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SoftPlay, Inc

Founded in 1995, SoftPlay, Inc. is a privately held, successful manufacturer of high quality, interactive, cloth toy products for kids. All of the products are educationally sound and deal with Early Language Development. SoftPlay markets its books primarily to blue-chip retailers, book clubs, schools, libraries, and special markets, and direct to consumers via the Internet. New titles are created each year, complementing an active backlist of "evergreen" titles. SoftPlay is the leading producer of early language development interactive cloth books and felt playsets geared to the expanding infant and toddler market. Licenses under SoftPlay include Fisher-Price, Sesame Workshop, Teletubbies, Clifford the Big Red Dog, VeggieTales and Disney's Winnie the Pooh. Company principle is Dan Blau, CEO. At SoftPlay, we believe that "learning can be fun." We welcome any comments, suggestions, and ideas on our products and web site.

Specifically interested in books with these subjects or themes: adventure, sounds, animals, vehicles, jungles, farms, colours, shapes, numbers, opposites, school, circus, grandparents, treasure hunt, seasonal, religious

Main Address: 3535 West Peterson Avenue
Chicago IL 60659 USA
Phone: (800) 515-5437
Fax: (800) 593-7323
Updated 11/17/2008

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