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Publishers have heeded warnings that academic booksellers had "months to survive" by offering greater support during this year's academic season, the m.d. of Blackwell has reported.
David Prescott said publishers have been willing to work with the high street and campus bookseller by supporting stockholding and promotional discounting. "This year publishers seem to have understood that if they want a physical window for their products on campuses and on the high street then they have to be more supportive of booksellers," he said.
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