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1. What is Your Genre in 2015?


Another month to think about writing  progress and wish you all great success with your endeavours, whether you are writing sci-fi, steamy romance, an edge of the seat thriller... so many choices.

Are you going to cling to your tried and trusted genre, or are you brave and going to branch out into new territory in 2015?
Whatever you decide, all the luck in the world!

0 Comments on What is Your Genre in 2015? as of 1/9/2015 2:57:00 PM
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2. The 5 Essential Story Ingredients

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Like Steven James’ advice?
Then you’ll love his book,
Story Trumps Structure
Order now >>

Imagine that I’m telling you about my day and I say, “I woke up. I ate breakfast. I left for work.”

Is that a story? After all, it has a protagonist who makes choices that lead to a natural progression of events, it contains three acts and it has a beginning, a middle and an end—and that’s what makes something a story, right?

Well, actually, no.

It’s not.

—By Steven James

My description of what I did this morning—while it may meet those commonly accepted criteria—contains no crisis, no struggle, no discovery, no transformation in the life of the main character. It’s a report, but it’s not a story.

Over the years as I’ve taught at writing conferences around the world, you should see some of the looks I’ve gotten when I tell people to stop thinking of a story in terms of its structure. And it’s easy to understand why.Spend enough time with writers or English teachers and you’ll hear the dictum that a story is something that has a beginning, middle and end. I know that the people who share this definition mean well, but it’s really not a very helpful one for storytellers. After all, a description of a pickle has a beginning, a middle and an end, but it’s not a story. The sentence, “Preheat the oven to 450 degrees,” has those basic elements, but it’s not a story either.

So then, what is a story?

Centuries ago, Aristotle noted in his book Poetics that while a story does have a beginning, a middle and an ending, the beginning is not simply the first event in a series of three, but rather the emotionally engaging originating event. The middle is the natural and causally related consequence, and the end is the inevitable conclusive event.

In other words, stories have an origination, an escalation of conflict, and a resolution.

Of course, stories also need a vulnerable character, a setting that’s integral to the narrative, meaningful choices that determine the outcome of the story, and reader empathy. But at its most basic level, a story is a transformation unveiled—either the transformation of a situation or, most commonly, the transformation of a character.

Simply put, you do not have a story until something goes wrong.

At its heart, a story is about a person dealing with tension, and tension is created by unfulfilled desire. Without forces of antagonism, without setbacks, without a crisis event that initiates the action, you have no story. The secret, then, to writing a story that draws readers in and keeps them turning pages is not to make more and more things happen to a character, and especially not to follow some preordained plot formula or novel-writing template. Instead, the key to writing better stories is to focus on creating more and more tension as your story unfolds.

Understanding the fundamentals at the heart of all good stories will help you tell your own stories better—and sell more of them, too. Imagine you’re baking a cake. You mix together certain ingredients in a specific order and end up with a product that is uniquely different than any individual ingredient. In the process of mixing and then baking the cake, these ingredients are transformed into something delicious.

That’s what you’re trying to do when you bake up a story.

So let’s look at five essential story ingredients, and then review how to mix them together to make your story so good readers will ask for seconds.

Ingredient #1: Orientation
The beginning of a story must grab the reader’s attention, orient her to the setting, mood and tone of the story, and introduce her to a protagonist she will care about, even worry about, and emotionally invest time and attention into. If readers don’t care about your protagonist, they won’t care about your story, either.

So, what’s the best way to introduce this all-important character? In essence, you want to set reader expectations and reveal a portrait of the main character by giving readers a glimpse of her normal life. If your protagonist is a detective, we want to see him at a crime scene. If you’re writing romance, we want to see normal life for the young woman who’s searching for love. Whatever portrait you draw of your character’s life, keep in mind that it will also serve as a promise to your readers of the transformation that this character will undergo as the story progresses.

For example, if you introduce us to your main character, Frank, the happily married man next door, readers instinctively know that Frank’s idyllic life is about to be turned upside down—most likely by the death of either his spouse or his marriage. Something will soon rock the boat and he will be altered forever. Because when we read about harmony at the start of a story, it’s a promise that discord is about to come. Readers expect this.

