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1. Jobs are bound for London at travel guide book publisher

Travel guide book publisher Lonely Planet has blamed the high Australian dollar for its decision to axe 60 to 70 staff and move its online division from its Melbourne headquarters to London.

Lonely Planet’s chief executive, Matt Goldberg, told staff yesterday that the redundancies – a shedding of about 15 per cent of staff – were a painful but necessary step for the company to ”return to profitability”.

”Lonely Planet is facing a series of financial challenges from external forces beyond our control – a sluggish global economy, the troubled retail sector, a declining print market and, significantly, the effects of the strong Australian dollar.”

The dollar’s strength has bled the company of $13 million in revenue this financial year, because 70 per cent of its costs are incurred in Australia, while 80 per cent of its revenue is raised overseas.

Lonely Planet is expected to post a loss this year, and it announced plans yesterday to slash its costs by 18 per cent.

A spokeswoman for Lonely Planet, Kim Lovely, said some staff whose jobs had been axed would be given the chance to apply for new positions in London.

Ironically, the latest edition of the publisher’s guide to Britain is scathing in some of its opinions of Old Blighty.

”Public transport, admission fees, restaurants and hotel rooms all tend to be expensive compared with their equivalents in many other European countries,” the guide says.

Visitors should be prepared to ”fork out £30 in a restaurant for a ”modern European” concoction that tastes like it came from a can”.

Lonely Planet was founded at the kitchen table of the Australian couple Tony and Maureen Wheeler in the 1970s, and grew into the world’s largest guide book publisher. It is now a wholly owned subsidiary of BBC Worldwide, the BBC’s commercial arm.

Employees in the online book publishing division greeted the news with dismay, although senior management had foreshadowed changes last month.

One employee made redundant yesterday said: ”The relocation is a surprise, but it was fairly clear there were going to be some fairly savage cuts. I’ve had the feeling that the BBC has been wanting to move the online publishing side of things to London anyway, and maybe they were just waiting for an excuse.”

Mr Goldberg told staff that the book publishing company was committed to remaining in its Melbourne headquarters, which has about 350 staff.

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2. The Book of Books: the Radical Impact of the King James Bible (1611-2011)

As a broadcaster, Melvyn Bragg has discussed more topics with more specialists and more energetically than most of us could ever hope to do. The 400th anniversary of the King James Bible provides him with the perfect opportunity to write something with christian book publishers which reflects that breadth of encounter.

The Book of Books has three parts. The first takes us “from Hampton Court to New England”. It’s a broadly chronological account, putting the KJB in historical context and paying proper attention to earlier translations, with Tyndale (published in 1526) justly recognised as pre-eminent. The book explains how the KJB was commissioned, planned and executed. Then the camera angle widens and we are taken on the first of the KJB’s many journeys: across the Atlantic on the Mayflower; to the English civil war, where it provided ammunition for both sides; to the Restoration era in Britain; and to the Great Awakening in America.

In part two, “The Impact on Culture”, the journey extends to science, language, literature and political thought. The writer shows how the KJB was hugely influential among those who formed the Royal Society. Its language forms an important strand in present-day idiom. It can be seen as great literature in its own right, and has hugely influenced British and American writers. Bragg gives us a whistle-stop tour from Shakespeare to Toni Morrison, with way stations including Milton, Bunyan, Defoe, Blake, Melville, Faulkner, Eliot and Golding. “After all the pounding it has taken”, Bragg writes, this Bible “is still a source for such great imaginative writers today”.

The writer shows how the KJB survived attacks by philosophers such as David Hume and Thomas Hobbes during the Enlightenment. This leads him to make a strong case for how it will survive the so-called New Enlightenment of Richard Dawkins and others. Bragg does a grand demolition job of Dawkins’s limited vision – his failure to recognise the positive dimension to belief and to appreciate the critical importance of the historical backdrop. He ends this section of the book with an account of the KJB’s influence on the actions of individuals, presenting Mary Wollstonecraft and William Wilberforce as cases in point.

Part three is “The Impact on Society”. Here the KJB’s journeys take us first into slavery, and then the American civil war and its political consequences. A global perspective emerges. The Book is seen as “the prime educating force in the English-speaking world”, and Protestant missionaries as especially important in this process. The text has played an important role in developing social attitudes to sex and the place of women, and in the rise of socialism. Above all, it helped form our modern notion of democracy. This, Bragg argues, could be the KJB’s “greatest achievement” of all – Bragg’s book publishers agree.

The book’s strengths are its judicious selectivity and its breadth, yet both carry risks.

All readers will want to cite other examples: I would add the Virgin Mary to his discussion of biblical women, and one could easily double the length of the chapter on global spread by showing how the KJB has influenced literature across the Commonwealth. Nor do I doubt that specialists will dispute specific points. The linguist in me worries when I read that there are “literally thousands” of present-day idiomatic expressions in the KJB (my estimate is roughly 250) – but I’m happy to turn a blind eye to the occasional linguistic infelicity in the interests of seeing the wider picture.

