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Viewing: Blog Posts Tagged with: Social networks, Most Recent at Top [Help]
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1. Africa-based scholars in academic publishing: Q&A with Celia Nyamweru

In an effort to address current discussions regarding Africa-based scholars in academic publishing, the editors of African Affairs reached out to Celia Nyamweru for input from her personal experiences. Celia Nyamweru spent 18 years teaching at Kenyatta University (KU) and another 18 years teaching at a US university with a strong undergraduate focus on Africa.

The post Africa-based scholars in academic publishing: Q&A with Celia Nyamweru appeared first on OUPblog.

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2. Social Media Marketing - 5 Must-Know Tips to Getting Started

Most business owners have some kind of social media marketing in place. This is true for big business, small business, and home businesses. But, if you haven’t really gotten your foot in the door, below are five steps to get an audience going. 1. Open an account in social networks you think will work well with your business. There are lots of networks to choose from. A couple of the biggies

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3. Images in Tweets - The Results are In

Images really do work. Studies prove that they boost social engagement. I’ve been reluctant in this area. There’s Facebook and Pinterest, and even Google+ that have lots of images. I hoped Twitter would remain image free. That wish was short-lived as more and more images appeared in Twitter posts. But, it’s more than a trend. Tweets with images get more retweets, the golden marketing

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4. Crowdsourcing and Content Marketing

Yep. There’s another marketing term and strategy, crowdsourcing. It’s important not to confuse crowdsourcing with crowdfunding Crowdfunding is the practice of funding your project through donations from people – a large number of people. Crowdsourcing does use lots of people, but to generate ideas, not funds. An article at CBSNews.com, explains, Despite the jargony name, crowdsourcing

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5. Older adult’s social networks and volunteering

We know that volunteering is important for health and well-being among older people. While higher education is known to facilitate volunteerism, much less is known about the role of social networks.

The post Older adult’s social networks and volunteering appeared first on OUPblog.

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6. What is Social Media Proof? Is it Important?

Before social media networking, social proof came in the form of reviews, testimonials, recommendations, referrals, word-of-mouth, and so on. This form of ‘proof’ came through word-of-mouth or written. Now, it’s all about social proof. But what exactly is this new strategy? According to TechCrunch, “Put simply, it’s the positive influence created when someone finds out that others are

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7. LinkedIn - The Underused Social Media Network

We all know that social media marketing is a must for at least five reasons: 1. Increased visibility 2. Increased traffic and rankings 3. Building authority 4. Making connections 5. Finding potential clients / customers (leads) The biggies in the social network channels are Facebook and Twitter, with Pinterest, Google+ and LinkedIn following behind. But, should this be the case? LinkedIn in

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8. 5 Super Tips to Monitor and Test for Social Media Marketing Success

Do You Monitor and Test Your Social Medial Marketing Strategies? (If not, uh oh) In a recent e-class I instruct on Inbound Marketing, a student was a bit discouraged because her social media efforts weren’t working. She was trying to drive traffic to her website through a particular network, but the traffic hasn’t showing up. This is a common complaint. But, not everything will work for

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9. Is Social Sharing the No. 1 Ranking Strategy? List of WordPress Plugins Just in Case

What’s the number 1 online marketing strategy today? It’s social media sharing. Uh, well, maybe . . . most probably. Rumors and murmurings are filtering through the internet world insinuating that ‘sharing’ is now more powerful than backlinks. I did some research as to whether this is true or not, but couldn’t find any concrete evidence. But, if it’s not true yet, it probably will be the

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10. Video Marketing – Hosted or Self-Hosted

Video marketing is a must today. It should be a part of your content marketing strategy. Using video is a great way to generate visibility and motivate visitors to take action. And, almost just as important, video keeps visitors on your site longer. Why does this matter? Google and other search engines keep tract of this website metric. The longer a visitor stays on your site, the better. But

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11. Life and Marketing are Like Riding a Bicycle

"Life is like riding a bicycle. To keep your balance, you have to keep moving." I love Albert Einstein quotes. He was such a brilliant man. This particular quote is pertinent to everything in life, including your marketing efforts. In fact, the marketing arena is ever-changing. What worked yesterday may not work today. What didn't exist yesterday, may very well exist today. Marketing

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12. What do rumors, diseases, and memes have in common?

Are you worried about catching the flu, or perhaps even Ebola? Just how worried should you be? Well, that depends on how fast a disease will spread over social and transportation networks, so it’s obviously important to obtain good estimates of the speed of disease transmission and to figure out good containment strategies to combat disease spread.