Please note that normal life doesn’t mean pain-free life. The story might begin while your protagonist is depressed, hopeless, grieving or trapped in a sinking submarine. Such circumstances could be what’s typical for your character at this moment. When that happens, it’s usually another crisis (whether internal or external) that will serve to kick-start the story. Which brings us to the second ingredient.

[Learn 5 Tools for Building Conflict in Your Novel]

Ingredient #2: Crisis
This crisis that tips your character’s world upside down must, of course, be one that your protagonist cannot immediately solve. It’s an unavoidable, irrevocable challenge that sets the movement of the story into motion.

Typically, your protagonist will have the harmony of both his external world and his internal world upset by the crisis that initiates the story. One of these two imbalances might have happened before the beginning of the story, but usually at least one will occur on the page for your readers to experience with your protagonist, and the interplay of these two dynamics will drive the story forward.

Depending on the genre, the crisis that alters your character’s world might be a call to adventure—a quest that leads to a new land, or a prophecy or revelation that he’s destined for great things. Mythic, fantasy and science-fiction novels often follow this pattern. In crime fiction, the crisis might be a new assignment to a seemingly unsolvable case. In romance, the crisis might be undergoing a divorce or breaking off an engagement.

In each case, though, life is changed and it will never be the same again.

George gets fired. Amber’s son is kidnapped. Larry finds out his cancer is terminal. Whatever it is, the normal life of the character is forever altered, and she is forced to deal with the difficulties that this crisis brings.

There are two primary ways to introduce a crisis into your story. Either begin the story by letting your character have what he desires most and then ripping it away, or by denying him what he desires most and then dangling it in front of him. So, he’ll either lose something vital and spend the story trying to regain it, or he’ll see something desirable and spend the story trying to obtain it.

Say you’ve imagined a character who desires love more than anything else. His deepest fear will be abandonment. You’ll either want to introduce the character by showing him in a satisfying, loving relationship, and then insert a crisis that destroys it, or you’ll want to show the character’s initial longing for a mate, and then dangle a promising relationship just out of his reach so that he can pursue it throughout the story.

Likewise, if your character desires freedom most, then he’ll try to avoid enslavement. So, you might begin by showing that he’s free, and then enslave him, or begin by showing that he’s enslaved, and then thrust him into a freedom-pursuing adventure.

It all has to do with what the main character desires, and what he wishes to avoid.

[Learn important writing lessons from these first-time novelists.]

Ingredient #3: Escalation
There are two types of characters in every story—pebble people and putty people.

If you take a pebble and throw it against a wall, it’ll bounce off the wall unchanged. But if you throw a ball of putty against a wall hard enough, it will change shape.

Always in a story, your main character needs to be a putty person.

When you throw him into the crisis of the story, he is forever changed, and he will take whatever steps he can to try and solve his struggle—that is, to get back to his original shape (life before the crisis).

But he will fail.

Because he’ll always be a different shape at the end of the story than he was at the beginning. If he’s not, readers won’t be satisfied.

Putty people are altered.

Pebble people remain the same. They’re like set pieces. They appear onstage in the story, but they don’t change in essential ways as the story progresses. They’re the same at the ending as they were at the beginning.

And they are not very interesting.

So, exactly what kind of wall are we throwing our putty person against?

First, stop thinking of plot in terms of what happens in your story. Rather, think of it as payoff for the promises you’ve made early in the story. Plot is the journey toward transformation.

As I mentioned earlier, typically two crisis events interweave to form the multilayered stories that today’s readers expect: an external struggle that needs to be overcome, and an internal struggle that needs to be resolved. As your story progresses, then, the consequences of not solving those two struggles need to become more and more intimate, personal and devastating. If you do this, then as the stakes are raised, the two struggles will serve to drive the story forward and deepen reader engagement and interest.

Usually if a reader says she’s bored or that “nothing’s happening in the story,” she doesn’t necessarily mean that events aren’t occurring, but rather that she doesn’t see the protagonist taking natural, logical steps to try and solve his struggle. During the escalation stage of your story, let your character take steps to try and resolve the two crises (internal and external) and get back to the way things were earlier, before his world
was tipped upside down.

[Here's how to turn traumatic experiences into fuel for your writing.]

Ingredient #4: Discovery
At the climax of the story, the protagonist will make a discovery that changes his life.

