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On Becoming a Consumer: Development of Consumer Behavior Patterns in Childhood

Average rating
4 out of 5
Based on 1 Ratings and 1 Reviews

Book Description
The book demonstrates how consumer development is intertwined with cognitive and motor development; each of the three dependent on the other two. Showing consumer behavior being responsible for body and mind development is new thinking; yet, the examples are clearly presented so that any interested person can grasp them. Presenting consumer behavior in stages of development, while logical, is esse... More
Book Information
PublisherButterworth-Heinemann
BindingDigital (4 editions)
Reading LevelUncategorized
# of Pages432
ISBN-10B000THDSPS
Publication Date01/24/2007
Read the First Chapter of On Becoming a Consumer for Free
The Creators
About James U. McNeal (Author) : James U. McNeal is a published author. Some of the published credits of James U. McNeal include On Becoming a Consumer: Development of Consumer Behavior Patterns in Childhood, On Becoming a Consumer: ... more
View James U. McNeal's profile
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