Diseases, rumors, memes, and other information all spread over networks. A lot of research has explored the effects of network structure on such spreading. Unfortunately, most of this research has a major issue: it considers networks that are not realistic enough, and this can lead to incorrect predictions of transmission speeds, which people are most important in a network, and so on. So how does one address this problem?

Traditionally, most studies of propagation on networks assume a very simple network structure that is static and only includes one type of connection between people. By contrast, real networks change in time  one contacts different people during weekdays and on weekends, one (hopefully) stays home when one is sick, new University students arrive from all parts of the world every autumn to settle into new cities. They also include multiple types of social ties (Facebook, Twitter, and – gasp – even face-to-face friendships), multiple modes of transportation, and so on. That is, we consume and communicate information through all sorts of channels. To consider a network with only one type of social tie ignores these facts and can potentially lead to incorrect predictions of which memes go viral and how fast information spreads. It also fails to allow differentiation between people who are important in one medium from people who are important in a different medium (or across multiple media). In fact, most real networks include a far richer “multilayer” structure. Collapsing such structures to obtain and then study a simpler network representation can yield incorrect answers for how fast diseases or ideas spread, the robustness level of infrastructures, how long it takes for interaction oscillators to synchronize, and more.

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Image credit: Mobile Phone, by geralt. Public domain via Pixabay.

Recently, an increasingly large number of researchers are studying mathematical objects called “multilayer networks”. These generalize ordinary networks and allow one to incorporate time-dependence, multiple modes of connection, and other complexities. Work on multilayer networks dates back many decades in fields like sociology and engineering, and of course it is well-known that networks don’t exist in isolation but rather are coupled to other networks. The last few years have seen a rapid explosion of new theoretical tools to study multilayer networks.

And what types of things do researchers need to figure out? For one thing, it is known that multilayer structures induce correlations that are invisible if one collapses multilayer networks into simpler representations, so it is essential to figure out when and by how much such correlations increase or decrease the propagation of diseases and information, how they change the ability of oscillators to synchronize, and so on. From the standpoint of theory, it is necessary to develop better methods to measure multilayer structures, as a large majority of the tools that have been used thus far to study multilayer networks are mostly just more complicated versions of existing diagnostic and models. We need to do better. It is also necessary to systematically examine the effects of multilayer structures, such as correlations between different layers (e.g., perhaps a person who is important for the social network that is encapsulated in one layer also tends to be important in other layers?), on different types of dynamical processes. In these efforts, it is crucial to consider not only simplistic (“toy”) models — as in most of the work on multilayer networks thus far — but to move the field towards the examination of ever more realistic and diverse models and to estimate the parameters of these models from empirical data. As our review article illustrates, multilayer networks are both exciting and important to study, but the increasingly large community that is studying them still has a long way to go. We hope that our article will help steer these efforts, which promise to be very fruitful.

The post What do rumors, diseases, and memes have in common? appeared first on OUPblog.

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13. BookLikes Adds New Languages to Digital Book Community

BookLikes, a social networking blog platform for authors and readers, has redesigned its website and added new features to the BookLikes Community. The redesign brings with it a new book data base which includes catalogs of books in English, German, Spanish, French, Italian, Polish, Portuguese and Dutch. Check it out: "New book search options and book pages present the new ways of book discovery, including language editions, tagged posts and reviews.  BookLikes members are able to switch between language editions of a given title giving the blog platform a worldwide reach and an overview of the reading preferences on a global scale."  “The new book data base is a huge step for BookLikes development. I believe this will allow us to provide the best user experience for book bloggers from all around the world even faster," stated Dawid Piaskowki, BookLikes’ CEO.

New Career Opportunities Daily: The best jobs in media.

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14. Social Media Networking – Twitter Is At It Again

Well, Twitter is at it again. Morphing more and more into a homogenized version of a social networking site. According to Twitter, the social media site is getting more social by allowing members to post up to four photos per tweet. And, you can tag up to 10 people per photo. This is a twofold update. The first so-called social improvement is the ability to post up to four images per tweet.

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15. Random House Acquires Figment

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Random House Children’s Books has acquired Figment, an social network for teen readers and writers with more 300,000 members.

The site was founded by former CEO Jacob Lewis and Dana Goodyear. Lewis now serves as the publishing director of Crown/Broadway/Hogarth at Random House. Here’s more from the release:

The Figment community has become an online hub for teens passionate about creating, discovering, and sharing stories, with the majority of users between the ages of 13 and 18 years old. Among the site’s many features are book recommendations and spotlights from across publishers and over 20,000 different discussion groups and forums. The users of Figment have produced nearly three-quarters of a million stories, a library that is added to every day, and have shown incredible enthusiasm for connection and interaction with a range of books and authors.