Which is what we get. Bragg’s strengths as a novelist yield an account that is personal and imaginative, full of

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3. Kodak shares views on publishing trends at 2011 Digital Book Printing Forum

Leaders in digital book publishing are in New York at the InterQuest2011 Digital Book Printing Forum to discuss the latest trends and opportunities in an industry beset with change during the past few years. At the event, Kodak’s Eric Owen is speaking about the role Kodak is playing with its customers by providing effective counsel and comprehensive solutions.

“The publishing industry is in a dynamic period and Kodak is helping customers profit from developing trends like short-runs, automation and self publishing,” said Eric Owen, Vice President, Sales and Business Development, Kodak Digital Printing Solutions group.  “Kodak is well positioned to help guide printers and book publishers with a blend of offset and digital technologies and comprehensive workflow offerings.”

Kodak is a leader in digital book publishing, bringing many innovative solutions to market in recent years. Book publishers constantly seek more efficient and economical ways to produce short-run book titles and streamline processes. By printing digitally with the KODAK PROSPER Press Platform, the need for inventory is reduced, waste can be minimized, and the number of available titles increased. The KOKAK PROSPER Platform integrates with a wide-range of leading finishing equipment offerings to ensure that customers can produce books in a manner that best fits their businesses.

Kodak is fully committed to helping its customers capitalize on industry changes and recently assembled a panel of independent experts for an expansive roundtable discussion about the future of book publishing companies. Held at the New York Public Library, the roundtable brought together executives from book publishing, manufacturing, retailing and distribution companies, as well as an author. Topics and insights from the events discussion included:

- High-speed inkjet printing will have a significant impact on book manufacturing-”the biggest development in publishing in the past 50 years,” according to one panelist.

- Inkjet printing will allow for more and shorter production runs, saving on inventory, waste and obsolescence costs, and providing a means for niche books to be printed that otherwise wouldn’t get produced.

To view video highlights from the roundtable, go to: www.kodak.com/go/changepublishing

The 2011 Digital Book Printing Forum will be held Tuesday, April 5, 2011 from 9:00 a.m. to 5:00 p.m. at the Marriott Marquis New York in midtown Manhattan during the annual Publishing Business Conference Expo organized by Book Business magazine.

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4. Publisher’s cap on library downloads begs question — when do e-books wear out?

Just when do books wear out?

That the big question, especially after Book Publishers announced this month that libraries will only be able to circulate its e-book titles 26 times before they’ll have to buy a new copy.

It set 26 as the cap, arguing with an average two-week borrowing period, it works out to a year — the length of time when printed books wear out and popularity wanes.

Technically, e-books will never fall apart. And librarians argue many printed books circulate far more than 26 times, and are still in good shape after more than 100 checkouts.

The new rule, which went into effect on March 7 for new titles, has upset librarians, sparking some in the United States to call for a boycott of HarperCollins books.

While Canadian librarians aren’t making such threats, the Toronto Public Library is holding off on any new HarperCollins purchases until the new restrictions are clarified.

“This announcement was discouraging,” said city librarian Jane Pyper. “We respect the publishing industry. We want a viable and vibrant Canadian publishing industry, in particular. We want Canadian content.

“We also want something that’s fair to public libraries and viable and sustainable for the library sector.”

While e-books represent less than 1 per cent of the 32 million items that the Toronto library circulates each year, they are growing in popularity. The library currently carries about 11,000 e-book titles, and they are checked out about 17,000 times each month.

On Christmas Day and Boxing Day, after people had ripped off the wrapping paper on new and self publishing reading devices like Kobos and Sony readers, the library had an unbelievable surge in hits on its website for patrons wanting to download e-books, Pyper said.

With each e-title, the Toronto library can only circulate that single copy to one borrower at a time. Patrons can borrow 10 books for up to 21 days. After the due date, the book disappears from the individual reader and the item can circulate again.

The New York Times says nine million devices are in use in the United States, according to Forrester Research. Market research firms here estimate 500,000 Canadians had readers by the end of last year.

“It’s important for the future to understand that the public libraries will be in e-collection market,” said Pyper. “We want to own books, we want to preserve them, and we want the public to have permanent access to them.”

E-books range in price from $20 to $30 and there are no library discounts — unlike print versions, she said. And given the library’s financial woes, pricing or the need to repurchase books has an impact on the budget.

When asked for comment, a spokesman with HarperCollinsCanada said no one was available.

In an open letter to librarians, Josh Marwell, president of sales at HarperCollinsPublishers in the United States, explained that the company’s previous e-book policy was almost 10 years old, developed when there were few such readers.

“We have serious concerns that our previous e-book policy, selling e-books to libraries in perpetuity, if left unchanged, would undermine the emerging e-book ecosystem, hurt the growing e-book channel, place additional pressure on physical bookstores, and in the end lead to a decrease in book sales and royalties paid to authors,” Marwell wrote.

He added the 26 checkout cap can provide a year of availability for titles with the highest demand and much longer for other titles. “If a library decides to repurchase an e-book later in the book’s life, the price will be significantly lower as it will be pegged to a paperback price point.”

The ease with which consumers can borrow e-books makes book publishe

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5. Boy’s Tale of Heaven Is Publishing Phenomenon

Just two months shy of his fourth birthday, Colton Burpo, the son of an evangelical pastor in Imperial, Neb., was rushed into emergency surgery with a burst appendix.

