I'm writing this post, wondering what to call it...
Yesterday was a Sunday and the day our second Buki Bum workshop took place. We - all four members of this foundation, promoting the pleasure of reading in Aruba - even with a greater amount of participants this time,
with gratitude towards each and every parent we could reach,
and the many,
many happy faces we've met!
We were, and still are, astounded by the lack of interest of parents regarding this special reading promotion campaign. The low attendance; despite of the enormous amount of coverage in the media, involvement of schools, daycare and child welfare centers, the facilities offered to families to encourage their participation, and what about the content of the project itself, the free books, the small effort needed to win the big prize; leads to many questions: do parents care enough for the overall development of their children? Should we, as active reading promoters, keep on smiling and thinking positively, because we are getting closer to a 5% of the target group - parents of three-year-olds, willing to read aloud to their child and discover the joy of books together. Or, should we say: 'Hey! Something is not quite right!'
Let me sum this up to understand the situation myself:
* There is a new project - something families can do together on a Sunday, on an island where there isn't much for families to do on any day -
* that gives parents with children born in 2006, a free (less than an hour)workshop 'how to read aloud to my kid', including this sweet, colorful canvas bag with three brand new, high quality, full color, hardcover books, a nice brochure and bookmark (valu
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