New Career Opportunities Daily: The best jobs in media.

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16. Confessions of a Forty-Three-Year-Old Social Butterfly

This is a sponsored post by Grammarly.  I use Grammarly for proofreading because some cool guy named, Nikolas Baron from Grammarly’s Online Partnerships Team invited me to coffee.  I drink coffee.  He wrote, “If you ever find yourself in foggy San Francisco; I’d love to grab some coffee .”   Nick had me at coffee.

If you are a friend of mine on Facebook, then you’d know that I live my life fairly openly and somewhat transparently. I’m the first to laugh and poke fun at myself when something humorous has happened to me by attempting to be witty on my wall. I revel in it when I make you laugh because I like to be funny. When you laugh at something I’ve done or said; you have paid me the biggest compliment of all. By the same token, I have no problem posting some ridiculously stupid thing I did, (like the time I pumped unleaded fuel into my Diesel tank), and have no qualms plastering that on my wall where it might seep permanently into the bowels of the internet, perhaps into perpetuity, and for the world to see. I’m okay with that because I want you to know who I really am, not some person I want the world to see.

When I’ve had a bad day, I try to seek resolve and clarity in what happened and hopefully teach myself or others a thing or two so that maybe, together, we can even learn from my mistakes. Know that I am learning from yours. If you really understand who I am as a person, then you’ll distinguish that I always try to keep things as positive as possible because I never want my problems to become yours, but if I’m going through an especially tough time, you can count on the fact that I’m going to share it. Friends are healing and words are powerful. Equally, I hope I can be there to ease your pain in your time of need. The weight of the world is too big to carry it alone.

Know that I’m visiting your wall as often as I can, or I’m picking up stories from the newsfeed and working hard to discover who you really are, too because I want to hear about your life, and read about your achievements. I’m going to miss some big things in your life because I wasn’t ON when you mentioned them. If it’s something you really want me to know about, and I haven’t commented, please pick-up the phone and call me.  Sadly, because of where you live, I may have to admire you from afar, and the phone or Facebook is our only real means of communication.  If you’re in San Francisco when I meet with Nick from Grammarly, please join us for coffee.  That’s how you build your network, and I also don’t know if he’s an axe murderer or not, so you’d be helping me out.  Protection in numbers, I always say.

Facebook is a journal. When you make a post, you are chronicling your life in some way, and chances are if we are “friends,” I respect or admire you. By living your life well, or at least as best you can, you can count on me to appreciate and never judge the things you have to say. I hope you respect and admire the life I lead as well, but be sure that I know that I can’t please everyone, nor will everyone “like” me or what I have to say, and that’s okay. Kindly also note that, although few and far between, some of you may have turned me off by posting negative comments about the people in your life who came into yours with some degree of baggage. I can’t help worry that if you discard some fallible, vulnerable human for being fallible and vulnerable, and you did this publicly, you might discard me just as carelessly too. I’m not too keen on public embarrassment, and the good Lord knows, I’m fallible and vulnerable, too. All humans are. If you are one of these people who like to air your dirty laundry on Facebook, please stop it.  Smack your face until it turns blue the next time you contemplate doing it again.  Facebook is not a platform for this, the Jerry Springer Show is.  Public humiliation is a low blow, and I could harp on this all day.  At least be kind enough to judge or admonish others quietly, and to yourself, or more politely by considering doing it directly to their faces. I can admire someone who stands up face-to-face to others for being personally wronged.

I’m a boastful mother, and I know this. I brag about my children when they’ve reached a milestone or accomplished something in their lives. They are a cornerstone in mine and frankly, I am smitten and consumed by them. It’s true; I’m proud of myself for raising them well , and for—I’m going to say it, and I knock on wood, for getting them through life so far, pretty much unscathed. Truth be told, from where I sit, if they fart, they might as well be sprouting cute, furry bunnies from their adorable, round little rumpuses. They are perfect in my eyes. I made them, and I am proud of Hubs and me for that. Again, I can’t help being boastful. Please do me a favor and brag about your kids more often, so that I can feel better about myself.

