Viewing: Blog Posts Tagged with: Book launching, Most Recent at Top [Help]
Results 1 - 11 of 11

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Evil Editor (Login to Add to MyJacketFlap)
JacketFlap tags: cartoon 141-160, Add a tag

Blog: Shrinking Violet Promotions (Login to Add to MyJacketFlap)
JacketFlap tags: Ms. Viola, Book launching, Steve Weber, Plug your Book: Online Marketing for Authors, Ms. Viola, Plug your Book: Online Marketing for Authors, Steve Weber, Book launching, contest, Add a tag
Ciao and happy 2008! Come sta? I've just picked up Mary and Robin's smoke signals and come as quickly as my client's tired little jet could get here. I've been under wraps for weeks-- nearly undercover-- up to my newly tatooed eyebrows with an impossible client. (Without divulging any beans, I am happy to report that Dr. Phil is OFF the case.)
But enough about them! What do you think of my New Year Makeover? Si? No? I've had my lips done-- gawd, no, not botox, but a little shaping and reduction. I was born with enough lip to plump up the entire cast of Desperate Housewives. And, I've gone permanent make-up. Look! I've just rolled out of bed. No fuss, no muss, glamour to go. Do tell me what you think! I love Ms. Viola's New/Old Look! Each of you that reply will have a chance to be entered into a drawing to win a fabulous book called Plug Your Book: Online Book Marketing for Authors, by Steve Weber.
I've just sucked down my third skinny latte and I'm ready to work on Book Launch 2008. Oh, this will be such mad fun! My brain is already starting to spark and smoke.
First off, I do want to point out that even before Mary officially launched her campaign this month, there are some things she's done already to start plowing the proverbial field. She set up a few speaking engagements for the Winter and Spring to give herself venues to start chatting up her new book. Even though she won't have Ten Lucky Things in her little mitts to sign or sell, she can show an ARC and plant some cover and name recognition.
Secondly, as Robin will chat about later, the launching doesn't end on the day your new book comes out the chute. There is a very potent two-month window after your release date. We are going to have Mary busy-busy-busy hot on the Buzz Beat. More on that later. No rest for ze wicked!
And speaking of buzz, here is Mary's Ms. Viola Homework for the week.
1) Set up a Facebook Account
The latest industry research touts that Facebook is climbing up and over MySpace in terms of utility and popularity, and we want to take advantage of every networking opportunity we can. What do you think? Given that the users have to be 13 and up, I still think there are some good arguments for children's writers setting up their accounts. Robin? Mary? Either of you want to chime in here?
Gawd, those crazy Violets-- they are busy toasting each and doing some odd little dance over this being their 100th SVP entry!
Addio!
Ms. Viola

Blog: Shrinking Violet Promotions (Login to Add to MyJacketFlap)
JacketFlap tags: Book launching, Book launching, Add a tag
Begin with the end in mind. This is one of Stephen Covey's Seven Habits of Highly Successful People. It's potent, catalytic and essential at the beginning of any journey. Begin with the end in mind. . . How often do we merely begin with just the next step in mind? And rush forward with no real sense of what the big picture will look like. No real sense of the resources we will need, or the amount of energy we need to commit.
As promised in my last post, over the next six months, Robin and I will be breaking down the seemingly unnerving task of bringing a new book into the world-- introvert-style. We are using my new book Ten Lucky Things... as the proverbial guinea pig.
We'll consult industry experts and successful authors who know how to build a buzz. We hope to hear from some of you that have launched titles-- what efforts were well-spent, and what you might not do again, next time down the road? And, we want to hear from the pre-published, too. What ideas do you have?
So, what is the end that I envision? What do I hope to have accomplished by my release date in July?
I visualize myself with a profound sense of satisfaction that I have done all that I can possibly do to assist my editor and publicity dept over the past months. I am rested, excited and optimistic. I have a number of books signings and speaking engagements lined up. The independent booksellers in my area could easily pick me out of a lineup. My website is professional and updated. I have created a press release and I'm not afraid to use it. (This being one of those stretch goals). I have used what I know about my personal style and my skills to create a buzz that that is creative, enticing, and focused. I am confident, excited and ready to see my work in the hands of readers.
Week One Homework:
1. Contact editor and let her know I'm RWA (ready, willing, available) to start. Brainstorm some possible activities for the next few months, e.g., book conferences, ALA.
2. Do some on-line browsing, shopping for reasonable postcards, bookmarks, etc. Play with design. (Ask SVP readers for fave companies!)
More to come!
Mary
Yeah, I always knew he was hot. Just confirms it.
Julie, I was just going to say that! Were we separated at birth, do you think? How many tendrils do you have on YOUR snout?
Tal, you really do frighten me. I'm quite sure we are not related. I only have six tendrils.