Penguin Random House have away almost 50,000 books this past holiday season to kids in need.
The donation was made through the nonprofit First Book as part of the publisher’s #GiveaBook social media campaign. For every mention of the hashtag on social networks during the five week promotion, the publisher donated a book.
“Through the #GiveaBook effort, book lovers everywhere shared that love with 50,000 children in need,” stated Kyle Zimmer, president and CEO of First Book. “We are so grateful to Penguin Random House for providing these brand new books for the classrooms and programs we serve, giving a gift that will be treasured throughout the year.”
Penguin Random House has relaunched its holiday social media campaign that promotes books as gifts, and book donations to children in need during the holiday season.
Now in its second year, the effort encourages social media users to use the hashtag #GiveaBook on Facebook and Twitter between today and Dec. 24. In exchange Penguin Random House will donate one book to the literacy charity First Book, up to 35,000 times.
Last year the goal was 25,000 #GiveaBook posts, but social media users surpassed the goal, which is why the publisher upped its commitment this year. In addition, this year the organization has created The Giving Map, a digital tool to help people discover where they can make donations at a local book retailer or library this holiday season. Booksellers can share info about their stores’ holiday book drives on this Giving Map Submission Form.
Chronicle Books also launched its #GiveBooks campaign today.
Today is a special day indeed. On February 14th 2015, Jump into a Book is happy to announce that we will be a co-host for International Book Giving Day. As we get closer to the event I’ll fill in the details but for now there is even bigger news to share !!!
“Chris Haughton designs the official poster for International Book Giving Day 2015.”
The International Book Giving Day team is delighted to announce that Chris Haughton is the illustrator behind 2015’s official poster.
Chris Haughton is an award winning Children’s Picture Book illustrator/author from Ireland. His books are amazing !!!
Now in it’s 4th year International Book Giving Day continues to grow from strength to strength. Turning the commercialization of Valentine’s Day on its head, people across the globe are encouraged to spread the love of reading by getting books into the hands of as many children as possible on 14th February.
To encourage even more people to give books to children in 2015, Chris Haughton has designed this year’s poster in his unique and vibrant style. Libraries, schools & bookshops are encouraged to download, print and display the poster to celebrate the love of reading & encourage others to give books to children on International Book Giving Day, 14th February.
Chris Haughton has been an illustrator for over 12 years. His first children’s book, A Bit Lost, has been translated into 19 languages and has won 9 awards in 7 countries. This was followed by Oh No, George! in 2012, winner of the Junior Magazine Picturebook of the year award. His latest picture book SHH! We Have A Plan (March 2014) won the AOI award for children’s books for 2014.
“I am absolutely delighted that Chris Haughton has designed this year’s poster. His unique, eye-catching style will help spread the word to encourage many more people to give books on 14th February 2015.” Emma Perry, IBGD.
Successes from 2014
2014 saw participants from across the globe donate books to many, many children. Reports flooded in from Fiji, Singapore, America, Nigeria, Canada, France, Australia, India, Czech Republic and plenty more! Books were left in hospitals, schools, trains, parks, playgrounds, free libraries were even set up especially for the day. Scholastic gifted new books to all the children at the Royal Melbourne Children’s Hospital, Publishing House Host (Czech Republic) provided books for children at a traveller’s centre.
2014 attracted plenty of media attention including a feature article in The Guardian UK, and a letter of support from Australia’s Children’s Laureate Jackie French published across the media. Twitter was abuzz with #giveabook highlighting tales of generosity as the love of books was shared. Visitors to the official website was double those seen in 2013 as International Book Giving Day continues to capture imaginations.
2015 is set to be even bigger.
International Book Giving Day
International Book Giving Day is a 100% volunteer initiative aimed at increasing children’s access to, and enthusiasm for, books.
Many children in developing countries do not own books.
In the United States, two-thirds of children living in poverty do not own books.
International Book Giving Day’s focus is on encouraging people worldwide to give a book to a child on February 14th.
We invite individuals to …
1) gift a book to a friend or family member,
2) leave a book in a waiting room for children to read
3) donate a gently used book to a local library, hospital or shelter or to an organisation that distributes used books to children in need internationally.
In addition, we encourage people to support the work of nonprofit organisations (i.e. charities) that work year round to give books to children.
For further information please contact Emma Perry at [email protected]
Website | www.bookgivingday.com
Twitter | @bookgivingday
Facebook/BookGivingDay
The post A Special Reveal !!! appeared first on Jump Into A Book.