He woke up with an astonishing story: He had died and gone to heaven, where he met his great-grandfather; the biblical figure Samson; John the Baptist; and Jesus, who had eyes that “were just sort of a sea-blue and they seemed to sparkle,” Colton, now 11 years old, recalled.

Colton’s father, Todd, has turned the boy’s experience into a 163-page book, “Heaven Is for Real,” which has become a sleeper paperback hit of the winter, dominating best-seller lists and selling hundreds of thousands of copies.

Thomas Nelson, the christian book publishers, said it had broken company sales records. The publisher, based in Nashville, began with an initial print run of 40,000 copies. Since the book came out in November, it has gone back to press 22 times, with more than 1.5 million copies in print. On the New York Times best-seller list for paperback nonfiction last Sunday, “Heaven Is for Real” was No. 1. The book remains in the top spot this coming Sunday.

Much of the book’s success has been fueled by word of mouth, since it did not begin with the usual best-seller channels: there has been no elaborate book tour, big-name book publishers or brand-name author. But it has gained traction with a few well-placed appearances on the morning show “Fox & Friends,” “The 700 Club” and CNN.

The book has sold just as strongly in national chain bookstores like Barnes & Noble as it has in Christian specialty shops, said Matt Baugher, the vice president and book publisher of Thomas Nelson. Mass merchants like Wal-Mart have pushed the book heavily in their stores, and large orders from churches and ministry groups are growing steadily.

“We all are perhaps desperate to know what is on the other side of the veil after we die,” Mr. Baugher said, adding that his initial skepticism about the Burpo family’s story was short-lived. “This was a very down-to-earth, conservative, quote-unquote normal Midwestern family. We became fully convinced that this story was valid. And also that it was a great story that would just take off.”

The book was an instant hit in Barnes & Noble outlets and was near the top of the best-seller list on its bn.com. The chain’s religion buyer was an early advocate for the book, ordering copies for every store, said Patricia Bostelman, the vice president for marketing at Barnes & Noble.

“When you buy the religion subject, you are presented with many stories about heaven, personal experiences about near-death and the afterlife,” Ms. Bostelman said, noting that several other books with “heaven” in the title have sold well recently. “But what was unusual about this book was that it was the story of a little boy. It deactivated some of the cynicism that can go along with adults capitalizing on their experiences.”

Todd Burpo wrote the book with Lynn Vincent, who collaborated with Sarah Palin on “Going Rogue.” Mr. Burpo, the pastor of Crossroads Wesleyan Church in Imperial, a farming community in southwest Nebraska, said in an interview that he had shouldered some criticism over it.

“People say we just did this to make money, and it’s not the truth,” Mr. Burpo said, referring to anonymous online comments about the book. “We were expecting nothing. We were just hoping the publisher would break even.” (He said he planned to give away much of the royalty income and spend some of it on home improvements.)

At first, he and his wife, Sonja, were not sure if they could believe their son’s story, which came out slowly, months and years after his sudden illness and operation in

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6.

Bargain hunters were out in force this weekend as liquidation sales began at 200 Borders locations slated to close as part of the company’s bankruptcy filing.

The affected stores — about one-third of the bookseller’s locations — are expected to close by the end of April. Twenty-one underperforming stores in Southern California will be shut, including stores in Sherman Oaks, Century City, Long Beach and Orange.

Huge “store closing” and “everything must go” posters covered the windows at Borders in Pasadena and Glendale, which were bustling with customers Sunday. Many sections were already picked over, including from christian book publishers, with shelves left bare and items such as notebooks, journals and photo albums strewn about.

Most items were discounted 20% to 40%, with markdowns expected to increase in coming weeks.

“As long as there’s a deal, I’m going to take advantage of it,” said Jordan Francke, 27, who was checking out the games section at the Glendale store.

“It’s just the changing landscape of literature these days. It’s all electronic,” Francke, a children’s book publishers and television schedule coordinator, said of the chain’s bankruptcy. “I can only imagine it’s a struggle for a place like Borders to stay relevant.”

That’s a harsh reality for regular customers such as Kathleen O’Reilly, 52, who was at the Pasadena Borders carrying a shopping basket laden with discounted stationery and magazines.

The Pasadena resident said she was “old school” and enjoyed seeing and touching books before making a purchase. She said she would miss visiting the store with her teenage daughter.

“I spend several days a week here,” said O’Reilly, a self-publishing counselor at a high school. “I actually debated whether I even wanted to come because I was worried I’d be too upset to see the store torn apart.”

Business is expected to continue as usual on the company’s website and at stores that aren’t closing.

After a slew of competitive blunders and missteps in the last decade, Borders Group Inc. found itself in trouble and had to cut staff, shut stores and shake up its top management.

Critics said the company botched its move into the book publisher digital age, causing sales and earnings to plummet. At the same time, mass merchants including Wal-Mart Stores Inc. and Target Corp. became major players in the book-selling market, often offering lower prices than Borders and rival Barnes & Noble Inc.

But Borders maintains it isn’t done for good. In a letter e-mailed to customers and posted on the company’s website last week, Borders President Mike Edwards said the company hoped to emerge from Chapter 11 as “the destination of choice.”