Typically, this discovery will be made through wit (as the character cleverly pieces together clues from earlier in the story) or grit (as the character shows extraordinary perseverance or tenacity) to overcome the crisis event (or meet the calling) he’s been given.

The internal discovery and the external resolution help reshape our putty person’s life and circumstances forever.

The protagonist’s discovery must come from a choice that she makes, not simply by chance or from a Wise Answer-Giver. While mentors might guide a character toward self-discovery, the decisions and courage that determine the outcome of the story must come
from the protagonist.

In one of the paradoxes of storytelling, the reader wants to predict how the story will end (or how it will get to the end), but he wants to be wrong. So, the resolution of the story will be most satisfying when it ends in a way that is both inevitable and unexpected.

[Understanding Book Contracts: Learn what’s negotiable and what’s not.]

Ingredient #5: Change
Think of a caterpillar entering a cocoon. Once he does so, one of two things will happen: He will either transform into a butterfly, or he will die. But no matter what else happens, he will never climb out of the cocoon as a caterpillar.

So it is with your protagonist.

As you frame your story and develop your character, ask yourself, “What is my caterpillar doing?” Your character will either be transformed into someone more mature, insightful or at peace, or will plunge into death or despair.

Although genre can dictate the direction of this transformation—horror stories will often end with some kind of death (physical, psychological, emotional or spiritual)—most genres are butterfly genres. Most stories end with the protagonist experiencing new life—whether that’s physical renewal, psychological understanding, emotional healing or a spiritual awakening.

This change marks the resolution of the crisis and the culmination of the story.

As a result of facing the struggle and making this new discovery, the character will move to a new normal. The character’s actions or attitude at the story’s end show us how she’s changed from the story’s inception. The putty has become a new shape, and if it’s thrown against the wall again, the reader will understand that a brand-new story is now unfolding. The old way of life has been forever changed by the process of moving through the struggle to the discovery and into a new and different life.

Letting Structure Follow Story

I don’t have any idea how many acts my novels contain.

A great many writing instructors, classes and manuals teach that all stories should have three acts—and, honestly, that doesn’t make much sense to me. After all, in theater, you’ll find successful one-act, two-act, three-act and four-act plays. And most assuredly, they are all stories.

If you’re writing a novel that people won’t read in one sitting (which is presumably every novel), your readers couldn’t care less about how many acts there are—in fact, they probably won’t even be able to keep track of them. What readers really care about is the forward movement of the story as it escalates to its inevitable and unexpected conclusion.

While it’s true that structuring techniques can be helpful tools, unfortunately, formulaic approaches frequently send stories spiraling off in the wrong direction or, just as bad, handcuff the narrative flow. Often the people who advocate funneling your story into a predetermined three-act structure will note that stories have the potential to sag or stall out during the long second act. And whenever I hear that, I think, Then why not shorten it? Or chop it up and include more acts? Why let the story suffer just so you can follow a formula?

I have a feeling that if you asked the people who teach three-act structure if they’d rather have a story that closely follows their format, or one that intimately connects with readers, they would go with the latter. Why? Because I’m guessing that deep down, even they know that in the end, story trumps structure.

Once I was speaking with another writing instructor and he told me that the three acts form the skeleton of a story. I wasn’t sure how to respond to that until I was at an aquarium with my daughter later that week and I saw an octopus. I realized that it got along pretty well without a skeleton. A storyteller’s goal is to give life to a story, not to stick in bones that aren’t necessary for that species of tale.

So, stop thinking of a story as something that happens in three acts, or two acts, or four or seven, or as something that is driven by predetermined elements of plot. Rather, think of your story as an organic whole that reveals a transformation in the life of your character. The number of acts or events should be determined by the movement of the story, not the other way around.

Because story trumps structure.

If you render a portrait of the protagonist’s life in such a way that we can picture his world and also care about what happens to him, we’ll be drawn into the story. If you present us with an emotionally stirring crisis or calling, we’ll get hooked. If you show the stakes rising as the character struggles to solve this crisis, you’ll draw us in more deeply. And if you end the story in a surprising yet logical way that reveals a transformation of the main character’s life, we’ll be satisfied and anxious to read your next story.

The ingredients come together, and the cake tastes good.

