therapist Marty Klein, and YA author Laura Ruby–discussed the history of sex in young adult books, but also offered up some practical suggestions for handling book complaints, since so many challenges involving YA titles have to do with sexual content. The most valuable piece of advice they offered:

1. Sometimes the parent or community member just needs to feel like someone is listening. Indeed, many face-to-face complaints will never turn into a formal challenge if you let the complainant get it all out of their system. It’s crucial not to interrupt or talk over anyone, no matter how much you might disagree with their opinion.

To this advice, I would add some of my own, gleaned from my recent complaint–an experience that turned out overall to be a positive one:

2. Don’t fake agreement. This one can be tough. Many of us were taught that active listening means body language like nodding. While it’s true that nodding and occasionally saying “Sure” or “Mm-hmm” indicate that you’re listening, they can also suggest you agree. You can acknowledge a complainant’s point of view without agreeing with it.

3. Let your policies back you up. If you don’t have a collection development policy, write one now. It’s vital that your policies support you, and it’s equally important that your co-workers and supervisors or directors are familiar with those policies so that they can back you up. Make sure these documents are available to the public, but be familiar enough with them that you could discuss them face to face as well.

4. Know your materials. We all have to rely on reviews and recommendations to some degree. While I’d like to believe there are librarians who have read every book in their YA collections, for most of us that’s not a realistic goal. (I know I’ve certainly been guilty of not reading as much of my collection as I’d like.) But the more books you’ve read, the more you can meaningfully discuss if they’re ever challenged. For those titles that you haven’t read yet, make sure you know at least the basic plot points.

5. Acknowledge that not every book is right for e

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2. A Marketing Strategy for Introverts You May Never Have Considered!




This genius promotional strategy is hot off the press and you heard it here first! Debut novelist, Lynn Biederman is happily signing copies of her new YA Novel Unraveling at an event the other night, when she is unable to locate her title page in the book she just picked up to autograph. Puzzled, she thumbs through the front pages but is still not finding it. She looks at the first chapter and realizes she doesn't recognize it at all!  Lynn pulls off the dust cover thinking there's been a switcheroo, but it clearly is the hardcover for her book.  Hoping to waking up from surreality soon, she finally realizes that all the inside book matter is a middle grade novel by some chick named Mary Hershey.  And it has a yard-long title . . . Ten Lucky Things That Have Happened to Me Since I Nearly Got Hit By Lighting.

I cannot claim credit for this fabulous marketing strategy for my book!  Wow.  I owe somebody in Production at XXXX Publishing Company big.  They managed to find another author who had a book being released the same exact day as mine, and that was the same exact 230 pages long.  Strong work, guys!

This totally expands my readership from the middle grade market to YA as well.  Not only that, Lynn and her co-author, Michelle Baldini have garnered a starred review from Publisher's Weekly and got a slick review from Kirkus.  They've also been nominated for Best Books Young Adults 2009.  This translates to many more readers for my book.  Best yet?  They do all the leg work on this for me.  Sweet, huh?  I just sit home and collect the royalties.  Uh, Lynn, Michelle, we will need to talk about my split. Since you are doing a lot promotion for me, I'm willing to go 40/30/30.  Not giving up those film rights, though, no sirreee!

All tongue in cheekiness aside, I do feel horrible about this-- especially since this is Lynn and Michelle's first book, and that is such a thrilling and scary time.  Editors at our shared publishing house have been put on high alert-- CODE READ.  It his hoped that there are scant few copies of the conjoined copies.  Unless Lynn and Michelle agree to the 40/30/30 royalty split above, then I hope there are several kabillion copies out there. Kidding, girls, kidding!

In an attempt to mitigate a bit of this, I am offering you a chance to win a copy of their most excellent book. And if you get a conjoined copy sent to you, Lynn and I will both sign it, and then maybe you could sell it on ebay.  I'll bid on it!  And to everyone else out there, go buy this book!  And if your budget won't allow it, go to your local bookstore and/or library and ask for a copy of this book in your loudest voice, okay?  (Yes, you can use your loud introvert voice. We get that!)

Here is what you have to do to win one.  On Monday, we will be running a new Coolest Introverts in Literature post and I will be profiling the writer that said this:  

"I've often thought that if you could have an unlimited library, if they would bring you any book you wanted when you asked, it would be all right to be in prison." 

First person to guess who said this recently wins!  No Googling until Sunday, please.  After that, if no one has guessed, Google away.

Have a stellar weekend, friends--
Mary Hershey

9 Comments on A Marketing Strategy for Introverts You May Never Have Considered!, last added: 10/29/2008
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