Authors Sharon Lamb & Lyn Mikel Brown serve on our Shaping Youth Advisory Board. I'm on my third case of ordering their books, giving them out to our youth workshop interns and key leaders to deconstruct media/marketing mythology behind some of the messages flying at kids today. Happy to hear they'r... more

Authors Sharon Lamb & Lyn Mikel Brown serve on our Shaping Youth Advisory Board. I'm on my third case of ordering their books, giving them out to our youth workshop interns and key leaders to deconstruct media/marketing mythology behind some of the messages flying at kids today. Happy to hear they're doing a sequel, Packaging Boyhood, due out in 2009, for I always add, "and what about the boys?" Shaping Youth is one of the few orgs that takes a deep look at media/mktg. messages on all fronts with kids, from race and gender to technology and sociological behavioral cues...Yep, we love our media, but we REALLY love it when it's POSITIVE and meaningful messaging! ;-) Here are some chapter excerpts from the authors, research links, etc. from Shaping Youth's blog, just click on the links embedded: http://www.shapingyouth.org/blog/?p=309