Always be ready to avoid formulas, discard acts and break the “rules” for the sake of the story—which is another way of saying: Always be ready to do it for the sake of your readers.


Not sure if your story structure is strong enough to woo an agent? Consider:
Story Structure Architect

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3. Why I Published 4 Novels in 6 Months

J.E. Fishman

Hi, WD community! Today we’re sharing a guest post from J.E. Fishman, a former editor and literary agent turned author. He has penned Dynamite: A Concise History of the NYPD Bomb Squad and the novels Primacy, Cadaver Blues, and The Dark Pool. His Bomb Squad NYC series of police thrillers launches this month with A Danger to Himself and Others, Death March, and The Long Black Hand. In September comes Blast from the Past. He divides his time between Chadds Ford, PA, and New York City.

Today he shares a somewhat unconventional decision to publish four—yes, four—books in less than a year. Here he is:

This is the story of how I decided to publish four novels in six months. It begins with a general principle, which is that writing in any form—and certainly storytelling—is a means of communication. I have never subscribed to the belief that writers write solely for themselves.

Even Emily Dickenson, so reclusive that she rarely left her room, sent poems off to be published (although only a dozen or so appeared in print during her lifetime). This proves to me that she must have imagined a reader out there somewhere on the other side of the window for the 1,800 unpublished poems that she also wrote. Shyness couldn’t stop her voice from crying out through the tip of her pen. She wanted to be heard.

It is the same for all who write successfully, I think. (By success, I mean creating what we set out to create, not necessarily raking in the bucks.) We deeply desire to give voice to something within us, and we want someone out there to read our stories. How do we accomplish these twin goals?

As anyone knows who’s attempted to write, while stories still reside solely in our heads, they contain a kind of perfection that we rarely manage to preserve when we attempt to express them in print. And it’s the same with our efforts to bring them out into the light of day. In the perfect world, we can write whatever we want whenever we want to write it, and readers yearn for every word we produce. In the real world, we operate with constraints and may never get discovered.

As a novelist, I think it pays to be aware of the three aspects of the storyteller’s endeavor. First, every story begins with something that interests the author. Second, if storytelling is a form of communication, we must take account of the reader. Finally, an increasingly disrupted marketplace challenges us to find our audience — or, more to the point, to induce them to find us.

 

Inspiration

Sometimes I feel as if I have a new story idea every day. These stories might float up to me unbidden while I’m driving in the car or dozing off on the couch. But most of the time something instigates them. It could be an item in the news or another work of art or an experience I had. I’ll think, “That would make a great story,” and then I’ll mull over how I might go about telling it.

And then, most of the time, I don’t write that story. I could plead limitations of time — life intervening or some other writing project currently claiming my efforts — but the real reason most of these stories don’t happen is that they’re not ripe. Their day may come, but not yet. Some story ideas marinate this way for years.

Once in a while, however, a story idea comes along that I personally find so compelling I can’t get it out of my head. So it was with my new series, Bomb Squad NYC

.

Five years ago, my wife, my daughter and I left the New York area for the Brandywine Valley outside Wilmington, Delaware, not far from Philadelphia. We left, but we didn’t leave with both feet, as we decided to buy a smaller house and throw in for an apartment in Manhattan’s West Village, which we visit with some regularity.ADangerToHimselfAndOthers-3dLeft-Trimmed

We love going to the theater in New York, seeing independent films, window shopping, and the whole foodie scene. Admittedly, we’re pretty spoiled, although the apartment is a petite one-bedroom, and when we’re all in town my daughter sleeps on a pull-out couch.

To the occasional visitor, New York must appear to be an overwhelming agglomeration, but it’s really a collection of distinct neighborhoods, each with its own personality and its quirks. The West Village has become known for its restaurants and access to the Hudson River park, but one of its less remarked-upon features resides in a pair of nondescript garages at the rear of the local police precinct.

When we walked past those closed garage doors we noticed painted shields upon them indicating the headquarters of the NYPD Bomb Squad. One summer evening, as we returned from dinner, we found the doors open wide with a number of cops (all detectives, I’ve since learned) hanging out with a dog in front of the response trucks. We had a nice chat, and they showed us the robots they use. I learned that this wasn’t any old bomb squad, it was the Bomb Squad — the one that strives to keep all of the city safe from explosive devices.

