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International Business: A Managerial Perspective

Average rating
3.8 out of 5
Based on 13 Ratings and 10 Reviews

Book Description

This comprehensive overview of international business is divided into various business functions, making it clear and easy to understand. In every chapter "Culture Quest Insights" into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each regi... More

Book Information
PublisherPrentice Hall
BindingHardcover (14 editions)
Reading LevelUncategorized
# of Pages688
ISBN-100131422634
ISBN-13978-0131422636
Publication Date12/29/2005
The Creators
About Mike W. Pustay (Author) : Mike W. Pustay is a published author. Some of the published credits of Mike W. Pustay include International Business (5th Edition).
View Mike W. Pustay's profile

About Ricky W. Griffin (Author) : Ricky W. Griffin is a published author. Some of the published credits of Ricky W. Griffin include International Business (5th Edition).
View Ricky W. Griffin's profile
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