Riding the Waves of Culture
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Book Description
Many managers understand that cultural differences affect the process of doing business, but many underestimate by just how much. This book aims to dispel the idea that there is only one way to manager and encourages readers to get to know their own culture before doing business with others. The author explores the cultural extremes and the incomprehension that can arise when doing business across... More
Book Information
Publisher | Nicholas Brealey Publishing |
Binding | Paperback (8 editions) |
Reading Level | Uncategorized |
# of Pages | 275 |
ISBN-10 | 1857881761 |
ISBN-13 | 978-1857881769 |
Publication Date | 09/15/1997 |
The Creators
About Fons Trompenaars (Author) : Fons Trompenaars is a published author. Published credits of Fons Trompenaars include Riding The Waves of Culture: Understanding Diversity in Global Business.
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