The Tipping Point - How Little Things Can Make A Big Difference
Book Description
"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the t... More
Book Information
Publisher | Back Bay Books |
Binding | Paperback (62 editions) |
Reading Level | Uncategorized |
# of Pages | 279 |
ISBN-10 | B000MTSYOI |
Publication Date | /2000 |
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7/24/2010 Ankit Uttam said: Amazing insights........still in the process of discovery
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