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Advertising


Book Description
Discusses the functions, goals, and methods of advertising and examines such issues as targeting the youth market, political ads, and the right of free speech.
Book Information
PublisherLucent Books
BindingLibrary Binding (14 editions)
Reading LevelYoung Adults
# of Pages112
ISBN-101560061820
ISBN-13978-1560061823
Publication Date10/1996
The Creators
About John Dunn (Author) : John Dunn is a published author of young adult books. Published credits of John Dunn include Advertising (Lucent Overview Series) and The Spread of Islam (World History Series).
View John Dunn's profile
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