I celebrate big, too. I work hard, and I love to talk about the milestones or accomplishments I’ve made in my life because since an early age, I had to advocate and pat myself on the back. I grew up knowing that I have to love myself first, so I can learn to love others more. Here again, when you pat me on the back and say, “Good job,” that’s one of the highest compliments you can pay me. If you knew my background, as some of you do, you would know that I’ve had to overcome much to be where I am today, and well, darn it, I’m proud of whom I have become. Perhaps I do push myself too hard, too often. But, if you are “friends” of mine on Facebook, please believe me when I say that I love to hear all about your accomplishments, where you’ve been, where you’re going, and what you’re doing—as much as I like to talk about my own.   I see it every day on Facebook, there are people reaching out and looking for words of encouragement.  I’m blessed.  I have lots of great friends who support and encourage me often.  Every now and then give someone with fewer “friends” that all important nudge of encouragement.  Consider your life to be enriched when someone shares their blessings with you.

I believe that Facebook, at least for me, has become my conduit for self-expression. So, I just really try and be myself.  As a public speaker who sometimes talks about advocating Social Media, I have heard all sorts of philosophies on what works and what doesn’t. I understand the “Do’s and Don’ts” and all about meeting expectations on how to express oneself correctly when using social platforms. But, what I’ve really learned is this: There is no perfect, in a nutshell, way to lead your live socially.  Not to sound cliché, but I encourage you to just stay true to yourself without bashing other people.  (I told you, I could go on and on about this.)

Below are my personal, albeit essential, Social Media Strategies on How I Like to Conduct Myself on Six Social Media Platforms:

LinkedIn: Be Professional, Build Your Network and Explore. The days of the job hunt and cold call are over if you use the network wisely.

Facebook: Be Discriminate about Whom You Let into Your Network, So You Can Be Personal.  I posted about errant panties ending up the laundry tonight.  It’s a funny story.

Twitter: Be Personal and Professional. Be Professional Most of the Time.  Post frequent and meaningful content that appeals to a wide audience.  Follow people smarter than you.

Pinterest:
Pinning is loads of fun. I advocate having loads of fun.

Instagram: Have Fun. Show the World Your Inner-Photographer and Videographer.  Note:  I’m personally bored with cat posts.

WordPress: Life’s a Crazy Journey, So Write about It.  Start a Blog.


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17. The 6 Most Important Tips on Using Google+ for Authors and Writers

Guest Post by Erik N. Bowman Google+ is a fantastic tool to use if you are an author and want a cheap and easy way to publicize yourself and your latest book. 1. When you set up an account, try to write your biography in such a way that best explains everything that your readers need to know about you, it should also be written in a way that it will give it maximum visibility when people

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18. Living The Old Ways: A Q&A with Sarah Thomas, our Penguin Wayfarer

Earlier this summer we ran a competition around Robert Macfarlane’s THE OLD WAYS for one lucky wayfarer to follow in his footsteps and win a summer trekking around the UK and blogging about their adventures. After a hard-fought battle, Sarah Thomas was crowned as our winner. Now that her journey is at the halfway mark, we thought we’d check in with her to see how she’s finding the experience so far (and to find out more about her adventures, visit ajourneyonfoot.com, where she’s chronicling the whole thing).

A journey on foot begins

Penguin: You’re no stranger to wayfaring – what’s made this trip different from your past experiences?

Sarah: Indeed I'm not. In fact, of all the jobs I've done in my life, this has been the one that has fit me the most perfectly, as all I had to do was be myself. I suppose the key difference was having to come up with something to say almost daily on the blog. That entailed thinking about situations as potential blog posts, rather than just living them then some weeks down the line perhaps blogging about them, as I had previously done. I was much more aware of the need to document in photos, note taking etc. Sometimes it focuses your vision on a situation, and sometimes it detracts from the experience, but with practice you strike a balance. I have been open about these dilemmas on the blog, as I feel it is very much part of my experience.

I have been travelling since I was seventeen. I went on a Duke of Edinburgh trip to the Nepalese Himalaya, and broke off from the group to go to India because I was rather lovestruck by a friend who was living there. I was a naive traveller then, but it was a quick and steep learning curve, and I was so in love with the spontaneity and freedom that that kind of travel offered. Anything seemed possible, and that has been an influential turning point in my life.

Of course I didn't exactly have a standard upbringing. Born in a commuter village in Buckinghamshire, when I'd just turned 11, my dad moved us to Kenya as he'd been asked to start an office there. You'd think, knowing me now, that that would have been exciting to me, but I hated it at first. It all happened rather suddenly, and at that age you are just beginning to form a sense of self, so the upheaval was unwelcome.

