The World of Fashion Merchandising
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Book Description
The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the ... More
Book Information
Publisher | Goodheart-Wilcox Publisher |
Binding | Hardcover (6 editions) |
Reading Level | Uncategorized |
# of Pages | 602 |
ISBN-10 | 1566378915 |
ISBN-13 | 978-1566378918 |
Publication Date | 04/01/2002 |
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