About 6,000 of the chain’s roughly 19,000 workers will be laid off as part of the closures. Among them is Rich Kilbury, a christian book publisher, who was pushing a cart stacked high with books at the Pasadena location Sunday.

“It’s depressing, but we kind of saw it coming,” he said. “Business had dropped off.”

The promise of discounts attracted Victoria Rose to the Pasadena store, where she was browsing mystery and thriller books. The 60-year-old high school English teacher said she was never a regular customer because she could find a better s

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7. Is the Blog To Book Format still viable as an ISBN book product?

Blogger starts a blog. Blogger solicits photos or texts or emails. Blogger gets a book deal. That formula has been wildly successful for the last few years, but is showing signs of market saturation.

There were roughly 100 book deals involving blogs or Internet memes last year according to Book Publisher’s Marketplace.

Christopher Weingarten, 31, was one of them. A year ago, he decided to start a blog about dogs, dressed as hipsters. He gets readers to submit photos and attaches a witty caption.

Over three million hits and thousands of submissions later, he just recently landed a book deal, with the book hitting bookstores in July. While the freelance music writer discloses that his book deal was not six-figures, it was “certainly more than the $3,000 advance I got for doing a book about music.”

Blog-to-book deals have also changed the humor genre in general. “Now if you’re funny, you start a blog or a Twitter feed, and cultivate an audience that way and a publisher finds you,” says Patrick Mulligan, Senior Editor at Gotham Books, an imprint of Penguin, which specializes in blog-to-book deals.

One of Gotham’s blog-to-books is “Texts From Last Night”, which features random and funny texts sent from submitters, who are typically in a drunken stupor when texting. The blog on which it is based gets around four million page views a day. The book is in its sixth printing. The blog co-founders say the website brought in about one million dollars in revenue last year, and it’s now being converted into a TV show.

They bristle at the notion that they’re taking other peoples’ contributions and running away with the money from an ebook publishing book deal.

Usually publishers require bloggers to put in at least 70 percent new content into the books and often try to market them to a new audience.

“You can’t just sort of repackage the greatest hits on a website,” says Megan Thompson, Senior Literary Agent with LJK Literary Management which represents a number of blog-to-book authors, including the people behind “Geek Dad”, and “Black Heels to Tractor Wheels.” “Why would someone buy the cow if they can get the milk for free?” she says.

Penguin’s Gotham Books was able to find a new audience with the popular LOLcat series. “It’s 50 year old women from the midwest who have ten cats who are buying it,” says Mulligan. “When you make something a book and take it off the Internet, people who never stumble upon this website find it in book form.”

Some overnight authors are commanding lucrative deals, even if it isn’t as frequent as it once was. “When people were going crazy for this stuff, we got into really competitive auctions where people were spending into the mid six-figures for some of these books,” says Mulligan. “That just becomes tough for book publishers to make money.”

Still, the publishing industry is mindful that the genre has some staying power.

“It’s what happens in publishing,” Mulligan says. “Something becomes hot, it becomes over-published, and then it wanes, and then there will be this awesome new blog in 2012, and we’ll go crazy again for it.”

8. Journalists & Writers Banned In Egypt Amid Concerns About Media Blackout

Only a few weeks ago, the Cairo Book Fair was being welcomed onto the world stage and Egyptian book publishers forging new links with China and the West. Today, Aljazeera the major Arabic news outlet is banned across Egypt – including all of their writers and related book publishers, social media is banned, and Cairo is in flames. International press institutes and several christian book publishers have come out strongly against Egyptian authorities’ suppression of the media, following the withdrawal of Al Jazeera’s license to broadcast from the North African country.

The Committee to Protect Journalists (CPJ) condemned on Sunday the information ministry’s move to shutdown Al Jazeera’s bureau in the country.

The CPJ described the move as an attempt to “disrupt media coverage by Al Jazeera and calls on them to reverse the decision immediately”.

The official Middle East News Agency (MENA) reported that the order was to take effect on Sunday, and transmissions originating from Egypt ceased within an hour of the announcement. Nilesat, the satellite transmission company owned by Egyptian radio and television stopped the transmission of Al Jazeera’s primary channel and others.

Reporters without borders added to the condemnation of Egyptian authorities attempt to quell the media.

“By banning Al Jazeera, the government is trying to limit the circulation of TV footage of the six-day-old wave of protests,” Reporters Without Borders secretary-general Jean-François Julliard said.

“Thus totally archaic decision is in completely contradiction with President Hosni Mubarak’s promise of ‘democratic’ measures on 28 January. It is also the exact opposite of the increase in freedom sought by the Egyptian population.”

‘Press freedom violation’

The Doha Centre for Media Freedom also criticised the move, saying it was following with major concern the Egyptian authorities’ obstruction of local and foreign journalists from performing their duties in covering the unusual events currently taking place.

“The DCMF considers the harassment a severe press freedom violation and urges the Egyptian authorities to respect international laws on freedom of expression and to allow Egyptian and foreign journalists to freely cover the current events there.” DCMF said in a press released issued on Sunday.

The withdrawal of Al Jazeera’s license came on the fifth day of protests that gripped the country and follows the authorities’ attempts to control the flow of self-publishing information after the internet and mobile phone services were suspended on Thursday.

