I have a post up at PubSmart today. In case you haven’t heard, PubSmart is a new writers’ conference debuting this April in Charleston, SC, with the goal of bringing together self publishing, traditional, small press and hybrid. PubSmart is about introducing new models that lead to smart decisions about how to seize opportunities in today’s transformed book marketplace. I’m thrilled to be on the faculty of this terrific new conference! Keynote speakers are Hugh Howey and Jane Friedman, and the faculty includes heavy hitters from all walks of today’s expanded publishing world.Learn more on the PubSmartCon website.
Here’s a preview of my post:
What’s Your Book About?
Everyone attends conference for their own reasons—to learn, to network, to get a break from home. One of the primary advantages of a conference is the opportunity to talk to people, including fellow writers and others in the industry. Naturally, one thing you’ll want to talk about is your work, whether you’re in a formal pitch session or just hanging out having drinks. But talking about our work is sometimes challenging! So here are seven tips for discussing your book(s) effectively.
1. Be prepared. You never know when you’re going to come across someone who will ask, “So what’s your book about?” Mealtimes, hallway chatting, elevator rides, and designated pitch sessions. Prepare ahead of time so you’ll never be caught stammering, “Well, it’s um… it’s kind of an… uh…”
2. While preparing, remember that you’re going to be talking to someone. There are differences between verbal and written pitches. Your speaking voice is different from your writing voice. Make sure you don’t prepare something that sounds too “canned” i.e. written.
Click HERE to read the complete post.
→And don’t forget our special Facebook event today! Books for writers specially priced at 99 cents, plus all-day chats happening with the authors of these books. Click here for more info.
The post What’s Your Book About? appeared first on Rachelle Gardner.
I’ve posted on this topic numerous times, but since I’m going to a conference this week and will be hearing dozens of pitches, I wanted to go over (once again) some tips for pitching to agents and editors. We can probably all agree on the “don’ts” of pitching your project. Don’t pitch in the bathroom. Don’t pitch a novel that’s nowhere near ready. Don’t pitch with your mouth full. What are some positive tips we can all use?
I think the secret to making a great pitch is to start with a bit of context or background, then tell me about your book. It doesn’t have to be in-depth, considering your time restraints. But take a moment to introduce yourself and your project before pitching.
Too often, people sit down and nervously launch into some kind of story and I find myself dizzy with confusion. I sit there like a deer in the headlights and then I say something like, “Let’s back up. What’s your name? And is this fiction or nonfiction?”
To me, the best pitches include the following information without me having to ask for it:
My name is _____ and I wanted to meet with you because _____.
I’m writing ______ (what genre).
My publishing history includes _____(number of books, genres).
Today I want to tell you about my book called _____ .
Then, launch into your pitch. This should be 2 to 3 minutes long, MAX, allowing time for the agent or editor to ask questions. Have a 1-minute pitch prepared, too, in case of mealtime or elevator pitches.
Here are some guidelines:
→ Don’t try to tell the whole story. Start with the plot catalyst, the event that gets the story started.
→ Then give the set-up, i.e. what happens in the first 30 to 50 pages that drives the reader into the rest of the book. Include the pressing story question or the major story conflict.
→ Fill out your pitch with any of the following: plot elements, character information, setting, backstory, or theme. You want to include just enough information to really intrigue your listener. Note that your pitch doesn’t have to be all “plot.” If your story is more character driven, then fill out your pitch with interesting character details. If the setting is an important element, talk about that. If the backstory plays heavily, round out your pitch with that. Be intentional in how you structure your pitch.
→ Finish by giving an idea of the climactic scenes and the story resolution.
→ Try not to tell too much of the story in the pitch. The pitch is supposed to get somebody interested, not tell the whole story. Stick to the high points, but be sure to tell enough that you don’t leave your listener confused.
→ Include only a couple of characters.
→ Include one plot thread, or two if they’re closely intertwined. You can hint at the existence of other characters and plot lines.
Be prepared to answer questions that could include things like:
→ How does your story end?
→ What published author’s style would you compare your writing to?
→ Who are your favorite authors in your genre?
→ Is this a series? And if so, what are the subsequent books about?
→ Have you worked with a critique group or a professional editor?
→ Have you pitched this to publishers in the past? If so, what was the response?
Important: Know all the key points of your pitch, but don’t memorize your pitch verbatim. You want to be ready to speak it aloud and sound natural, whether during a planned meeting, a meal, in an elevator or a random encounter. Having your pitches prepared ahead of time (and adjusting them as necessary if you learn new things in workshops) will raise your confidence level.
And most important: To help raise your confidence and lower the nervousness, realize that agents and editors are regular people just like you. We clean our toilets, we change our kids’ poopy diapers, we stress over what to wear and whether we’re having a bad hair day. Also, we REALLY like chocolate. How much more normal could we be?
Have you had any mortifying experiences pitching at conferences? Any great experiences? If you haven’t pitched verbally before, what’s your biggest fear?
Comment below or by clicking: HERE.
TWEETABLES
Pitching: Start with context or background, THEN tell me about your book. Click to Tweet.
Too often, author pitches leave me feeling like a deer in the headlights. Click to Tweet.
The pitch is supposed to get somebody interested, NOT tell the whole story. Click to Tweet.
The post Pitching Your Projects appeared first on Rachelle Gardner.