Kenya was politically unstable at the time, and I watched riots from our hotel window where we lived for 2 months while finding a house. I remember one occasion when, after eating the school dinners at my new school, I got very ill. I was getting medicine at a pharmacy in downtown Nairobi when our taxi driver ran in and said, "We have to go! They're throwing tear gas outside".

Of course, that wasn't pleasant, but as time passed in Africa I began to enjoy the excitement and slight frisson of risk that was everywhere (and IS everywhere really), and the incredible kindness that is also there if you are open to it. We had the most fantastic geography field trips in primary school - caving inside volcanoes, cycling across the Rift Valley. We learned to cook on the campfire for the whole class, and were told to watch out for buffaloes when we went to pee in the night. Sadly this is such a far cry from the way the majority of children are raised nowadays.

Those experiences have made me who I am. I cannot put it better than Edward Acland, one of the characters I have featured on the Wayfarer blog, who said to me one day as I was leaving his mill, "Take risks....I could say 'Take care' but you won't learn anything by taking care". 

Since then I have travelled all over the place - Africa, India, SE Asia, Europe, America - always on a shoestring, and always without much of a plan. I don't see the point in them. If you have lived in Africa for a while you come to learn they do not work out anyway. What this role has offered me is the opportunity to travel my own country in that same risk taking, spontaneous way, which I have only ever done in a van, and not for such a prolonged period. I only wish it was longer! It has been an absolute delight to get to know an old friend again, having spent a lot of my life abroad, in Kenya, travelling, and more recently living in Iceland.

What do you think you’ve gained from exploring primarily on foot? What did you come across that you wouldn’t have done if you’d been doing it the tourist-style way - driving to a specific location and walking from there?

Feet

I think the overwhelming sentiment is how connected I have felt with what is around me. When you are travelling on foot, you are not covering that much distance, relatively speaking, so the trace of your trail has the chance to be taken into somebody else's path. Somewhere down the road you meet and they say, "Oh yes, I've heard about you". Or, more abstractly, different threads of stories I have come across have the chance to come around again and cross over.

If I were travelling in any fast moving piece of metal, I would have to rely more on media rather than my physical presence, to let my tale be known. I have found it a very effective form of 'social networking' (once upon a time known as talking to people) to talk to people. I have walked around with a sign with the website and twitter handle swinging from my backpack, and been giving out business cards on mountain tops, in pubs, by streams, to whoever I meet really. Of course it is great to extend the reach of my immediate orbit through Twitter and such, but it is immensely satisfying when you actually meet those you have met on Twitter. They become part of my story and I part of theirs.

Also, of course, the silence of walking allows you to get very close to animals. On a dawn walk recently I saw hares, red deer, and a golden eagle (this is still in question but I was very close and the video zoom that I captured it with is not), not to mention the ubiquitous sheep. If you are lucky and quiet, you can dwell with them awhile, listening to the sound of their breathing, their grazing. Feeling you are sharing in part of the same matter.

Being the summer it has been, it has been an abundantly sensory experience to be on foot. The scents of the blossoms, the possibility when on welcoming terrain to take off my boots and feel the wet moss underfoot. Hearing the bees, the dragonflies, the damselflies and the clegs, go about their summer busy-ness. And this warm summer wind of my face - what pleasure!

And of course not having much of a plan and being totally open has enabled me to meet people from all manner of paths exactly because I wasn't looking for them. One thing really does lead to another, and I am at the point now where some story threads are coming full circle, with almost uncanny regularity. Knowing you are going to base yourself in a place for a while, also means you will want to get to know who and what is around there - the people as much as the trees and the mountains - so I think I am more open to striking up conversations than I might be in a regular 'tourist' situation, but I don't know, because this sort of IS the way I usually travel.

Something important that struck me when I came back to stay in a house and the radio was on, was that I hadn't listened to the news in about two weeks. I had no idea what was going on in the world apart from what I had passed through, and I was blissfully happy. The news seemed intensely negative. I'm not saying it's good to be ignorant, but I do think there's something to be said for protecting yourself from the media for a while and seeing your world for what it IS also; right there in front of you." 

Any “what the hell am I doing?!” moments when everything’s seemingly gone wrong?

Not yet actually, though I am ready for it! I haven't particularly liked getting drenched through, but I ended up in a barn and getting a ride out of the situation the next day, so I can't claim to have suffered! Oh well actually, thinking about it, I suppose when I was perched at the edge of that REALLY steep slope of badly eroded scree looking for the Langdale Axe factory and someone shouted, "What are you doing? Be careful!" I thought maybe it was time to accept that the objective of that walk was something different to what I imagined. But nothing really went wrong and I know other people have managed to find it so I didn't see it as such a big deal. I just didn't like the idea of slipping at such an angle, and alone. 

