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Whatever its scale or ambition, a grant proposal aims to do two things: to show that a particular project needs to be supported by a funder and to show why some individual, group or organization is the right one—the best one—to carry out the project. Showing the "need" is largely an exercise in argumentative writing. It’s argumentative not in the hostile, red-faced, fist-shaking sense but in the classical sense of establishing a claim
The post How to write a grant proposal appeared first on OUPblog.
Slogan-wise, this year’s presidential campaign gives us Donald Trump’s “Make America Great Again” and Hillary Clinton’s “Stronger Together” and “I’m with Her.” Trump’s slogan is a call to bring something back from the past. Clinton’s are statements of solidarity.
The post What makes a good campaign slogan? appeared first on OUPblog.
I’ve read a lot of résumés over the years. I’ve read 35-page résumés from senior academics documenting every Rotary talk, guest lecture, and letter to the editor. I’ve read not-quite-one-page résumés from high school students giving their neighbors as references. In the process, I’ve come to think of résumé reading as an acquired literary taste, like flarf or fanfiction. And I’ve come to think of résumé writing as a unique genre with its own rhetorical nuances and conventions.
The post How to polish your résumé appeared first on OUPblog.