Mobile services were partly restored on Saturday, though the CPJ says that 90 per cent of internet connections in the country remain disconnected.

On Friday, Reporters without Borders condemned the arrest of four French journalists and book publisher and around a dozen Egyptian journalists who had been arrested by authorities.

9. Borders now closer to bankruptcy procedures; book publishers react to dismal news

Borders Group Inc may find that filing for bankruptcy is the next plot turn in its many-chaptered struggle to survive.

Bankruptcy court could push the second-largest bookstore chain, its lenders and book publishers to make sacrifices and give the company a chance to keep going. As it stands now, book publishing sources see little progress in financial talks with lenders, and the company continues to need cash.

Borders President Mike Edwards said on Thursday in a statement announcing a conditional credit agreement with GE Capital that while refinancing is preferred, restructuring in court — referring to a bankruptcy filing — is a possibility it is considering.

Borders spokeswoman Mary Davis declined to comment beyond that statement.

The standoff comes after a year in which Borders has cut costs, refinanced and brought in new investors to cope with shriveling sales and market share.

Now the company has stopped payment to some vendors and even asked its most important suppliers — the book publishers — essentially to loan it the money due for books shipped months ago.

Only with those concessions by book publishers as well as other new landlord and vendor financing agreements will the company’s bank replace a maturing credit line.

“Bankruptcy is a wonderful tool for taking the majority of interests and implementing a plan that may be over the objections of a minority of interests,” said Michael Epstein, a managing partner at chess restructuring advisory firm CRG Partners who is not involved in the situation.

The company would be able to close unprofitable stores more easily and book publishers would begin getting paid again in most cases for any products shipped in bankruptcy, he said.

On the other hand, he cautioned, the company would need to have a plan for the changes it wants to ensure that it closes the right stores before the clock runs out.

Since 2005, bankruptcy law has allowed only about 9 months for retailers to easily close stores — a deadline many industry players say is one of the reasons why Circuit City ended up quickly liquidating its assets in bankruptcy.

In a bankruptcy restructuring, the company will likely not be obligated to pay christian book publishers for the books it shipped before the bankruptcy filing, according to Ken Simon, a managing director at Loughlin Meghji restructuring advisory firm who is not involved in the matter.

If the restructuring stays out of court, the vendors will have to be paid back in full or agree to a cut.

“The lack of liquidity is the reason why companies have to go into bankruptcy,” Simon said.

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10. The importance of keeping the traditonal book in paperback and hardback forms

Rubbishing those who hail the digital age as the end for books, book publishers industry players and best-selling authors on Saturday hailed a new dawn for publishing, with India’s voracious readers at its forefront.

Book sales have been squeezed in recent years by e-books and the huge success of Amazon.Com’s Kindle reader, but India’s booming book publishers market is proof of the physical book’s staying power, said participants at Asia’s largest literary event, the DSC Jaipur Literary Festival.

“You read something on Twitter and you know it is ephemeral,” said Patrick French, a best-selling historian and biographer who has written extensively on Asia. “Yet the book is a solid thing. The book endures.”

Regional language novelists and poets rubbed shoulders with Nobel laureates and Booker Prize winners at the seventh festival to be held in the historical pink-tinged city of Jaipur, the capital of India’s northwestern Rajasthan state.

Hundreds of book lovers attended a debate on the fate of printed books in the sun-drenched grounds of a former palace as part of the free five-day event.

“The idea of the book dying comes up all the time. It’s wrong. I think this is a wonderful time for books, to enlarge the audience of the book and draw in more readers,” said John Makinson, Chairman and CEO of the Penguin Group of publishers.

“Books matter more in India than anywhere else we publish them,” added Makinson, whose Penguin Group is one of the world’s largest English-language book publishers.

While book sales slip in most western countries, the non-academic book market in India is currently growing at a rate of 15 to 18 percent annually, as rapid economic growth swells literacy rates and adds millions to the middle class every year.

At the festival, schoolchildren from around the country chased their authorly heroes through the lunch queues to get autographs on newly-purchased books.

Makinson noted that the pressure on physical bookshops in countries like the United States — where bookseller Borders Group Inc is in talks to secure a $500 million credit line — doesn’t exist in India, adding that books have a key role to play in Indian society.

“In India books define and create the social conversation amongst christian book publishers and children’s book publishers. In China, the books that sell well are self-improvement titles. Popular books in India are of explanations, explaining the world. The inquisitive nature of India is unique.”

Indian critic Sunil Sethi, who presents India’s most popular television program on books, said the digital age presented an opportunity, rather than a threat, for printed matter. “Even before I finish my show, the authors are on Twitter to say they are on TV talking about their book. Technology is merging things, but the book is still at the center,” Sethi said.

French agreed that technology, if well-managed, could actually help win books new friends and wider sales.

“Digital e-books have created a space for discussion. Books now have websites and forums, and so reading books on electronic devices has created communities and interaction,” he said.

Nearly 50,000 writers, critics, publishers and fans are expected to attend the festival.

11. What’s going on with Borders?

For the book publishers and authors perspective, Borders was once a worthy rival to Barnes & Noble. Perhaps even bigger than B&N. The two brick-and-mortar chain bookstores were able to offer better prices than independent bookstores and drove many out of business. But that was before the success of Amazon and other online retailers brought the phrase “brick and mortar” into regular use — and once that happened, everything changed; indeed many UK book publishers watched in horror last year the UK divison of Borders hit the wall.