Anything distinctly unwayfarer-ish that you’ve found yourself missing? 

Sorry if this is boring, but not at all. I find in Britain you never seem to be that far away from anything. But regardless, for me when it's out of sight, it's out of mind. If anything, I've wished to get away from things a bit more than I have. I have been very happy on this journey, and I find when you are deeply content, you don't need much else at all. You even eat much less. That said, I did tuck in to a massive steak at the Old Dungeon Ghyll, when I came down - heat exhausted - from my failed search for the Langdale Axe factory!

Walking alone vs. walking with people can be very different experiences – how have you mostly split your time and which do you mostly prefer?

Walking with others

I'm not sure really. I suppose I have been mostly alone and yet it doesn't feel like I have. On my initial walks around Lancaster I was joined by friends. I was joined by a friend again recently for my visit to The Quiet Site on Ullswater (one of the competition sponsors). She is equally open and spontaneous and decided to stay on to join me for what was possibly the highlight of my adventure so far - a remote valley on the East side of Ullswater where we got caught in a thunderstorm and taken in by a barrister from Newcastle who happened to have a holiday home there and let us sleep in his barn! We didn't know we were going there until we were. The Quiet Site manager had said "You can't not have ANY plan!!!". Then he told me about this valley with the oldest red deer herd in Britain. I said, "Thank you. Now I have a plan".

When walking with someone it is important that they allow me the space still to go into myself, and I am lucky to have some people in my life that do this. My husband is one of these rare friends and that is one of the many reasons I married him. But I suppose on this journey I have preferred to walk alone, then re-converge with company at camp to share tales. That is my ideal scenario. Having said that, I really enjoy travelling with my husband but he is far away!

I remember when I won the competition, my mum said "I don't want you to get lonely", to which I responded, "I'm sure I won't, but even if I did, wouldn't that just be part of it? I don't want to protect myself from it." Loneliness, or solitude, isn't necessarily a negative experience. It allows you to tune in to yourself, and your place in the world. It is alright to feel small. We are small after all. And believe me, after 2 years living pretty much on the Arctic Circle, I know all about feeling small and isolated. Though I am drawn to wild places like Iceland and the Outer Hebrides, on this journey I have noticed I have gone for places where people are working and walking the land. I am in a phase where I do want connection with people, signs of human habitation, and the occasional fair or festival. But I want connection with people who are connected to their landscapes. Humans are part of the landscape after all.

How do you think a wayfaring lifestyle or approach to the world can be adopted by people who are (for the most part) stuck living in cities?

Nobody is 'stuck' living in cities, and I think that is part of the problem with the mentality that cities impose upon you. They are closed systems that, for a large part, think of the rest of Britain as 'the countryside' to which you escape some weekends, and from where some of the produce you eat originates. I hate to make generalisations but I experienced this first hand when I lived in London for two years. There is so much going on that you can end up suddenly realising you haven't left the city for months. I think it is very important to get into natural spaces regularly to allow your mind to breathe, but you really need to build it into your life. It won't happen by itself. Even if it is just going to a park regularly and really BEING in it - not just jogging through it. That is a start.

That said, city wandering is a wonderful thing to do of an evening, or at the weekend. Living in Iceland I came across the term 'ovissaferd' which literally translates as 'an unknown journey'. This is where you just head out without any particular destination in mind, and see what happens. I think it's a particularly exciting thing to do in cities, but the openness that comes with that approach must also be nurtured, otherwise it could just feel a lot like a Red Herring! Get talking to people, unpeel the veil, notice the small things. Start by forming an apprenticeship with your neighbourhood, then take it from there.

I lived in Walworth, notorious for its estates and not particularly attractive high street. But I loved it. By approaching it as I would any other journey, I got to know the Turkish people running the local 24hr grocers, who walked me home if I felt over-laden, or unsafe, at any time of day or night. I ended up filming a lantern procession on my way home from work one winter's night for a charitable organisation, as they saw I had a video camera on me. I found a hammam in Europe's only Kazakhstani hotel along the Walworth Road. I found Roger Hiorn's stunning 'Seizure' installation, having walked past an otherwise unpromising council flat block, noticing lots of people walking around wearing wellies. And every Sunday I went to the most amazing flea market which used to be on Westmoreland Road. (In a twist of fate, Westmoreland is where I am now writing this, and wish to make my home). It had all sorts of characters, and all manner of objects from all over the world. Flea markets are the stories of the neighbourhood laid out on the street.