As we walked away from the garage that night, heading for our apartment, it hit me: These guys deserve their own series. Not, I hasten to add, because they’re heroes — although they are. But because, from my perspective as a novelist, their existence carries with it a motherlode of storytelling material that has largely remained untapped.

Lots of bombs go off in thrillers and other novels, of course, but the bomb guys typically get only subplots, if any acknowledgment at all. Few novelists have attempted to crawl inside their heads. I wanted to explore not only what these guys do—which can be highly technical—but how they think, the challenges they face, how they experience life.

For many months I couldn’t get the NYPD Bomb Squad out of my head (news flash: I still can’t!), and the more I thought about it, the more compelling the material looked to me. I decided to pursue the subject with all the vigor I could bring to it.

 

Creation

I began this series the only way a writer can ever begin anything: with an interest in the subject matter. But then, if writing is primarily a means of communication, how would I connect to the reader? It soon occurred to me that these novels should take the form of thrillers.

The ticking time bomb is the essence of suspense. (Remember Alfred Hitchcock’s explanation: “Four people are sitting around a table talking about baseball or whatever you like. Five minutes of it. Very dull. Suddenly, a bomb goes off. Blows the people to smithereens. What does the audience have? Ten seconds of shock. Now take the same scene and tell the audience there is a bomb under that table and it will go off in five minutes. The whole emotion of the audience is totally different … Now the conversation about baseball becomes very vital. Because they’re saying to you, ‘Don’t be ridiculous. Stop talking about baseball. There’s a bomb under there.’”) But it needn’t be an actual time bomb. In some sense any bomb that has not yet detonated is a time bomb. As Hitchcock suggested, the fact that a bomb might soon go off at any moment engages the audience’s attention. Therefore, I concluded, these books called for the thriller genre.

DeathMarch-3dLeft

I also concluded pretty quickly that the novels should have a “police procedural” element to them, which is to say that they should give readers a level of technical detail about police work that goes beyond what they’d get from less immersive sources. But here I faced a daunting challenge. I didn’t know any cops, let alone bomb technicians, and I could hardly spend my research time standing on the street and waiting for those garage doors to open again.

Fortunately, by pursuing the proverbial six degrees of separation (the details are a story for another day—but it only required three degrees, to be honest), I eventually hooked up with the commander of the very squad I wanted to write about, Lieutenant Mark Torre. Mark already had some experience providing feedback to novelists, among them Patricia Cornwell. We met and hit it off, and he agreed to act as my technical consultant for the entire series, giving me insights and a degree of accuracy that I was unlikely to achieve any other way.

With my novels roughly using the storytelling conventions of thrillers, and with Mark looking over my shoulder, I set about plotting and writing the first book, A Danger to Himself and Others

.

The more I learned about the real world and about my characters, the more ideas I had for other stories and plot points. Using an ensemble cast, I could see a whole series stretching before me. I’d write two more, however, before rushing into print, because a final consideration remained: How best to bring this series to the public.

 

Publishing

We all know that book publishing faces forces of massive disruption. Online sales … ebooks … the power of Amazon … publishers consolidating … bookstores closing … the rise of indie publishing … All of these factors can be summed up thusly: It’s easier to get your work out there than ever before, but harder than ever before for a given work to get noticed.

Depending upon personality, one might take the changing landscape as an exciting challenge or a soul-crushing obstacle. I look at it this way: A writer’s gotta write and—eventually—a writer’s gotta publish. It’s just what we do.

In that context, it’s worth noting that we’ve sort of been here before. Mark Twain is reputed to have said (he probably didn’t really say it, but never mind), “History doesn’t repeat, but it does rhyme.” When it comes to publishing, ebooks are relatively new, but disruptive technology isn’t.

Perhaps one can hark back to what the monks thought of Gutenberg’s printing press, but I have something much more contemporary in mind. The publishing consultant Mike Shatzkin, among others, has observed

that there are many parallels between the introduction of mass market paperbacks and ebooks.

Without rehashing the entire history of mass market paperback publishing, let’s acknowledge three important elements that impacted the market then and are doing so again: (1) new means of distribution; (2) discount pricing; and (3) binge consumption.