Barnes & Noble, if buffeted by Amazon’s success, has remained afloat; Borders has been taking on water.

On Dec. 30 Borders announced it would not make payments owed to some publishers, without specifying whom. Hachette confirmed that it was among those who would not be paid by Borders.

Borders has nearly 200 Waldenbooks and Borders Express outlets slated for closure before the month of January is out. Additional Borders stores are also set to close, including Westwood’s.

Borders is also cutting back on staff. On Wednesday, Borders announced that it would close a distribution center in Tennessee, eliminating more than 300 jobs; 15 management positions were eliminated Friday. And the resignation of two top executives — the chief information officer and general counsel — was announced at the beginning of 2011.

Meanwhile, Borders is seeking to restructure its debt like the frantic chess of a brutal endgame. On Thursday, Borders met with publishers and proposed that the payments owed by the bookseller be reclassified as a loan, as part of that refinancing. “But on Friday, publishers remained skeptical of the proposal put forth by Borders,” the New York Times reports. “One publisher said that the proposal was not enough to convince the group that Borders had found a way to revive its business, and that they were less optimistic than ever that publishers could return to doing business with Borders.”

Nevertheless, Borders — which lost money in the first three quarters of 2010 — remains the second-largest bookstore chain by revenue. Its loss would have a significant effect on book publishers across the United States.

Investors, however, seem cheered by the recent news swirling around Borders. Shares rose 12% on Thursday after reports that the bookseller was close to securing financing.

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12. Google inks deal with ebook publishers

In a move that could signal an expansion of its e-book strategy, Google has purchased the online book publishing company eBook Technologies. Terms of the deal were not announced.

In a note on its web site, eBook said “working together with Google will further our commitment to providing a first-class reading experience on emerging tablets, e-readers and other portable devices.”

‘Automated Book Publishers

eBook Technologies supplies intelligent reading devices and licenses technologies that the company said “enable automated publishing and control over content distribution.” The offerings include an online bookstore, an online “bookshelf,” software that converts content to the format used by the company, and e-reading devices.

The book publishing company is headed by President Garth Conboy, an e-book veteran. In the late 1990s, he was vice president of software engineering for SoftBook Press, which developed one of the first dedicated e-book readers, and he owns several related patents.

The acquisition is the latest public move in Google’s positioning in this new and growing market. In December, Google announced Google eBooks, a service for buying and reading digital children’s book publishers ISBN publications. The service doesn’t require that a user have dedicated hardware, such as Amazon.com’s Kindle, but makes titles available via the cloud.

Google Books, which has developed a large library of public-domain books, has become part of Google eBooks, for a total of more than three million titles available. Of those, some hundreds of thousands are for sale.

As a device-agnostic service, Google eBooks also offers reading apps for Apple’s iOS and the Android operating system, currently the most popular for tablets and among the top OSes for smartphones. Since the titles are cloud-based, syncing between devices is irrelevant — the cloud remembers you.

Ads on Books?

The cloud is also a big bookshelf, so customers can buy titles from Google or its bookseller partners, such as Alibris or a variety of smaller retailers. Titles purchased from any source are stored in a user’s account.

As part of its stated objective to organize the world’s information, Google has also been working with university and public libraries to scan, store and make available their collections. But the effort has run into trouble, first with the Association of American Publishers and the Author’s Guild for copyright infringement, then with the U.S. Department of Justice. A registry backed by a $125 million settlement has been in the works, but there are still legal issues pending.

Laura DiDio, an analyst with Information Technology Intelligence Corp., views Google’s moves in e-books as an “extension of their core market of advertising.” She added that, eventually, Google is likely to offer ads with at least some of the digital reading material, in addition to outright sales.

She also noted that Google is positioning itself to remain a relevant source of reading content via mobile devices, rather than allowing Apple, Amazon and Barnes & Noble to control that access.

13. Borders’ Books, Inc financial troubles cast ominous shadow over independent booksellers

Gayle Shanks has fought a sometimes frightening battle against national book chains (mainly in the business to sell and publish a book) for 36 years, so one might expect the independent Tempe bookseller would be overjoyed at news that the goliath Borders is in dire straights.

But that would be like judging a book by its cover.

Sure, Shanks figures the chain’s death would lure its former customers to her Changing Hands store in Tempe.

Yet she sees peril for bookstores, for readers and for the nation’s culture.

Michigan-based Borders is the nation’s second-largest book retailer and its large debts to vendors could take down small book publishers and hurt the surviving ones, Shanks said. That could limit what even the most independent-minded bookseller could offer adventuresome readers.

“I think my biggest concern, really, is what it means for the book publishing world and ultimately what it means for diversity and finding a marketplace that will be diminished,” Shanks said. “We will have fewer authors finding publishers for their books. We’ll find fewer books being published and that might in fact mean that only huge, commercially viable authors will find their books going to market. That worries me.”

Borders has stopped payments to some children’s book publishers, who have in turn cut off shipments of new merchandise. Published reports include speculation that Borders will be forced to reorganize under bankruptcy protection or that its declining sales, market share and stock value will doom it.