Really the journey is not the physical one. It is a transformation that occurs in you, and that can happen within a hundred metre radius.

What do you plan to do when you’re done? Have your travels this summer given you any inspiration for future projects or journeys?

Way1

It has been very good for me to practice writing on a regular basis and build up networks of people I am interested in, and they in me. I have really appreciated the feedback I've been getting and to be able to talk to Robert Macfarlane has been a particular privilege. It feels like taking to an old friend.

Having lived in Iceland for 2 years up until a year ago, I have a mountain of experience and story I would like to put into word, image and film, and have been slowly and steadily working on that. This project has given me the focus and clarity to really get my teeth into it though (ironically as I have not been working on it at all this summer). As they say, "The hardest part is starting". Having this time to immerse myself in Britain has given me the necessary distance I needed from my experience in Iceland to be able to make something out of it.

I have started editing a documentary I shot about a sheep farmer-poet who lives in a remote corner of Northwest Iceland, and has no family to help with the yearly sheep gathering (they roam free all summer). My Icelandic in-laws and their family used to help but they are getting old and no longer have their own sheep to gather, so it is uncertain how he will manage from now on. Every year since 1985 he has written a poem about the year's gathering and my film is structured around one he wrote which is an overview of the mishaps across the years. It is a meditation on the hardships, and the poetry, in the everyday.

As we all know, funding for the slow quiet things in life is scarce, but I hope through this project to have built up more of a network who might support and spread word of this kind of venture, and I might give crowd funding a go, as I think the small quiet voices need to be heard.

Sarah Thomas is the Penguin Wayfarer. Follow her travels on http://www.ajourneyonfoot.com and Twitter (@journeysinbtwn).

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19. Giovanna Fletcher presents: A day in the life of me...

Author, actress and freelance journalist, Giovanna Fletcher is married to Tom Fletcher from McFly. She grew up in Essex with her Italian dad Mario, mum Kim, big sister Giorgina and little brother Mario, and spent most of her childhood talking to herself (it seems no one wanted to listen) or reading books. Giovanna is a firm believer in the power of magpies and positive energy. To find out more about Giovanna, view her blog or follow her on Twitter.

Her debut novel, Billy and Me, is out this Thursday (23rd May 2013).

Billy and Me

Anyway, over to Giovanna as she tells us about a day in her life...

Every day varies, but my writing days are a fairly consistent array of distractions that I struggle to knock on the head before getting on with the pressing task of writing.

I get up at a respectable eight o'clock (I'm conveniently forgetting the times I struggle to get out of bed before ten - they’re rare!), and potter around having breakfast with the hubby, showering, getting into a fresh pair of PJs or comfies, and then pottering around for an hour or so. I then like to watch the beginning of This Morning for their quick round up of the news. Now, this can sometimes work against me as occasionally there'll be someone being interviewed that I think will be interesting to watch. But, let's say this is a day I prise myself away from the telly . . .

I then go to the office and sit at my desk in front of my laptop. First task? Checking my Twitter, Facebook and the Mail Online (I like the pictures), and then, before I know it, it's one o'clock and its time for lunch. Not that I've earned the break, of course!

After lunch (usually soup in case you're wondering), I start reading what I'd worked on the previous day to get my mind focused . . . Occasionally I feel tired and have a nap at this point (let's blame the Italian in me - I love a siesta), although I've tried to stop myself from doing that - grabbing a quick cuppa is much more time effective. I'm then ready to write for the rest of the day and late into the evening, usually getting a solid six hours distraction-free-writing in the bag. 

Yes, reading back over this, my working day is pretty disgusting really. I promise to rid myself of a few distractions and leap over obstacles with speed so that I can get to work a little quicker in the future . . . This is said from my PJs while I nurse yet another cuppa. I guess with writing it's all about finding a way that works for you and gets the creative juices flowing.

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20. LinkedIn Acquires Pulse in Bid To Be a ‘Professional Publishing Platform’

LinkedIn has acquired the social reading company Pulse, making its bid to become a “professional publishing platform.”

AppNewser has all the details about the transaction. Products and user experience SVP Deep Nishar explained why they bought Pulse:

We are thrilled to be able to add Pulse’s considerable talent, technology, and products to our growing ecosystem of content offerings, and we believe that they will help us accelerate our ability to deliver to our members the insights they need to be better at what they do, on any device … to continue to deliver that value to our members, our vision for content is that LinkedIn will be the definitive professional publishing platform, and Pulse is a perfect complement to this vision.