First, neither the distributors of mass market paperbacks nor those of ebooks were content to distribute through old channels. In both instances they realized that new customers could be found for books outside the bookstore. In the case of mass market, that meant newsstands, drugstores, and grocery stores. In the case of ebooks, it meant cyberspace.

Second, technological advances allowed both of these media to set price points well below the price of a hardcover. In fact, the sweet spots of original mass market and current ebook pricing share a ratio. They both correlate closely to approximately 10 or 15 percent of the price of a hardcover book.

Third, as prices drop and novels become more accessible, the average reader can consume with more intensity.

It’s interesting to see all of the press lately about “binge” watching of television series, because binge consumption of genre fiction has been around since the advent of so-called dime novels and continued through the introduction of mass market paperbacks. I distinctly recall my wife discovering mystery writer John D. MacDonald in the ’80s and almost immediately purchasing every Travis McGee mass market paperback she could find. (In those days she had to comb multiple bookstores.) She wouldn’t have behaved the same way for books priced ten times higher.

But many authors who made a name for themselves via mass market publishing encouraged binge reading from the early days. Consider that MacDonald published four Travis McGee novels in 1964 alone. Ed McBain, whose 87th Precinct series is something of a model for my own, published 54 of those books in 50 years, but 13 in the first five.

Yet by the standards of a few other novelists, those guys were slackers. Louis L’Amour, the legendary writer of westerns, published 100 novels in 37 years. The great science fiction novelist Isaac Asimov published 506 books in 32 years. When I was at Doubleday, just managing Isaac was nearly a full-time job for one of my colleagues.

To take another example, romance author Nora Roberts has published more than 200 books in 31 years and is still going strong. The British mystery author John Creasey, writing under several different pseudonyms, published 600 novels in 41 years.primacy-book-feature

And in a career spanning 75 years, Barbara Cartland, the mother of all romance writers, published 722 novels. Think of it. That’s almost ten novels a year. In 1983 she published 23 novels!

Does that sound like madness? In a sense, of course it is. But my subject today isn’t what kind of mind it requires to be so so! so!! prolific. It is simply to say that this stream of material made great business sense in the mass-market-paperback age, and it makes great business sense at the dawn of the ebook age.

All of the authors mentioned above wrote genre fiction, and all of them wrote at least a few series. That’s not a coincidence.

Reading novels is an investment not so much of money but of time. Through their buying habits genre readers have told us that they’re more inclined to purchase the books in a series that’s well established. (If the series is working, sales build over time.) But these days, when so many things compete for an audience’s attention, how many opportunities does an author get to establish that series? The answer is: not many.

The triumph of mass market houses in the last century, combined with the rise of mall bookstores and superstore chains, led to the mass marketization of hardcover fiction, whereby authors like Sue Grafton, Lee Child, and John Grisham—to name but a few—could make their names with a single book and subsequently release one title a year to great fanfare.

But if ebooks are the new mass market paperbacks—and I think they are—we’re in a time when newer writers will have to resurrect the old mass market approach to establishing their brand. It isn’t easy, and I won’t be catching up to John Creasey anytime soon. But four books in six months makes a start.

 

 

 

 

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4. Online Exclusive Content: Blog-to-Book Success Stories

 

 

Joe Ponzio on Going from Blog to Book: F Wall Street

Although Joe Ponzio started his blog to draw platform to the book he was planning to write (not necessarily blog), like many blog-to-book success stories he feels “ the book and the blog go hand-in-hand.” In the case of Fwallstreet.com, both the blog and the subsequent book, F Wall Street, Joe Ponzio’s No-Nonsense Approach to Value Investing for the Rest of Us, focus on explaining common sense, long-term value investing in plain English.

“Readers understand one better if they also read the other,” says Ponzio.  “Both have separate content, but there is a small amount of duplication. I’d say that 90 percent of the website is completely new, original content, which is crucial because readers come back to your site looking for more answers, more explanations, and those tidbits that your editor cut out but that you felt were important.”

Adams Media released F Wall Street in June 2009.

1.     Why did you begin blogging?

I launched FWallStreet.com in June of 2007 to accompany the book. I had written a majority of the book at that point, though I didn’t yet have a publisher, and wanted to have an online resource for people to visit and host discussions after reading the book.