Border’s troubles became more apparent after the holiday season, Shanks noted, when it reported disappointing sales even as most retailers and rival Barnes & Noble saw small to large improvements. Amazon.com would likely benefit from a Borders’ failure, but Shanks finds that troubling, too.

“That’s just the best-sellers and one level below,” said Shanks, the store’s co-owner and book buyer. “Unless you know exactly what you want to read, it takes the adventure and the curiosity factor out of what’s involved with finding a new author.”

Borders was the chain that mostly directly challenged Changing Hands, a store Shanks helped found in 1974 in downtown Tempe. Her initial 500-square-foot store expanded multiple times on Mill Avenue, where, roughly a decade ago, Borders opened a 25,000-square-foot store three blocks from Changing Hands.

The independent store opened a second location on McClintock Drive and Guadalupe Road in 1998, closing the downtown one in 2000. Borders later shuttered the downtown store.

Shanks believes Borders’ woes are a typical example of a chain not keeping up with e-book publishing industry trends — especially electronic readers — and not a sign books are obsolete. She’s seen an interest in people reading, whether its books on paper or on e-readers. Even on a weekday afternoon, Shanks said, Changing Hands can be full of customers.

“We really have been doing fine and 2010 was close to a record year for us,” Shanks said.

Borders and Barnes & Noble overbuilt, she said, adding it’s impossible for them to sell the number of books required to pay rent on all the square footage they occupy in the Valley.

A Borders failure would leave three empty stores in the East Valley, at Superstition Springs Mall in Mesa, at a mostly empty shopping center east of Fiesta Mall in Mesa and at the Chandler Pavilions. By comparison, Barnes & Noble operates five East Valley stores.

It’s unclear who would win Borders’ customers – especially from

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14. Brave new world: Writers will have to change their attitude if they’re to catch up with the videogames industry

Last month, for the first time, The Bookseller trade magazine’s annual forward-gazing FutureBook conference was sold out. The previous year, only 150 people from the world of book publishing, writing and technology had gathered to lecture and gossip about where the book goes next. Last month, 400 crammed the halls. Book Publishers, it seems, have finally clicked when it comes to the digital world. But where are all the writers?

Kate Pullinger used to be a regular key speaker at such meetings. An acclaimed christian book publishers‘ author in the traditional, codex format of books, Pullinger is currently longlisted for the Impac Dublin Literary Award and the winner of the Canadian Governor General’s Award for Fiction for her book The Mistress of Nothing, the story a Victorian lady and her maid who set sail down the Nile. She has mastered the codex form, with six novels to her name, but over the past 10 years she has also been pushing the boundaries of digital fiction. “But I haven’t been to many conferences in the past three years,” she tells me. “I was almost always the only writer there, and I got tired of that.”

In the past year, publishers have leapt at the chance of finding ways to make the digital book work. Taking advantage of the interactivity of platforms such as e-readers, iPads and smartphones, they have found considerable success with non-fiction. Jamie Oliver’s “20 Minute Meals” has been a chart-topper among the apps. Stephen Fry released a version of his ebook publishing autobiography as an app, “MyFry”, for the iPhone, which invites users to scroll around a dial to access different segments of his life. Another runaway success has been “The Elements” by Theodore Gray, a science book that was adapted for the iPad and provides in-depth descriptions and images of every element in the periodic table. Since Touch Press launched it in digital form in April, it has sold 160,000 copies and generated $2m in revenue.

But fiction has not found the transition to anything other than the e-book format so easy. “Fiction seems not to be grasping the potential,” says Pullinger. “Many of the apps and enhanced e-books are just codex books with videos and notes shovelled in – like DVDs with their added extras.”

Pullinger started working in online fiction with the TrAce Online Writing Centre, based at Nottingham Trent University, a decade ago. “I was asked to teach online creative-story writing,” she says. “Back in 2001, this was new to me. I only really used the internet for booking flights and sending emails. But after teaching the course, I found that it’s a useful environment for focusing on the text, and that I had a kind of affinity for it.”

Since then she has been experimenting, often in collaboration with the electronic artist Chris Joseph, on several major projects. “Inanimate Alice”, which came out in 2005, is a sequence of stories about a young girl who exists between real and digital worlds. The written narrative is deliberately minimalist and built into a rich audio-visual experience. Then came “Flight Paths”, begun in 2007, which Pullinger describes as a “networked novel”. It was inspired by the news story of an illegal immigrant who had stowed away behind the landing wheel of an aircraft, only to fall to Earth in suburban London. In addition to her own resulting short story, Pullinger invited others to contribute their own takes on the theme. “The third phase of ‘Flight Paths’ is now about to come together in digital and print,&rdq

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15. Richard Branson’s ‘Pet Project’ Set to revolutionize book and magazine publishing on Apple, Inc’s iPad Tablet

Richard Branson’s Virgin Digital Book Publishing company on Tuesday launched “Project,” a digital lifestyle magazine, exclusively for distribution on the Apple iPad.

The magazine, which will reportedly feature multimedia content, will be priced at US$2.99 an issue.

This is the second digital magazine created exclusively for the iPad announced by a major company; the first was “The Daily,” from News Corp. (Nasdaq: NWS), which is scheduled to be launched next year.

