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Green Marketing: Opportunity for Innovation, 2nd Edition

Average rating
3 out of 5
Based on 9 Ratings and 6 Reviews

Book Description
Green Marketing: Opportunity for Innovation was published in 1998. An updated version entitled, The New Rules of Green Marketing is now available for order at Amazon.com and other booksellers. The book describes state of green consumerism, analyzes success strategies and points direction for the future. Includes lively case studies and examples show how green marketing strategies can lead to profi... More
Book Information
PublisherBooksurge, LLC
BindingPaperback (3 editions)
Reading LevelUncategorized
# of Pages288
ISBN-101594570787
ISBN-13978-1594570780
Publication Date04/23/2004
The Creators
About Jacquelyn A. Ottman (Author) : Jacquelyn A. Ottman is a published author of children's books. A published credit of Jacquelyn A. Ottman is Green Marketing: Opportunity for Innovation.
View Jacquelyn A. Ottman's profile
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