We often see that the most successful publicity campaigns are for books that have a news hook imbedded in the plot. Jodi Picoult is a great example of an author who writes with a news hook, from school shootings to suicide pacts, she covers them all. New York Times best selling author Jacquelyn Mitchard also writes with a hook, her newest YA book, ALL WE KNOW OF HEAVEN, beautifully explores the tragic circumstances surrounding an accident and a case of mistaken identity. The story is similar to the recent case involving Laura Van Ryn and Whitney Cerak: one buried under the wrong name, one in a coma and being cared for by the wrong family.
The greatest strength an author can have is a compelling, news worthy story and flawless writing. These authors do just that. Another great example of an author using an interesting story angle to propel the story forward is Lisa Gardner. Lisa has said before that she is a fan of true crime stories and she uses this passion to infuse her suspense novels with a “ripped from the headlines” aspect. Her newest release is SAY GOODBYE. We were able to chat with Lisa at Book Expo America where she was signing copies of SAY GOODBYE. Check out her latest, you will not be disappointed!
Peiling is dreading the Christmas break. She hates hearing all of the other kids talk about Christmas, when her family does not celebrate the holiday. She always wanted to celebrate Christmas, but was afraid that her stodgy dad would say "no". With a little pushing from her Uncle Samson, Peiling approaches her parents who to her surprise say "yes" to Christmas this year.
Peiling has the perfect Christmas in mind...one that she imagines would be happening over at Laura Hamilton's house. It has Christmas cookies, carols, a perfect tree and a turkey for dinner. When Peiling's mother invites Peiling's teacher Mrs. Rosenweig for dinner, Peiling is suddenly embarrassed by her family. The mahjong and karaoke are bad enough, but when she realizes that mother has added Chinese elements to all of the dishes, she is put over the edge. It's hard enough being the only Chinese girl in her class...why does it have to be so hard at home too?
Pauline Chen has written a quintessential culture clash story with Christmas as a catalyst. Readers get to see well-meaning Mrs. Rosenweis use Peiling as an example of multiculturalism, as well as the everyday under the radar racism that kids face. We get a real sense of Peiling's family and culture effortlessly, and the story is sweet and readers can easily relate to Peiling's sense of embarrassment, no matter what culture their families are from.