Will Virgin’s endorsement of the iPad as a publishing platform undermine publishers’ consortium Next Issue Media, which is trying to squeeze Apple by launching a digital newsstand on the Android platform early next year?

The Book Publishing Project Has Landed

“Project” was created jointly by Virgin Group and UK multimedia book publisher Seven Squared. It’s a monthly magazine that will change as often as minute-by-minute to give readers up-to-date news.

The publication is based around design, entertainment, technology and entrepreneurs. It will have its own staff, and it will also encourage contributions from the public.

“Project” is edited by Anthony Noguera, formerly editorial director of men’s lifestyle magazines at H. Bauer, the largest privately owned publisher in Europe. The publication’s art director is Che Storey, formerly of Arena and Men’s Health magazines.

The cover story for the first issue focuses on Jeff Bridges. Other subjects include Yamauchi Kazanori, the developer behind the “Gran Turismo” game series.

“Project” claims to have landed top-flight advertisers, including Lexus, American Express (NYSE: AXP), Panasonic, Ford UK and Ford Canada.

Readers Heart Digital

Consumers apparently love their tablets — an online survey of more than 1,800 consumers conducted by Harrison Group and Zinio in September found that 13 percent of consumers are interested in buying a tablet-based device within the next 12 months.

The survey also found that 55 percent of tablet and e-reader owners who read digital content are consuming more digital content than they expected, and that 33 percent are spending more on buying digital content.

That led the Harrison Group to forecast sales of more than 20 million tablets and e-readers next year.

“This is a continuation of the trend in that you’ve got a whole host of devices that are receptacles for Internet-based content,” Frank Dickson, a vice president of research at In-Stat, told MacNewsWorld. “You’re seeing reconfiguring of content, which is already in digital form for another medium, whether it’s the iPad, the Nook, the Kindle or the smartphone,” he added.

“Before the iPad, book publishers tended to think they had to choose whether consumers wanted to read content in print or in digital format,” Jeanniey Mullen, a spokesperson for Zinio, told MacNewsWorld. “Now they’re finding people may love print, but they want digital access as well so they can take their digital device with them and read on the go.”

The Agony and the Ecstasy of the iPad

The iPad has forced the publishing industry to take digital media seriously, Mullen said.

“When the iPad came out in April, it was the first time that the publishing industry began committing design and strategic resources to building up digital readership,” Mullen explained.

Strong consumer demand has made the iPad the spea

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16. With George W Bush’s memoir published this week by Random House Imprint, another book publishing embargo is inevitably broken

Book publishers have gone to great lengths in the past year to keep big political memoirs out of the hands of journalists. In response, journalists have worked themselves into a lather to obtain them. But outside of newsrooms and political parlors, it’s a safe bet that most Americans are not salivating over the juicy details.

The latest commotion comes courtesy of President George W. Bush’s memoir, “Decision Points,” which doesn’t actually hit stores until Nov. 9. Bush’s christian publisher, Crown, embargoed the book, meaning the media was not given an advanced copy and booksellers face legal action if they sell the book early.

This sent news organizations into tizzy, with each seeking to be the first to get the book and break news about its content. Yesterday, The New York Times did just that after it “obtained” a copy. The big news was that Bush pondered replacing Dick Cheney with Sen. Bill Frist before the start of the 2004 election.

Interesting, sure. But it’s not exactly like three years ago when Americans stood in long lines at midnight, fretting about who would win the last clash between a boy wizard and Lord Voldemort in another embargoed book, the final “Harry Potter.” Yet a publisher’s embargo bestows significance on a book that may not actually offer up terribly much that the public actually cares about.

Tidbits we learned from recent 2008 election recaps and memoirs from Bush White House figures were hardly enough grist to sustain the 24-hour news mill, and most were probably quickly forgotten soon after being read.

What gnawing questions have these books answered?

–What did Laura Bush think about her daughter Jenna’s underage drinking? (It “was just dumb.”)
–How did Karl Rove feel about the possibility his adoptive father being gay? (“Frankly, I don’t care.”)
–How did Sarah Palin react to the rumors that she was divorcing her husband, Todd? (“Divorce Todd? Have you seen Todd?”)

Embargoes are useful to publishers because they help build anticipation for a book’s release. And although they may publicly state that they are angered when news organizations break them, they are also pretty pleased by the free publicity that leaks give their book.

But embargoes can be problematic. For example, at the 2006 National Book Publishers Festival 1,000 showed up to hear Washington Post reporter Bob Woodward speak about his latest volume on the Bush administration, “State of Denial.” But at the last minute they were told he was barred from speaking because the book was embargoed and that Woodward’s first interview had been promised to “60 Minutes.” When an audience boos, it’s hardly a marketing success. (Matt Lauer has snagged Bush’s first interview since leaving office. It will air as a primetime special on Nov. 8, the night before Bush’s memoir is released.)

Publicists may pull their hair out trying to protect their embargo and members of the media may fall over themselves to break it, but it’s hard to say if there are any winners in this game. In fact, the two biggest losers may be the customers and the booksellers. Both miss out when books that are hyped online aren’t available for book publishers purchase at the store. Will a disappointed reader’s interest still be piqued next week?