New Career Opportunities Daily: The best jobs in media.

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21. Best Quora Answer of the Year

Kenyatta Leal has won the Quora Answer of the Year award at the annual Shorty Awards. He provided a moving answer to the question: “What does the first day of a 5+ year prison sentence feel like?

Below, we’ve included links to all five finalists for the Best Quora Answer of the Year award. Leal accepted his award from prison. Here is an excerpt from his Quora essay:

I remember my first day because it was my worst day. I was sentenced to life in prison on September 25, 1995 and about a week later was transferred from the San Diego County Jail to RJ Donovan Prison for intake into the state prison system. The morning of my transfer a deputy came to my cell and told me that I was “catching the chain” to the pen.  I had just made it to sleep as my cellmate and I had stayed up late playing chess and talking. He was a 19 year old 1st termer headed to the joint with a life sentence and every night he would ask me a gang of questions about prison life. I felt compelled to answer his questions in as much detail as possible because I knew he didn’t understand the danger he was headed into and he needed all the help he could get.

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New Career Opportunities Daily: The best jobs in media.

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22. Choose Your Own Adventure in the Comments Section

Are you sick of online comment sections filled with trolls, negative thoughts and meaningless responses? One commenter has created an entirely new genre of online commentary.

An online writer named Kimmberlias created a sprawling choose-your-own-adventure-style story in the comments section of a Reddit post. Here is the post that started it all:

The hipster genocide in 2018 was pretty bad, not many hipsters made it out, but they survived by living off the saliva made from looking on Instagram of pictures of food. You can make your own future. A guard is coming by your cell in hipster prison (a former starbucks) what do you do? Hide your iPhone so he doesn’t see your food pictures (turn to page 81), or Quickly check* the hole you’ve been digging, behind your cat poster, with your chipped latte mug (turn to page 17)

New Career Opportunities Daily: The best jobs in media.

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23. LibraryThing Founder: ‘B&N, Kobo and Indies are going to drop and be dropped by Goodreads like a hot potato.’

Ever since the news broke that Amazon will acquire Goodreads, readers, writers and publishing folk have been arguing about what it means.

Some readers already want to change social networks, and AppNewser has a list of non-Amazon alternatives to Goodreads. Amazon has an indirect stake in LibraryThing, a site where readers can share their book collections. Creator Tim Spalding wrote an evocative note about the acquisition:

Now that Goodreads is just Amazon, the time and money publishers spend on Goodreads is like everything else they do with Amazon–good in the short term, but suffocating them in the long-term. The same goes for many other players. With Amazon in the drivers’ seat, you can bet that B&N, Kobo and Indies are going to drop and be dropped by Goodreads like a hot potato. If any non-Amazon “buy” buttons remain, they’re going to be buried deep. And B&N is hardly going to encourage people to use Goodreads now that every item of data Goodreads get goes to build Amazon and the Kindle features Goodreads is promising. In short, we gained a lot of friends today.

(Via Jennifer Howard)

New Career Opportunities Daily: The best jobs in media.

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24. Flesh Out Your Fictional Character on Reddit

At the IAmAFiction subreddit, you can actually take your fictional character out into the world–interacting with readers and answering questions in character to help your writing process.

The group was inspired by real-life interviews on Reddit, giving creators a forum to test their characters. Simply join the group and submit your character as an interview subject. Here’s more about the site:

If you are working on developing an invented character for creative writing, roleplay, or pure novelty, this is the place to expose your character to the world and subject them to questioning to help you flesh them out. IAmA posts work just like a regular IAmA post, except the poster assumes the role of his/her character. Please be a good IAmAfic citizen and comment on other people’s submissions as well as your own. Remember, they’re not real people — so no need to be shy!

New Career Opportunities Daily: The best jobs in media.

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25. Ideal Image Sizes for Facebook & Twitter

Does your Twitter or Facebook profile look unbalanced?

The strategic communication company Cerebra has created an infographic outlining the ideal image sizes for photos on Twitter, Facebook and YouTube. Social Times has more information:

In February 2012, Facebook updated the look of its Timeline for Pages to include cover photos and featured posts, among other changes. Twitter’s December 2011 redesign, “Let’s Fly,” included new backgrounds for profiles. YouTube has changed quite a bit in the last year. The latest channel redesign, which will bring branded banners to all users, was announced a couple weeks ago. But it’s only available to select partners right now and is not reflected in this chart. Check YouTube’s channel art guidelines for updates.

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