I didn’t plan on advertising the website or letting the world know it was out there until the book was published. Still, the website took off. By the end of 2007, just six months after its initial launch, FWallStreet.com had more than one million hits.

2.     How did you choose your topic?

The book actually started as a “how-to” guide for my children, then three and soon-to-be-born. It was a simple, 80-page manual on how to think about investing for the long-term and how to evaluate companies and stocks.

I chose investing because that’s what I do for a living. It’s what I’m passionate about. And there is so much bad information out there that only a small percentage of the population ever hear about, learn about, and stick with value investing. I wanted to make sure that my children would be in that select group if I wasn’t around to teach them personally.

3.     What, if any, market research did you do before beginning your blog?

None. I didn’t think that hard about it when I started, and I figured my blog would be lost in the sea of constantly-updated, keyword-rich, go-go-go stock market blogs. Readers ended up visiting FWallStreet.com, became curious by the design, and stayed for the content. And…they told their friends about it! Most of my early visitors did not come from link exchanges or advertising (I did none) but from emails from other visitors. People would see FWallStreet.com, email it to a friend, and voila!―another visitor.

One thing I learned over time is that content truly is king. If you produce good content, people will want to come and read it. The only way to produce good content is to blog about something you love.

My advice to aspiring bloggers: Stick with topics you truly know and about which you are passionate, and catch the visitors right away with a good design. Content is king, but you have to present it (via a solid design) in a way that makes them want to meet the king.

4.     Did you think you were writing a book, did you plan on blogging a book, or were you simply blogging on your topic? (In retrospect, would doing one or the other have made it easier to later write your book?)

I knew I was writing a book. Rather, I had written a book and knew that the blog was a key part of supporting the book if it were to get picked up by a publisher.

In retrospect, I would have done things the exact same way. I would have written the book (or a majority of it) and then

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5. There's More Than One Writing Path

Writing has many different genres encompassing fiction and nonfiction, such as children’s, young adult, romance, mystery, fantasy, science fiction, poetry, memoirs, biographies, travel, food,  magazine articles, and even business content.

It seems, most writers start off in one particular genre, and often stay there. Whether this happens because that genre is in their comfort zone; or there’s an unwanted time element involved in learning a new writing style; or fear stops them from venturing forth; or they just don’t think of the rest of the writing world around them . . . the end result is they may be missing out on another form of writing satisfaction and income. With today’s tight market it only makes sense to take off the blinders and get the peripheral writing vision going.

I realize that for writers who, for example, are in the children’s or nonfiction arena, contemplating a full length novel may feel overwhelming or even impossible. This is where advice from “Be a jack-of-all-trades” by Bharti Kirchner will come in handy: “start simple,” and “start small.” Rather than dismiss a project for fear it’s too big, or because it’s out of your realm of expertise, write blog posts on the subject, or possibly articles. You can also start with a short story if you’re uneasily thinking about writing a novel . . . maybe draft an outline. Don’t let the enormity of the project stop you—write one page at a time.

This philosophy goes for any new writing area you decide to step into. If the project itself feels too intimidating, think of it as a learning experience with nothing to lose. The new writing skills you learn will offset the time and effort invested.

It’s true that most writers only feel comfortable in one or two particular genres, and they seem to excel in those genres, their areas of expertise. This is a powerful combination that will certainly keep writers from taking off the writing blinders. But, the writing arena is full of opportunities. Taking the time and effort to develop a new writing style will certainly be an asset in your writing career. If your piece is accepted and published you will have another writing accomplishment to include in your writer’s resume, as well as another avenue of income.

There’s an expression: nothing ventured, nothing gained; why not venture forth today and try your writing wings.
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Related Articles:

Beyond Book Sales Income: Marketing and Diversification

Benefits of Creating an eBook

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Great Writing Tools and Programs:

Writing, Publishing, and Marketing - You Can Do It

Writing for Children One Step at a Time

The Self-Publishing Guide, 2nd Edition

The Children's Writers' Coaching Club

Write More, Sell More, Make More Money Than EVER in 2010 Coaching Program

And, please, if you do take my advice and join one or both of Suzanne's groups, please mention my name--I am an affiliate of hers. But, also know that I only recommend these programs because I belong to them and I know their value if you're serious about writing.

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